Rebelbean S.r.o.
Rebelbean S.r.o. is a Brno-based specialty coffee roastery and café chain operating 5 cafés, an e-commerce store shipping to 30+ countries, B2B wholesale, corporate catering, and custom gift packages across the Czech Republic.
- Company typePrivate
- Founded2013
- HeadquartersBrno-kralovo, Czechia
- Headcount11–50
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Rebelbean S.r.o. does
Rebelbean S.r.o. is a specialty coffee roastery and café operator headquartered in Brno, Czech Republic, founded in 2013 by co-owners Michal and Honza. The company roasts single-origin, limited edition, blend, and decaf coffees using an omni-roast profile designed to work across espresso and filter preparations, with a roastery located in Brno-Židenice (Hala E) and five distinct branded cafés across Brno (Vlněna, Pole, Jundrov, Hybešova, Bzzzukot). Sourcing is built on long-term relationships with global specialty importers (Cafe Imports, The Coffee Quest, Cultivar Coffees, Osito, Mare Terra) and the Brazilian Sancoffee cooperative, with every coffee carrying full farm-to-cup traceability.
The business operates a multi-channel model: (1) direct-to-consumer e-commerce at rebelbean.cz shipping to 30+ countries, (2) retail sales across five Brno cafés with a digital LOVE loyalty program returning 7% cashback, (3) B2B wholesale supplying offices and other cafés across the Czech Republic, (4) corporate catering for events with named clients including Red Hat, Generali Česká Pojišťovna, and Marketing Festival, and (5) customizable corporate gift packages handled by Kristýna Koudelková. Beyond green coffee, the product portfolio includes own-brand cascara syrup, coffee-bergamot syrup, cascara lemonade, premium Japanese matcha, and a curated equipment and accessories catalog (Aeropress, Fellow Aiden, Aergrind, Hario V60, Chemex, BWT water filtration). Revenue is not publicly disclosed; the company is privately held with no disclosed external funding, parent company, or subsidiaries.
Rebelbean S.r.o. firmographics
Firmographics- Name
- Rebelbean S.r.o.
- Legal name
- Rebelbean s.r.o.
- Website
- https://rebelbean.cz
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Rebelbean S.r.o. is a Brno-based specialty coffee roastery and café chain operating 5 cafés, an e-commerce store shipping to 30+ countries, B2B wholesale, corporate catering, and custom gift packages across the Czech Republic.
- Ownership category
- akta.pro rank
Rebelbean S.r.o. industry classification
Industry- Product category
- Specialty Coffee Roasting
- NAICS
- Coffee and Tea Manufacturing (311920), Flavoring Syrup and Concentrate Manufacturing (311930)
- SIC
- Beverages (2080), Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Coffee Roasters with Cafe (Roastery Cafes) (THAFADAE)
- akta.pro secondary industries
- Coffee Roasting & Grinding (AFAFADAB), Specialty Coffee & Tea (Single-Origin, Micro-lot, Premium) Processing (AFAFADAJ), Coffee (Roasted, Ground, Whole Bean) (CRADAHAG), Specialty Coffee & Tea Retail (Beans, Leaves, Accessories) (CRAHAGAI)
Keywords
Where Rebelbean S.r.o. is headquartered
LocationHeadquarters
- HQ city
- Brno-kralovo
- HQ country
- Czechia
- HQ region
- Europe
Offices3 records
Markets served
Rebelbean S.r.o. business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Specialty Coffee Retail (E-commerce): Online sales of whole bean and ground specialty coffee, including single origins, limited editions, blends, and decaf. Sold in 250g and 1kg units with optional grinding. Direct-to-consumer via own e-commerce platform with delivery across Czech Republic, EU, and select international markets.
- In-café Sales: On-site sales at 5 Rebelbean cafés in Brno — espresso-based drinks, filter coffee, matcha, cascara beverages, desserts, and merchandise. Includes a loyalty program (LOVE) returning 7% cashback on spend.
- Wholesale / B2B Coffee Supply: Bulk specialty coffee supply to offices (corporate vending machines) and other cafés (professional support) across the Czech Republic. May include equipment supply. Individual B2B pricing offered.
