Reuseabox

What Reuseabox does

Reuseabox Ltd. is a UK-based circular economy e-commerce company, founded in 2015 by Jack Good and headquartered in North Hykeham, Lincoln. The company operates a marketplace that rescues surplus and once-used cardboard boxes from manufacturer waste streams and resells them to UK businesses and consumers at up to 50% below the price of new boxes, alongside complementary packaging materials such as layer pads, pallets, stretch wrap, tape, edge protectors, and eco-friendly void fill. Its product portfolio spans single-wall, double-wall, and triple-wall boxes, plus specialised formats including pallet boxes, octabins, postal boxes, shipping boxes, removals boxes, and pre-packed house-moving bundles.

The business runs primarily through its own e-commerce website, which features a Box Size Search Finder and Automated Eco Impact Reports attached to every used-box order; a direct sales team handles larger B2B and wholesale orders. Sourcing is a reverse supply chain: Reuseabox partners with manufacturers to divert surplus inventory from recycling or landfill into resale stock, then distributes it across the UK. Pricing is unit-based and transactional (used boxes from 10p, pallet boxes from £5.99, moving packs £56-£71), with a portion of every order donated to reforestation through Eden: People + Planet. As of the available data, the company employs 11-50 people, has reused 10 million boxes cumulatively, and operates from a 78,000 sq ft warehouse purchased in Lincoln.

Customers include enterprise and mid-market buyers such as Yeo Valley, PPG, Propermac, Tims Dairy, Herrco Cosmetics, and Southern Sheeting Supplies, alongside SMB and consumer segments including e-commerce sellers, logistics operators (Amazon FBA, Royal Mail, DHL, UPS, Evri), and household movers. The company is B Corp certified (2023), a 1% for the Planet member (2024), and holds Living Wage, Plastic Free Champion, and Green Small Business accreditations, positioning it explicitly as a purpose-led supplier for buyers with ESG mandates. The founder and family retain control; no institutional funding rounds are disclosed.

Name

Reuseabox

Legal name

Reuseabox Ltd.

Website

https://reuseabox.co.uk

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

Reuseabox is a UK circular economy e-commerce company, founded in 2015, that resells surplus and used cardboard boxes and packaging materials at up to 50% below new-box pricing, serving thousands of UK businesses and consumers with sustainability-focused packaging solutions.

Ownership category

akta.pro rank

Product category

Packaging Materials Distribution

NAICS

Corrugated and Solid Fiber Box Manufacturing (322211), Folding Paperboard Box Manufacturing (322212), Recyclable Material Merchant Wholesalers (42393), Materials Recovery Facilities (562920), Waste Collection (56211)

SIC

Paperboard Containers & Boxes (2650), Wholesale-Paper & Paper Products (5110), Refuse Systems (4953)

akta.pro primary industry

Recycled Corrugated Products (Boxes, Sheets) (IMAMAKAH)

akta.pro secondary industries

Reusable Packaging & Refill Systems (Returnable Transport Items, Deposit/DRS Ops) (EUAIANAE), Industrial Packaging Waste Services (Pallets, Cardboard, Film, IBCs/Drums—Non-hazardous) (EUAIAGAD), Donation, Reuse & Sustainability Returns Programs (TLAIAHAJ)

Keywords

• Sustainable packaging
• Used cardboard boxes
• Circular economy packaging
• Packaging materials supply
• Box bundle distribution

Headquarters

HQ city

North Hykeham

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Supply Chain, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Used Cardboard Boxes Sales: Primary revenue stream from reselling rescued surplus and once-used cardboard boxes. Boxes are sourced from manufacturers' waste streams and sold at 10p to £5.99+ per unit depending on size and condition.
2. New Surplus Boxes: Sale of new surplus/surplus inventory cardboard boxes from manufacturers at discounted prices compared to standard retail
3. Packaging Materials: Sale of complementary packaging materials including pallets, layer pads, strapping, stretch wrap, bubble wrap, tape, edge protectors, and eco-friendly void fill
4. Moving House Packs: Pre-packed bundles of mixed cardboard boxes in various sizes designed for house movers, sold directly to consumers and businesses
5. Tree Planting Donations: A portion of every order is donated to Eden: People + Planet for reforestation projects, creating a sustainability-linked revenue component

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels8 records

Core offering

Reuseabox rescues surplus and used cardboard boxes from the waste stream and resells them to UK businesses and consumers at up to 50% cheaper than new, with no lead times. In addition to single used and new surplus boxes, the company sells pre-built cardboard box bundles, house-mover packs, and complementary packaging materials such as tape, edge protectors, bubble wrap, and stretch film. It also produces quantified Eco Impact Reports and runs a Reuse Impact Calculator so customers can measure carbon and waste savings from each purchase.

Product overview

Reuseabox operates an e-commerce marketplace for cardboard boxes and packaging materials with a circular economy business model, rescuing surplus and used cardboard boxes from the waste stream. The core product portfolio includes cardboard boxes in three strength grades (single wall, double wall, triple wall), along with specialized formats such as pallet boxes, octabins, postal boxes, shipping boxes, and removals boxes. The company also offers complementary packaging materials including layer pads, pallets, stretch wrap, bubble wrap, tapes, edge protectors, and eco-friendly void fill options. Moving house packs and box bundles provide curated options for different customer segments. All products are available in both used and new conditions, with used boxes priced up to 50% lower than new alternatives.

