ARABIAN HORSE ASSOCIATION OF ARIZONA

What ARABIAN HORSE ASSOCIATION OF ARIZONA does

Arabian Horse Association of Arizona (AHAA) is a Scottsdale, Arizona-based non-profit corporation founded in 1952 that organizes Arabian horse shows, breeding programs, memberships, youth activities, and scholarships. The organization is led entirely by volunteers with a Board of Directors structure and operates as an event-driven GTM motion. Its portfolio consists of three flagship competitions (the Scottsdale Show in February, the Arabian National Breeder Finals in September, and the American Cup Championship in November) plus supplementary One Day Shows, all hosted at WestWorld of Scottsdale. The Scottsdale Show is the world's largest Arabian horse show, attracting nearly 2,000 horses and over 175,000 attendees annually, with 99% satisfaction and 91% annual return intent.

Core products beyond events include the Scottsdale Signature Stallion (SSS) breeding program and Breeders Club Futurity (stallion and mare nominations), both with online enrollment; adult and youth membership applications; the Scottsdale Arabian Squad youth club; the Dede Bisch Scholarship Fund; and an official merchandise e-commerce storefront. The technology stack is a website-based platform for ticketing, event information, live streaming (scottsdaleshow.live), and form processing, with no proprietary AI, app, or API layer.

Revenue is generated through six streams: ticket sales (Scottsdale Show at $15 general admission, $10 seniors), custom-quoted corporate sponsorship packages (multi-year contracts with naming rights, exhibit space, arena signage, VIP access), commercial exhibitor booth rentals (200+ exhibitors at the shopping expo), recurring membership fees (adult and youth), transaction-based breeding program fees (stallion and mare nominations, including a $275,000+ annual SSS auction), and merchandise sales. Annual pricing signals include more than $1.1 million in total prize money awarded, $500,000+ in advertising spend, and $29.6 million in direct local economic impact generated for the Scottsdale/Phoenix region. Customer segments span individual horse owners/breeders/enthusiasts, commercial exhibitors, and corporate sponsors, with attendees skewing affluent (62% with household income over $150,000).

Name

ARABIAN HORSE ASSOCIATION OF ARIZONA

Legal name

Arabian Horse Association of Arizona

Website

https://scottsdaleshow.com

Company type

Private

Founded year

1952

Operating status

Operating

Headcount range

1–10 employees

Short description

Arabian Horse Association of Arizona is a Scottsdale-based non-profit founded in 1952 that hosts the world's largest Arabian horse show and breeding programs, serving horse owners, breeders, and enthusiasts globally through volunteer-run operations and a multi-event calendar at WestWorld.

Ownership category

akta.pro rank

Product category

Equestrian Events

NAICS

Horses and Other Equine Production (112920)

SIC

Services-Racing, Including Track Operation (7948), Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Equestrian Teams & Stables (Racing/Show Jumping/Eventing) (MPAKABAG)

akta.pro secondary industries

Sport/Show Horse Training & Performance Programs (AFAEAGAF), Equine Sales, Auctions & Bloodstock Agencies (AFAEAGAH)

Keywords

• Arabian horse shows
• Equestrian competitions
• Horse breeding programs
• Equestrian events management
• Arabian horse breeding

Headquarters

HQ city

Scottsdale

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Marketing or Sales, Personnel, Infrastructure, Others

Revenue model

1. Ticket Sales: Revenue from selling admission tickets to horse shows, particularly the Scottsdale Show which charges $15 general admission and $10 for seniors
2. Corporate Sponsorships: Corporate sponsorship packages offering naming rights, commercial exhibit space, arena signage, VIP access, and marketing opportunities
3. Commercial Exhibitor Fees: Revenue from booth space rentals to vendors at horse shows and shopping expos, with 200+ commercial exhibitors
4. Membership Fees: Adult and youth membership applications and renewals for Arabian horse owners, breeders, and enthusiasts
5. Breeding Program Fees: Stallion nominations and mare nominations for Breeders Club Futurity and Scottsdale Signature programs
6. Merchandise Sales: Official merchandise shop selling AHAA branded items

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels5 records

Core offering

AHAA is a non-profit organization that produces and operates Arabian horse shows, breeding programs, and membership services for Arabian horse owners, breeders, and enthusiasts. Its anchor offering is the annual 11-day Scottsdale Arabian Horse Show at WestWorld of Scottsdale, supplemented by the American Cup Championship, Arabian National Breeder Finals, One Day Shows, the Scottsdale Signature Stallion and Breeders Club Futurity breeding programs, youth programming, and corporate sponsorship and exhibitor opportunities.

Product overview

AHAA operates as a non-profit organization hosting a portfolio of Arabian horse shows and breeding programs. The core offering is the Scottsdale Show, an 11-day signature event at WestWorld of Scottsdale that is the largest Arabian horse show in the world. Supporting events include the American Cup Championship (November) and Arabian National Breeder Finals (September). The organization manages two breeding programs: the Scottsdale Signature Stallion (SSS) breeding program with a stallion services auction, and the Breeders Club Futurity. Additional offerings include One Day Shows, youth membership through the Scottsdale Arabian Squad, the Dede Bisch Scholarship Fund, membership applications (adult and youth), commercial exhibitor booth spaces, and an official merchandise shop. The shows feature over 2,400 horses, 200+ commercial exhibitors, and draw approximately 175,000 attendees annually.

