Rich Kardz (NFC Business Cards)

What Rich Kardz (NFC Business Cards) does

Rich Kardz is a Bengaluru-based, privately held company that designs, assembles, and sells NFC-enabled digital business cards under J2D Fashions Private Limited, with assembly and packaging handled by Powerful Human Metaverse Private Limited. Founded in 2023, the company offers a portfolio of seven product lines — Metal, PVC, Engraved, Professional (vertical-specific designs for Doctors, CAs, Advocates, IT, Real Estate, Freelancers, Architects), ID (3-in-1 NFC+RFID), Influencer, and Review cards — each combining an embedded NFC chip and a QR code that links to a cloud-hosted, editable digital profile accessible on any NFC-enabled smartphone. Unit prices range from ₹599 to ₹2,499 inclusive of GST, with corporate packages starting at a 10-card MOQ for startups and scaling to 50-card MOQ for enterprise customers; an additional recurring maintenance fee covers server, software, security, and warranty costs.

The business is monetized through two streams: one-time hardware sales of physical NFC cards and a recurring maintenance/subscription fee, while the ISO 27001 certification is used to support data-security positioning. The go-to-market is product-led and direct-to-consumer via richkardz.com, supported by SEO, organic social, email coupon campaigns (10% first-order, FLAT5), WhatsApp support, and a tree-planting-per-order sustainability narrative. Geographic reach is stated as India, USA, and UAE, and the company claims an exclusive patent on NFC Visiting Card technology and reports 75K+ active users and 85K+ cards activated. No external funding, management roster, or enterprise customer logos are disclosed.

Name

Rich Kardz (NFC Business Cards)

Legal name

J2D Fashions Private Limited

Website

https://richkardz.com

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

1–10 employees

Short description

Rich Kardz sells NFC and QR-code-enabled digital business cards (Metal, PVC, Engraved, Professional, ID, Influencer, Review) to individual professionals and SMBs in India, with additional shipping to the USA and UAE, and complements hardware sales with recurring maintenance fees.

Ownership category

akta.pro rank

Headquarters

HQ city

Bengaluru

HQ country

India

HQ region

Asia

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales, Others

Revenue model

1. NFC Business Card Sales: One-time purchase of physical NFC business cards. Cards are available in multiple materials (PVC, Metal, Engraved) and professional categories. Individual cards range from ₹599 to ₹2499 depending on material and design complexity.
2. Maintenance Fees: Ongoing maintenance fees for server costs, software updates, data security, enhancements, new features, and technical support. Covers warranty coverage and optimal performance of NFC cards.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Rich Kardz designs, assembles, and sells physical NFC-enabled business cards in Metal, PVC, Engraved, Professional, ID, Influencer, and Review variants, each embedded with an NFC chip and a printed QR code that link to a cloud-hosted, editable digital profile. Customers purchase through the richkardz.com e-commerce site for one-time per-card fees (₹599 to ₹2,499), with optional recurring maintenance fees covering profile servers, software updates, and data security, plus tiered corporate packages for bulk buyers with design assistance and custom dashboards.

Product overview

Rich Kardz is a digital NFC-enabled business card platform offering smart networking solutions through physical NFC-enabled cards and QR code technology. The product portfolio consists of seven main product lines: Metal NFC Cards (premium metal cards with UV print), PVC NFC Cards (durable cost-effective options with 35+ designs), Engraved NFC Cards (precision-engraved metal cards), Professional NFC Cards (profession-specific designs for Advocates, CAs, Doctors, IT professionals, Freelancers, Architects, and Real Estate agents), ID Cards (3-in-1 NFC+RFID access cum digital business cards), Influencer NFC Cards (social media-focused cards with QR integration), and Review Cards (Google review collection cards). All cards feature dual sharing capabilities via NFC tap or QR code scan, with customizable digital profiles accessible post-activation. The company also offers Corporate Packages for bulk enterprise orders with tiered pricing based on minimum order quantity and customization levels.

