Aigency Amsterdam

What Aigency Amsterdam does

Aigency Amsterdam is an AI-first creative studio founded in September 2023 in Amsterdam by Carina Snippe (Client Lead) and Chrissie Cremers (Creative Lead), positioning itself as Europe's first dedicated AI agency. The firm produces synthetic media — AI-generated photography ("synthography"), video, and sonic/audio content — for global enterprise brands, their in-house studios, and advertising/production agencies. Its technical stack is built on best-in-class third-party generative AI models (Midjourney, Flux, Ideogram, Sora, Runway, Google Veo, Kling, Elevenlabs, Suno, Udio, ComfyUI, etc.) rather than proprietary models, with differentiation coming from proprietary workflow orchestration, a "pure prompting" methodology to avoid copyright issues, and bespoke enterprise-compliant plug-and-play AI pipelines deployed on client environments.

The business operates three primary commercial lines: (1) project-based AI content creation priced per asset (€1,500–€2,000 per synthography image, €25,000+ per video piece, €500–€3,500+ for sonic work), all delivered under a lifetime royalty-free license; (2) "Aigency Elite Team" outsourcing of its in-house trained Applied AI Creatives at €150/hour with no long-term commitments; and (3) custom In-House AI Studios and AI Workflow Modules built for enterprise clients on retainer or hourly basis, including training and creative consultation. Go-to-market is direct enterprise field sales to global brands (KPMG, Panasonic, ABN AMRO, TomTom, AkzoNobel, KPN, KLM, Tikkie), supported by a website portfolio and direct email inquiry. The company maintains technology partnerships with Magnific Enterprise, Bytedance, Google, and Higgsfield Enterprise for enterprise-grade tool access, and has received the 2024 SAN New Kid on the Block Award and 2023 Fonk "Agency to Watch" recognition.

Name

Aigency Amsterdam

Legal name

Aigency Amsterdam

Website

https://aigency.amsterdam

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

11–50 employees

Short description

Aigency Amsterdam is an AI-first creative studio founded in 2023 in Amsterdam that produces synthetic media — AI-generated photography, video, and audio — for global enterprise brands, in-house studios, and advertising agencies, using bespoke enterprise workflows over third-party generative AI tools.

Ownership category

akta.pro rank

Product category

AI Creative Services

NAICS

Motion Picture and Video Production (512110), Graphic Design Services (54143), Motion Picture and Sound Recording Industries (512)

SIC

Services-Mailing, Reproduction, Commercial Art & Photography (7330), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

AI/ML Engineering & Model Development Services (BPAEAHAF)

Keywords

• AI content creation
• Synthetic media production
• AI creative agency
• Generative AI studio
• AI workflow consulting

Headquarters

HQ city

Amsterdam

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Others

Revenue model

1. AI Content Creation Services: Synthography (AI image generation) priced at €1,500-€2,000 per image based on complexity. AI video starting at €25,000 for initial 25 seconds plus €5,000 per subsequent 10 seconds. AI sonic solutions ranging from €500 for SFX to €3,500+ for compositions.
2. AI Elite Team Outsourcing: Hourly rate staffing of top-tier, in-house trained AI Creatives starting at €150/hour. Includes flexible access to talent pool, continuous training, image/video credits, and in-house creative direction. No long-term commitments required.
3. In-House AI Studios & Workflow Solutions: Custom AI workflows and pipelines built for enterprise clients. Includes training, education, and creative consultation on retainer or hourly basis.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Aigency Amsterdam is an AI-first creative studio that designs and delivers synthetic media campaigns—including AI-generated images (synthography), video, and audio/sonic content—for global enterprise brands, agencies, and corporations. In addition to producing assets, it designs and implements bespoke, enterprise-compliant AI workflows and pipelines (AI Workflow Module) and deploys in-house trained Applied AI Creatives on an outsourced basis (Aigency Elite Team).

Product overview

Aigency Amsterdam is an AI-first creative studio offering a portfolio of synthetic media production services for global enterprise brands. The core offering combines AI Content Creation (flexible creative deployment) with In-House AI Studios and AI Pipelines/Workflow services. Key products include the AI Workflow Module (custom enterprise-compliant workflows), Synthography (AI image generation at €1,500-€2,000 per composition), AI Video Services (starting at €25,000 for 25 seconds), and AI Sonic Solutions (audio/music/voice from €500/minute). The company also provides access to elite AI talent through its 50-person Applied AI Creatives team for outsourcing. All services emphasize ethical AI use, data compliance, and production-ready output without copyright concerns.

