Professional Assembly
Professional Assembly Services is a sole-proprietorship mobile service business founded in 2004 in Orlando, Florida, providing on-site assembly, moving, repair, and installation for fitness equipment, pool tables, basketball goals, trampolines, and playsets for residential and small business customers across Central Florida.
- Company typePrivate
- Founded2004
- HeadquartersOrlando, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Professional Assembly does
Professional Assembly Services is a privately-held sole proprietorship founded in 2004 by Nathan Pletz in Orlando, Florida. The company delivers on-site assembly, moving, repair, and installation services for fitness equipment (home gyms, treadmills, ellipticals, rowers, free weights), pool tables, basketball goals, trampolines, playsets, and bicycles. Service is rendered via a mobile workshop that travels to the customer location with all necessary tools, with an additional light revenue stream from used-equipment resale and parts salvage. The underlying technology is operational rather than software-based: scheduling through a website quote form and direct phone contact, with Google Analytics and Google Places integrations supporting the website. There is no proprietary software, no mobile app, and no AI or data platform component.
The business model is fee-for-service with quote-based, per-job pricing across pay-as-you-go billing. Disclosed unit prices include approximately $195 for a treadmill service call, $295+ for pool table moving, and $275 for half-court basketball marking, with a 30-day guarantee on repair work and optional routine maintenance service agreements. Customers are acquired through organic SEO targeting Central Florida queries, the company website, Instagram, customer testimonials, and direct phone contact (407-501-0136). Distribution is direct-to-consumer; the company explicitly positions against Thumbtack, Home Advisor, Angie's List, and Amazon by emphasizing no intermediary commissions.
The primary customer segment is residential homeowners in Greater Central Florida, with secondary segments including small business fitness facilities and individual consumers seeking bicycle repair. The company operates as a micro-SMB with 1-5 employees, is fully bootstrapped with no external capital, no parent company, and no disclosed institutional ownership. Geographic coverage is regional, centered on Orlando with documented expansion into Tampa in 2022, and the company maintains a licensed, insured, factory-trained service positioning with 20 years of claimed operating history.
Professional Assembly firmographics
Firmographics- Name
- Professional Assembly
- Legal name
- Professional Assembly Services
- Website
- https://professionalassemblyservices.com
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Professional Assembly Services is a sole-proprietorship mobile service business founded in 2004 in Orlando, Florida, providing on-site assembly, moving, repair, and installation for fitness equipment, pool tables, basketball goals, trampolines, and playsets for residential and small business customers across Central Florida.
- Ownership category
- akta.pro rank
Professional Assembly industry classification
Industry- Product category
- Equipment Assembly and Installation Services
- akta.pro primary industry
- Exercise Equipment Assembly & Installation (treadmills, racks, bikes) (HSAGAHAJ)
- akta.pro secondary industries
- Flat-Pack & Modular Furniture Assembly (IKEA, Wayfair, etc.) (HSAGAHAA), Outdoor Mounting & Assembly (patio furniture, pergolas, sheds kits) (HSAGAHAI)
Keywords
Where Professional Assembly is headquartered
LocationHeadquarters
- HQ city
- Orlando
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Professional Assembly business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain, Others
Revenue model
- Assembly Services: Fee-for-service model for on-site equipment assembly. Services include gym equipment assembly, pool table assembly, basketball goal installation, trampoline assembly, and playset installation. Revenue generated per job with quote-based pricing.
- Moving & Relocation Services: Equipment moving and disassembly/reassembly services for residential relocations. Includes haul away and disposal of old equipment.
- Repair & Maintenance Services: On-site repair services for fitness equipment including treadmill belt replacement, maintenance, and part replacement. Routine maintenance service agreements available.
- Equipment Sales: Resale of used fitness equipment including pool tables, trampolines, and bicycles. Company purchases and resells used equipment with parts salvage operations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Treadmill Service Call |
| Unit Pricing | Pay-as-you-go | Pool Table Moving |
| Unit Pricing | Pay-as-you-go | Basketball Court Marking |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Professional Assembly product offering
Product offeringCore offering
Professional Assembly Services is a local Orlando-based company that provides on-site assembly, moving, repair, and installation services for fitness equipment, pool tables, basketball goals, trampolines, playsets, and bicycles. The company operates a mobile workshop that travels to customer locations to deliver these services, and also offers related offerings including equipment reupholstery, used equipment pick-up and haul-away, and ping pong/foosball/air hockey table assembly. Services are priced per job with free estimates and serve residential and small business customers across Greater Central Florida.
Product overview
Professional Assembly is a local Orlando, Florida-based assembly services company offering a comprehensive suite of equipment assembly, moving, repair, and installation services. The core offerings include five main service categories: Gym Equipment Movers (fitness equipment assembly and moving), Orlando Pool Table Movers (billiard table services), Basketball Goal Assembly, Trampoline Assembly, and Playset Assembly. Additional specialized services include mobile bicycle mechanic repairs, equipment reupholstery, and used equipment pick-up and haul-away services. The company operates a mobile workshop that comes to customer locations and services the Greater Central Florida area including Orlando, Tampa, and surrounding communities. The company claims 20 years of experience and positions itself as a factory-trained service provider.
Differentiator
Problem solved
Functional benefit
Products and services
- Gym Equipment Movers Professional moving, assembly, repair, and installation services for fitness equipment including treadmills, home gyms, ellipticals, stair climbers, rowing machines, free weights, and barbells. Services include disassembly, transport, reassembly, and routine maintenance agreements. Targets residential homeowners and small business fitness facilities.