- Catering Services: Full coffee service with professional baristas and coffee break packages for corporate and private events. Start price includes 100 portions of coffee; delivery within Brno included.
- Corporate Gift Packages: Branded gift packages of specialty coffee for corporate clients. Custom branding with company logo sticker and custom packaging, with quick delivery in 5–10 days. B2B sales outreach via Kristýna Koudelková.
- Coffee Equipment and Accessories: Sales of brewing equipment (Aeropress, Fellow Aiden, grinders, drippers, Chemex, French press, water filters) and own-brand merchandise (t-shirts, socks, snapbacks, skateboards).
- Coffee Tasting / Cupping Events: Paid coffee tasting events and cupping sessions offered as a service and product category. Also bundled as gift vouchers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Single Origin and Limited Edition Coffees — 250g and 1kg units |
| Unit Pricing | Pay-as-you-go | Blends — 250g and 1kg units |
| Unit Pricing | Pay-as-you-go | Decaf Coffee — Omni roast for all preparations |
| Unit Pricing | Pay-as-you-go | Coffee Equipment and Accessories |
| Unit Pricing | Pay-as-you-go | Matcha and Specialty Beverages |
| Unit Pricing | Pay-as-you-go | Merchandise |
| Unit Pricing | Pay-as-you-go | Catering — Full Coffee Service |
| Unit Pricing | Pay-as-you-go | Degustation / Cupping Sessions |
| Unit Pricing | Pay-as-you-go | Free Shipping Threshold |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels8 records
Rebelbean S.r.o. product offering
Product offeringCore offering
Rebelbean roasts specialty coffee at its Brno roastery using an omni-roast approach that makes each coffee suitable for both espresso and filter brewing. The company sells single-origin coffees, blends, limited editions, and decaf direct-to-consumer through its own e-commerce and 5 cafés in Brno, and via B2B wholesale to offices, other cafés, and corporate catering. Complementary categories include brewing equipment (Aeropress, Fellow Aiden, Hario, Chemex, BWT water filters), own-brand cascara and coffee syrups, matcha, tasting sets, branded merchandise, and a corporate gift program.
Product overview
Rebelbean S.r.o. is a specialty coffee roastery and café chain based in Brno, Czech Republic. The company's product portfolio centers on specialty single-origin coffees sourced from farms worldwide, featuring distinct varietals and processing methods, sold alongside private-label syrups, matcha, and cascara beverages. Complementary brewing equipment and accessories (drippers, grinders, kettles, filters) support home brewing. The business operates five physical cafés in Brno and serves B2B customers through wholesale supply, event catering, and customized corporate gift packages. A digital loyalty program provides 7% cashback on café purchases. The omni-roast approach enables all coffees to be prepared via filter or espresso methods.
Differentiator
Problem solved
Functional benefit
Products and services
- Specialty Coffee Beans (Single Origin) Single-origin specialty coffee beans sourced from farms in Rwanda, Mexico, Peru, Papua New Guinea, Uganda, Bolivia, Burundi, Colombia, and other origins, featuring distinct flavor profiles, processing methods (Natural, Washed, Honey, Anaerobic), and varietals. Sold in 250g and 1kg units with optional grinding. For individual consumers and wholesale buyers.
- My Daily Mix Blend House blend combining beans from Bali and Colombia, processed as Natural, offering balanced chocolate, nut, and ripe fruit notes suitable for both espresso and filter preparation. Available in 250g and 1kg units.
- The Underdog Blend Reliable everyday blend from Guatemala with notes of dark chocolate, caramel, and roasted nuts, designed for consistent home and office use. Available in 250g and 1kg units.
- Push The Button Blend Coffee optimized for automatic coffee machines, featuring dark chocolate and hazelnut notes with high solubility and low acidity.
- Limited Edition Coffees Seasonal or rare micro-lot coffees sourced from award-winning farms, featuring experimental processing methods like Anaerobic Natural, sold in limited quantities.
- Uganda Lunar Coffee (Decaf) Decaf coffee with Sweet & Velvety flavor profile from the Rwenzori region of Uganda, processed using Sugarcane process via Osito importer. Omni-roasted for all preparation methods.
