Weed Farms

What Weed Farms does

Weed Orchards and Winery, operating under the brand "Weed Orchards" and referenced in some materials as "Weed Farms," is a 5th-generation family-owned agritourism business headquartered at 43 Mount Zion Road, Marlboro, New York (Ulster County), with an additional original 1913 farm parcel at 444 Old Indian Road in Milton, NY. Founded in 1913 by James and Catherine Weed, the company operates approximately 147 acres of farmland (60 original + 40 added in 1957 + 47 added in 1998) and runs four core offerings: a seasonal Pick-Your-Own produce program (July–October) for fruits, vegetables, and zinnias; an on-site winery and café branded "Weed's Wine," serving wines, local craft beer, espresso martinis, and wine frosé alongside pizzas, sandwiches, and baked goods on weekends; family entertainment (Weed Town Playground, petting zoo, corn maze, hayrides, dog-friendly policies); and a calendar of ticketed weekend events including the Food Truck Festival and Garden Party Weekend. The company also retails branded merchandise through an online shop on weedorchards.com.

The business model is fully B2C and transaction-based, with five identified revenue streams: pick-your-own yield/entry fees, on-site beverage and food sales, ticketed event admissions (sold direct and via Exploretock.com pre-sale), and e-commerce merchandise. Pricing is unit/transaction-based — for example, $10 general admission (+ service fees) for ages 2+ at the Garden Party Weekend — with free parking and free weekend hayrides used as traffic drivers. Hours are weekend-restricted (Saturdays & Sundays 11am–5pm for the winery), reflecting a seasonal, family-labor-intensive operating model. The customer base is segmented horizontally into Families/Groups (primary), Adults 21+ seeking wine and craft beverage experiences, and Pet Owners attracted by the explicit dog-friendly policy; no enterprise, B2B, membership, or subscription tier is offered.

The underlying technology stack is minimal and not proprietary: a WordPress-based marketing website, a social media presence on Facebook and Instagram, an email newsletter, and a third-party ticketing integration with Exploretock.com. There is no mobile app, no disclosed data or analytics infrastructure, no API, and no documented platform or AI/ML capability. Headcount is 1–10, ownership is entirely family-controlled (John Weed and Joann Dickson with their three daughters Nicole, Erica, and Krista), there are no external investors, no parent company, no subsidiaries, no patents, no partnerships or alliances disclosed, and the business was bootstrapped and self-funded across five generations.

Name

Weed Farms

Legal name

Weed Orchards and Winery

Website

https://weedorchards.com

Company type

Private

Founded year

1913

Operating status

Operating

Headcount range

1–10 employees

Short description

Weed Orchards and Winery is a 5th-generation family-owned agritourism business in Marlboro, NY, 72 miles from NYC, operating a pick-your-own farm, weekend winery and café, ticketed events, family attractions, and an online branded merchandise shop.

Ownership category

akta.pro rank

Product category

Agritourism and Winery

NAICS

Grape Vineyards (111332), Fruit and Tree Nut Farming (1113)

SIC

Agricultural Production-Crops (100)

akta.pro primary industry

Grape Growing & Canopy Management (In-Season Vineyard Operations) (AFAGAJAB)

Keywords

• Pick-your-own produce
• Farm winery operations
• Agritourism experiences
• Orchard fruit farming
• Event venue hospitality

Headquarters

HQ city

Berkeley

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Supply Chain, Personnel, Infrastructure, Marketing or Sales

Revenue model

1. Winery and Beverage Sales: On-site sales of Weed's Wine, local craft beer, specialty drinks (Espresso Martinis, Wine Frosé), and other beverages at the winery open weekends (Saturdays & Sundays, 11am-5pm). 21+ with valid ID required for alcohol purchases.
2. Food Service (Cafe & Bakery): On-site food sales including pizzas, sandwiches, salads, warm cider donuts, and other baked goods and desserts from the bakery and cafe.
3. Pick-Your-Own Produce: Visitors pay to pick their own fruits, vegetables, and zinnias from July through October. Produce includes concord grapes, currants, strawberries, apples, pears, peaches, and plums.
4. Event Admission Tickets: Revenue from weekend event admissions including Food Truck Festivals, Garden Party Weekend, and other special events. Pre-sale tickets available via Exploretock.com. Admission required for ages 2+.
5. Merchandise Sales: Online sales of branded merchandise including apparel (t-shirts) and lifestyle/decor items. Freshly picked merch available for purchase on the shop page.

