Developing Mountain Biking in Scotland
- Company typePrivate
- Founded2019
- HeadquartersLondon, United Kingdom
- Headcount1–10
- GTM typeB2C
- OfferingServices
Developing Mountain Biking in Scotland firmographics
Firmographics- Name
- Developing Mountain Biking in Scotland
- Legal name
- Developing Mountain Biking in Scotland
- Website
- https://dmbins.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Developing Mountain Biking in Scotland industry classification
Industry- Product category
- Outdoor Recreation / Mountain Biking Development (Non-Profit)
- NAICS
- Religious, Grantmaking, Civic, Professional, and Similar Organizations (813), Grantmaking and Giving Services (81321)
- SIC
- Services-Membership Sports & Recreation Clubs (7997)
- akta.pro primary industry
- Cycling, Mountain Biking & E-bike Adventures (THAJABAF)
- akta.pro secondary industry
- Disability & Adaptive Sports Organizations (Paralympic, Special Olympics) (MPAKACAH)
Keywords
Where Developing Mountain Biking in Scotland is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Developing Mountain Biking in Scotland business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Donations - Scottish Trail Fund: Charitable donations from the mountain biking community to support trail creation, improvement, maintenance, and volunteer training through trails associations. DMBinS matches donations with at least 50% from public and private sector sources through its match funding expertise.
- Donations - Scottish MTB Health Fund: Charitable donations supporting MTB health programmes including Trail Therapy, women and girls riding initiatives, urban MTB programmes, disability hubs, and diversity programmes in underrepresented communities.
- Event Ticketing: The Scottish MTB Gathering and Conference sells tickets through the JustGo platform, with ticket prices including conference sessions, meals, awards dinner, and entertainment. Discounts available for trail association members.
- Government and Agency Funding: Core funding from sportscotland, Scottish Government, Forestry Commission Scotland (Forestry and Land Scotland), and other consortium partners to support the development and coordination of mountain biking in Scotland.
- Partnership and Sponsorship Revenue: Event partnerships, brand sponsorships, and affiliate relationships (such as Expedia hotel bookings where 5% returns to trail network) provide commercial revenue streams.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Camping at Comrie Croft for Gathering attendees |
| Unit Pricing | Pay-as-you-go | Campervan pitch at Comrie Croft |
| Unit Pricing | Pay-as-you-go | Nordic Kata glamping accommodation |
| Other | Pay-as-you-go | Scottish MTB Health Fund donation tiers |
| Other | Pay-as-you-go | Scottish Trail Fund donation tiers |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels9 records
Developing Mountain Biking in Scotland product offering
Product offeringCore offering
DMBinS is a non-profit project within Scottish Cycling that develops, coordinates, and advocates for mountain biking across Scotland. It runs charitable funds (Scottish Trail Fund and Scottish MTB Health Fund), community health and inclusion programmes (Trail Therapy, Rider2Leader), industry training (MTB leadership, Fresh Cuts content programme), and convenes the annual Scottish MTB Gathering conference and Scottish MTB Awards. Funding combines sportscotland/Scottish Government grants, public donations, event tickets, and brand partnerships.
Product overview
Developing Mountain Biking in Scotland (DMBinS) is a non-profit organisation operating as a project within Scottish Cycling, funded by government and sport agencies. The organisation's core 'product' is its digital platform (dmbins.com) providing the mountain biking community with access to ride guides, an interactive trail map, event information, podcasts, and donation functionality. Alongside this digital platform, DMBinS delivers an integrated suite of community programmes including Trail Therapy (mental health through MTB), Rider2Leader (women's leadership), Fresh Cuts (film/content creator training), the Scottish Trail Fund, and the Scottish MTB Health Fund. The organisation also runs the annual Scottish Mountain Bike Gathering conference and Scottish Mountain Bike Awards, and coordinates campaigns like Do The Ride Thing, #thinkwinter, and Take Care of Your Trails. The UK Trails Project extends DMBinS's work across the broader UK trail network.
Differentiator
Problem solved
Functional benefit
Brands
- Scottish MTB Health Fund: Health fund supporting MTB and mental health (Trail Therapy) programmes, women and girls riding, urban MTB initiatives, and disability hubs
- Scottish Trail Fund
- Fresh Cuts
- Trail Therapy
- Rider2Leader
- Take Care of Your Trails
- Scottish Mountain Bike Gathering
- Scottish MTB Awards
- UK Trails Project
- ThinkWinter
Products and services
- Scottish Mountain Bike Gathering Annual flagship two-day conference held at Comrie Croft in Perthshire, bringing together the mountain bike community, industry professionals, land managers, trail associations, destinations, and supporting agencies. Features keynote talks, workshops, practical outdoor sessions, networking, exhibitions, awards dinner, and riding opportunities. Tickets sold through the JustGo platform with options including Early Bird and discounted trail association member rates.
