SAN DIEGO ROOFING, INC.
San Diego Roofing, Inc. is a privately held, California-licensed roofing contractor founded in 1946 that provides residential, commercial, and industrial roofing installation, maintenance, and repair services plus solar power installation across San Diego County and Southern California, with proprietary Infinity Roof and La Jolla Roof flat-roof systems.
- Company typePrivate
- Founded1946
- HeadquartersSan Diego, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What SAN DIEGO ROOFING, INC. does
San Diego Roofing, Inc. is a privately held, California-licensed roofing contractor (License #767260, C39) founded in 1946 and headquartered at 4887 Ronson Court, Suite D, San Diego, CA 92111. The company provides residential, commercial, and industrial roofing design, installation, maintenance, repair, and replacement services, and has expanded into photovoltaic solar power installation for homes and businesses. It serves homeowners as well as commercial property types including warehouses, strip malls, hospitals, office buildings, schools, and government projects, plus industrial sites such as manufacturing facilities, R&D structures, and fabrication shops across San Diego County and Southern California. Customer testimonials and project references indicate steady residential SMB volume alongside diversified commercial and industrial work.
The company's technical offering spans ten roofing system categories (asphalt shingle, clay and concrete tile, metal, TPO, PVC, modified bitumen, built-up, wood shingle, and spray foam) plus two proprietary premium flat-roof systems: the Infinity Roof, which combines a polymer ecoplastic base coat with a 100% silicone Title 24 cool roof top coat, and the La Jolla Roof, which adds a third silicone-aggregate layer and is offered with up to a 50-year warranty. Both proprietary systems target flat and low-slope applications and are positioned as durability-differentiated alternatives to conventional flat-roof replacements. The company holds BBB A+ accreditation and Class A Roofing Specialists certification for wildfire defense, and maintains supplier relationships with major manufacturers including GAF, Owens Corning, Atlas Roofing, Malarkey, U.S. Tile, Eagle Roofing, Steadfast Cedar Shakes and Shingles, and Shakertown.
The business model is project-based and quote-driven, with revenue generated from one-time installation, replacement, maintenance, and repair contracts plus solar hardware and installation sales. Pricing is not publicly disclosed; the company offers free estimates, responds to online estimate requests within one business day, and runs a 24/7 hotline with separate residential and commercial phone lines. Customer financing is facilitated through partnerships with Hero, Ygrene, and PPA program providers, offering $0 down and no payments for 60 days. Go-to-market is direct sales via phone, website, in-person site consultations, and a light social media presence on Facebook and Instagram. The company employs more than 40 specialists covering all roofing system types, is family-owned with no disclosed institutional investment, and operates exclusively in the Southern California market.
SAN DIEGO ROOFING, INC. firmographics
Firmographics- Name
- SAN DIEGO ROOFING, INC.
- Legal name
- San Diego Roofing, Inc.
- Website
- https://sandiegoroofing.com
- Company type
- Private
- Founded year
- 1946
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- San Diego Roofing, Inc. is a privately held, California-licensed roofing contractor founded in 1946 that provides residential, commercial, and industrial roofing installation, maintenance, and repair services plus solar power installation across San Diego County and Southern California, with proprietary Infinity Roof and La Jolla Roof flat-roof systems.
- Ownership category
- akta.pro rank
SAN DIEGO ROOFING, INC. industry classification
Industry- Product category
- Roofing Services
- NAICS
- Roofing Contractors (23816)
- SIC
- Asphalt Paving & Roofing Materials (2950)
- akta.pro industry
- Roof Installation & ReplacementRoof-Mounted Systems Integration (PV, Green Roofs, Roof Gardens, Snow Guards)Industrials, Manufacturing & Construction/Construction & Civil Engineering/Building Envelope & Exterior Works (Roofing, Facades, Glazing)Skylight & Roof Penetration Flashing (Exterior)Metal Roofing Systems
Keywords
Where SAN DIEGO ROOFING, INC. is headquartered
LocationHeadquarters
- HQ city
- San Diego
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
SAN DIEGO ROOFING, INC. business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales
Revenue model
- Roofing Installation and Repair Services: One-time project-based revenue from residential, commercial, and industrial roofing installation, replacement, maintenance, and leak repair services. Services include new roof construction, re-roofing, and preventative maintenance programs.
- Solar Power Installation: Installation of photovoltaic solar power systems for homes and businesses. Offers purchase, leasing, and financing options. Customers can save up to 50% on energy bills. Unified warranty provided for solar and roofing installations.
