Starry Night Farm

What Starry Night Farm does

Starry Nights Farm is a privately held family farm headquartered at 7100 5th Avenue, Kenosha, Wisconsin, that raises and sells Certified Organic, Animal Welfare Approved 100% grass-fed and grass-finished beef, pastured pork, lamb, and Certified Organic pastured chicken. The farm operates on roughly 120 acres using regenerative grazing methods — daily rotational grazing with chicken tractors, extended calf nursing of up to 10 months, closed-herd genetics maintained for 9+ years, and pasture plant diversity — and participates in the Bionutrient Institute Study, which validated a 1.29 omega-6:3 ratio (versus 7.22 in grain-fed beef) and approximately 4.44 tons of carbon capture per acre annually. Production capacity is anchored by ~60 cattle (30 mature cows, 30 yearlings, and 30 calves) on a 2-acres-per-cow ratio.

The business runs as a direct-to-consumer operation, with primary revenue from bulk beef sales (whole, half, and quarter sides at $4.95-$5.50/lb hanging weight), supplemented by individual retail cuts sold through the farm's online store, regional farmer's market presence in the Chicagoland/Southeast Wisconsin corridor, ancillary products (sheep pelts, bone-broth recipes), and farmstay/Airbnb accommodations used both as a revenue stream and as marketing infrastructure (including the March 2025 visit by Joel Salatin of Polyface Farm). Customers are health-conscious regional families and buyers with specific medical or dietary needs (Lyme disease, autoimmune conditions, anemia, former vegans), with content marketing, an email newsletter, and a recipe-driven blog serving as the primary demand-generation channels.

The farm holds dual certifications (USDA Organic via MOSA and Animal Welfare Approved by AWA/AGW) and uses two local USDA processors (Lake Geneva Country Meats and Wilson Farm Meats) for butchering and packaging. It has no institutional or venture funding, no subsidiaries or M&A history, no patents, and no disclosed revenue figures; management comprises founders Paul Maggio and Marisa (health coach and former CPA turned nutritionist). Operations have reached a steady-state configuration since the addition of pastured chickens in 2021, with no headcount growth, geographic expansion, or external capital signals evident.

Name

Starry Night Farm

Legal name

Starry Nights Farm

Website

https://starrynightsfarm.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Starry Nights Farm is a Certified Organic, Animal Welfare Approved regenerative family farm in Kenosha, Wisconsin, selling 100% grass-fed beef, pastured pork, lamb, and organic chicken directly to health-conscious consumers across the Chicagoland and Southeast Wisconsin region via online store and farmer's markets.

Ownership category

akta.pro rank

Product category

Organic Grass Fed Beef and Pastured Meat

NAICS

Sheep and Goat Farming (1124), Hog and Pig Farming (112210)

SIC

Agricultural Prod-Livestock & Animal Specialties (200)

akta.pro primary industry

Organic Beef Cattle Production (AFAEAMAA)

akta.pro secondary industries

Organic Swine & Hog Production (AFAEAMAD), Organic & Pasture-Raised Hog Farming (AFAEAEAI)

Keywords

• Grass fed beef
• Pastured pork
• Organic chicken
• Regenerative agriculture
• Farmstay accommodations

Headquarters

HQ city

Burlington

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Bulk Beef Sales: Selling sides, halves, and quarters of grass fed beef by hanging weight. Primary revenue stream for the farm.
2. Retail Meat Cuts: Individual cuts of beef, pork, lamb, and chicken sold through online store.
3. Farmstays/Airbnb: Farmstays offered for agritourism, hosting guests at the farm including notable visitors like Joel Salatin.
4. Specialty Products: Sheep pelts and other farm products sold through the online store.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Starry Nights Farm raises and sells Certified Organic, Animal Welfare Approved 100% grass fed and grass finished beef, pastured pork, lamb, and Certified Organic pastured chicken. The farm sells whole, half, and quarter sides of beef at tiered per-pound hanging-weight pricing as well as individual retail cuts through its own online store and farmer's markets, complemented by raw sheep pelts and on-site farmstay accommodations for agritourism.

Product overview

Starry Nights Farm operates as a diversified livestock farm offering a portfolio of animal protein products centered on 100% Wisconsin grass-fed beef (their flagship offering), supplemented by pastured pork, lamb, and Certified Organic pastured chicken. The farm sells products primarily through bulk meat purchases (whole, half, or quarter sides of beef/pork) and retail cuts, with customers selecting custom cutting instructions through partnered USDA processors. The farm also offers ancillary products like sheep pelts and farmstay accommodations, positioning itself as a regenerative agriculture operation with strong emphasis on animal welfare and organic certification.

