Quest Food Sp Z O O

What Quest Food Sp Z O O does

Quest Food Sp. z o.o. is a privately held Polish limited liability company headquartered in Więckowice, Poland, operating as a B2B food and beverage distributor of premium international brands. The company distributes confectionery, beverages, snacks, and dairy products through four primary channel types — retail chains, petrol stations, HoReCa establishments, and regional distributors — and serves geographic markets across Poland, the Czech Republic, Slovakia, and Hong Kong. Its distribution rights are anchored by multi-market exclusivities: Mars dairy products (Mars, Snickers, Milky Way, Twix, Bounty, M&M's, Skittles) in Poland, Czech Republic, Slovakia, and Hong Kong reaching over 1,000 retail shops, and Landliebe dairy products in Poland. Additional distributed brands in the portfolio include Ricola, Chupa Chups, Fonti di Crodo, el Gusto MEXICO, Whatever Brands, and JIMMY's.

The company's product portfolio combines third-party premium brands with proprietary owned labels: COCONAUT (young coconut water, available in 180ml, pulp, and fruity flavor variants including Mango, White Peach, and Yuzu), Cocoffee (vegan coffee in espresso/mocha/cappuccino), and MOISO (V-Label-certified aloe vera with coconut). Quest Food maintains BRC Global Standard for Storage and Distribution at AA classification — the highest possible rating — and holds V-Label certifications for vegan and vegetarian products. The company also received a European Funds grant of PLN 684,480 (project total PLN 1,053,628) in 2022 to develop innovative coconut water-based energy and isotonic formulations.

Quest Food's business model is a distribution trading model, monetising through margins on traded branded food and beverage products sold to B2B counterparties. The go-to-market is sales-led, characterised by individual counterparty engagement, flexible cooperation models, and strong promotional support packages for business partners. Marketing is multi-channel — content via the company website and blog, organic social (Facebook, X, LinkedIn, WhatsApp), email, event sponsorship (Sportbiz Summit, KIDS RUN, Polish Field Hockey Association), and influencer partnerships (Zdrowostki). Revenue is not publicly disclosed.

Name

Quest Food Sp Z O O

Legal name

QUEST FOOD Sp. z o.o.

Website

https://questfood.pl

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

Quest Food Sp. z o.o. is a privately held Polish B2B food and beverage distributor specialising in premium international brands (Mars, Landliebe, Ricola) and proprietary coconut water-based products (COCONAUT, Cocoffee, MOISO), serving retail chains, petrol stations, HoReCa, and distributors across Poland, Czech Republic, Slovakia, and Hong Kong.

Ownership category

akta.pro rank

Product category

Food and Beverage Wholesale Distribution

NAICS

Confectionery Merchant Wholesalers (42445)

SIC

Wholesale-Groceries & Related Products (5140)

akta.pro primary industry

Confectionery, Snacks & Specialty Sweets Wholesale Distribution (CRAOAAAM)

Keywords

• Food and beverage distribution
• FMCG wholesale
• Branded product distribution
• HoReCa distribution
• Retail supply chain

Headquarters

HQ city

Sroda Wielkopolska

HQ country

Poland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Food Distribution Trading: Quest Food generates revenue through trading margins on the distribution of branded food and beverage products to retail chains, petrol stations, HoReCa, and other distributors across Poland and international markets including Czech Republic, Slovakia, and Hong Kong.

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

Quest Food Sp. z o.o. is a Polish wholesale distributor that supplies branded consumer food and beverage products — including Mars confectionery, Landliebe dairy, Coconaut/Moiso/Cocoffee plant-based beverages, and Ricola specialty confectionery — to retail chains, petrol stations, HoReCa operators, and other distributors across Poland, Czech Republic, Slovakia, and Hong Kong.

Product overview

Quest Food is a food and beverage distribution company serving as a trusted commercial partner and exclusive distributor of premium international brands. The company distributes confectionery, beverages, snacks, and dairy products through retail chains, petrol stations, HoReCa, and distributors across Poland and foreign markets. Their portfolio includes branded products from global manufacturers like Mars, as well as proprietary distributed brands such as COCONAUT coconut water, MOISO aloe drinks, Cocoffee vegan coffee beverages, Ricola herb candies, and licensed beverage brands under Whatever Brands. The company emphasizes BRC-certified food safety standards and fair trade practices.

