Crestbrick
Crestbrick is a Singapore-licensed estate agency that advises Singapore-based property investors on cross-border real estate opportunities across Singapore, Malaysia, and the UK via a pod-based investing model and proprietary deal scoring framework.
- Company typePrivate
- Founded2019
- HeadquartersSingapore, Singapore
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Crestbrick does
Crestbrick is a Singapore-based licensed estate agency founded in 2019 that serves Singapore-based property investors seeking cross-border real estate exposure in Singapore, Malaysia, and the United Kingdom. Operating under CEA Licence No. L3010886H, the firm runs a sales-led advisory model targeting Singapore citizens, permanent residents, HNW diversifiers, and education-focused parents. Core service lines include property investment advisory, property sales, and property management, delivered by a team of 11-50 employees led by Chairman Ivan Cai and Key Executive Officer Shaw Yong.
The firm's product stack centers on a proprietary investment framework called Homevestor Criteria, which scores and vets deals before they are presented to clients. A "pod-based" collective investing model pools investor demand to negotiate volume discounts and pre-market allocation from developers, supported by a structured reference desk containing playbooks for Singapore, UK, and Malaysia, risk libraries, glossaries, and calculators covering ABSD, SDLT, RPGT, net yield, and FX sensitivity. Post-purchase, clients are onboarded into CrestCARE, a concierge service covering financing, leasing, and account management. Operational technology infrastructure includes partnerships with Settio and Nexis, alongside integration with UK SPV provider GetGround for overseas deal structuring.
Crestbrick generates revenue primarily through transaction commissions on property sales, with no publicly disclosed pricing — all deal access is enquiry-gated. The firm has transacted approximately $1.2 billion in cumulative property volume and maintains a pod of 2,400+ investors, with 28+ UK developments marketed to date. Distribution is reinforced through partnerships with OCBC (private banking events), Berkeley Group, Renaker, and The Hill Group (UK developers), alongside Griffin (UK mortgages) and TaxScouts (UK tax advisory).
Crestbrick firmographics
Firmographics- Name
- Crestbrick
- Legal name
- Crestbrick Pte Ltd
- Website
- https://crestbrick.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Crestbrick is a Singapore-licensed estate agency that advises Singapore-based property investors on cross-border real estate opportunities across Singapore, Malaysia, and the UK via a pod-based investing model and proprietary deal scoring framework.
- Ownership category
- akta.pro rank
Crestbrick industry classification
Industry- Product category
- Real Estate Advisory
- NAICS
- Real Estate and Rental and Leasing (53)
- SIC
- Investment Advice (6282)
- akta.pro primary industry
- Real Estate Valuation & Appraisal Advisory (FSAEAJAI)
- akta.pro secondary industry
- Real Estate Valuation & Appraisal (BPAHANAC)
Keywords
Where Crestbrick is headquartered
LocationHeadquarters
- HQ city
- Singapore
- HQ country
- Singapore
- HQ region
- Asia
Offices1 record
Markets served
Crestbrick business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D, Others
Revenue model
- Real estate transaction commissions: The primary revenue stream is commissions earned on facilitated property transactions across Singapore, Malaysia, and the UK. As a licensed Singapore estate agency (CEA Licence No. L3010886H), Crestbrick earns fees on purchase and sale advisory, and benefits from pod-based pricing advantages negotiated through volume commitments to developers.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels8 records
Crestbrick product offering
Product offeringCore offering
Crestbrick is a Singapore-licensed estate agency that advises, sources and transacts residential property for individual investors across Singapore, Malaysia and the UK. Its offering combines three core pillars: jurisdiction-specific advisory (Singapore, Malaysia, UK), a Pod-Based Investing mechanism that pools buyers to negotiate developer discounts, and a CrestCARE post-purchase concierge covering leasing, management and exit. The proposition is delivered under the proprietary Homevestor Criteria scoring framework and supported by free reference playbooks, calculators and a Risk Library.
Product overview
Crestbrick is a licensed Singapore estate agency (CEA Licence L3010886H) offering a unified property investment platform centered on three core components: the Homevestor Criteria (a proprietary investment framework for property selection), CrestCARE (a post-purchase concierge covering advisory, financing, and rental management), and Pod-Based Investing (a collective investment model for negotiated pricing). The service portfolio spans three markets (Singapore, Malaysia/Kuala Lumpur, and the UK) and includes market-specific reference tools (Singapore Playbook, UK Playbook, Malaysia Playbook), a Risk Library of educational articles, a Property Glossary covering 82 terms, Market Insights research, and interactive calculators (ABSD & Decoupling, All-In Cost for UK and Malaysia, Net Yield, FX Sensitivity). Advisory services include home staging and 360° walkthrough video production. The company has marketed 28+ UK development projects across London, Manchester, and Birmingham.
Differentiator
Problem solved
Functional benefit
Products and services
- Singapore Property Advisory
- Malaysia Property Advisory
- UK Property Advisory
Quantifiable outcome
- 28+ developments marketed across London, Manchester and Birmingham
- +5 more outcomes
Companies that use Crestbrick
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles5 records
Crestbrick technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Crestbrick partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered supporting and core.
- TaxScoutssupportingUK tax filing and compliance partner referenced in Crestbrick's UK guide resources. Helps Singapore investors navigate HMRC Self Assessment and Non-Resident Landlord Scheme obligations.
- SettiosupportingPartner providing technology or integration services referenced among Crestbrick's trusted partner ecosystem.
- NexissupportingPartner providing technology or integration services referenced among Crestbrick's trusted partner ecosystem.
- The Hill GroupsupportingUK development partner referenced among Crestbrick's trusted partner ecosystem for UK property transactions.
