Studio Atelier - Building Design & Interiors

What Studio Atelier - Building Design & Interiors does

Studio Atelier is a privately held architectural and interior design practice based in Subiaco, Western Australia, founded in 2011 by husband-and-wife team Kim and Jeff Swinyard, each with over 15 years of industry experience. The firm provides residential building design, renovation planning, and interior design services primarily to mid-market and high-end homeowners undertaking renovations, extensions, and new custom homes in Western Australia, with selective commercial projects in hospitality (e.g., The National Hotel in Fremantle, Stillwood Retreat) and retail (e.g., The Clean Food Store).

The studio operates a tiered, productized service model comprising a 1:1 Clarity Session ($2,400+GST), a Design Defined Package (from $4,200+GST), a Signature Master Plan Package (from $9,800+GST), and a full-service Building Design + Interiors engagement offered by application only with limited placements at any one time. Add-on modules include interior design support sessions and exterior/3D visualization. The practice's design methodology is anchored in a proprietary 'Feel Good Principles' framework that the firm uses as a differentiator across project scales and budgets.

Revenue is generated entirely through professional services fees, with no subscription, licensing, or technology component. Distribution is direct-to-client via the company website and structured project enquiries, supported by content marketing (educational blog, video series), SEO, and earned media through regional industry awards (BDAWA, Building Design Awards, WA Heritage Awards) and editorial features in Australian home design publications. The firm employs 1-10 people and shows no evidence of external funding, institutional ownership, or geographic expansion outside Western Australia.

Name

Studio Atelier - Building Design & Interiors

Legal name

Studio Atelier

Website

https://studio-atelier.com.au

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

Studio Atelier is a Subiaco, Western Australia-based architectural and interior design practice founded in 2011, serving mid-market and high-end residential homeowners with renovations, new builds, and interiors, alongside select hospitality and retail projects across the region.

Ownership category

akta.pro rank

Headquarters

HQ city

Subiaco

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Design Services Revenue: Professional services revenue generated through tiered design service packages including 1:1 Clarity Sessions, Design Defined Packages, Signature Master Plan Packages, and full-service building and interior design. Service fees start from $3,000+GST for project enquiries, with Clarity Sessions at $2,400+GST, Design Defined from $4,200+GST, and Signature Master Plan from $9,800+GST.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Studio Atelier is an architectural and interior design studio that delivers residential and commercial building design, renovation planning, and interior design services. The firm offers a tiered service model ranging from advisory consultations (1:1 Clarity Sessions) through to comprehensive Full Service Building Design + Interiors packages, with offerings for new builds, renovations, hospitality venues, and retail fit-outs. Operations are concentrated in Western Australia, led by co-founders Kim and Jeff Swinyard.

Product overview

Studio Atelier is an architectural and interior design studio offering a tiered service model. The core offering is the Full Service - Building Design + Interiors package covering complete project delivery. This is complemented by micro-services under 'Reimagined' for advisory support, and various consultation packages including 1:1 Clarity Sessions, Design Defined Package, and Signature Master Plan Package for floor plan development. Additional add-on services include Interior Design Support and Exterior/3D Design Services. The company operates primarily in residential design (new builds and renovations) with some commercial and hospitality projects.

Differentiator

Problem solved

Functional benefit

Products and services

• Full Service - Building Design + Interiors Comprehensive end-to-end design service covering the entire project lifecycle from initial concept through construction completion, including building design, interior design, and contractor coordination. Offered by application only with limited placements available at any one time.
• 1:1 Clarity Session 90-minute online consultation with design directors Kim and Jeff to help clients gain clarity on their renovation or new build project, providing expert guidance and a roadmap for next steps. Priced at $2,400 + GST.
• Design Defined Package Expert second-opinion service for clients with existing floor plans, providing design refinement and feedback to align plans with lifestyle needs and avoid costly mistakes. Starting from $4,200 + GST.
• Signature Master Plan Package Comprehensive custom floor plan design service including site analysis, multiple layout options, look book, planning report, and cost estimation, tailored to unlock the full potential of a home and block. Starting from $9,800 + GST.
• Reimagined by Studio Atelier Smaller advisory service packages providing design guidance and feedback on floor plans, offering personalized design solutions based on the company's 'Feel Good Principles' for clients who do not require full-service offerings.

Quantifiable outcome

• Over 1600 visitors attended Open House Perth 2016 at one project
• +2 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Direct peers

• Hecker Guthrie: Melbourne-based architecture and interior design firm serving high-end residential, hospitality, and commercial clients. Direct comparable in offering integrated architecture and interior design services to premium Australian homeowners and hospitality operators.
• Studio Four: Australian architecture and interior design firm serving residential and commercial clients. Comparable boutique scale and combined architecture/interiors service offering across Australian markets.
• Arent & Pyke: Sydney-based interior design studio focused on residential, hospitality, and commercial projects with strong publication profile. Comparable to Studio Atelier in scale, integrated design approach, and emphasis on residential and hospitality clients across Australia.
• Flack Studio: Australian boutique interior design and architecture studio recognized for high-end residential and hospitality work. Explicitly co-featured with Studio Atelier in Belle Magazine (October issue), making it a directly comparable premium Australian design firm of similar boutique scale.
• Robson Rak: Melbourne-based architecture and interior design practice offering integrated building and interior design for residential and hospitality clients. Directly comparable service model and Australian boutique positioning.
• MIM Design: Melbourne interior design and architecture firm with portfolio across residential, hospitality, and retail. Comparable in scale, integrated service offering, and award recognition in the Australian design market.
• David Hicks Design: Boutique Australian architecture and interior design practice specializing in residential and heritage projects. Co-featured alongside Studio Atelier in Belle Magazine, reflecting a directly comparable boutique profile serving premium Australian clients.
• Biasol: Melbourne multi-disciplinary design studio working across architecture, interiors, and brand. Comparable boutique Australian firm with diversified design offerings for residential and hospitality clients.

Broad incumbents

• HASSELL: Major international architecture and design practice with strong Australian presence across commercial, hospitality, and urban design. Functions as a broad incumbent in the Australian design market relative to Studio Atelier's boutique position.
• Bates Smart: Large established Australian architecture firm with portfolio across commercial, residential, and hospitality sectors. Operates in the same design space but at significantly larger scale, making it a broad incumbent rather than direct competitor.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Studio Atelier - Building Design & Interiors