iTrade
iTrade is a New Zealand-based SaaS company providing cloud job management software — scheduling, quoting, invoicing, timesheets, and compliance certificates — to SMB tradespeople across electrical, plumbing, HVAC, security, building, and locksmith verticals in NZ, Australia, and the UK.
- Company typePrivate
- Founded2011
- HeadquartersNot specified, New Zealand
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What iTrade does
iTrade (legally iTrade Limited, doing business as iTrade.Net) is a New Zealand-incorporated, privately held SaaS company founded in 2011 that provides cloud-based job management software for tradespeople and field service businesses. The platform covers the full job lifecycle from quoting through scheduling, dispatching, timesheets, materials management, and compliance certificates, with native mobile applications for iOS and Android that support offline field use. The infrastructure runs on AWS with mirrored Northern/Southern hemisphere servers for disaster recovery, achieving 99.9% uptime and zero reported data loss across more than a decade of operation. Core differentiators include vertical-specific features such as Certificate of Compliance generation for electricians and gas fitters, a custom Form Builder Pro for safety and compliance documentation, and seamless bi-directional integrations with Xero and QuickBooks Online accounting platforms.
iTrade firmographics
Firmographics- Name
- iTrade
- Legal name
- iTrade Limited
- Website
- https://itrade.net
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- iTrade is a New Zealand-based SaaS company providing cloud job management software — scheduling, quoting, invoicing, timesheets, and compliance certificates — to SMB tradespeople across electrical, plumbing, HVAC, security, building, and locksmith verticals in NZ, Australia, and the UK.
- Ownership category
- akta.pro rank
Where iTrade is headquartered
LocationHeadquarters
- HQ city
- Not specified
- HQ country
- New Zealand
- HQ region
- Oceania
Offices2 records
Markets served
iTrade business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Infrastructure, Personnel, Marketing or Sales, Operations
Revenue model
- Field Worker Subscriptions: Per-user subscription model where customers pay per field worker (staff who can be booked for jobs and use mobile apps). Office staff and administrators are free. First 7 field workers at standard rate; additional field workers at discounted rate. No setup fees, no term contracts, cancel anytime.
- Invoices Plugin (Standalone): $10/month add-on for customers not using Xero integration. Provides unlimited invoices stored for 7+ years.
- Paid Training Sessions: $105 per hour or part-hour for private screen-share training sessions. Offered for advanced features, new staff training, or specific workflow help. Booked via email with [email protected].
- Compliance Certificates (Some Types): Small charge applies for some compliance certificates. Most fields are pre-populated for speed; certificates are automatically saved in customer accounts for 7 years.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Per field worker subscription with volume pricing |
| Subscription | Monthly | Legacy pricing tier (older page) |
| Subscription | Monthly | Invoices Plugin standalone |
| Unit Pricing | Pay-as-you-go | Paid training sessions |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
iTrade product offering
Product offeringCore offering
iTrade provides a cloud-based SaaS job management platform for tradespeople and field service businesses, covering the full job lifecycle from quote to invoice. It includes scheduling and dispatching, automated timesheets, materials and inventory management, job costing and quoting, compliance certificates for electricians and gas fitters, custom forms, GPS tracking, and native integrations with Xero and QuickBooks Online accounting software. The platform is delivered via web and native mobile apps (iOS and Android) with offline capability.
Product overview
iTrade is a cloud-based job management software platform for tradespeople and field service businesses, offered as a unified SaaS product with modules covering the full job lifecycle. The core platform includes Job Scheduler (scheduling and dispatching), Automated Timesheets, Materials Management (inventory and pricing), Job Costing/Quoting, Trade Certificates (compliance), Form Builder Pro, and Accounting Software Integration. Add-on modules include the Xero Add-On (native Xero sync), Invoices Plugin ($10/month when not using Xero), GPS & Data Maps, and Document Management (free). All features are available to all users with no tiered pricing restrictions. The platform is accessed via web application and native mobile apps for iOS and Android.
Differentiator
Problem solved
Functional benefit
Products and services
- iTrade Job Management Software Cloud-based SaaS job management platform for tradespeople and field service businesses, covering scheduling, dispatching, automated timesheets, materials management, quoting, invoicing, GPS-stamped job reports, digital signatures, custom forms and trade compliance certificates. Sold on a per-field-worker monthly subscription with all features included; accessible via web and native iOS/Android apps with offline capability.