Differentiator

Problem solved

Functional benefit

Brands

• COCONAUT: Young coconut water brand, a core product line distributed by Quest Food.
• Cocoffee
• MOISO

Products and services

• Food and beverage wholesale distribution

Quantifiable outcome

• BRC certificate at AA level — highest possible rating in scheduled audit, confirming compliance with the most stringent food safety standards.
• +1 more outcomes

Named customers1 record

Segments5 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core and minor.

• Sportbiz SummitcoreGTM or Marketing Partner · 1 April 2024Quest Food was a partner of the Sportbiz Summit — a unique event in Central and Eastern Europe held in Warsaw. The event featured 50 speakers, 400 partners, and over 50 hours of lectures, with all participants hydrated by Coconaut coconut water.
• Polish Field Hockey AssociationcoreStrategic or Co-development Partner · 1 February 2024Coconaut (Quest Food's private label brand) became the official partner of both the men's and women's Polish Field Hockey National Teams. Coconaut accompanied Polish players during the World Championships in Oman, where the men's team placed 4th and the women won a historic bronze medal. The partnership supports athlete hydration and aligns with the brand's sports positioning.
• KIDS RUNcoreStrategic or Co-development Partner · 1 January 2024Coconaut became a partner of KIDS RUN — a running initiative addressed to children across Poland. The partnership supports youth physical activity and positions coconut water as a healthy hydration alternative for young athletes. Quest Food runs with KIDS RUN events all over Poland.
• Martyna Żmuda-Trzebiatowska (Zdrowostki)minorGTM or Marketing Partner · 1 January 2024Coconaut partnered with Martyna Żmuda-Trzebiatowska, known as Zdrowostki online, one of Poland's leading healthy eating content creators. The collaboration aims to build awareness about the importance of hydration, create recipes, and promote regular coconut water consumption through Instagram channels.
• LandliebecoreChannel Partner/ Reseller/ Distributor · 1 February 2017Quest Food became the sole and exclusive distributor of Landliebe products in Poland. Landliebe is the third largest dairy product manufacturer in Europe. The partnership brought yoghurts, puddings, cheeses, and dairy drinks to Polish retail shelves, with a marketing campaign 'Real stories taste better' supporting the launch.
• Mars (dairy products)coreChannel Partner/ Reseller/ Distributor · 1 January 2017Quest Food holds exclusive distribution rights for Mars dairy products (Mars, Snickers, Milky Way, Twix, Bounty, M&M's, Skittles milk drinks) across Poland, Czech Republic, Slovakia, and Hong Kong. Products reach over 1,000 retail locations through local retail chains.

Scale indicators3 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• Daymon (Advantage Solutions): Global private label and brand development services firm specializing in retailer brand management and food distribution. Comparable to Quest Food for its private label focus (Coconaut, MOISO, Cocoffee) and brand-owner partnership orientation.
• Eurocash Group: Poland's largest B2B food wholesale distributor serving independent retailers, HoReCa, and petrol stations. Closest direct comparable to Quest Food in terms of Polish B2B food distribution model and customer base, though operating at significantly larger scale and broader category coverage.
• Emperia Holding: Polish FMCG distribution and retail holding operating the Stokrotka chain alongside wholesale activities. Comparable to Quest Food as a Polish B2B food distribution operator with similar geographic concentration and hybrid distribution/own-brand model.
• Barentz: European specialty food and ingredients distributor serving brand owners across multiple categories. Comparable to Quest Food in its B2B distribution model with a portfolio of premium third-party brands and pan-European reach.

Broad incumbents

• Metro AG: German multinational operating Makro cash-and-carry wholesale and food service distribution across Europe. Comparable business model and customer base to Quest Food but operates at much larger scale and broader product category.
• US Foods: Major US B2B food distributor serving restaurants, healthcare, and hospitality operators. Comparable B2B distribution business model but operates at much larger scale and primarily within the United States.
• Sysco Corporation: Largest B2B food distribution company in North America serving restaurants, hotels, healthcare, and institutional buyers. Comparable distribution model and customer mix to Quest Food but at vastly greater scale and primarily in the US market.

Regional players

• Kesko: Finnish retail and B2B food service operator with growing CEE presence (Onninen, K-group stores in Baltics). Comparable as a Northern/Central European food distribution and retail operator serving HoReCa and retail.
• Atlantic Grupa: Croatian FMCG company with distribution, retail, and own-brand operations across CEE and SEE. Comparable to Quest Food as a regional FMCG distribution and own-brand operator in Central/Eastern Europe.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/questfood

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Quest Food Sp Z O O