The Loveland Foundation
The Loveland Foundation is a Brooklyn-based 501(c)(3) nonprofit that funds up to $120 per therapy session for Black women and non-binary individuals in the U.S. and invests in BIPOC therapist professional development, supported by donations and the Abundance Collective monthly giving program.
- Company typePrivate
- Founded2019
- HeadquartersBrooklyn, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What The Loveland Foundation does
The Loveland Foundation is a 501(c)(3) nonprofit organization headquartered in Brooklyn, NY, that provides financial assistance for therapy to Black women, Black girls, and Black non-binary individuals in the United States. Its flagship program, the Loveland Therapy Fund, accepts participants through a quarterly application cycle and provides up to 12 vouchers per recipient, issued in batches of 4, each covering up to $120 per session with licensed mental health providers. The Foundation does not match participants with therapists directly; instead, it links to external directories (Therapy for Black Girls, NQTTCN, Open Path Collective, Black Female Therapists, Zencare, Mental Health Match, Psychology Today) and requires approved recipients to establish a therapist connection within 60 days. Additional programming includes the Healers Circle support groups for BIPOC therapists, professional development workshops delivered with partners Pathlight Mood and Anxiety Center, The Renfrew Center, and The Calla Collective, and content products such as The Unfolding Podcast, the Unraveled YouTube series, and the Therapy Your Way Pocket Guide.
The Foundation's technology layer is the Loveland Therapy Portal, a web-based platform accessible only via desktop or laptop, which manages participant accounts, voucher issuance, therapist invoicing, and reimbursement routing through a Stripe ACH integration. Payments are processed on the 1st and 15th of each month. Donations are processed through Donorbox (one-time and recurring gifts) and GoFundMe Classy (the Abundance Collective monthly donor program). The Foundation is led by CEO Sharlene Kemler, supported by a small team of approximately 10–15 staff including a Director of Programs, Associate Director of Development, Therapy Fund Operations Coordinator, Comms & Campaigns Strategist, and Creative & Social Director.
The Foundation's economic model is entirely donation-funded. There are no fees charged to participants; voucher funding is sourced from individual donors, the Abundance Collective recurring giving program, and corporate and foundation grants. Revenue figures are not publicly disclosed, but the organization publishes annual reports (2021–2025), a 2024 Form 990, and 2024 Financial Statements, and maintains Candid and Charity Navigator profiles for transparency. Program eligibility is restricted to U.S. residents and therapy must be delivered domestically.
The Loveland Foundation firmographics
Firmographics- Name
- The Loveland Foundation
- Legal name
- The Loveland Foundation Inc.
- Website
- https://thelovelandfoundation.org
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- The Loveland Foundation is a Brooklyn-based 501(c)(3) nonprofit that funds up to $120 per therapy session for Black women and non-binary individuals in the U.S. and invests in BIPOC therapist professional development, supported by donations and the Abundance Collective monthly giving program.
- Ownership category
- akta.pro rank
The Loveland Foundation industry classification
Industry- Product category
- Nonprofit Mental Health Services
- NAICS
- Grantmaking Foundations (813211), Voluntary Health Organizations (813212)
- SIC
- Services-Social Services (8300)
- akta.pro primary industry
- Social Justice & Human Rights Grantmaking Foundations (BPAGAKAN)
- akta.pro secondary industries
- Behavioral Health & Substance Use Program Funding (Public Health) (HLAJALAI), Youth Mental Health, Counseling & Wellbeing (Education-Linked) Nonprofits (BPAGADAK)
Keywords
Where The Loveland Foundation is headquartered
LocationHeadquarters
- HQ city
- Brooklyn
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
The Loveland Foundation business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Marketing or Sales, Technology or R&D, Others
Revenue model
- Individual Donations: One-time and recurring donations from individual supporters. Monthly recurring donor program called The Abundance Collective provides sustainable funding for therapy vouchers and therapist professional development programs.
- Monthly Giving Program (Abundance Collective): Recurring monthly donations from community members who join The Abundance Collective, receiving monthly receipts with programming updates and curated wellness offerings
- Corporate and Foundation Grants: Partnership funding from corporations and foundations supporting the mission of making therapy accessible to Black women and non-binary individuals
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free therapy vouchers for eligible Black women and non-binary individuals |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels10 records
The Loveland Foundation product offering
Product offeringCore offering
The Loveland Foundation funds therapy access for Black women and non-binary individuals through its Loveland Therapy Fund, issuing up to 12 vouchers (in batches of 4) worth up to $120 per session. The Loveland Therapy Portal serves as the web platform connecting participants with licensed therapists and processing voucher reimbursements. The Foundation supplements its core program with the Abundance Collective monthly donor program, the National Resource Directory, a therapist professional development curriculum, and content series including The Unfolding Podcast and Unraveled YouTube series.