- Cascara Colombia Finca Alcatraz Dried coffee cherry husks from Colombia processed as Pulped Natural, offering sweet and fruity 'coffee-not-coffee' tea-like infusion with notes of cherries, oranges, and dried apples.
- Limonáda Slupka (Cascara Lemonade) Cascara-based caffeinated lemonade made from coffee cherry husks, offering a refreshing, lightly caffeinated non-alcoholic drink.
- Matcha Yame no Miyabi Premium Japanese matcha from first spring harvest (Ichibancha 2025), sourced from Hoshino village in Yame, Fukuoka prefecture, suitable for traditional whisking and latte preparation. Packaged 30g.
- Rebelbean Cascarový Sirup Proprietary Rebelbean own-brand concentrated cascara syrup for preparing caffeinated drinks, containing 45% sugar and approximately 20.3mg caffeine per 100ml before dilution. 0.33L bottle.
- Rebelbean Kávový Sirup (Coffee Syrup with Bergamot) Proprietary Rebelbean own-brand coffee syrup with bergamot flavor for preparing espresso-based drinks like espresso tonic, affogato, and coffee lemonade. 0.33L bottle.
- Degustační set (Tasting Set 4×50g) Curated set of four 50g packages of roasted beans from current production, allowing customers to sample a variety of flavors and origins.
- Aeropress / Aeropress Go Portable coffee press for brewing espresso-style or immersion coffee, suitable for home and travel use, includes filters, scoop, and stirrer. Aeropress Go is the travel-friendly variant.
- Fellow Aiden Coffee Maker Automatic precision coffee maker for filter coffee with advanced temperature and flow control, featuring 1.5L water reservoir, 1500W power, and BPA-free materials.
- Aergrind Manual Grinder Manual coffee grinder made in Scotland by Knock, featuring titanium conical burrs, infinite grind settings, and compact folding design compatible with Aeropress.
- Hario V60 Dripper Plastic pour-over dripper in sizes 01, 02, and 03, designed for filter coffee preparation using paper filters.
- Chemex Classic Classic glass pour-over coffee maker with iconic design, 0.9L capacity suitable for brewing approximately 6 cups.
- French Press Timemore / Harior Noir French press coffee makers in 0.6L capacity with double filtration systems, suitable for brewing coffee and tea.
- Hario Buono Kettle Precision gooseneck kettle designed for pour-over coffee preparation with slow, controlled water flow. 700ml capacity.
- BWT Vida Water Filter Pitcher Water filtration pitcher with 2.6L capacity and replaceable filter, designed to optimize water quality for coffee brewing.
- Hario V60 Filters Bleached paper filters for Hario V60 drippers in sizes 01, 02, and 03, available in packs of 100 or 40.
- Kávová Degustace (Coffee Tasting) Guided specialty coffee tasting experiences and cupping sessions for individuals and groups, led by coffee professionals. Also available as gift vouchers.
- Kavárny (Café Operations) Five café locations in Brno (Kavárna Vlněna, Kavárna Pole, Espresso bar Jundrov, Espresso bar Hybešova, Kavárna Bzzzukot) offering specialty coffee drinks, food, merchandise, and a community atmosphere. Each café has its own design and story.
- Velkoobchod (Wholesale Coffee Supply) Wholesale specialty coffee supply for offices with corporate vending machines and cafes requiring professional barista support across the Czech Republic, including equipment provision. Individual B2B pricing.
- Catering (Mobile Coffee Service) Mobile coffee catering service for corporate and private events with two professional baristas and a full coffee menu including espresso-based drinks and filter coffee. Starting package includes 100 portions of coffee with delivery within Brno included.
- Dárková balení pro firmy (Corporate Gift Packages) Customized specialty coffee gift packages for businesses with custom branding, logo stickers, and various packaging sizes for employees, clients, and business partners. 5-10 day delivery lead time.
- LOVE Loyalty Program Digital loyalty program offering 7% cashback on all café purchases, accessible via Apple Wallet, Google Wallet, or the Kartička app, with no physical cards.
