Adamex

What Adamex does

Adamex is a Polish building materials retailer operating as a hybrid online-and-physical distribution business, founded in 2000 and headquartered in Grodzisk Mazowiecki, Masovian Voivodeship. The company sells construction and finishing materials, tools, garden equipment, installation supplies, and occupational safety products (BHP) to two principal customer segments: individual consumers undertaking DIY and renovation projects (B2C, primary) and professional construction companies and contractors served via a dedicated Adamex PRO program (B2B). Its core technology is a standard e-commerce platform (eadamex.pl) supplemented by three physical retail stores in the Warsaw metropolitan area, an inside-sales/phone-order channel, and an owned delivery fleet including HDS-crane vehicles for pallet deliveries up to 700 kg, alongside parcel-locker (InPost) and courier (DPD) integrations for nationwide coverage.

The product portfolio spans roughly a dozen major categories—from bricks, blocks, cement, mortars, drywall systems, and insulation to paints, tiles, wallpapers, floor panels, power tools, and garden equipment—distributed under brand partnerships with leading manufacturers including Knauf, Atlas, Rockwool, Isover, Solbet, Wienerberger, Mapei, Dulux, Austrotherm, and Rigips. Beyond SKU sales, Adamex generates ancillary revenue from value-added services: paint and plaster mixing, window and door installation, floor panel laying, design consulting, construction equipment rental, and consumer installment payment plans (kupuj na raty).

The business model is primarily transactional product sales with per-unit pricing, differentiated between individual consumers (standard retail) and registered business customers (custom pricing, bulk discounts via the Adamex PRO program). Revenue mechanics combine one-time product sales, delivery/transport fees, professional service fees, and installment finance margins. The company markets through an educational content platform (Strefa porad blog), email newsletters, social media, and promotional campaigns, with no external equity funding, no parent company, and no disclosed enterprise customers; the company appears to be an independent, privately held Polish SME with 51–100 employees.

Name

Adamex

Legal name

Adamex

Website

https://eadamex.pl

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

51–100 employees

Short description

Adamex is a Polish building materials retailer selling construction, finishing, tool, and garden products online (eadamex.pl) and across three Masovian retail stores to individual DIY consumers and B2B construction professionals via its Adamex PRO program, with nationwide delivery and value-added installation, paint mixing, and equipment rental services.

Ownership category

akta.pro rank

Headquarters

HQ city

Grodzisk Mazowiecki

HQ country

Poland

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Product Sales: One-time product sales of building materials and finishing products through online and physical store channels. Wide assortment including construction materials, finishing materials, tools, garden equipment, and installation products.
2. Delivery Services: Transportation and delivery services including parcel lockers, courier (InPost, DPD), pallet deliveries up to 700kg, and own fleet transport with HDS crane for heavy materials.
3. Professional Services: Additional services including paint and plaster mixing, window and door installation, floor panel laying, and design consulting.
4. Installment Payments: Consumer financing through installment payment plans (kupuj na raty) for larger purchases.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels5 records

Core offering

Adamex is a Polish retailer and wholesaler of construction, finishing, and installation materials, operating a 24/7 online store (eadamex.pl) complemented by physical retail locations. The assortment spans bricks, blocks, cement, plasters, insulation, drywall systems, construction chemicals, tiles, paints, wallpapers, power tools, garden equipment, and electrical/plumbing installation products from brands such as Atlas, Knauf, Rockwool, Ceresit, Mapei, and Dulux. Value-added services include paint and plaster mixing, window/door and floor panel installation, design consulting, equipment rental, and dedicated B2B pricing under the Adamex PRO program.

Product overview

Adamex is a Polish online construction materials wholesaler and retailer offering a comprehensive e-commerce platform. The core offering is the Sklep Budowlany Online (online building store) through which customers can purchase building materials 24/7. The product portfolio includes building materials (bricks, blocks, cement, plasters, mortars), finishing materials (tiles, paints, wallpapers, panels), construction chemicals (adhesives, sealants, primers, grouts), drywall systems (G-K boards, profiles), insulation materials (styrofoam, mineral wool), power tools and hand tools, garden equipment, and installation materials (electrical, plumbing, heating). Additional services include equipment rental (demolition hammers, grinders, gardening equipment), B2B program (Adamex PRO) for professionals, paint/plaster color mixing service, and installation services. The company operates as both an online store and maintains physical store locations, with delivery options including parcel lockers, courier services, and own transport with HDS crane.