Product overview
The Loveland Foundation operates a single core program—the Loveland Therapy Fund—which provides therapy vouchers to Black women and non-binary individuals, supported by the Loveland Therapy Portal (web-based platform for voucher management). Additional offerings include the Abundance Collective (monthly donor program), the National Resource Directory (curated mental health resources), the Therapy Your Way Pocket Guide, The Unfolding Podcast, and the Unraveled YouTube series. The organization functions as a nonprofit with no commercial product portfolio.
Differentiator
Problem solved
Functional benefit
Brands
- The Abundance Collective: A community of recurring donors who make monthly donations to support mental health access for Black women and non-binary individuals.
- Loveland Therapy Portal
- National Resource Directory
- Therapy Your Way Pocket Guide
Products and services
- Loveland Therapy Fund The core program providing up to 12 therapy vouchers (issued in batches of 4) per approved participant, each valued at up to $120 per session, for Black women, Black girls, and Black non-binary individuals residing in the United States. Sessions costing $60 or less allow remaining balance to roll over within the same voucher.
- Loveland Therapy Portal Web-based portal where Therapy Fund participants and licensed therapists create accounts, connect with one another, submit vouchers, and process reimbursements via Stripe ACH. Accessible via desktop/laptop only (not compatible with smartphones or tablets).
- The Abundance Collective Monthly recurring donor program powered by GoFundMe Classy that provides sustainable funding for therapy vouchers and BIPOC therapist professional development. Members receive monthly receipts with programming updates and curated wellness offerings.
- National Resource Directory Curated list of mental health resources including crisis support lines, financial support for therapy, therapist search directories, and additional wellness tools such as apps, books, and podcasts.
- Therapy, Your Way Pocket Guide A downloadable PDF guide with reflection questions and resources to help individuals start or return to therapy.
- The Unfolding Podcast Podcast featuring heartfelt conversations with mental health experts, advocates, and storytellers to support healing journeys.
- Unraveled (YouTube Series) YouTube series hosted by Aseante Renee and LaToya Maria exploring the intersection of mental and body work, providing viewers with practical tools for balanced well-being.
- Healers Circle Support Groups Closed support groups for BIPOC therapists serving Loveland Therapy Fund recipients, facilitated by The Axon Group, providing peer support to address therapist burnout and professional isolation.
Companies that use The Loveland Foundation
Customer profileNamed customers2 records
Segments2 records
Ideal customer profiles3 records
The Loveland Foundation technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature3 records
The Loveland Foundation partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core and minor.
- The Axon GroupcoreFacilitators of Healers Circle series - closed support groups for therapists launched in 2022, providing space for therapists to receive support while serving the community
- Pathlight Mood and Anxiety CentercoreProfessional development workshops for therapists serving Loveland Therapy Fund recipients, part of expansion beyond core therapy fund programming since 2021
- The Renfrew CentercoreContinuing education workshops and resources for BIPOC therapists serving Loveland participants since 2021
- The Calla CollectivecoreProfessional development offerings for therapists participating in the Therapy Fund program since 2021
- Therapy for Black GirlscoreTherapist directory partnership - providing resource referrals for participants seeking culturally competent therapists. Loveland links to their provider directory.
- National Queer & Trans Therapists of Color Network (NQTTCN)coreTherapist directory partnership providing mental health resources and therapist search for queer and trans people of color
- Open Path CollectivecoreTherapist directory partnership. The Loveland Foundation reimburses participants for the $65 one-time lifetime membership fee.
- Black Female TherapistscoreTherapist directory partnership helping connect participants with Black female therapists
- ZencareminorTherapist search directory partnership - provides platform for finding vetted therapists
- Mental Health MatchminorTherapist matching service partnered for participant referrals
- DonorboxcoreDonation processing platform powering the organization's donation pages for one-time and recurring gifts
- GoFundMe (Classy)coreFundraising platform powering The Abundance Collective monthly donor program, including donation processing and recurring gift management
- StripecoreACH payment service used for therapist voucher reimbursements (both self-pay reimbursement to participants and direct therapist payment options) and billing verification
Scale indicators4 records
Recent moves5 records
Expansion highlights5 records
The Loveland Foundation competitors and assessment
Company assessmentBroad incumbents
- The Trevor Project: Large nonprofit providing crisis intervention and suicide prevention services for LGBTQ+ young people. Overlaps Loveland's non-binary beneficiary population and culturally competent care focus at meaningfully larger scale.