- Branded Merchandise (Apparel and Accessories) Branded merchandise including t-shirts, snapback caps, skateboard decks (Owl Boards, 7-ply Canadian maple), and custom-printed apparel, with limited-edition collaborations such as the Cascara Paradise t-shirt created with local designers (yVans) and screen-printed by HW Prints. Socks produced by social enterprise Myjomi.
- Gift Vouchers (Poukazy) Digital gift vouchers redeemable for Rebelbean products, experiences, and tastings, including coffee subscriptions and tasting sessions.
Quantifiable outcome
- Freshly roasted coffee available with detailed traceability — farm, farmer, variety, altitude, processing method, importer for every product
- +1 more outcomes
Companies that use Rebelbean S.r.o.
Customer profileNamed customers4 records
Segments5 records
Ideal customer profiles5 records
Rebelbean S.r.o. technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Rebelbean S.r.o. partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core and minor.
- Cafe ImportscoreUS-based specialty coffee importer. Sources and imports the Mexico Alejandro Martinez (San Jose farm, Coatepec) for Rebelbean. Provides supply chain access to Mexican specialty coffees.
- The Coffee Quest (NL)coreNetherlands-based specialty coffee importer. Sources and imports Cascara Colombia Finca Alcatraz (from Finca Alcatraz, Huila, Colombia) for Rebelbean.
- Cultivar Coffees (NL)coreNetherlands-based specialty coffee importer. Sources and imports Peru Jhenrry Chavez (from La Convención, Inkawasi, Peru) for Rebelbean. Long-term sourcing relationship — third consecutive year.
- OsitocoreSpecialty coffee importer. Sources and imports Uganda Lunar Coffee (decaf, Sugarcane process, Rwenzori region) for Rebelbean.
- Mare Terra (ES)coreSpanish specialty coffee importer. Sources and imports the Rwanda Emmanuel Rusatira limited edition (Muganza washing station, Baho Coffee, Constellations series) for Rebelbean. Mare Terra's Constellations series highlights top-tier lots with star names.
- BWTcoreAustrian water treatment company. Partner for water filtration systems for both professional café installations and consumer home use (BWT Vida water filter pitchers). Rebelbean uses BWT filtration in its own cafés and recommends BWT products to professional customers.
- Heureka.cz (Ověřeno zákazníky)minorCzech customer review and e-commerce intelligence platform. Operates the Ověřeno zákazníky (Verified Customers) post-purchase review program used by Rebelbean to collect and display customer reviews.
- yVansminorBrno-based graphic designer. Collaborated with Rebelbean on the limited-edition Cascara Paradise t-shirt design. Design collaboration for brand merchandise.
- HW PrintsminorBrno-based screen printing company. Print partner for Rebelbean's branded merchandise (t-shirts, skateboards). Also collaborated on the Cascara Paradise limited t-shirt.
- Owl BoardsminorCzech skateboard manufacturer from Hulín. Produces the branded Rebelbean street and cruiser skateboards (7-ply Canadian maple hard rock maple) with screen printing by HW Prints. Czech-made products.
- MyjómiminorBrno-based social enterprise (sociální podnik). Produces Rebelbean's branded socks. Purchasing from Myjómi supports the social enterprise's mission.
- Sancoffee (Brazil)coreBrazilian coffee cooperative from Campo das Vertentes region. Farm Fazenda do Cruzeiro (Ivan Junqueira Ribeiro) is part of Sancoffee. Rebelbean sources Brazil Fazenda do Cruzeiro long-term through Sancoffee. The cooperative is a key driver of specialty coffee development in the region.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Rebelbean S.r.o. competitors and assessment
Company assessmentDirect peers
- Tim Wendelboe: Oslo specialty roaster and espresso bar with international wholesale — comparable high-end single-origin positioning, branded café format, and direct farmer relationships model that mirrors Rebelbean's specialty sourcing approach.
- Square Mile Coffee Roasters: London specialty roaster supplying wholesale to cafés and offering subscription D2C — analogous wholesale-led model with traceable specialty sourcing and café-channel B2B revenue.
