heynanny
heynannly GmbH (brand heycare) operates a digital EAP and Family Service platform offering preventive mental health, leadership coaching, and care coordination (childcare, eldercare, pet care) to over 450 enterprise clients across the DACH region via a 30+ language, 24/7 mobile and web application.
- Company typePrivate
- Founded2021
- HeadquartersHöchstadt An Der Aisch, Germany
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What heynanny does
heynannly GmbH, operating under the brand heycare, is a German B2B SaaS provider of a digital Employee Assistance Program (EAP) and Family Service platform, founded in 2021 and headquartered in Höchstadt an der Aisch. The platform combines preventive mental and physical health support, leadership coaching, stress management, and workplace reintegration (BEM) with care coordination services spanning childcare, eldercare, and pet care across the DACH region. It is delivered through a multilingual (30+ languages) mobile and web application with 24/7 availability and in-app chat, designed to provide low-threshold access to all employee groups including operational and administrative teams without PC workstations. Underlying technology is a standard digital platform stack with web app, mobile app, in-app chat, HR dashboards, and personalization layers; the company holds ISO/IEC 27001 and GDPR (DSGVO) compliance certifications.
The company serves over 450 enterprise clients with a subscription-based revenue model priced by employee count tier (segments from under 100 to over 5,000 employees), with HR departments as the paying buyer and employees as end users. Go-to-market is a consultative enterprise sales motion with a demo-led conversion path, supported by content marketing through the HR Impact Lab, LinkedIn, Instagram, and customer testimonial-driven lead generation. Select customers include Techem, Volkswagen Group Retail Deutschland, Vaillant Group, KfW IPEX-Bank, Douglas, Daimler Truck, ÖBB (Austrian Federal Railways), MVV Energie, Boehringer Ingelheim, Deutsche Leasing, Sparkasse, Zoetis Deutschland, SHW Automotive, and ebmpapst, spanning energy, automotive, financial services, pharmaceutical, manufacturing, retail, and transportation sectors. The company operates with a very small team (1-10 employees), has received the "Top Marke Corporate Health 2025" recognition from EUPD Forschung, and discloses no external funding or revenue figures.
heynanny firmographics
Firmographics- Name
- heynanny
- Legal name
- heynannly GmbH
- Website
- https://heynanny.com
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- heynannly GmbH (brand heycare) operates a digital EAP and Family Service platform offering preventive mental health, leadership coaching, and care coordination (childcare, eldercare, pet care) to over 450 enterprise clients across the DACH region via a 30+ language, 24/7 mobile and web application.
- Ownership category
- akta.pro rank
heynanny industry classification
Industry- Product category
- Employee Assistance Programs (EAP) and Workplace Family Care Services
- NAICS
- Services for the Elderly and Persons with Disabilities (62412), Child and Youth Services (62411), Other Individual and Family Services (62419)
- SIC
- Services-Health Services (8000), Services-Prepackaged Software (7372)
- akta.pro primary industry
- Wellbeing, Mental Health & Employee Assistance (EAP) (BPACAPAO)
- akta.pro secondary industries
- Care Navigation, Advocacy & Benefits Guidance Platforms (HLALADAJ), Technology Assistance & Digital Support for Seniors (HSABAAAH)
Keywords
Where heynanny is headquartered
LocationHeadquarters
- HQ city
- Höchstadt An Der Aisch
- HQ country
- Germany
- HQ region
- Europe
Markets served
heynanny business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- B2B Enterprise Subscription: Companies pay for employee access to the EAP and Family Service platform. Pricing likely based on employee count tier (form options range from less than 100 to more than 5000 employees). Revenue is subscription-based with companies as the paying customer and employees as end users.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise pricing based on employee count |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels6 records
heynanny product offering
Product offeringCore offering
heynannly GmbH offers the heycare digital platform as a workplace benefit for companies, combining an Employee Assistance Program (EAP) for preventive mental and physical health support with a Familienservice (Family Service) module providing rapid access to vetted care solutions including childcare, eldercare/pflege, and pet care. The platform is accessible 24/7 via web and mobile app with in-app chat, supports 30+ languages, and delivers HR analytics for measurable ROI on absenteeism reduction and retention.
Product overview
heycare is a digital platform offering two integrated core products: the EAP (Employee Assistance Program) module for preventive mental and physical health support, leadership coaching, and workplace reintegration services; and the Familienservice module providing rapid access to vetted care solutions (childcare, elder/pflege care, and pet care) across the DACH region. Both modules are delivered through a unified app and chat-based interface with 24/7 availability, multilingual support (30+ languages), and integrated analytics for HR reporting.