Differentiator

Problem solved

Functional benefit

Products and services

• Scottsdale Arabian Horse Show The flagship annual 11-day Arabian horse show held at WestWorld of Scottsdale, featuring competitions across multiple arenas, a shopping expo with 200+ commercial exhibitors, auctions, and family-friendly programming; open to general attendees with paid admission.
• American Cup Championship A competitive Arabian horse show event held annually in November, featuring national and international competitors in various Arabian horse disciplines.
• Arabian National Breeder Finals Annual breeding competition held in September at WestWorld of Scottsdale, featuring breeder finals and championship events for Arabian horses, including class awards and cabana sponsorship opportunities.
• One Day Shows Single-day Arabian horse show events offering entry opportunities for exhibitors with streamlined entry forms and competitive classes.
• Scottsdale Signature Stallion (SSS) Breeding Program A premium breeding futurity program featuring stallion nomination services and a breeding services auction generating over $275,000 annually, along with mare nomination forms.
• Breeders Club Futurity A breeding incentive program that includes stallion and mare nomination applications, supporting the preservation and promotion of Arabian horse breeding.
• Scottsdale Arabian Squad (Youth Club) Youth membership program for young Arabian horse enthusiasts offering activities, education, and involvement opportunities within the AHAA community.
• Dede Bisch Scholarship Fund Education scholarship program supporting youth members pursuing educational opportunities, with scholarship award information and rules available through the AHAA.
• Membership Applications Adult and youth membership applications enabling individuals to join the Arabian Horse Association of Arizona, with pathways through both AHAA website and direct applications.
• Commercial Exhibitor Space Booth and commercial exhibit spaces at shows allowing businesses to showcase equestrian products, services, and innovations directly to horse exhibitors and attendees.
• Official Merchandise Shop Online store offering official AHAA merchandise for purchase.

Quantifiable outcome

• 175,000 attendees annually with $29.6 million in direct economic impact
• +2 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered core and minor.

• WestWorld of ScottsdalecoreStrategic or Co-development Partner · 1 January 2026WestWorld serves as the primary venue for all AHAA events including the Scottsdale Show, American Cup Championship, and Arabian National Breeder Finals. The City of Scottsdale holds a long-term lease on the equestrian facility.
• City of ScottsdalecoreStrategic or Co-development Partner · 1 January 2026The City of Scottsdale is a key partner, providing the WestWorld venue and recognizing the Scottsdale Show as one of the city's premier Signature Events. Generates over $29.6 million in direct economic impact annually.
• Old Town ScottsdaleminorGTM or Marketing PartnerLocal partner providing proximity to Scottsdale's dining, art, and shopping district for show attendees.
• Visit PhoenixminorGTM or Marketing PartnerRegional tourism partner promoting the Scottsdale Show to Phoenix area visitors.
• Arabian Horse Association (AHA)coreStrategic or Co-development PartnerNational Arabian horse association that members connect with through AHAA. Members can join and renew through the AHA website.
• Global Champions Arabians TourminorGTM or Marketing PartnerInternational Arabian horse competition circuit partner supporting events.
• USEF (United States Equestrian Federation)coreStrategic or Co-development PartnerGoverning federation requiring Safe Sport training for all owners, exhibitors, and trainers 18+. Mandatory USEF waivers required for all participants.

Scale indicators10 records

Recent moves13 records

Expansion highlights5 records

Direct peers

• American Quarter Horse Association: Largest US breed association, runs the All American Quarter Horse Congress (the largest single-breed horse show in the world). Directly comparable business model: breed promotion, shows, membership, youth programs, and economic impact on host city.
• American Paint Horse Association: Breed association running the APHA World Championship Show, with comparable membership, breeding, and show operations structure to AHAA.
• American Saddlebred Horse Association: Breed association hosting the World's Championship Horse Show. Closely mirrors AHAA's show + breeding + membership model for a different breed.
• National Reining Breeders Classic (NRBC): Major annual reining horse competition with a substantial breeding/nomination program. Directly comparable to AHAA's breeding futurity plus championship show structure.
• Tennessee Walking Horse National Celebration: Long-running annual breed-anchored horse show and community event. Comparable to AHAA's flagship Scottsdale Show in scale, tradition, and event-driven GTM.

Broad incumbents

• Wellington International (Winter Equestrian Festival): Premier year-round equestrian show venue hosting the Winter Equestrian Festival. Comparable in scale and affluent demographics to the Scottsdale Show, but broader in disciplines served.
• Tryon International Equestrian Center: Multi-discipline equestrian resort hosting FEI-level events. Comparable scale of venue and event economics, though broader in scope than AHAA's breed-specific positioning.

Others

• US Equestrian Federation (USEF): National governing body requiring Safe Sport training and waivers for AHAA events. Not a direct competitor but the regulatory peer that all US breed shows and equestrian clubs interact with.
• Arabian Horse Association (AHA): National umbrella breed registry and association for Arabian horses in the US. AHAA's membership pathway runs through AHA, making it a partner/affiliate rather than a competitor, but it is the most organizationally comparable breed association.

Regional players

• Desert International Horse Park: Year-round equestrian facility in Thermal, California, hosting major hunter/jumper and dressage shows. Comparable as a competing destination for West Coast equestrian events, though not breed-specific.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key highlights7 records

Customer concentration

• Xtwitter.com/ArabianHorsesAZ
• YouTubeyoutube.com/@scottsdaleshow
• Facebookfacebook.com/scottsdaleshow
• Instagraminstagram.com/scottsdale_arabian
• TikToktiktok.com/@scottsdaleshow
• LinkedInlinkedin.com/company/arabian-horse-association-of-arizona

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ARABIAN HORSE ASSOCIATION OF ARIZONA