Pricing tiers

Distribution channels3 records

Marketing channels4 records

Core offering

Weed Orchards and Winery (DBA Weed Farms) operates a seasonal Pick-Your-Own farm (July–October) for fruits, vegetables, and zinnias, alongside an on-site weekend Winery & Café serving its own Weed's Wine, local craft beer, specialty cocktails, pizzas, sandwiches, salads, and bakery items. The venue also hosts ticketed weekend events with live music and food trucks, plus free hayrides, a playground, and a petting zoo, and sells branded merchandise through an online shop.

Product overview

Weed Orchards and Winery is a 5th-generation family farm and winery offering experiential hospitality services. The core offerings include a Pick-Your-Own produce program (July–October), an on-site Winery & Café serving wines, craft beer, cocktails, and food, and an Online Merch Shop. Supporting attractions include weekend festivals with live music, hayrides, and a family playground. The company operates as a unified hospitality destination where visitors can pick produce, purchase wine, attend events, and purchase branded merchandise.

Differentiator

Problem solved

Functional benefit

Brands

• Weed's Wine: The winery's own wine brand sold at the winery and cafe.

Products and services

• Pick-Your-Own Produce Seasonal pick-your-own experience where visitors harvest their own fruits, vegetables, and zinnias (including apples, pears, peaches, plums, strawberries, concord grapes, and currants) from the farm, running from July through October each year.
• Weed Orchards Winery & Café Weekend winery and café at the farm open Saturdays and Sundays from 11am–5pm, serving Weed's Wine (the farm's own label), local craft beer, frozen espresso martinis, Wine Frosé, and other specialty drinks, alongside a food menu of pizzas, sandwiches, salads, and bakery items. 21+ with valid ID required for alcohol purchases.
• Online Merchandise Shop E-commerce storefront selling branded apparel (t-shirts), accessories, lifestyle items, and home decor featuring the Weed Orchards brand and farm-themed designs.
• Weekend Events and Festivals (Food Truck Festival, Garden Party Weekend) Ticketed weekend events featuring live music, food trucks, garden parties, and festival-themed food and drink offerings, including the seasonal Food Truck Fest and Garden Party Weekend.

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators4 records

Recent moves6 records

Expansion highlights3 records

Direct peers

• Masker Orchards: Family-owned pick-your-own orchard in Warwick, NY (Orange County) operating since the early 1900s. Operates a drive-through PYO model and hosts seasonal events, making it a closely comparable diversified agritourism orchard in the Hudson Valley.
• Soons Orchards: Multi-generational orchard and farm market in New Hampton, NY (Orange County) offering PYO apples, peaches, and pumpkins plus a bakery and farm store. Comparable Hudson Valley agritourism destination with diversified on-site retail.
• Lawrence Farms Orchards: Family-friendly pick-your-own orchard in Newburgh, NY (Orange County) featuring children's village, animals, and seasonal produce picking. Highly comparable PYO + family entertainment model targeting the same NYC-weekend-trip demographic.
• Hurd's Family Farm: Family-operated farm in Modena, NY (Ulster County) with pick-your-own apples, farm store, and fall family activities. Operates in the same Hudson Valley corridor as Weed Orchards with a comparable family-entertainment positioning.
• Wilklow Orchards: Family-run orchard in Highland, NY (Ulster County) with pick-your-own apples, farm store, and bakery. Operates a similar PYO-plus-value-added-food model targeting Hudson Valley families.
• Fishkill Farms: Multi-generational PYO farm and farm store in East Fishkill, NY (Dutchess County) offering apples, berries, vegetables, plus farm-to-table events and a cidery. Closely mirrors Weed Orchards' combination of PYO produce, on-site food, and event programming.
• Dr. Davies Farm: Family-owned pick-your-own farm in Congers, NY (Rockland County) offering seasonal produce, hayrides, and a farm stand. Closely comparable suburban-adjacent PYO farm serving the NYC-metro weekend visitor base.
• Stone Ridge Orchard: Pick-your-own orchard in Stone Ridge, NY (Ulster County, same region as Weed Orchards). Offers heirloom apples, pears, and on-site food/drink experiences, positioning it as a direct regional competitor for Hudson Valley visitors.

Broad incumbents

• Millbrook Winery: Established Hudson Valley winery in Millbrook, NY (Dutchess County) with broader distribution and tasting room operations. Comparable as a wine-tourism destination within the same Hudson Valley agritourism ecosystem.

Regional players

• Benmarl Winery: One of the oldest vineyards/wineries in America, located in Marlboro, NY — the same town as Weed Orchards. While wine-only rather than diversified PYO, it directly competes for Hudson Valley wine-tourism visitors and serves the same Marlboro/NYC catchment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/weedorchard
• Instagraminstagram.com/weedfamilyorchardsandwinery43
• LinkedInlinkedin.com/company/weed-farms

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Weed Farms