- GetGroundsupportingUK SPV (special purpose vehicle) company formation platform that Crestbrick references in its UK Playbook as an option for structuring UK property ownership in a UK limited company. Part of the expert partners network.
- Berkeley GroupcoreFlagship UK developer partner for Crestbrick's London and Home Counties investments. A long-standing collaboration on premium developments with strong covenant strength. Currently marketing Eastbrooks (Milton Keynes) in the live pipeline. Responsible for landmark London developments in Crestbrick's 28+ project track record.
- RenakercoreManchester's skyline-defining developer, responsible for many landmark tall-building projects in Crestbrick's UK track record. Crestbrick curates only projects it believes in with Renaker, consistent with its investment-first philosophy.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
Crestbrick competitors and assessment
Company assessmentDirect peers
- ERA Realty Network: Major Singapore estate agency under the APAC Realty umbrella, providing sales, rental and investment advisory across residential and commercial properties. Comparable because it operates in the same CEA-regulated market and serves mid-market Singapore investors navigating ABSD and cooling measures.
- IQI Global: Cross-border Asian real estate agency network headquartered in Malaysia with deep Singapore and SEA presence, marketing international developer projects to Asian investors. Comparable because IQI explicitly serves the same cross-border Singapore-investor-into-Malaysia/UK use case and competes for developer mandates.
- PropNex: Largest Singapore-based real estate agency with a multi-thousand realtor network, providing sales, leasing and investment advisory for Singapore residential and HDB transactions. Comparable because it serves the same Singapore-resident investor base Crestbrick targets, although PropNex is primarily domestic while Crestbrick's differentiation is cross-border SG/MY/UK.
- OrangeTee & Tie: Singapore estate agency providing sales, leasing and investment advisory for residential properties, with growing cross-border project marketing. Comparable because it targets the same Singapore-based mid-market and HNW investor segments and operates with similar sales-led, licensed-agency economics.
- Huttons Asia: Singapore-based real estate agency with a strong investor-facing sales force covering residential, commercial and overseas project marketing. Comparable because Huttons also markets overseas developer projects (including UK, Malaysia and Australia) to Singapore investors — directly competing with Crestbrick's cross-border advisory motion.
Broad incumbents
- Savills (Singapore): Global real estate services firm with a strong Singapore office covering residential, commercial and investment advisory including cross-border portfolios. Comparable as it serves the same HNW Singapore investor segment seeking overseas exposure, but operates as a broader incumbent with full-service real estate capabilities rather than a focused cross-border boutique.
- Knight Frank (Singapore): International real estate consultancy with a Singapore residential and investment advisory practice serving HNW buyers of prime property in London, Asia and globally. Comparable because it serves the same Singapore HNW looking to allocate into UK prime property — directly competing for Crestbrick's London/HNW track.
- JLL (Jones Lang LaSalle): Global commercial and residential real estate services firm with Singapore presence, providing investment advisory, residential sales and cross-border capital markets coverage. Comparable as a broad incumbent serving institutional and HNW Singapore investors, although JLL's scale and commercial focus differ from Crestbrick's mid-market boutique positioning.
Others
- PropertyGuru Group: Singapore's leading property portal with growing agent marketplace and advisory services connecting buyers, sellers and agents including overseas listings. Comparable as an ecosystem participant driving lead flow and transaction discovery for the same Singapore investor base, but it operates a listings/media model rather than a licensed advisory model.
Emerging players
- Bluenest Global: Singapore-based cross-border property investment platform focused on international developer project marketing and fractional ownership. Comparable because it targets the same Singapore-investor-into-overseas-property segment with a more tech-enabled and asset-light model, representing a potential emerging disruptor to Crestbrick's traditional agency model.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Crestbrick social profiles
Digital presenceCrestbrick financial estimates
Financial estimateRevenue estimate
Valuation estimate
Crestbrick leadership team
Management profileNumber of profiles
Profiles3 records
Crestbrick funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Crestbrick M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Crestbrick
What does Crestbrick do?
Crestbrick is a Singapore-licensed estate agency that advises, sources and transacts residential property for individual investors across Singapore, Malaysia and the UK. Its offering combines three core pillars: jurisdiction-specific advisory (Singapore, Malaysia, UK), a Pod-Based Investing mechanism that pools buyers to negotiate developer discounts, and a CrestCARE post-purchase concierge covering leasing, management and exit. The proposition is delivered under the proprietary Homevestor Criteria scoring framework and supported by free reference playbooks, calculators and a Risk Library.
Is Crestbrick a public or private company?
Crestbrick is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Crestbrick founded?
Crestbrick was founded in 2019. It employs 11 to 50 people.
Where is Crestbrick based?
Crestbrick is headquartered in Singapore, Singapore, in the Asia region.
How does Crestbrick make money?
One revenue line is on record: real estate transaction commissions.
Who are Crestbrick's main competitors?
Direct peers on record are ERA Realty Network, IQI Global, PropNex, OrangeTee & Tie and Huttons Asia. Broad incumbents are Savills (Singapore), Knight Frank (Singapore) and JLL (Jones Lang LaSalle). PropertyGuru Group is listed as an others. Bluenest Global is listed as an emerging player.
Does Crestbrick have an API?
No public API is recorded for Crestbrick.
What industry is Crestbrick in?
Crestbrick's product category is Real Estate Advisory. Its primary akta.pro industry code is FSAEAJAI, Real Estate Valuation & Appraisal Advisory, with a secondary code of BPAHANAC, Real Estate Valuation & Appraisal. Its NAICS code is 53 and its SIC code is 6282.