What Nexler does

Nexler is a Dutch technology company founded in 2022 through the merger of Munker and HelloICT, specializing in AI-augmented robotic process automation (RPA) and business intelligence (BI) for Dutch SMB and mid-market customers. Headquartered in Groningen, Netherlands, the company builds a portfolio of standardized and custom automation solutions including OrderCapture (AI-driven order intake from email), Mail Assistent (AI email understanding and routing), DataGrabber (ETL connector), Financial Analytics (Power BI dashboards for accountants), and vertical-specific bots for invoicing, logistics administration, property service-cost reconciliation, and AFM questionnaire automation. The technology stack is built on the Sema4.ai (Robocorp) RPA platform, hosted on Microsoft Azure, integrates with the dominant Dutch business-software stack (Twinfield, Exact Online, Exact voor Bouw, Gripp, Cleverdesk, MplusKassa, AFAS, Business Central, Navision), and incorporates LLMs (ChatGPT, CoPilot, Meta Llama 3) without training on customer data; AI capabilities span NLP, predictive analytics, anomaly detection, autonomous agents, and generative outputs.

The business model is primarily subscription-based, with monthly per-bot pricing that bundles licensing, management, and minor adjustments, supplemented by project-based fees for custom BI and data-warehouse implementations initiated through a half-day Quickscan consulting engagement. Go-to-market is sales-led and consultative, anchored by founders Bert Tukkers and Martijn Roorda, and reinforced by partner channels (Twinfield, Gripp, software-vendor referrals) and a sister company ai•ify (co-founded in summer 2024 with Maarten Oostland) that runs AI education, masterclasses, and workshops to feed qualified leads into Nexler implementations. As of April 1, 2025, Nexler became part of New Nexus under the brand New Nexus AI Solutions, with the Nexler name expected to phase out; Bert Tukkers leads integration while Martijn Roorda retains customer account management.

Name

Nexler

Legal name

Nexler

Website

https://nexler.nl

Company type

Private

Founded year

2022

Operating status

Acquired

Headcount range

11–50 employees

Short description

Nexler is a Dutch AI/RPA/BI provider building subscription-based automation bots and Power BI dashboards for Dutch mid-market and SMB customers, integrating with Twinfield, Exact, Gripp, and other Dutch business systems. Now part of New Nexus AI Solutions.

Ownership category

akta.pro rank

Product category

AI-Powered Business Process Automation

NAICS

Custom Computer Programming Services (541511), Computer Systems Design and Related Services (54151), Computer Systems Design Services (541512)

SIC

Services-Prepackaged Software (7372), Services-Computer Programming Services (7371), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Robotic Process Automation (RPA) & Hyperautomation Platforms (HDAEAKAF)

akta.pro secondary industries

Robotic Process Automation (RPA) Platforms (HDAEAHAB), Compliance, GRC Workflow & Audit Automation Platforms (HDAEAHAL), eSignature, Forms & Digital Workflow Platforms (HDAEAHAJ)

Keywords

• Robotic process automation
• AI process automation
• Business intelligence dashboards
• Data integration solutions
• Workflow automation services

Headquarters

HQ city

Groningen

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. RPA and Process Automation Services: Development and deployment of RPA bots for business process automation. Bots are hosted on Microsoft Azure or other platforms. Clients receive custom automation solutions tailored to their specific processes. Implementation includes ongoing management and maintenance.
2. Certified Partner Services: As a certified Twinfield partner, Nexler provides accounting integration and automation services specifically for Twinfield users, including bookeeping integrations and automated workflows.
3. AI-Powered Solutions (OrderCapture, Mail Assistent): Standalone AI+RPA products that can be implemented across various industries. OrderCapture processes purchase orders automatically; Mail Assistent handles email automation. These are configured to client systems.
4. Business Intelligence and Data Solutions: Data warehouse implementation, dashboard development in Power BI, and data integration services. Helps organizations consolidate data from multiple sources for better decision-making and reporting.
5. Consulting and Quickscan Services: Initial consulting engagements including a half-day Quickscan to analyze processes and identify automation opportunities. Provides cost estimates and preliminary timelines for automation projects.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels8 records

Core offering

Nexler provides AI-driven Process Automation and Data Solutions for Dutch mid-market and SMB organizations. Its Process Automation pillar delivers RPA bots (built on the Sema4.ai/Robocorp platform) combined with large language models such as ChatGPT to automate repetitive administrative workflows including order intake, email processing, invoicing, financial-statement processing, and logistics administration. Its Data Solutions pillar delivers custom Power BI dashboards, a DataGrabber ETL tool, and a centralized datawarehouse that consolidate data from ERP, CRM, HRM, accounting and POS systems. Solutions are offered as monthly per-bot subscriptions or custom projects, integrated into existing business systems such as Twinfield, Exact Online, AFAS Profit, Business Central, Gripp, Cleverdesk, MplusKassa and Exact voor Bouw.