Differentiator

Problem solved

Functional benefit

Products and services

• AI Content Creation Flexible AI creative deployment delivering synthetic media production (images, video, and sonic content) for brands, agencies, and corporations requiring high creative standards and full production control.
• In-House AI Studios Design and implementation of internal AI studios for enterprise clients to enable independent, in-house AI content production capabilities.
• AI Pipelines / AI Workflow Design and implementation of bespoke, enterprise-compliant AI workflows and pipelines built on proprietary or local tools for in-house agencies and creative teams.
• Aigency Elite Team (AI Creatives Outsourcing) Deployment of A-level, in-house trained Applied AI Creatives to brands, agencies, and studios on an outsourced basis. Provides flexible access to a 50-person culturally diverse team, with hourly rates from €150 and no long-term contracts; includes continuous training, image and video credits up to €50 per day, and an in-house (E)CD providing creative direction.
• Synthography (AI Image Generation) AI-generated photography/compositions delivered per image. Three image proposals included; one optimized and delivered in high resolution (A4 format, scalable to 200cm for OOH). Two rounds of corrections. Lifetime royalty-free license. Bulk discounts available (10% for 10 images, 15% for 25 images, 20% for 50 images).
• AI Video Services AI-generated video production priced at €25,000 for the initial 25 seconds, with each subsequent 10-second segment at €5,000. Includes art direction, review session, and one round of corrections. Lifetime license. Does not include LoRa training or AI-audio design.
• AI Sonic Solutions AI-generated audio including original music composition (€3,500 per initial minute, €1,000 per subsequent 30 seconds), sound effects (€500), synthetic brand voices (€2,250), voice-over (€1,250/minute), and sonic branding packages (from €4,500). Includes creative direction, review session, one round of adjustments, and a lifetime royalty-free license.

Quantifiable outcome

• 10-15 working days delivery time for AI images from briefing
• +1 more outcomes

Named customers8 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability5 records

Feature3 records

Partnerships

Four partnerships are on record, tiered core.

• Magnific Enterprise (formerly Freepik)coreTechnology or IntegrationPlug & Play Enterprise compliant multi-modal tooling partner providing synthography capabilities for AI image generation services.
• BytedancecoreTechnology or IntegrationEnterprise tooling partner providing AI creative capabilities for video and content generation.
• GooglecoreTechnology or IntegrationEnterprise partner providing access to Google AI tools including Nano Banana (synthography), Veo (video generation), and other Google AI capabilities.
• Higgsfield EnterprisecoreTechnology or IntegrationEnterprise tooling partner for AI creative production capabilities.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• ElevenLabs: AI voice and audio generation platform used commercially for brand voices, voice-over, and sonic work. Aigency explicitly lists ElevenLabs as a sonic partner; ElevenLabs also sells directly to enterprise brand teams.
• Stability AI: Provider of open and commercial image, video, and audio generation models. Broad incumbent in the same generative AI creative category that Aigency serves, supplying both tools and competing creative services.
• Jasper: Enterprise AI content platform spanning text, image, and brand-consistent marketing output. Targets the same enterprise marketing buyer as Aigency Amsterdam with overlapping multi-modal AI content capabilities.
• Runway: Provider of AI video and image generation models (Gen-3/4) used widely by creative teams. Aigency explicitly leverages Runway in its video workflow, making it both an enabler and a broad incumbent competitor in AI creative production.

Direct peers

• Udio: AI music generation platform used for original commercial compositions. Comparable to Aigency's AI sonic offerings and explicitly named in Aigency's tooling stack.
• Synthesia: AI video generation platform serving enterprise marketing, training, and communications use cases. Directly comparable to Aigency Amsterdam's AI video offering and enterprise go-to-market motion, though Synthesia sells a SaaS platform rather than bespoke creative services.
• HeyGen: Enterprise-focused AI video and avatar generation platform used for marketing and corporate content. Comparable to Aigency's AI video services and enterprise customer base, with overlapping tooling partners (e.g., Google ecosystem).
• D-ID: AI video generation platform specializing in talking-head avatars and synthetic media for enterprise marketing and communications. Overlaps with Aigency's AI video and synthetic media services targeting global brands.
• Suno: AI music generation platform producing original compositions. Directly comparable to Aigency's AI sonic services for brand campaigns, including pricing models around per-track or per-minute compositions.

Others

• Midjourney: Foundation image generation model that Aigency Amsterdam explicitly uses as a core part of its synthography stack. Functions as a tooling supplier and indirect competitor to Aigency's AI image services for enterprise clients.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/AigencyAms
• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/aigency-amsterdam

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Aigency Amsterdam