reoriginals

What reoriginals does

Re-Originals, Inc. is a privately held, US-incorporated specialty e-commerce supplier that sells New Old Stock (NOS) and original-manufacture parts for vintage Italian automobiles. The company serves professional and amateur restorers, classic car parts specialists, and collectors of marques including Ferrari, Maserati, Lamborghini, Alfa Romeo, Lancia, Fiat, Porsche, and rarer Italian brands such as Bizzarrini, Cisitalia, De Tomaso, Dual Ghia, ISO, and Apollo. Its catalog is organized both by vehicle marque and by part category (rubber profiles, body parts, engine compartment, interior, lights, glass, upholstery, and miscellaneous accessories), with the rubber profiles line alone comprising 152 SKUs across six pages of listings and individual item prices ranging from $13 to over $2,100.

The business runs on a direct-to-consumer e-commerce model through its own website (reoriginals.com), supported by a small sales team (Marco, Audrey, Matteo) reachable by direct email and phone for consultative, high-value part inquiries. Sourcing is anchored in original Italian manufacturers and OEM-equivalent suppliers (e.g., Marchal/Carello/Olsa lighting, Saint Gobain/Sikurit glass, Connolly leather, Italian wool carpet with jute backing), differentiating the offering from generic aftermarket reproductions. There is no proprietary technology platform, no AI/ML capabilities, no third-party integrations, no app, and no public API; the storefront is a standard NetSol-hosted cart with search-optimized category pages as the primary distribution surface.

Revenue is generated through one-time unit, per-meter, per-set, per-car, or per-square-meter sales of specialty parts, with prices subject to FX-driven adjustment. The company has no disclosed funding, no acquisitions, no partnerships, no patents, no awards, and no leadership team listed beyond the three sales contacts. Operating status is active, and the geographic footprint is described as global via the e-commerce channel, though no formal market-by-market disclosure is provided.

Name

reoriginals

Legal name

Re-Originals, Inc.

Website

https://reoriginals.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Re-Originals, Inc. is a privately held US-based e-commerce supplier of New Old Stock and original-manufacture parts for vintage Italian cars, serving restorers and collectors of Ferrari, Maserati, Lamborghini, Alfa Romeo, Lancia, Fiat, and related marques through its own direct-to-consumer website.

Ownership category

akta.pro rank

Product category

Vintage Italian Auto Parts

NAICS

Automotive Parts and Accessories Retailers (44133)

SIC

Wholesale-Motor Vehicle Supplies & New Parts (5013)

akta.pro primary industry

Paint, refinishing & body shop supplies distribution (coatings, abrasives, tools, consumables) (CRAOANAF)

akta.pro secondary industry

Automotive Exterior Trim & Appearance Components Manufacturing (Moldings/Badges/Grilles/Chrome/Cladding) (IMACAKAE)

Keywords

• Vintage Italian car parts
• New old stock parts
• Classic car restoration
• Automotive rubber profiles
• Marque-specific parts

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales

Revenue model

1. Parts Sales: Primary revenue from selling New Old Stock (NOS) and original manufacturer parts for vintage Italian automobiles. Revenue is generated through per-item and per-meter pricing across categories including rubber profiles, body parts, engine components, interior parts, lights, glass, and upholstery. The company specializes in rare parts for classic Ferrari, Maserati, Porsche, Alfa Romeo, Lamborghini, and other vintage Italian marques.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Re-Originals, Inc. supplies New Old Stock (NOS) and original-manufactured parts for vintage Italian automobiles, including rubber profiles, body parts, engine components, interior parts, lights, glass, and upholstery. Products are organized by marque (Alfa Romeo, Ferrari, Lamborghini, Maserati, Porsche, Lancia, Fiat, etc.) and by category, sold mostly direct via the company's e-commerce website and email/phone consultation.

Product overview

Re-Originals is an e-commerce supplier of exceptional quality New Old Stock (NOS) and original manufactured parts for vintage Italian cars, specializing in original materials from Italy. The product portfolio consists of parts organized by car brand (Alfa Romeo, Ferrari, Lamborghini, Maserati, Porsche, and other Italian marques) and by part category (Rubber Profiles, Lights, Interior, Engine Compartment, Body Parts, Glass, Upholstery, and Miscellaneous). The company offers a comprehensive range of restoration components including rubber seals and weatherstripping, lighting systems, interior components, engine parts, upholstery materials, and glass. Most products are New Old Stock (NOS) or new manufactures made to original specifications, with some items sourced from original Italian suppliers.