Product overview

Nexler is a Dutch AI-driven technology company offering two core pillars: Process Automation and Data Solutions. Under Process Automation, the flagship offerings are RPA Bots built on the Sema4.ai (Robocorp) platform, the Mail Assistent (AI + RPA email processing), and OrderCapture (AI + RPA order intake). Under Data Solutions, Nexler delivers custom Power BI Dashboards, Datawarehouse/DataGrabber (ETL consolidation), and Financial Analytics. Nexler also offers a portfolio of standardized bot solutions including Proces Bewaker, Data Bewaker, Logistieke Admin, Automatisch Verkoopfacturen, Verwerking Financiële Afschriften, Afrekening Servicekosten, and Ophalen Facturen SAAS. Products are delivered as managed services integrated into existing business systems (ERP, CRM, accounting platforms). Nexler operates under The Nexler Group and became part of New Nexus AI Solutions in April 2025. A sister company, ai•ify, handles AI education and consultancy, while Nexler provides the technical implementation layer.

Differentiator

Problem solved

Functional benefit

Brands

• ai•ify: A sister company of Nexler focused on making AI accessible for businesses through practical solutions, training, workshops and consultancy. ai•ify provides AI presentations, workshops, ChatGPT training and AI consultancy services

Products and services

• RPA Bots (Robotic Process Automation) Digital worker bots that automate repetitive tasks 24/7, built on the Sema4.ai (Robocorp) platform and integrating AI with RPA for both simple and complex processes, executing tasks up to 200% faster and error-free. Deployed across invoice processing, sales invoice creation, contract processing, ZZP dossier processing, financial statement processing, and similar administrative workflows.
• Mail Assistent AI + RPA solution that automatically reads, understands, and processes incoming emails. AI recognizes topics and context, extracts relevant information, and determines required actions; RPA saves attachments, drafts response templates, and routes messages to the appropriate department.
• OrderCapture AI + RPA solution that reads incoming orders from emails and attachments, extracts product names, quantities and delivery addresses, fills in missing details via address validation, and automatically registers orders in ERP systems with order confirmations.
• Financial Analytics Power BI-based tool for accountants that imports audit files from AFAS Profit, Exact Online, Twinfield, and Unit4, providing validation pages, detailed journal-ledger analyses, balance sheets, P&L statements, and mutation overviews for annual account audits.
• AFM Vragenlijst voor Wettelijke Controles Automated solution that reads data from Audit and CRM applications (Audition, MLE365, FDS) to auto-fill 50–80% of the AFM questionnaire for mandatory annual account audits, saving approximately 75% of time per audit.
• Automatisch Verkoopfacturen Aanmaken RPA solution that automatically creates and sends sales invoices by linking external data sources such as Excel and ERP systems into the invoicing process, with integrations into Microsoft Dynamics NAV (Navision), Business Central, and Exact Online.
• Verwerking van Financiële Afschriften Bot that automatically processes financial statements (credit card, bank PDFs, CSV files) and converts them to the correct format for import into Exact Online or other accounting software.
• Ophalen Facturen van SAAS Diensten Bot that automatically logs into SaaS vendor portals such as Google, Microsoft, Typeform, Jira and MailChimp, retrieves or generates invoices as PDFs, and emails them to the accounting department.
• Afrekening van Servicekosten Multi-bot solution for property managers that calculates service cost allocations, creates invoices or credit invoices, uploads documents to tenant portals, and emails documents to tenants.
• Logistieke Admin Bot that automates logistics tasks including printing packing slips, updating delivery dates, and sending delivery confirmation emails, working from a continuously updated worklist.
• Data Bewaker (Data Guardian) Bot that continuously monitors business systems for data and transaction errors on a configurable schedule, sending notifications when errors are found and maintaining detailed logs.
• Proces Bewaker (Process Watcher) Digital assistant that monitors work processes, automatically executes tasks such as sending emails and processing data, tracks pending actions, and sends automatic reminders to employees when tasks are delayed.
• Dashboard (Power BI) Custom Power BI dashboards that consolidate data from multiple sources (ERP, CRM, logistics systems) into real-time, role-based views for sales, projects, finances, and capacity management, with support for Gripp, Exact voor Bouw, Cleverdesk, and MplusKassa.
• DataGrabber ETL/data extraction tool that reliably pulls data from multiple business systems (Business Central, Exact Online, Gripp, Exact voor Bouw, Cleverdesk, MplusKassa) into a datawarehouse or datalake, with support for multiple administrations.
• Datawarehouse Centralized data repository that consolidates data from multiple sources (ERP, logistics, production, Exact Online, Google Analytics) for reliable KPI measurement, real-time dashboards, and machine learning readiness.
• Process Automation (solutions pillar) AI-driven process automation combining RPA and AI to automate repetitive tasks, reduce errors and increase productivity; forms one of two pillars of Nexler's offering alongside Data Solutions.
• Data Solutions (solutions pillar) AI-driven data solutions including dashboards, datawarehouse and BI that transform raw data into actionable insights, enabling better decisions and real-time performance monitoring; forms one of two pillars of Nexler's offering alongside Process Automation.