Differentiator

Problem solved

Functional benefit

Products and services

• Sklep Budowlany Online (Online Building Store)

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

15 partnerships are on record, tiered major.

• AtlasmajorOthersBuilding materials manufacturer whose products are featured and sold through Adamex. Product categories include grouts, adhesives, and building chemistry.
• RockwoolmajorOthersMineral wool insulation manufacturer. Adamex offers Rockwool insulation products including mineral wool for thermal insulation.
• KnaufmajorOthersLeading building materials manufacturer specializing in gypsum products, plasters, and construction systems. Featured supplier for G-K boards, profiles, and finishing materials.
• IsovermajorOthersInsulation materials manufacturer part of Saint-Gobain group. Products include glass wool and stone wool insulation.
• SolbetmajorOthersPolish manufacturer of cellular concrete blocks and construction materials. Supplier of aerated concrete blocks.
• NexlermajorOthersWaterproofing and roofing materials manufacturer. Products include liquid membranes and bitumen-based waterproofing.
• CeresitmajorOthersHenkel brand for construction chemicals. Featured supplier of adhesives, grouts, waterproofing, and thermal insulation systems (ETICS).
• WienerbergermajorOthersInternational brick and roof tile manufacturer. Supplier of ceramic bricks and roofing products.
• UrsamajorOthersInsulation materials manufacturer. Products include glass wool and extruded polystyrene insulation.
• KerakollmajorOthersItalian manufacturer of building materials including tile adhesives, grouts, and eco-friendly construction products.
• MapeimajorOthersItalian construction chemicals manufacturer. Products include adhesives, sealants, and waterproofing systems.
• CellfastmajorOthersPolish manufacturer of garden tools, hoses, and watering equipment. Supplier of garden products.
• DuluxmajorOthersAkzoNobel paint brand. Major supplier of wall paints, wood finishes, and decorative paints.
• AustrothermmajorOthersAustrian manufacturer of XPS and EPS insulation boards. Supplier of thermal insulation materials.
• RigipsmajorOthersSaint-Gobain brand for gypsum products. Supplier of gypsum boards and plaster systems.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Bricomarché Poland: Bricomarché is a French-origin DIY and building materials chain (Group Adeo) operating across Poland with a comparable mix of construction materials, finishing products, tools and garden equipment sold to both consumers and professionals.
• Bricoman Poland: Bricoman (part of Group Adeo, sister to Leroy Merlin) is a B2B-focused construction materials retailer serving trade professionals in Poland with bulk pricing and project-oriented assortment. It is directly comparable to Adamex's Adamex PRO B2B programme and professional services offering.
• Majster Plus: Majster Plus is a Polish chain of building materials stores with online and physical retail, focused on construction, finishing, tools and garden assortment. It competes with Adamex for both DIY and small contractor customers in similar regional markets.
• Castorama Poland: Castorama (Kingfisher Group) is a major DIY and building materials chain in Poland with nationwide store coverage and an online store. Its full-category assortment across construction, finishing, tools and garden directly overlaps Adamex's offering for both DIY consumers and trade professionals.
• PSB Mrówka: PSB Mrówka is a large Polish cooperative network of building materials stores serving both DIY and professional customers with construction, finishing and garden assortment. The breadth of its supplier partnerships (including many of the same brands Adamex carries such as Knauf and Isover) and its nationwide footprint make it a key comparable.
• Leroy Merlin Poland: Leroy Merlin operates the largest home improvement and building materials retail chain in Poland, offering a comparable assortment across construction, finishing, tools and garden categories through both large-format stores and e-commerce. It is the most direct competitor to Adamex's hybrid online + physical building materials proposition.

Broad incumbents

• Bauhaus Poland: Bauhaus operates large-format DIY and building materials centres in Poland, offering a comparable assortment of construction, finishing, tools and garden products to both consumers and trade customers. As an established multi-country chain it competes broadly with Adamex across the same category.

Emerging players

• 4build: 4build is a Polish e-commerce building materials retailer focused on online sales of construction, finishing and insulation products with nationwide delivery. It represents the emerging online-first competitive model that overlaps with Adamex's e-commerce channel and exerts price pressure on the same SKUs.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/adamexbudowlany
• LinkedInlinkedin.com/company/adamex-sp-k

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Adamex