- Additional Services: Additional services including siding, attic insulation, gutters, and skylights offered as upsell opportunities during roofing projects.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free Estimates |
| Hybrid | Pay-as-you-go | Solar Financing Options |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
SAN DIEGO ROOFING, INC. product offering
Product offeringCore offering
San Diego Roofing, Inc. provides residential, commercial, and industrial roofing design, installation, maintenance, repair, and replacement services, supplemented by photovoltaic solar power installation. The company delivers a broad portfolio of roofing system types (asphalt shingle, tile, metal, TPO, PVC, modified bitumen, built-up, wood shingle, spray foam) alongside two proprietary flat-roof systems (Infinity Roof and La Jolla Roof) and offers unified roofing-and-solar warranties.
Product overview
San Diego Roofing, Inc. offers a comprehensive portfolio of roofing products and services organized around two main divisions: residential and commercial. The product lineup includes 10 distinct roofing system types across multiple material categories (asphalt shingle, tile, metal, TPO, PVC, modified bitumen, built-up, wood shingle), plus two proprietary premium flat roofing systems (Infinity Roof and La Jolla Roof). The company also provides integrated solar power installation services. All products are supported by installation, maintenance, and repair services across residential, commercial, and industrial segments.
Differentiator
Problem solved
Functional benefit
Brands
- Infinity Roof: Exclusive flat roofing system with polymer ecoplastic base coat and premium 100% silicone title 24 cool roof silicone top coat, designed for maximum durability and longest lifecycle of any flat roof product.
- La Jolla Roof
Products and services
- Infinity Roof System Proprietary flat roofing system featuring a polymer ecoplastic base coat and 100% silicone Title 24 cool roof silicone top coat, designed for flat and low-slope roofs with up to 50-year warranty availability. Marketed as the longest life-cycle flat roof product on the market.
- La Jolla Roof System Premium three-layer flat roofing system extending the Infinity Roof with an additional layer of 100% silicone embedded with aggregate, offering warranties up to 50 years in length for flat/low-slope projects.
- Asphalt Shingle Roofing
Quantifiable outcome
- Save up to 50% or more on energy bill with solar installation
- +5 more outcomes
Companies that use SAN DIEGO ROOFING, INC.
Customer profileNamed customers7 records
Segments4 records
Ideal customer profiles4 records
SAN DIEGO ROOFING, INC. technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
SAN DIEGO ROOFING, INC. partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered minor.
- GAFminorManufacturer of asphalt shingles recommended and used for roofing projects. GAF is one of the major shingle manufacturers the company works with.
- Owens CorningminorManufacturer of asphalt shingles recommended and used for roofing projects.
- Atlas RoofingminorManufacturer of asphalt shingles recommended and used for roofing projects.
- Malarkey RoofingminorManufacturer of asphalt shingles recommended and used for roofing projects.
- U.S. TILEminorClay tile manufacturer used for tile roofing installations.
- Eagle RoofingminorConcrete tile manufacturer used for tile roofing installations.
- Steadfast Cedar Shakes and ShinglesminorWood shingle manufacturer used for wood shake and wood shingle roofing projects.
- ShakertownminorWood shingle manufacturer used for wood shake and wood shingle roofing projects.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
SAN DIEGO ROOFING, INC. competitors and assessment
Company assessmentEmerging players
- GAF Energy: Integrated solar roofing subsidiary of GAF (North America's largest roofing manufacturer), offering Timberline Solar shingles installed by certified roofing contractors. Relevant comparable for the trend toward combined roof-and-PV installations that San Diego Roofing pursues with its unified-warranty offering, though GAF Energy pairs the product with a national contractor network.
- Sunrun: Largest U.S. residential solar installer offering lease, PPA, and purchase financing for rooftop PV systems. Comparable to the solar installation business line at San Diego Roofing on customer base (homeowners) and financing model, but with national scale and a dedicated solar-only focus rather than integrated roofing + solar delivery.
- Tesla Energy (Solar Roof): Integrated solar roofing product combining roof and PV into a single Tesla-delivered system. Comparable to San Diego Roofing's unified-warranty solar + roofing offering conceptually, but with a national premium-brand positioning, proprietary hardware, and direct-to-consumer installation model rather than local contractor delivery.
Broad incumbents
- Tecta America Commercial Roofing: Largest commercial roofing contractor in the United States, operating through regional subsidiaries that install, repair, and maintain commercial roof systems nationwide. A scaled incumbent comparable to the commercial/industrial portion of San Diego Roofing's book, but with national reach and significantly larger crew capacity per branch.