- Mental Health America (MHA): Established community-based nonprofit addressing the needs of those living with mental illness and promoting overall mental health. Comparable nonprofit mental health advocacy and resource model, but operates at broader national scale and across all populations.
- The Jed Foundation: Large nonprofit protecting teen and young adult mental health and suicide prevention through programming, partnerships, and grants. Comparable nonprofit mental health funding and resource model, but at broader scale and different demographic.
Direct peers
- Black Emotional and Mental Health Collective (BEAM): Nonprofit organization focused on the emotional and mental health of Black communities through education, resources, and community healing programs. Comparable in mission, beneficiary population, and community-based mental health approach.
- Open Path Collective: Nonprofit connecting clients with therapists who offer reduced-fee sessions ($30-$80). Loveland directly reimburses participants for the Open Path lifetime membership fee, making this a partner and a directly comparable subsidized-therapy funding model.
- Therapy for Black Girls: Platform providing a national directory of Black women therapists, podcast content, and an online community. Comparable target population (Black women seeking therapy) and overlapping therapy-access mission; Loveland partners with this directory.
- National Queer & Trans Therapists of Color Network (NQTTCN): Network offering a mental health provider directory for queer and trans people of color. Comparable focus on culturally competent care for intersectional BIPOC+ LGBTQ+ populations, with overlapping beneficiary segment to Loveland's Black non-binary recipients.
- The Steve Fund: Nonprofit focused on the mental health and emotional well-being of young people of color, particularly college students. Comparable grantmaking and resource-providing nonprofit model addressing culturally competent mental health.
- The Boris Lawrence Henson Foundation: A nonprofit dedicated to Black mental health that provides therapy scholarships, culturally competent provider directories, and mental health programming. Directly comparable to Loveland in mission (Black mental health access) and grantmaking/voucher model.
Others
- Pathlight Mood and Anxiety Center: Specialty behavioral health provider delivering therapy and psychiatric services for mood and anxiety disorders. Loveland partners with Pathlight on professional development workshops for therapists serving Therapy Fund recipients, making it a complementary ecosystem participant rather than direct competitor.
Market position
Strengths5 records
Weaknesses6 records
Competitive moat3 records
Key risks7 records
Key highlights6 records
Customer concentration
The Loveland Foundation social profiles
Digital presenceThe Loveland Foundation compliance and trust
Trust signalCompliance1 record
The Loveland Foundation financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Loveland Foundation leadership team
Management profileNumber of profiles
Profiles10 records
The Loveland Foundation funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Loveland Foundation M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Loveland Foundation
What does The Loveland Foundation do?
The Loveland Foundation funds therapy access for Black women and non-binary individuals through its Loveland Therapy Fund, issuing up to 12 vouchers (in batches of 4) worth up to $120 per session. The Loveland Therapy Portal serves as the web platform connecting participants with licensed therapists and processing voucher reimbursements. The Foundation supplements its core program with the Abundance Collective monthly donor program, the National Resource Directory, a therapist professional development curriculum, and content series including The Unfolding Podcast and Unraveled YouTube series.
Is The Loveland Foundation a public or private company?
The Loveland Foundation is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was The Loveland Foundation founded?
The Loveland Foundation was founded in 2019. It employs 1 to 10 people.
Where is The Loveland Foundation based?
The Loveland Foundation is headquartered in Brooklyn, United States, in the North America region.
How does The Loveland Foundation make money?
Three revenue lines are on record. Individual Donations are the primary driver. The others are monthly Giving Program (Abundance Collective) and corporate and Foundation Grants.
Who are The Loveland Foundation's main competitors?
Broad incumbents on record are The Trevor Project, Mental Health America (MHA) and The Jed Foundation. Direct peers are Black Emotional and Mental Health Collective (BEAM), Open Path Collective, Therapy for Black Girls, National Queer & Trans Therapists of Color Network (NQTTCN), The Steve Fund and The Boris Lawrence Henson Foundation. Pathlight Mood and Anxiety Center is listed as an others.
Does The Loveland Foundation have an API?
No public API is recorded for The Loveland Foundation.
What industry is The Loveland Foundation in?
The Loveland Foundation's product category is Nonprofit Mental Health Services. Its primary akta.pro industry code is BPAGAKAN, Social Justice & Human Rights Grantmaking Foundations, with a secondary code of HLAJALAI, Behavioral Health & Substance Use Program Funding (Public Health). Its NAICS code is 813211 and its SIC code is 8300.