Differentiator
Problem solved
Functional benefit
Products and services
- heycare EAP (Employee Assistance Program) Preventive Employee Assistance Program delivered through the heycare digital platform, providing early support for mental and physical health, leadership development coaching, and workplace reintegration (BEM). Available 24/7 across 30+ languages via mobile and web app with in-app chat, offering measurable usage analytics to HR departments. Sold to companies as a workplace benefit for their employees, with pricing tiered by employee count.
- heycare Familienservice (Family Service) Family care module providing rapid access to vetted care solutions including childcare (Kinderbetreuung), eldercare/pflege, and pet care (Haustiere) across the DACH region. Supports employees through all life phases from parental leave through school and holiday programs to caregiving for elderly relatives. Delivered via the same unified heycare app and chat interface.
Quantifiable outcome
- 10x higher usage rate compared to traditional EAPs (which often have under 3% utilization)
- +3 more outcomes
Companies that use heynanny
Customer profileNamed customers16 records
Segments5 records
Ideal customer profiles2 records
heynanny technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
heynanny partnerships and signals
Strategic signalScale indicators6 records
Recent moves6 records
Expansion highlights5 records
heynanny competitors and assessment
Company assessmentDirect peers
- Spring Health: US-headquartered employer mental health platform combining EAP, therapy and coaching with analytics for HR. Closest US analogue to heycare's preventive, data-driven EAP positioning.
- Lyra Health: Enterprise mental health benefit combining EAP, therapy and coaching with measurement of clinical and productivity outcomes. Comparable in selling measurable ROI on mental health spend to HR buyers.
- OpenUp: Dutch-founded mental health and wellbeing platform sold to employers across Europe. Directly comparable as a digital-first EAP-style benefit with preventive coaching, multilingual delivery, and an active DACH expansion strategy.
- Modern Health: Global employer mental health benefit offering coaching, therapy and EAP-style services through a digital platform with HR reporting. Competes for the same multinational employer RFPs as heycare.
Emerging players
- Wysa: AI-driven mental health chatbot and EAP-style platform sold to employers and health plans globally. Comparable in employer-facing digital mental health delivery and multilingual, low-threshold access.
- Likeminded: DACH-focused employee mental health platform combining EAP-style counseling with a digital app for SMEs and mid-market employers. Comparable in preventive, app-delivered EAP and overlapping regional customer base.
Broad incumbents
- ias Gruppe: One of Germany's largest traditional EAP and workplace mental health providers, owned by a consortium of statutory health insurers. Represents the incumbent model heycare is displacing and a likely competitor in German enterprise tenders.
- Wellhub (formerly Gympass): Global corporate wellbeing platform bundling fitness, mental health and lifestyle benefits through employer subscriptions. Comparable employer benefits model and category-overlap with heycare's wellbeing/EAP positioning.
- Headspace Health: Global mental health and wellbeing platform formed from the Headspace-Ginger merger, selling to employers and health plans. Comparable as a broad incumbent with a digital EAP and wellbeing offering that competes for multinational contracts.
Regional players
- Epassi: Finnish-listed employee benefits platform spanning wellness, culture and family services across the Nordics and parts of Europe. Relevant as a regional benefits aggregator with overlapping family/care services and similar B2B employer GTM.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
heynanny social profiles
Digital presenceheynanny compliance and trust
Trust signalCompliance2 records
heynanny financial estimates
Financial estimateRevenue estimate
Valuation estimate
heynanny leadership team
Management profileNumber of profiles
heynanny funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
heynanny M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about heynanny
What does heynanny do?
heynannly GmbH offers the heycare digital platform as a workplace benefit for companies, combining an Employee Assistance Program (EAP) for preventive mental and physical health support with a Familienservice (Family Service) module providing rapid access to vetted care solutions including childcare, eldercare/pflege, and pet care. The platform is accessible 24/7 via web and mobile app with in-app chat, supports 30+ languages, and delivers HR analytics for measurable ROI on absenteeism reduction and retention.
Is heynanny a public or private company?
heynanny is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was heynanny founded?
heynanny was founded in 2021. It employs 1 to 10 people.
Where is heynanny based?
heynanny is headquartered in Höchstadt An Der Aisch, Germany, in the Europe region.
How does heynanny make money?
One revenue line is on record: B2B Enterprise Subscription.
Who are heynanny's main competitors?
Direct peers on record are Spring Health, Lyra Health, OpenUp and Modern Health. Emerging players are Wysa and Likeminded. Broad incumbents are ias Gruppe, Wellhub (formerly Gympass) and Headspace Health. Epassi is listed as a regional player.
Does heynanny have an API?
No public API is recorded for heynanny.
What industry is heynanny in?
heynanny's product category is Employee Assistance Programs (EAP) and Workplace Family Care Services. Its primary akta.pro industry code is BPACAPAO, Wellbeing, Mental Health & Employee Assistance (EAP), with a secondary code of HLALADAJ, Care Navigation, Advocacy & Benefits Guidance Platforms. Its NAICS code is 62412 and its SIC code is 8000.