Differentiator

Problem solved

Functional benefit

Products and services

• 100% Wisconsin Grass Fed Beef Certified Organic, Animal Welfare Approved 100% grass fed and grass finished beef raised sustainably in Wisconsin on 120 acres with closed-herd genetics and grass finishing protocol. Sold in bulk (whole, half, or quarter sides) and as individual retail cuts.
• Pastured Pork Humanely raised pastured pork from the farm, available by side or individual cuts including pork chops, roasts, bacon, ham, sausages, and offal.
• Lamb Pasture-raised lamb from the farm, sold by individual cuts including lamb leg roast and shoulder roast.
• Certified Organic Pastured Chicken Chickens raised on pasture in chicken tractors rotated daily, fed certified organic feed, and processed at a local family-owned USDA organic processor. Available seasonally in whole chicken form.
• Side of Beef (Bulk Purchase) Whole, half, or quarter side beef purchases with tiered per-pound hanging weight pricing ($4.95/lb whole, $5.25/lb half, $5.50/lb quarter). Customers select their preferred processor (Lake Geneva Country Meats or Wilson Farm Meats) and submit custom cutting instructions.
• Sheep Pelts Raw sheep pelts sold through the online store as a byproduct of the lamb operation.
• Farmstays / Airbnb On-site farmstay accommodations offered for guests to experience farm life, including hosting notable visitors such as Joel Salatin of Polyface Farm.

Quantifiable outcome

• Omega 6:3 ratio of 1.29 (vs 2.13 average grass fed, 7.22 grain fed) - significantly better than optimal 4:1 ratio
• +2 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Joel Salatin / Polyface FarmcoreStrategic or Co-development Partner · 1 March 2025Joel Salatin of Polyface Farm visited Kenosha for an event hosted by the Kenosha Regenerative Producers Group. Starry Nights Farm hosted Joel at their Airbnb for the weekend. Joel is described as a leading voice in regenerative farming and the farm has modeled practices after his methods.
• Kenosha Regenerative Producers GroupcoreStrategic or Co-development PartnerGroup focused on regenerative agriculture in Kenosha area. Starry Nights Farm participates in this group's work and helped host the Joel Salatin event.
• Lake Geneva Country MeatscoreOthersOne of two USDA processors used for beef and pork. Family-owned processing facility.
• Wilson Farm MeatscoreOthersOne of two USDA processors used for beef and pork. Family-owned processing facility. Cutting instructions and pricing sheets available on farm website.
• Bionutrient Institute / Dr. Stephan van VlietminorStrategic or Co-development PartnerFarm participated in the Bionutrient Institute Study in 2022, providing ribeye steaks, forage samples, fecal samples, soil samples, and questionnaire data for research on grass fed vs grain fed beef.
• Watershed Groups (Racine, Rock River, Walworth)minorStrategic or Co-development PartnerWatershed groups that host events and provide education and grants to facilitate regenerative farming practices that protect the watershed.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Thousand Hills Cattle Company (Grassland Beef): Minnesota-based company sourcing 100% grass-fed beef from a network of family ranchers and selling direct online; directly overlaps in grass-finishing protocol, family-rancher network model, and DTC channel.
• US Wellness Meats: Online DTC retailer of grass-fed beef, lamb, and pasture-raised poultry with a quality/regenerative positioning; serves the same direct-shippable grass-fed niche as Starry Nights with a broader catalog.
• Joyce Farms: North Carolina family farm producing pasture-raised meats (beef, pork, poultry, lamb) with Animal Welfare Approved and heritage-breed certifications; comparable in species mix, certifications, and chef/wholesale DTC channels.
• Primal Pastures: Texas-based pasture-raised, soy-free, GMO-free DTC meat company shipping beef, pork, lamb, and chicken nationwide; comparable online-first regenerative farm model with multi-species offering.
• Polyface Farm: Joel Salatin's pioneering regenerative multi-species farm in Virginia; Starry Nights explicitly modeled its operations on Polyface methods and hosted Salatin at the farm, making it the closest functional and philosophical peer.
• Alderspring Ranch: Idaho family ranch marketing grass-fed and grass-finished beef with rotational grazing and direct shipping; similar family-operated scale, regenerative ethos, and DTC bulk-beef GTM.
• White Oak Pastures: Multi-species regenerative farm in Georgia raising grass-fed beef, lamb, pork, and poultry with on-farm processing and DTC distribution; directly comparable in species mix, regenerative practices, and vertical integration.

Broad incumbents

• Country Natural Beef: Rancher-owned cooperative producing grass-fed and natural beef marketed through whole-foods and club channels; comparable family-rancher model and grass-fed focus, but at cooperative scale rather than single-farm.
• ButcherBox: Subscription-based DTC company shipping grass-fed beef, organic chicken, and pastured pork directly to consumers; competes for the same "conscious carnivore" buyer but at vastly greater scale and with aggregator sourcing rather than single-farm origin.
• Niman Ranch: Large, established network of U.S. family farmers raising pork, beef, and lamb under Certified Humane protocols with strong DTC and foodservice presence; overlaps on premium natural/regenerative positioning but at far greater scale and distribution breadth.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/starry-nights-farm

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Starry Night Farm