- Scottish Mountain Bike Awards
Quantifiable outcome
- Over £10,000 awarded to trail associations through Scottish Trail Fund in recent funding round
- +2 more outcomes
Companies that use Developing Mountain Biking in Scotland
Customer profileNamed customers7 records
Segments6 records
Ideal customer profiles5 records
Developing Mountain Biking in Scotland technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Developing Mountain Biking in Scotland partnerships and signals
Strategic signalPartnerships
27 partnerships are on record, tiered core, supporting and key.
- Scottish CyclingcoreDMBinS is a project based within Scottish Cycling. Scottish Cycling Charitable Foundation (OSCR No. SC051130) governs the Scottish Trail Fund and Scottish MTB Health Fund. DMBinS website is updated by staff from both DMBinS and Scottish Cycling.
- sportscotlandcoreKey funding partner providing core funding to DMBinS. sportscotland is the statutory Scottish Government agency responsible for sport.
- Forestry and Land ScotlandcoreKey funding partner and major land manager for mountain bike trails in Scotland. Partners on the UK Trails Project steering group and develops trail management guidance.
- Forestry Commission ScotlandcoreOriginal funding partner for DMBinS alongside CTC, Scottish Enterprise, and Scottish Natural Heritage.
- Scottish GovernmentcoreKey funding partner and represented in the Scottish MTB Consortium. DMBinS represents mountain bikers' views to Scottish Government and lobbies for increased investment.
- British CyclingcoreKey partner for MTB leadership awards and qualifications development. British Cycling develops and refreshes leadership awards in collaboration with DMBinS.
- Mountaineering ScotlandsupportingAnnual partner for the #thinkwinter campaign promoting winter safety messages to mountain bikers alongside mountain safety partners.
- Visit ScotlandsupportingTourism agency partner in the Scottish MTB Consortium, supporting destination development and promoting Scotland as a world-class MTB destination.
- Cut MediakeyWorld-leading MTB media company that co-delivers the Fresh Cuts content creator development programme with Screen Scotland and DMBinS.
- Screen ScotlandkeyGovernment body supporting the Fresh Cuts programme for aspiring MTB content creators in Scotland.
- British Horse SocietysupportingCollaborated with DMBinS on the 'A Shared Forest' video project providing advice on shared use of forests by mountain bikers and horse riders.
- Glenmore LodgekeyScotland's National Outdoor Centre delivers MTB leadership courses and qualifications. Hosts practical sessions at the Scottish MTB Gathering.
- IMBA EuropesupportingEuropean mountain biking organization that has adopted the Take Care of Your Trails campaign from its Scottish origins into a Europe-wide initiative.
- OutridekeyPartner supporting the Trail Therapy programme for people aged 55 and over, helping make mountain biking more inclusive and impactful.
- Edinburgh Napier UniversitysupportingAcademic partner through MTBCOS, conducting research on trail sustainability and mountain biking's relationship with nature.
- Outscape (MountainBikeNI)supportingNorthern Ireland trails organization that developed the Volunteer Trail Maintenance Scheme pilot, working with Cycling Ireland and The Outdoor Partnership.
- Cycling IrelandsupportingNational governing body for cycling in Ireland, partner in the Northern Ireland Volunteer Trail Maintenance Scheme pilot.
- The Outdoor PartnershipsupportingPartner organization developing the Northern Ireland Volunteer Trail Maintenance Scheme, supporting volunteers and key stakeholders.
- Campbell CoachingsupportingNationally renowned training provider delivering trail maintenance skills training in Northern Ireland pilot scheme.
- Mòr DiversitykeyOrganization founded by Aneela McKenna focusing on diversifying cycling leadership, particularly supporting women, disabled riders, and underrepresented communities.
- Adaptive Riders CollectivekeyOrganization focused on making mountain biking accessible for disabled riders, partnering on accessible rides sessions and inclusion initiatives.
- Comrie CroftkeyEvent partner venue for the Scottish MTB Gathering. One of Scotland's best trail centres with unique accommodation options and sustainable tourism practices. B-Corp certified business.
- Protect Our Winters (POW)supportingSustainability organization represented on sustainability panel at the Scottish MTB Gathering.
- The Bicycle Association of Great BritainkeyAnnounced strategic partnership to boost industry collaboration and data insights between DMBinS and the Bicycle Association.
- ExpediasupportingAffiliate partnership where 5% of hotel booking value returns to maintain the trail network in the visited area.
- JustGosupportingTicketing platform used for Scottish MTB Gathering ticket sales and event registration.
- DonorboxsupportingDonation platform used for the Scottish Trail Fund and Scottish MTB Health Fund.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Developing Mountain Biking in Scotland competitors and assessment
Company assessmentBroad incumbents
- VisitScotland: Scotland's national tourism agency, a member of DMBinS's Scottish MTB Consortium. It promotes Scotland as a destination — including for MTB — but operates across all tourism verticals, making it a broader incumbent rather than a direct MTB competitor.