Differentiator

Problem solved

Functional benefit

Products and services

• Rubber Profiles Catalog of 152 rubber weatherstripping, gasket, and seal profiles for vintage Italian cars, including door gaskets, windshield seals, and fuzzy strips, priced per unit or per meter.
• Miscellaneous Parts Aggregated catalog of accessories, body parts, electrical components, engine compartment parts, interior items, lights, special order items, upholstery, wiper arms, and wiper blades for vintage Italian cars.
• Lighting Components Headlights, taillights, side marker lights, backup lights, driving lights, fog lights, and related bulbs and holders from manufacturers including Marchal, Carello, and Olsa, for vintage Italian vehicles.
• Interior Parts Interior components for vintage Italian cars including horn buttons, switches, mirrors, steering wheels, ignition switches, junction blocks, and gauges.
• Engine Compartment Parts Engine components for vintage Italian cars including air filters, distributors, condensers, spark plug wires, water pumps, mufflers, clutch pressure plates, and suspension parts.
• Upholstery Interior upholstery for vintage Italian cars including carpet sets (Italian wool with jute backing), seat covers in Connolly leather, door panel covers, headliner materials, and carpet savers.
• Glass Windshields and glass components for vintage Italian cars, including OEM stress-relieved and hand-finished windshields from brands such as Saint Gobain/Sikurit.
• Maserati Parts NOS and original-manufactured parts for Maserati models spanning 3500 GT, 3500 GTI, 3500 Vignale Spider, 424, 5000, A6GCS, Bi-Turbo, Bora, Ghibli SS Coupe, Indy, Khamsin, Kyalami, Merak, Mexico, Mistral Coupe/Spider, Q-Port, Quattroporte Berlina, and Sebring.
• Ferrari Parts NOS and original-manufactured parts for vintage Ferrari models including 166, 195, 212, 225, 250 series, 308 GTB/GTS, 365 GTB/4 Daytona, and other vintage models, covering body parts, engine compartment, glass, interior, lights, rubber, and upholstery.
• Porsche Parts NOS and original-manufactured parts for vintage Porsche vehicles including 356 models (Pre-A, Coupe, Speedster, Convertible D), 904, and various subcategories.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves4 records

Expansion highlights3 records

Others

• Ferrari Classiche: Ferrari's own in-house restoration and certification program — represents the OEM alternative restorers may use and is the upstream anchor of the certification standards Re-Originals' NOS parts help customers satisfy.

Regional players

• Alfaholics: UK-based Alfa Romeo restoration parts specialist with deep domain expertise and similar NOS philosophy, primarily serving U.K. and European restorers — comparable catalog and customer approach but geographically distinct.
• Classic Alfa (ClassicAlfa.co.uk): U.K.-based Alfa Romeo and vintage Italian parts specialist offering parts manuals and NOS-style components for the same restoration community in which Re-Originals operates.

Direct peers

• Centerline International: U.S.-based distributor of vintage Italian parts (Alfa Romeo, Fiat, Lancia, Ferrari vintage) serving restoration shops and enthusiasts — closest direct competitor to Re-Originals in the same NOS and original-equipment aftermarket niche.
• Scuderia Parts & Accessories: U.S. supplier focused on vintage and classic Italian sports car restoration parts with similar NOS sourcing philosophy and e-commerce distribution model.
• Northshore Parts Group: Long-running vintage Italian (Alfa Romeo, Fiat, Lancia) parts specialist with extensive rubber, trim, and mechanical inventory that competes for the same restorer customer base.
• Modena Motorsport: Specialist vintage Ferrari, Maserati, and Alfa Romeo parts supplier offering NOS and reproduction parts with deep model-level catalogs that overlap directly with Re-Originals' brand coverage.

Broad incumbents

• Moss Motors: Large, established classic British and European (including some Italian) car parts distributor with broader catalog, full marketing engine, and deep pockets — analogous business model at much greater scale and breadth.
• Pelican Parts: Large Porsche-focused aftermarket parts retailer that, while brand-specific at scale, demonstrates the direct-to-consumer e-commerce and technical content playbook applicable to Re-Originals' Porsche category.

Emerging players

• BAT International (British Automotive Trading): Specialty vintage European parts distributor with overlap into Italian marques, sharing the multi-brand catalog structure and small-team operations typical of this niche.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/reoriginals

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about reoriginals