- Invoices Plugin
Quantifiable outcome
- Most customers save at least 10 hours of administration time per week
- +3 more outcomes
Companies that use iTrade
Customer profileNamed customers7 records
Segments8 records
Ideal customer profiles2 records
iTrade technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature12 records
iTrade partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- XerocoreSeamless bi-directional integration with Xero accounting software. Closed jobs automatically create draft invoices in Xero ready for checking and sending. Customers can import existing Xero databases including customers, suppliers, and inventory. FREE integration with no additional cost.
- QuickBooks OnlinecoreSeamless integration with QuickBooks Online enabling import of existing databases and synchronization of invoices, customers, line items, and payments. Real-time updates keep records current. Built-in error handling prevents duplicates.
- Amazon Web Services (AWS)coreiTrade is hosted on AWS infrastructure, utilizing Northern and Southern hemisphere servers with data mirroring for disaster recovery. AWS claims GDPR compliance. Daily backups stored on non-AWS servers in a third country. 99.9% uptime SLA.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
iTrade competitors and assessment
Company assessmentEmerging players
- Connecteam: Workforce management app with scheduling, timesheets, and job management for deskless workers. Partial overlap with iTrade's timesheet and field staff management features.
- Buildxact: New Zealand/Australia construction management platform for residential builders. Comparable on job costing, quoting, and trade workflow for the builder vertical iTrade also serves.
Broad incumbents
- ServiceTitan: Large US-based field service management platform for trades. Overlaps on scheduling, dispatch, invoicing, and customer management but targets larger contractors with deeper sales/ops tooling.
- Housecall Pro: US field service platform for home service professionals with scheduling, dispatching, and payments. Comparable feature surface but focused on North American home services market.
Direct peers
- Tradify: New Zealand-headquartered job management software for trades, directly competing with iTrade in NZ/AU. Similar per-user pricing, mobile-first design, and feature breadth (quoting, scheduling, invoicing).
- Fergus: New Zealand/Australia-based job management platform for plumbers, electricians, and trades. Directly comparable on target verticals, quoting/scheduling/invoicing workflow, and SMB focus.
- ServiceM8: Australia-based job management SaaS for tradespeople with mobile apps for iOS/Android. Closely comparable on target customer (SMB trades), feature set (scheduling, quoting, invoicing), and Xero/QuickBooks integrations.
- AroFlo: Australian field service management software for trades with scheduling, quoting, invoicing, and asset management. Comparable feature set and target verticals (electrical, plumbing, HVAC).
- SimPRO: Australia/NZ-headquartered field service management software for trades and contractors. Comparable on quoting, scheduling, job costing, and compliance workflows, though typically positioned slightly upmarket.
- Jobber: Field service software for SMB home service businesses with quoting, scheduling, invoicing, and CRM. Comparable core workflow, though broader across home services beyond core trades.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
iTrade social profiles
Digital presenceiTrade compliance and trust
Trust signalCompliance1 record
iTrade financial estimates
Financial estimateRevenue estimate
Valuation estimate
iTrade leadership team
Management profileNumber of profiles
Profiles1 record
iTrade funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
iTrade M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about iTrade
What does iTrade do?
iTrade provides a cloud-based SaaS job management platform for tradespeople and field service businesses, covering the full job lifecycle from quote to invoice. It includes scheduling and dispatching, automated timesheets, materials and inventory management, job costing and quoting, compliance certificates for electricians and gas fitters, custom forms, GPS tracking, and native integrations with Xero and QuickBooks Online accounting software. The platform is delivered via web and native mobile apps (iOS and Android) with offline capability.
Is iTrade a public or private company?
iTrade is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was iTrade founded?
iTrade was founded in 2011. It employs 1 to 10 people.
Where is iTrade based?
iTrade is headquartered in Not specified, New Zealand, in the Oceania region.
How does iTrade make money?
Four revenue lines are on record. Field Worker Subscriptions are the primary driver. The others are invoices Plugin (Standalone), paid Training Sessions and compliance Certificates (Some Types).
Who are iTrade's main competitors?
Emerging players on record are Connecteam and Buildxact. Broad incumbents are ServiceTitan and Housecall Pro. Direct peers are Tradify, Fergus, ServiceM8, AroFlo, SimPRO and Jobber.
Does iTrade have an API?
No public API is recorded for iTrade.