- Cycling UK: The UK's national cycling charity, advocating for all cyclists on access, infrastructure, and policy. It overlaps with DMBinS on access rights and trail advocacy but operates across all cycling disciplines rather than specializing in MTB.
- British Cycling: The UK national governing body for cycling and DMBinS's own parent organization through Scottish Cycling. It co-develops MTB leadership awards and qualifications with DMBinS, sharing a constituency but operating at a wider GB-wide scale.
Emerging players
- Trailforks: A global crowd-sourced MTB trail database and mapping platform with overlapping functionality to DMBinS's Interactive Trail Map. It is a technology-led outsider that competes for the trail-information use case DMBinS also serves.
Others
- Mountain Bike UK (MBUK): The UK's leading MTB media brand, covering trail guides, gear, and events. While not a development body, it operates in the same audience and content ecosystem as DMBinS and is a comparable channel for the MTB community.
Direct peers
- IMBA Europe: The European arm of IMBA, which has adopted DMBinS's 'Take Care of Your Trails' campaign into a Europe-wide initiative. Operates the same regional MTB advocacy model that DMBinS embodies at the national level in Scotland.
- International Mountain Bicycling Association (IMBA): The leading membership-based mountain bike advocacy organization in the US, with a parallel mission of trail development, rider education, and access rights. IMBA Europe is already a partner of DMBinS, reflecting direct functional overlap as a national/regional MTB development body.
Regional players
- Welsh Cycling / Beicio Cymru: The Welsh national governing body for cycling, with a comparable remit to Scottish Cycling for MTB development in Wales. It is a structural analogue in another UK nation, albeit without the integrated DMBinS-style development consortium on top.
- Mountaineering Scotland: The representative body for hill walkers, climbers, and mountaineers in Scotland. It is a partner on the #thinkwinter campaign and shares DMBinS's outdoor-recreation and access-rights remit, but its core constituency is non-MTB outdoor users.
- Cycling Ireland: National governing body for cycling across Ireland and a documented partner in DMBinS's Northern Ireland Volunteer Trail Maintenance Scheme pilot. It plays a coordination role analogous to DMBinS for the island of Ireland's cycling community.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Developing Mountain Biking in Scotland social profiles
Digital presenceDeveloping Mountain Biking in Scotland financial estimates
Financial estimateRevenue estimate
Valuation estimate
Developing Mountain Biking in Scotland leadership team
Management profileNumber of profiles
Profiles2 records
Developing Mountain Biking in Scotland funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Developing Mountain Biking in Scotland M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Developing Mountain Biking in Scotland
What does Developing Mountain Biking in Scotland do?
DMBinS is a non-profit project within Scottish Cycling that develops, coordinates, and advocates for mountain biking across Scotland. It runs charitable funds (Scottish Trail Fund and Scottish MTB Health Fund), community health and inclusion programmes (Trail Therapy, Rider2Leader), industry training (MTB leadership, Fresh Cuts content programme), and convenes the annual Scottish MTB Gathering conference and Scottish MTB Awards. Funding combines sportscotland/Scottish Government grants, public donations, event tickets, and brand partnerships.
Is Developing Mountain Biking in Scotland a public or private company?
Developing Mountain Biking in Scotland is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Developing Mountain Biking in Scotland founded?
Developing Mountain Biking in Scotland was founded in 2019. It employs 1 to 10 people.
Where is Developing Mountain Biking in Scotland based?
Developing Mountain Biking in Scotland is headquartered in London, United Kingdom, in the Europe region.
How does Developing Mountain Biking in Scotland make money?
Five revenue lines are on record. Donations - Scottish Trail Fund is the primary driver. The others are donations - Scottish MTB Health Fund, event Ticketing, government and Agency Funding and partnership and Sponsorship Revenue.
Who are Developing Mountain Biking in Scotland's main competitors?
Broad incumbents on record are VisitScotland, Cycling UK and British Cycling. Trailforks is listed as an emerging player. Mountain Bike UK (MBUK) is listed as an others. Direct peers are IMBA Europe and International Mountain Bicycling Association (IMBA). Regional players are Welsh Cycling / Beicio Cymru, Mountaineering Scotland and Cycling Ireland.
Does Developing Mountain Biking in Scotland have an API?
No public API is recorded for Developing Mountain Biking in Scotland.
What industry is Developing Mountain Biking in Scotland in?
Developing Mountain Biking in Scotland's product category is Outdoor Recreation / Mountain Biking Development (Non-Profit). Its primary akta.pro industry code is THAJABAF, Cycling, Mountain Biking & E-bike Adventures, with a secondary code of MPAKACAH, Disability & Adaptive Sports Organizations (Paralympic, Special Olympics). Its NAICS code is 813 and its SIC code is 7997.