- Orlando Pool Table Movers Pool table moving, installation, assembly, repair, refelting, recovering, and restoration services for residential and commercial billiard tables. Includes Brunswick, Olhausen, and Proline brands.
- Basketball Goal Assembly In-ground and portable basketball goal assembly, installation, repair, removal, and court marking services. Includes Pro Dunk Hoops, Mega Slam, Lifetime, Goalrilla, and other major brands.
- Trampoline Assembly Trampoline assembly, installation, repair, maintenance, relocation, and disposal services for in-ground, above-ground, commercial, and residential trampolines. Includes sales consultation for new trampolines.
- Playset Assembly Playset, swingset, and playground equipment assembly, installation, moving, repair, and refurbishment services. Includes wooden swingset waterproofing, staining, and sealing. Services brands including Rainbow Playsets, Backyard Adventures, and Gorilla Swingsets.
- Mobile Bicycle Mechanic On-site bicycle repair services for all brands of road bikes, mountain bikes, and BMX bikes. Mobile workshop comes to customer location for at-home bicycle repair.
- Used Equipment Pick-Up and Haul Away Removal and disposal services for old used gym equipment, including disassembly and hauling away large items. The company purchases used equipment and resells parts and items.
Quantifiable outcome
- 30-day guarantee on repair work
Companies that use Professional Assembly
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
Professional Assembly technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Professional Assembly partnerships and signals
Strategic signalScale indicators2 records
Recent moves4 records
Expansion highlights4 records
Professional Assembly competitors and assessment
Company assessmentDirect peers
- GoShare: Crowdsourced delivery and moving-help marketplace offering last-mile, bulky-item, and on-demand assembly labor — overlapping Professional Assembly's gym-equipment and pool-table moving lines.
- Handy: On-demand home services platform offering furniture assembly, mounting, cleaning, and installations; competes for the same high-ticket in-home assembly use cases Professional Assembly serves.
- Lugg: App-based moving and bulky-item pickup service providing on-demand small moves, furniture haul-away, and labor — overlaps Professional Assembly's moving and haul-away revenue streams.
- Thumbtack: National on-demand services marketplace that Professional Assembly explicitly identifies as a direct competitor and source of intermediary commissions; matches customers with local assembly, moving, and handyman pros.
- Dolly: On-demand moving and heavy-item help platform that connects customers with drivers and helpers for disassembly, transport, and reassembly jobs similar to Professional Assembly's pool table and gym moves.
- TaskRabbit: Marketplace connecting customers with vetted local taskers for furniture assembly, moving, and handyman work; overlaps Professional Assembly's gym-equipment and pool-table assembly work.
- Angi (Angie's List): Lead-generation and home-services platform that aggregates local technicians for assembly, installation, and repair jobs — directly named by Professional Assembly as a competitor intercepting customer leads.
Broad incumbents
- Wayfair Home Services: Major e-commerce retailer that bundles professional assembly and installation for large items (furniture, fitness, outdoor) at point-of-sale; competes for the same buyer demand and may disintermediate third-party assemblers.
- Sears Home Services: National in-home services provider offering installation, repair, and maintenance across appliances, fitness, and home categories — overlaps Professional Assembly's fitness equipment and repair lines at scale.
Others
- Geek Squad (Best Buy): Adjacent in-home installation brand from a major retailer; relevant as an example of brand-owned last-mile service that could similarly be built by fitness and outdoor equipment OEMs, displacing independent assemblers.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Professional Assembly social profiles
Digital presenceProfessional Assembly financial estimates
Financial estimateRevenue estimate
Valuation estimate
Professional Assembly leadership team
Management profileNumber of profiles
Profiles1 record
Professional Assembly funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Professional Assembly M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Professional Assembly
What does Professional Assembly do?
Professional Assembly Services is a local Orlando-based company that provides on-site assembly, moving, repair, and installation services for fitness equipment, pool tables, basketball goals, trampolines, playsets, and bicycles. The company operates a mobile workshop that travels to customer locations to deliver these services, and also offers related offerings including equipment reupholstery, used equipment pick-up and haul-away, and ping pong/foosball/air hockey table assembly. Services are priced per job with free estimates and serve residential and small business customers across Greater Central Florida.
Is Professional Assembly a public or private company?
Professional Assembly is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Professional Assembly founded?
Professional Assembly was founded in 2004. It employs 1 to 10 people.
Where is Professional Assembly based?
Professional Assembly is headquartered in Orlando, United States, in the North America region.
How does Professional Assembly make money?
Four revenue lines are on record. Assembly Services are the primary driver. The others are moving & Relocation Services, repair & Maintenance Services and equipment Sales.
Who are Professional Assembly's main competitors?
Direct peers on record are GoShare, Handy, Lugg, Thumbtack, Dolly, TaskRabbit and Angi (Angie's List). Broad incumbents are Wayfair Home Services and Sears Home Services. Geek Squad (Best Buy) is listed as an others.
Does Professional Assembly have an API?
No public API is recorded for Professional Assembly.
What industry is Professional Assembly in?
Professional Assembly's product category is Equipment Assembly and Installation Services. Its primary akta.pro industry code is HSAGAHAJ, Exercise Equipment Assembly & Installation (treadmills, racks, bikes), with a secondary code of HSAGAHAA, Flat-Pack & Modular Furniture Assembly (IKEA, Wayfair, etc.).