- Flynn Group (Flynn Roofing): Canada-based building envelope services platform with significant U.S. roofing operations covering commercial installation, maintenance, and retrofit across multiple system types. Comparable in service breadth to San Diego Roofing's commercial/industrial offering, but with national/international scale and institutional ownership.
- Roofing Corp of America (RCA): PE-backed national commercial roofing platform acquiring regional roofers across the U.S. Provides a relevant comp for what a scaled, private-equity-funded version of a multi-region roofing operator looks like; comparable on commercial/industrial service mix but operates with acquisition-driven scale San Diego Roofing lacks.
- Tremco Roofing and Building Maintenance: National commercial roofing manufacturer and contractor offering installation, maintenance, and roof management for institutional and industrial clients. Comparable to the commercial/industrial side of San Diego Roofing but operates at national scale with a product-and-service platform approach.
Direct peers
- Baker Roofing Company: Family-owned residential, commercial, and industrial roofing contractor founded in 1915 and headquartered in Raleigh, NC. Comparable to San Diego Roofing as a long-tenured, family-operated roofing firm serving multiple building types with installation, repair, and replacement services across a regional footprint.
- Bone Dry Roofing: Multi-state residential and commercial roofing franchise offering installation, repair, and maintenance across multiple roofing system types. Directly comparable to San Diego Roofing in service mix (multi-segment roofing) and customer base (homeowners and commercial property managers), though it operates a franchise model across the Midwest and Southeast rather than a single regional headquarters.
Regional players
- Cascade Roofing: Long-standing Pacific Northwest commercial and residential roofing contractor offering installation, repair, and maintenance across multiple system types. Comparable to San Diego Roofing in multi-segment service profile and long-tenured family ownership, but serves Oregon/Washington rather than Southern California.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
SAN DIEGO ROOFING, INC. social profiles
Digital presenceSAN DIEGO ROOFING, INC. compliance and trust
Trust signalCompliance2 records
SAN DIEGO ROOFING, INC. financial estimates
Financial estimateRevenue estimate
Valuation estimate
SAN DIEGO ROOFING, INC. leadership team
Management profileNumber of profiles
SAN DIEGO ROOFING, INC. funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SAN DIEGO ROOFING, INC. M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SAN DIEGO ROOFING, INC.
What does SAN DIEGO ROOFING, INC. do?
San Diego Roofing, Inc. provides residential, commercial, and industrial roofing design, installation, maintenance, repair, and replacement services, supplemented by photovoltaic solar power installation. The company delivers a broad portfolio of roofing system types (asphalt shingle, tile, metal, TPO, PVC, modified bitumen, built-up, wood shingle, spray foam) alongside two proprietary flat-roof systems (Infinity Roof and La Jolla Roof) and offers unified roofing-and-solar warranties.
Is SAN DIEGO ROOFING, INC. a public or private company?
SAN DIEGO ROOFING, INC. is a private company. It is classified as family owned and is currently operating.
When was SAN DIEGO ROOFING, INC. founded?
SAN DIEGO ROOFING, INC. was founded in 1946. It employs 11 to 50 people.
Where is SAN DIEGO ROOFING, INC. based?
SAN DIEGO ROOFING, INC. is headquartered in San Diego, United States, in the North America region.
How does SAN DIEGO ROOFING, INC. make money?
Three revenue lines are on record. Roofing Installation and Repair Services are the primary driver. The others are solar Power Installation and additional Services.
Who are SAN DIEGO ROOFING, INC.'s main competitors?
Emerging players on record are GAF Energy, Sunrun and Tesla Energy (Solar Roof). Broad incumbents are Tecta America Commercial Roofing, Flynn Group (Flynn Roofing), Roofing Corp of America (RCA) and Tremco Roofing and Building Maintenance. Direct peers are Baker Roofing Company and Bone Dry Roofing. Cascade Roofing is listed as a regional player.
Does SAN DIEGO ROOFING, INC. have an API?
No public API is recorded for SAN DIEGO ROOFING, INC..
What industry is SAN DIEGO ROOFING, INC. in?
SAN DIEGO ROOFING, INC.'s product category is Roofing Services. Its primary akta.pro industry code is HSAPAKAA, Roof Installation & Replacement, with a secondary code of IMAFAMAI, Roof-Mounted Systems Integration (PV, Green Roofs, Roof Gardens, Snow Guards). Its NAICS code is 23816 and its SIC code is 2950.