odacova

What odacova does

odacova is a Dortmund-based B2B SaaS company, founded in 2021, that delivers personalized nutrition recommendations for workplace canteens. The platform computes individualized health scores for menu dishes using 20+ personalization criteria (allergies, work activity, sport, dietary preferences) anchored in German Nutrition Society (DGE) guidance and the BLS nutritional database, and pairs the scoring with behavioral 'Food Nudging' and gamification to drive healthier meal choice. Product surface includes a standalone consumer app for Web, iOS, and Android, a white-label variant, and an SDK/API module plus automated ERP/Warenwirtschaftssystem menu-data import that enables embedment into existing canteen planning or BGM systems; a partner-branded Food-Guide variant (e.g., for Dussmann's Food Campus) extends the brand into caterer-owned surfaces.

The company monetizes through enterprise SaaS licenses sold to employers and to catering operators, with annual quote-based pricing per employee; employees themselves use the app free of charge. Go-to-market blends direct enterprise sales (with CEO Timo Sievernich personally running demos) and a channel-led motion through major German caterers — Aramark, Dussmann, Rebional, and WISAG — that bundle the odacova solution into their corporate restaurant offerings. Customer evidence spans workplace canteens (Swisslog, TU Dortmund student canteen), clinic catering (Kurparkklinik Dr. Lauterbach, Rebional clinics), and the catering partners themselves.

odacova remains an early-stage venture with 1–10 employees, co-founded by CEO Timo Sievernich and CTO Robin Wiebusch. It completed its first external financing round in April 2026, backed by Aquarius Invest, 5P Future of Health, NRW.BANK (via NRW.SeedCon), capacura, and business angels including M. Lee Greene and Gerriet Hellge. Revenue is not publicly disclosed; the company holds no patents; and operations are concentrated in Germany with no global footprint claimed.

Name

odacova

Legal name

odacova UG (haftungsbeschränkt)

Website

https://odacova.de

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

1–10 employees

Short description

odacova is a B2B SaaS platform that delivers AI-assisted personalized nutrition recommendations and health scoring for workplace canteens, selling per-employee licenses to employers and channel partners including Aramark, Dussmann, WISAG, and Rebional across Germany.

Ownership category

akta.pro rank

Product category

Workplace Nutrition / Corporate Wellness Software

NAICS

Food Service Contractors (72231), Cafeterias, Grill Buffets, and Buffets (722514), Special Food Services (7223)

SIC

Services-Prepackaged Software (7372), Retail-Eating & Drinking Places (5810), Retail-Eating Places (5812)

akta.pro primary industry

Corporate/Workplace Nutrition & Weight Management Programs (HSADAFAO)

akta.pro secondary industries

Meal Planning & Prep Coaching (Macros, Grocery Guidance) (HSADAFAN), Nutrition, Dietary Management & Allergen/Accommodation Services (EDALADAJ), Nutrition & Dietetics Services (EDALAFAH)

Keywords

• Personalized nutrition software
• Workplace wellness platform
• Canteen meal recommendations
• Corporate health SaaS
• Nutrition API integration

Headquarters

HQ city

Dortmund

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. B2B SaaS License: Companies purchase licenses to provide the odacova app to their employees. The app is free for employees. Revenue comes from enterprise licensing fees based on number of employees/users.
2. Catering Partner Licensing: Catering companies (Aramark, Dussmann, etc.) license the platform to offer to their corporate canteen clients as a value-added service.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

odacova sells a B2B SaaS platform that delivers personalized nutrition recommendations to employees eating in workplace canteens, available as web, iOS, and Android apps (with optional white-label branding). The platform uses an AI-based algorithm to score dishes against the German Nutrition Society (DGE) recommendations and the Bundeslebensmittelschlüssel (BLS) nutrient database, applies 20+ personalization criteria, and combines behavioral Food Nudging with gamification to drive healthier choices. Customers are employers and contract caterers (Aramark, Dussmann, Rebional, WISAG) who license the platform per employee; the end-user app is free for employees.

Product overview

odacova is a B2B SaaS platform for personalized workplace nutrition, offering a modular architecture with a core standalone app and optional modules. The core odacova App (Web/Android/iOS) provides personalized meal recommendations, Health-Scores, Food Nudging, and Gamification features for employees in workplace canteens. The platform supports white-label deployment and SDK/API module integration into existing systems. Key add-on modules include the Automated Menu Data Import (from ERP/Warenwirtschaftssystem) and Health-KPI Reporting for employers and caterers. The company also offers partner-specific variants like the Food-Guide for Dussmann Food Campus.