Quantifiable outcome

• Order processing time reduced from 30-45 minutes to 5 minutes
• +7 more outcomes

Named customers13 records

Segments7 records

Ideal customer profiles7 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration11 records

AI capability10 records

Feature8 records

Partnerships

16 partnerships are on record, tiered core, supporting and minor.

• TwinfieldcoreTechnology or Integration · 1 December 2024Nexler is a certified Twinfield partner. This certification enables them to provide enhanced support for accounting integrations and automation, specifically for organizations using Twinfield bookkeeping software. They have developed reliable integrations between Twinfield and their automation/data solutions, particularly for property management companies.
• ai•ifycoreStrategic or Co-development Partner · 1 April 2024Sister company co-founded by Nexler founders alongside Maarten Oostland. ai•ify focuses on making AI accessible through practical training, workshops, presentations, and AI consultancy. They provide AI education while Nexler handles technical implementation. This creates a complementary pipeline where ai•ify educates clients and identifies automation opportunities, which are then referred to Nexler for implementation.
• Mijn VICcoreStrategic or Co-development Partner · 1 April 2024Specialized partner for municipal service improvement. Mijn VIC brings deep knowledge of municipal operations and identifies automation opportunities in local government processes. Nexler provides the technical implementation for automation solutions. Together they offer comprehensive municipal automation covering VIC (Verbijzonderde Interne Controle) and other administrative processes.
• Sema4.ai (formerly Robocorp)coreTechnology or IntegrationSema4.ai provides the Robocorp framework on which Nexler builds advanced automation solutions. The platform offers tools for developing process automation with advanced error handling. Solutions built on the platform work 5-10x faster than competing platforms. The partnership enables pay-as-you-go pricing, making automation more affordable and accessible for mid-market and SMB clients.
• MicrosoftsupportingTechnology or IntegrationTechnology partner providing the Azure cloud platform on which Nexler hosts their RPA bots and automation solutions. Azure provides the infrastructure for scalable, secure deployment of automation services.
• OpenAIsupportingTechnology or IntegrationTechnology partner providing LLMs (including ChatGPT) that Nexler integrates into automation solutions. Nexler connects LLMs to business processes without training on customer data, maintaining data privacy while leveraging AI capabilities.
• GrippsupportingTechnology or IntegrationGripp is a business software platform for service companies. Nexler has built data integrations with Gripp and develops custom Power BI dashboards for Gripp users. Gripp has actively recommended Nexler to other users based on successful dashboard implementations. Multiple data extraction solutions (DataGrabber for Gripp) are available.
• ExactsupportingTechnology or IntegrationNexler integrates with Exact software products including Exact Online and Exact voor Bouw. They offer DataGrabber solutions for both Exact Online and Exact voor Bouw, enabling data extraction for dashboards and automation workflows.
• CleverdesksupportingTechnology or IntegrationNexler has partnered with Cleverdesk to develop dashboards for Cleverdesk users. They have prepared data extraction via APIs, making it straightforward to build custom Power BI dashboards. Cleverdesk has chosen to let Nexler develop supplementary dashboards for their customers.
• MplusKassasupportingTechnology or IntegrationNexler has integrated with MplusKassa POS systems (used in hospitality, theaters, concert halls). They combine MplusKassa data with other sources like Ticketmatic to build comprehensive dashboards for venues and hospitality businesses.
• CursorsupportingTechnology or IntegrationTechnology partner referenced in Nexler's ecosystem for AI and automation solutions integration.
• TCAsupportingImplementation/ SI/ Consulting PartnerTechnology and consulting collaboration partner listed alongside Mijn VIC and other partners. TCA works with Nexler on implementation and consulting projects.
• Mellius BrouwerminorImplementation/ SI/ Consulting PartnerCollaboration partner listed among TCA, Alex van Ginneken, and Mijn Sisa. Nature of partnership appears to be collaborative rather than purely transactional.
• New NexuscoreStrategic or Co-development PartnerAs of April 1, Nexler became part of New Nexus, operating under New Nexus AI Solutions. This represents a significant integration where Nexler's AI and data expertise joins New Nexus's broader IT consulting, software development, and managed services capabilities. Bert Tukkers manages integration with New Nexus leadership while Martijn Roorda continues customer account management.
• The Nexler GroupcoreOthersThe Nexler Group is the holding company above a group of specialized businesses focused on innovation, AI, and process automation. Each company has its own specialization but works closely with others. The group combines knowledge and technology to create practical, reliable, future-ready solutions.
• Centrum voor Informatie Technologie (CIT) - RUGsupportingImplementation/ SI/ Consulting PartnerNexler collaborates with the CIT department of Rijksuniversiteit Groningen to develop RPA and AI solutions for university administrative processes. This partnership enables automation of complex institutional workflows including student application processing.