Differentiator

Problem solved

Functional benefit

Products and services

• Used Cardboard Boxes Individual second-life cardboard boxes rescued from the waste stream and resold to UK businesses and consumers at up to 50% cheaper than new, with no lead times. Available in multiple sizes and types (single, double, triple wall, etc.) for shipping, storage, and moving.
• New Surplus Cardboard Boxes Brand-new surplus cardboard boxes sourced from manufacturers and resold at a discount versus retail, used to round out the catalogue when a specific used size is unavailable.
• Cardboard Box Bundles Pre-configured multi-pack bundles of used (and surplus) cardboard boxes offered in several size mixes, designed for buyers who want a quick, discounted pack of assorted boxes rather than buying individually.
• Moving House Packs Pre-built kits of cardboard boxes plus tape aimed at individual household movers, providing a one-stop, low-cost reusable packing solution for a single home move.
• Complementary Packaging Materials Range of ancillary packaging supplies — including packing tape, edge protectors, bubble wrap, and stretch film — sold alongside Reuseabox's boxes so customers can source a complete packing solution in one order.
• Eco Impact Reports Automated environmental-impact reporting service that quantifies the carbon and waste savings attributable to a customer's order of reused/surplus boxes, supporting their ESG and sustainability reporting.

Quantifiable outcome

• Up to 50% cost savings compared to purchasing new cardboard boxes
• +4 more outcomes

Named customers14 records

Segments6 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

19 partnerships are on record, tiered minor and core.

• Lincs & Notts Air AmbulanceminorOthers · 1 January 2026Charity partner for 2026. Reuseabox participates in fundraising events including Dragon Boat Festival sponsorship.
• St Barnabas HospiceminorOthers · 1 January 2025Charity partner for 2025, receiving support through various fundraising initiatives.
• 1% for the PlanetcoreStrategic or Co-development Partner · 1 January 2024Global movement of entrepreneurs, scientists, and citizens tackling environmental issues. Reuseabox commits 1% of annual revenue to approved environmental causes.
• Beaumond House Hospice CareminorOthers · 1 January 2024Charity partner receiving support through team walking challenges and fundraising activities.
• Million Tree PledgecoreStrategic or Co-development Partner · 1 January 2022Environmental pledge commitment to plant 1 million trees by 2030 as part of global reforestation efforts.
• Eden: People + PlanetcoreStrategic or Co-development PartnerReforestation charity partnership where Reuseabox donates a portion of every order to fund tree planting projects around the world. Over £40,000 donated supporting nearly 300,000 trees planted.
• Protect EarthminorStrategic or Co-development PartnerLocal tree planting organisation. Reuseabox team participates in volunteer tree planting days restoring biodiversity in local farmland through hedgerow and native species planting.
• Business DeclaresminorStrategic or Co-development PartnerNetwork of businesses committed to climate action and biodiversity protection. Reuseabox aims for net zero by 2030 through this partnership.
• Better Business ActminorStrategic or Co-development PartnerCampaign to embed social and environmental purpose into UK company law. Reuseabox supports ensuring every business takes ownership of its impact.
• The Ethical MoveminorStrategic or Co-development PartnerMarketing ethics initiative promoting transparent, responsible, and honest business practices.
• Small 99minorGTM or Marketing PartnerCreator of People Planet Pint concept. Reuseabox participates in and hosts sustainability networking events using this brand.
• KRYSTALminorGTM or Marketing PartnerEvent sponsor for People Planet Pint events, providing free drinks for the first 10 attendees.
• Green Small BusinessminorStrategic or Co-development PartnerEnvironmental certification body helping track and measure Reuseabox's environmental footprint with annual action plans for reduction.
• Living Wage FoundationminorStrategic or Co-development PartnerAccreditation body ensuring Reuseabox pays all staff a wage based on actual cost of living rather than government minimum.
• Centre for Ageing BetterminorStrategic or Co-development PartnerAge-friendly workplace initiative. Reuseabox signed pledge to make the workplace age-friendly.
• Surfers Against SewageminorStrategic or Co-development PartnerEnvironmental charity. Reuseabox achieved Plastic Free Champion status through their certification programme.
• The Printing CharityminorOthersCharity providing practical, emotional, and financial support to Reuseabox employees 365 days a year.
• Crohn's & Colitis UKminorOthersHealth charity partnership for invisible disability inclusion. Reuseabox pledged to support those with invisible conditions.
• The Better Business NetworkminorGTM or Marketing PartnerNetwork of like-minded organisations leading the way in building a better future through sustainable business practices.

Scale indicators8 records

Recent moves7 records

Expansion highlights5 records

Market position

Competitive moat4 records

Key highlights7 records

Customer concentration

• Xtwitter.com/reuseabox
• LinkedInlinkedin.com/company/direct-cardboard-boxes

Compliance7 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Reuseabox