Differentiator

Problem solved

Functional benefit

Products and services

• odacova App (Standalone) B2B SaaS personalized-nutrition application available on Web, iOS and Android that delivers individual meal recommendations, a transparent personalized Gesundheits-Score, behavioral Food Nudging and gamification for employees eating in workplace canteens. Sold via annual enterprise license to employers and contract caterers; the consumer app is free for employees.
• odacova Food-Guide Partner-branded deployment of the odacova personalized-nutrition experience, delivered as a Food-Guide inside the catering partner's own app or web environment, providing tailored menu recommendations for that caterer's venues.

Quantifiable outcome

• Up to 25% reduction in sick leave through healthier eating at workplace

Named customers10 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability5 records

Feature6 records

Partnerships

Five partnerships are on record, tiered core.

• AramarkcoreChannel Partner/ Reseller/ Distributor · 5 June 2025Strategic partnership with Aramark Deutschland to deploy the digital Food-Coach in Aramark workplace restaurants. The personalized nutrition solution is seamlessly integrated into Aramark's menu planning systems and provides individualized recommendations to employees based on personal needs, preferences, and goals.
• DussmanncoreChannel Partner/ Reseller/ DistributorPartnership for Food Campus Neubiberg where odacova provides the Food-Guide for Casino, Casino Plus & Limoni menus. Available via web and Food Campus App.
• RebionalcoreChannel Partner/ Reseller/ DistributorPartnership to provide digital nutrition coach for Rebional's clinic clients, including Klinik mit Herz nutrition coach.
• WISAG CateringcoreChannel Partner/ Reseller/ DistributorLaunched app for personalized nutrition at workplace. Partnership started with pilot project in 2023 and expanded to full deployment.
• Klinik Dr. Lauterbach (Kurparkklinik)coreChannel Partner/ Reseller/ DistributorDigital nutrition coach supporting rehabilitation success in the clinic setting. Nutrition as central factor for patient recovery.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Foodspring: Foodspring is a Berlin-based health, fitness, and nutrition brand with its own app, supplements, and content. It overlaps with odacova on personalized nutrition and employer wellness angles, serving as a comparable German health-tech peer even though its distribution model is more consumer-direct.
• Fooda: Fooda is a US-based workplace food platform that partners with employers to run on-site and virtual restaurants with personalized employee experiences. Its B2B employer-canteen focus and emphasis on personalized food choice make it a directly comparable peer across the Atlantic.
• Eaternity: Eaternity is a Swiss food-data analytics platform that calculates environmental and nutritional impact of meals for canteens, caterers, and food producers. It shares odacova's B2B, data-driven, science-anchored approach to canteen meal intelligence, though it leads on carbon footprint where odacova leads on personalization.
• Yazio: Yazio is a German personalized nutrition tracking app with millions of users. While primarily consumer-facing, it competes with odacova on the personalization, recommendation, and meal-scoring layer and shares the German health-tech DNA, making it a relevant adjacent peer in personalized nutrition technology.
• Kitro: Kitro is a Swiss B2B SaaS that helps workplace canteens track and reduce food waste through analytics. Like odacova, it sells to large corporate caterers and uses menu-level data to drive operational decisions, making it a comparable early-stage direct peer in canteen-focused food-tech.
• Menutech: Menutech is a German B2B SaaS provider of digital menu and meal planning software for company canteens and cafeterias. Like odacova, it targets workplace caterers and corporate foodservice operators with software that digitizes menu data, making it the closest direct comparable in the German canteen-software niche.
• Plateful: Plateful is a workplace food benefits platform that helps employers subsidize and personalize employee meal programs. It targets the same employer buyers as odacova and offers complementary personalization features, making it a closely comparable direct peer in B2B workplace food technology.

Broad incumbents

• Compass Group: Compass Group is a major multinational contract foodservice company with a strong German presence (e.g., Eurest, Restaurant Business). It serves the same corporate canteen end-customers as odacova and increasingly invests in digital canteen experiences, making it a relevant broad incumbent.
• Sodexo: Sodexo is one of the world's largest contract caterers, operating thousands of workplace restaurants globally including in Germany. Its broader portfolio includes digital workplace-wellness and food-service offerings that overlap with odacova's value proposition for employers, making it a broad incumbent in the workplace nutrition space.
• Aramark: Aramark is a global contract foodservice and facilities provider that operates workplace canteens across Germany. While also an odacova channel partner, Aramark competes broadly in the same end-market with its own digital canteen initiatives, positioning it as a large incumbent whose procurement and product decisions materially affect odacova's distribution.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/odacovade
• Instagraminstagram.com/odacova.de
• TikToktiktok.com/@odacova.de

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds1 record

Investors4 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about odacova