Scale indicators9 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• Conclusion Xforce: Conclusion Xforce is the RPA and hyperautomation specialist within the Dutch Conclusion ecosystem, focused on UiPath implementations and intelligent automation for Dutch enterprises and government. Comparable in offering RPA/AI services to mid-market and enterprise in the Netherlands.
• Xebia: Xebia is a Dutch-headquartered IT consultancy with a strong automation, AI, and DevOps practice serving enterprise and mid-market clients across the Netherlands and beyond. Both firms sell AI/automation implementation services to Dutch enterprises with similar consultative GTM motions.
• Sema4.ai (formerly Robocorp): Sema4.ai is the underlying Python-based RPA platform on which Nexler builds its automation solutions. As both a technology partner and a direct competitor offering its own automation platform and bot marketplace, Sema4.ai is the closest comparable in RPA tooling and target market.
• Expandior: Expandior is a Dutch Power BI and automation consultancy serving SMB and mid-market with dashboarding, data warehousing, and RPA implementations. Closely comparable to Nexler's Data Solutions and BI dashboarding business for the Dutch MKB segment.
• Jibes: Jibes is a Dutch automation consultancy implementing RPA, Power BI, and business process optimization for mid-market organizations. Operates in the same Dutch regional RPA/BI niche as Nexler with similar consultative sales motion.

Broad incumbents

• Automation Anywhere: Automation Anywhere is a global RPA and AI automation platform with a sizable Dutch enterprise presence. Competes with Nexler for mid-market and enterprise automation deals and is increasingly bundling generative AI capabilities into its platform.
• UiPath: UiPath is the global RPA market leader with a full hyperautomation platform and extensive partner ecosystem in the Netherlands. As a broad incumbent, it competes with Nexler's RPA offerings while also providing the platform many Dutch SI partners build on.
• ABBYY: ABBYY is a global document AI, OCR, and process automation vendor used by enterprises for invoice, contract, and document automation. Its intelligent document processing capabilities directly overlap with Nexler's Mail Assistent and OrderCapture products.
• Microsoft Power Automate: Microsoft Power Automate is the bundled low-code/RPA/AI automation platform inside the Microsoft 365 and Dynamics ecosystem that Nexler's Dutch SMB customers already use. It is the most strategically threatening incumbent as it commoditizes basic RPA within existing Microsoft licenses.

Regional players

• ilionx: ilionx is a Dutch IT consultancy with cloud, data, and automation practices serving mid-market and government. Operates in the same Dutch market and adjacent service lines (Power BI, automation) as Nexler, though with a broader cloud transformation focus.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/nexler
• Instagraminstagram.com/nexler.nl
• Facebookfacebook.com/NexlerGroningen

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nexler