Differentiator

Problem solved

Functional benefit

Products and services

• Metal NFC Cards Premium metal NFC-enabled business cards with UV print finish, embedded NFC chip and QR code that link to a cloud-hosted, editable digital profile. Sold per card on richkardz.com for ₹2,299 (54% off MRP ₹5,413), targeted at professionals seeking a high-end networking card.
• PVC NFC Cards Durable, cost-effective PVC NFC business cards with 35+ design variants, dual NFC + QR sharing, and a cloud-linked digital profile. Priced at ₹779 to ₹899 per card (45-52% off MRP), targeted at cost-conscious professionals and broad individual buyers.
• Engraved NFC Cards Premium metal NFC business cards with precision laser engraving on the front finish, embedded NFC chip and QR code, and editable digital profile. Priced at ₹2,499 per card (49% off MRP ₹5,413), targeted at professionals wanting a high-craft, engraved look.
• Professional NFC Cards NFC business cards designed for specific professional categories, with NFC + QR sharing and a profession-tailored visual design. Targeted at advocates, CAs, doctors, IT professionals, freelancers, architects, and real estate agents who want a profession-specific card.
• ID Cards (3-in-1 NFC+RFID) 3-in-1 NFC and RFID PVC cards that serve as employee badges, access control cards, and digital business cards, with variants for different organizations. Priced at ₹1,099 per card (45% off MRP ₹2,197), targeted at organizations needing combined ID/access and digital business card functionality.
• Influencer NFC Cards Stylish NFC business cards designed for influencers and social media professionals, with QR code integration for social media linking, vibrant designs, and the standard cloud-linked digital profile. Priced at ₹799 per card (47% off MRP ₹1,793), targeted at content creators and influencers.
• Review Cards PVC NFC business cards designed to collect Google reviews from customers, with G Review Black, G Review Circle, G Review Plain, and G Review White variants. Priced at ₹599 per card (60% off MRP ₹1,607), targeted at local businesses wanting to drive Google reviews.
• Corporate Packages (Startup, SMB/MSME, Enterprise) Tiered bulk-ordering packages for organizations, with design assistance, multiple revisions, and optional custom UI and custom dashboard. MOQ ranges from 10 cards (Startup) to 50 cards (Enterprise), targeted at startups, SMB/MSMEs, and large organizations.

Quantifiable outcome

• 75K+ active users and 85K+ cards applied

Named customers3 records

Segments9 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature5 records

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Blinq: Australia-origin digital business card platform offering NFC cards, QR codes, and digital profiles with strong app-based sharing — comparable technology stack and SMB/professional customer focus.
• Tapni: Italy-based company selling NFC-enabled smart business cards with digital profiles and QR fallback — a direct head-to-head competitor to Rich Kardz with comparable product features (metal, PVC variants) and tap-to-share functionality.
• Popl: US-based NFC digital business card platform with a strong direct-to-consumer offering, mobile app, lead capture, and CRM integrations. Closest US-market analog to Rich Kardz's value proposition.
• Dot (by Dot Cards): Canada-based NFC business card company with focus on premium metal cards and digital profiles — overlapping product positioning with Rich Kardz's higher-end engraved and metal offerings.
• Mobilo: Smart business card company offering NFC and QR-code cards with digital profiles, lead capture, and analytics — directly comparable to Rich Kardz's tap-to-share + dashboard model.
• V1CE: Premium metal NFC business card brand with designer focus — directly competes with Rich Kardz's metal and engraved card line at similar premium price points.
• BEAM (by Poplar): Direct-to-consumer NFC smart business card company with designer-led product line — closely comparable to Rich Kardz's positioning around premium materials and lifestyle design.
• HiHello: Digital business card platform (app + NFC cards) targeting professionals with sharing, contact management, and team/enterprise features — comparable customer base and recurring SaaS overlay.
• Linq: US NFC business card company offering tap-to-share cards with editable digital profiles, follow-up reminders, and CRM sync — overlapping with Rich Kardz's core feature set and customer segments.
• Uniqode (formerly Beaconstac): Digital business card and QR-code solutions platform serving enterprise customers — comparable B2B and corporate-package angle as Rich Kardz's enterprise/SMB tiers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/rich-kardz

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rich Kardz (NFC Business Cards)