- Coffee Collective: Copenhagen-based specialty coffee roaster operating multiple cafés and direct-trade sourcing — same operating model (in-house roastery + retail cafés + wholesale) targeting the same specialty consumer in a Northern European market.
- Five Elephant: Berlin specialty roaster with cafés and wholesale — comparable craft-positioning, single-city café footprint, direct-trade sourcing, and adjacent café culture to Rebelbean's Central European market.
- Origin Coffee: UK specialty roaster with multiple cafés and B2B supply — same omnichannel structure (roastery + cafés + wholesale) with comparable premium positioning and traceable single-origin sourcing.
- Workshop Coffee: London specialty roaster with multiple cafés and wholesale channel — directly comparable business model (specialty roastery + cafés + B2B) targeting premium consumer and hospitality segments.
- The Barn Coffee Roasters: Berlin-based specialty roaster with own café and wholesale distribution across Germany — comparable scale, single-city café concentration plus international e-commerce, and direct-trade specialty positioning.
Broad incumbents
- Illy: Italian premium coffee brand with broad retail, foodservice, and café-channel distribution — broader incumbent offering overlapping product category (roasted coffee, capsules, café supply) but at a wider portfolio scale than Rebelbean.
Regional players
- Father's Coffee Roastery: Prague-based Czech specialty roaster with cafés and wholesale — the most direct domestic competitor to Rebelbean, serving the same Czech specialty consumer from a different city.
- Doubleshot: Czech specialty roaster with cafés and wholesale distribution in Prague — direct Czech-market competitor with comparable in-house roastery plus retail café format.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks4 records
Key highlights7 records
Customer concentration
Rebelbean S.r.o. social profiles
Digital presenceRebelbean S.r.o. financial estimates
Financial estimateRevenue estimate
Valuation estimate
Rebelbean S.r.o. leadership team
Management profileNumber of profiles
Profiles4 records
Rebelbean S.r.o. funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Rebelbean S.r.o. M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Rebelbean S.r.o.
What does Rebelbean S.r.o. do?
Rebelbean roasts specialty coffee at its Brno roastery using an omni-roast approach that makes each coffee suitable for both espresso and filter brewing. The company sells single-origin coffees, blends, limited editions, and decaf direct-to-consumer through its own e-commerce and 5 cafés in Brno, and via B2B wholesale to offices, other cafés, and corporate catering. Complementary categories include brewing equipment (Aeropress, Fellow Aiden, Hario, Chemex, BWT water filters), own-brand cascara and coffee syrups, matcha, tasting sets, branded merchandise, and a corporate gift program.
Is Rebelbean S.r.o. a public or private company?
Rebelbean S.r.o. is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Rebelbean S.r.o. founded?
Rebelbean S.r.o. was founded in 2013. It employs 11 to 50 people.
Where is Rebelbean S.r.o. based?
Rebelbean S.r.o. is headquartered in Brno-kralovo, Czechia, in the Europe region.
How does Rebelbean S.r.o. make money?
Seven revenue lines are on record. Specialty Coffee Retail (E-commerce) is the primary driver. The others are in-café Sales, wholesale / B2B Coffee Supply, catering Services, corporate Gift Packages, coffee Equipment and Accessories and coffee Tasting / Cupping Events.
Who are Rebelbean S.r.o.'s main competitors?
Direct peers on record are Tim Wendelboe, Square Mile Coffee Roasters, Coffee Collective, Five Elephant, Origin Coffee, Workshop Coffee and The Barn Coffee Roasters. Illy is listed as a broad incumbent. Regional players are Father's Coffee Roastery and Doubleshot.
Does Rebelbean S.r.o. have an API?
No public API is recorded for Rebelbean S.r.o..
What industry is Rebelbean S.r.o. in?
Rebelbean S.r.o.'s product category is Specialty Coffee Roasting. Its primary akta.pro industry code is THAFADAE, Coffee Roasters with Cafe (Roastery Cafes), with a secondary code of AFAFADAB, Coffee Roasting & Grinding. Its NAICS code is 311920 and its SIC code is 2080.