Size Up Software Services

What Size Up Software Services does

Size Up Software Services (legally Sizeup Software Services Pvt Ltd) is a privately held India-based BPO and emerging SaaS company that serves emergency service general contractors in North America, with a primary focus on locksmithing, garage door, and air duct cleaning businesses. Founded in December 2020 in Bengaluru by operators with 15+ years of combined field experience in locksmithing and call center management, the company's core service is 24/7 inbound call handling and lead generation priced at a flat $2 per call with a 25-call weekly minimum and weekly billing on no-contract terms. Differentiators include industry-trained agents, a claimed 5-minute response time, local caller ID provisioning for outbound credibility, and free handling of calls under 20 seconds.

The company is transitioning from pure services to a hybrid model with two announced SaaS products: GO CRM, an all-in-one CRM platform with lead management, sales automation, customer support, and marketing campaign tools scheduled for launch in August 2027, and GO VOIP, a Voice-over-IP solution scheduled for September 2027. Both products are currently in beta. Revenue streams to date include per-call lead generation, sales training and staffing (BPO), and digital marketing services (SEO and Google PPC) offered to the same SMB client base. To date, the BPO division has managed over 300,000 service tickets and operates across 17 cities in 14 US states and Canadian provinces.

The go-to-market combines inbound phone-driven sales handled by an internal sales executive team, direct website ordering with a 24-hour free trial, and referral flows from affiliated US-based emergency service providers. Distribution remains narrowly vertical and SMB-focused; no enterprise customers or institutional investor relationships are disclosed, and the company appears bootstrapped and founder-controlled. Marketing is conducted through SEO, PPC, and content development, with beta testing programs serving as the primary acquisition channel for the upcoming SaaS launches.

Name

Size Up Software Services

Legal name

Sizeup Software Services Pvt Ltd

Website

https://sizeupsoftwareservices.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

Size Up Software Services is a Bengaluru-based BPO and emerging SaaS provider serving emergency service contractors (locksmithing, garage door, air duct cleaning) in North America with 24/7 lead generation call handling at $2 per call, plus upcoming GO CRM and GO VOIP products.

Ownership category

akta.pro rank

Product category

Business Process Outsourcing Services

NAICS

Telemarketing Bureaus and Other Contact Centers (561422), Office Administrative Services (56111)

SIC

Services-Help Supply Services (7363), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro industry

PRIMARYBPAAADAC

Inbound Lead Qualification & Routing (MQL/SQL)

Business & Public Services/Administrative & Support Services (BPO, Call Centers, Back Office)/Telemarketing, Telesales & Lead Generation

SECONDARYBPAAADAB

Outbound Lead Generation & Prospecting

Business & Public Services/Administrative & Support Services (BPO, Call Centers, Back Office)/Telemarketing, Telesales & Lead Generation

SECONDARYBPAAABAA

General Customer Service (Order/Account/Inquiries)

Business & Public Services/Administrative & Support Services (BPO, Call Centers, Back Office)/Omnichannel Customer Support (Email, Chat, Social, Messaging)

SECONDARYBPAFAKAA

B2B Demand Generation & Lead Nurture Agencies

Business & Public Services/Marketing, Advertising & PR Services/Direct Marketing & Lead Generation (Email, Telemarketing, Demand Gen)

Keywords

• Lead generation
• Call center services
• Sales staffing
• Digital marketing
• BPO services

Headquarters

HQ city

Bengaluru

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Lead Generation Call Handling: Per-call pricing model at $2 per call regardless of duration. Revenue generated from handling inbound calls for emergency service contractors (locksmiths, garage door, air duct cleaning). Minimum 25 calls per week required.
2. Sales Training and Staffing: Provides trained sales personnel to businesses, functioning as a BPO service for sales agent training and staffing.
3. Digital Marketing Services: SEO and pay-per-click advertising services offered as part of marketing solutions for clients.
4. GO CRM SaaS: Upcoming subscription-based CRM software for businesses, scheduled for launch in August 2027.
5. GO VOIP SaaS: Upcoming Voice-over-IP service scheduled for launch in September 2027.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels5 records

Core offering

Size Up Software Services operates a 24/7 inbound call handling and lead generation BPO service for emergency service general contractors in North America, specializing in locksmithing, garage door, and air duct cleaning businesses. Trained agents handle customer calls, qualify leads, and coordinate dispatch at $2 per call with a 25-call weekly minimum, weekly billing, and a 24-hour free trial. The company also provides sales agent training and staffing, SEO and pay-per-click digital marketing services, and is developing GO CRM and GO VOIP SaaS products scheduled for 2027 launch.

Product overview

Size Up Software Services operates as both a SaaS platform provider and BPO service company offering a portfolio of products and services. The company is developing two core SaaS products: GO CRM (an all-in-one CRM platform with lead management, sales automation, customer support, and marketing tools) and GO VOIP (a Voice-over-IP communication solution). These are complemented by BPO services including 24/7 lead generation through call handling for emergency service contractors in locksmithing, garage door, and air duct cleaning verticals, as well as sales training and staffing, and digital marketing services (SEO and Google PPC).

Differentiator

Problem solved

Functional benefit

Brands

• GO CRM: All-in-one Customer Relationship Management SaaS solution offering lead management, sales automation, customer support, and marketing campaign tools. Launching August 2027.
• GO VOIP

Quantifiable outcome

• Support team ready to assist within 5 minutes of query
• +3 more outcomes

Segments4 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators6 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Vsynergize: Vsynergize is an outsourced sales and lead generation services company offering B2B appointment setting, inside sales, and telemarketing. Directly comparable to Size Up's per-call lead generation model and service catalog.
• Callbox: Callbox is a B2B lead generation and appointment-setting agency operating contact-center-style outbound and inbound programs for SMB and enterprise clients. Directly comparable to Size Up's 24/7 lead generation call-handling service.
• SupportYourApp: SupportYourApp provides outsourced customer support, technical support, and call center services with a strong remote/international agent model. Comparable 24/7 customer support and inbound handling offering to Size Up's BPO division.
• SalesHive: SalesHive is a US-based B2B lead generation and outsourced SDR agency that builds, manages, and staffs sales development programs for clients. Highly comparable to Size Up's per-call/sales-staffing model, though SalesHive focuses on B2B tech rather than emergency services verticals.
• Martal Group: Martal Group is a B2B sales agency providing outsourced SDR, lead generation, and appointment setting with onshore/offshore agent teams. Comparable business model and customer base to Size Up, with similar mix of inbound qualification and outbound prospecting.

Broad incumbents

• RingCentral: RingCentral is a leading cloud-based VOIP and communications SaaS provider for businesses of all sizes. The dominant incumbent in the same category Size Up's planned GO VOIP product will enter.
• Helpware: Helpware provides outsourced customer support, back-office, content moderation, and call center services with delivery in the US, Europe, and Latin America. Comparable contact-center service model and SMB/mid-market customer base to Size Up.
• Invensis Technologies: Invensis is an India-headquartered BPO and IT services provider with call center, lead generation, and back-office offerings to US and European clients. Similar India-to-US delivery footprint to Size Up, but with a much broader service portfolio.
• Flatworld Solutions: Flatworld Solutions is a large India-based BPO offering call center, lead generation, telemarketing, and back-office support to global clients. Broad incumbent with similar India-based delivery for US clients, but at much greater scale and breadth than Size Up.

Emerging players

• GoHighLevel: GoHighLevel is an all-in-one CRM, marketing automation, and SaaS platform built specifically for SMBs and agencies, including home-services contractors. Directly comparable to Size Up's planned GO CRM as a vertical-focused SMB CRM.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/size-up-software-services

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Size Up Software Services