What Skillmasters Inc. does

Skillmasters Inc. operates a standardized athletic testing platform for youth soccer players, delivering objective measurements of speed, agility, and ball control through laser timing paired with AI video verification. Every player is assessed on the same protocol — including 20m sprint, 10m sprint, peak velocity, zigzag and arrowhead agility, broad jump, zigzag and arrowhead dribbling, and passing — and results are validated against recorded video to ensure defensibility. Scores are benchmarked against a global percentile ranking segmented by age and gender, producing what the company describes as the only comparable, audit-grade measurement system for youth soccer in the United States.

The product suite spans three layers: a player-facing platform with position-specific reports, auto-generated 8-week workout plans, and college recruiting profiles; a club-facing dashboard for cross-team comparison, placement decisions, and printable reports; and an event/testing layer executed on-site at clubs and tournaments, including an exclusive testing partnership with Snap Soccer that drives live leaderboards. Customer segments include youth and high school players (primary, persona), youth soccer clubs (primary, business unit), club directors and coaches (secondary), and parents of soccer players (secondary), with pain points centered on subjective evaluations and the inability to demonstrate measurable development.

Skillmasters monetizes through three streams: a $75 one-time individual testing session, a $190/year premium club subscription with match analytics and recruiter management tools, and on-site club testing services handling 80-250 players per session with 24-hour report turnaround. Distribution combines self-serve platform sign-ups, event-driven testing at tournaments and club locations, and enterprise field sales targeting club directors through 30-minute demo calls. The company reports 371 active organizations and over 145,000 completed assessments, with flagship references including San Diego Surf, Swansea City Academy, Louisiana Soccer Association, and 6 ECNL Championship teams. Founded in 2020, the company is privately held, bootstrapped (no disclosed funding rounds), and operates with a 1-10 employee team based in Broussard, Louisiana.

Name

Skillmasters Inc.

Legal name

Skillmasters, Inc.

Website

https://skillmasters.io

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

Skillmasters Inc. standardizes youth soccer player evaluation through laser-timed, AI-verified testing delivered via on-site club sessions, tournaments, and subscription dashboards, serving players, parents, and soccer clubs.

Ownership category

akta.pro rank

Product category

Sports Performance Analytics

NAICS

Sports and Recreation Instruction (611620)

SIC

Services-Testing Laboratories (8734)

akta.pro primary industry

Athlete Testing & Combine Prep (metrics, scouting prep) (HSADAEAK)

akta.pro secondary industries

Sport-Specific Skills Coaching (e.g., soccer, basketball, tennis) (HSADAEAA), Sports Performance Personal Training (HSADAAAF), Goalkeeper/Pitching/Position-Specialty Training Programs (MPAKAJAF)

Keywords

• Soccer player testing
• Athletic performance assessment
• Youth sports analytics
• Player evaluation platform
• Sports performance software

Headquarters

HQ city

Broussard

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Individual Player Testing: Players pay $75 per session to attend a testing event and receive objective scores, global ranking, position-specific report, and a plan built from their testing results. High school players also receive a recruiting profile.
2. Club Subscription / Premium Access: Clubs subscribe to the Skillmasters platform for ongoing access to player data, club dashboards, printable reports, recruiting management tools, and workout tracking. Pricing mentioned as $190/year for premium features including match analytics and advanced insights.
3. On-Site Club Testing Services: Skillmasters provides on-site testing services for clubs, testing 80-250 players per session. Clubs send rosters and Skillmasters coordinates and runs the testing on club fields.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Skillmasters standardizes soccer player evaluation through laser-timed and AI-verified testing of speed, agility, and ball control. Players take the same set of tests (20m sprint, 10m sprint, peak velocity, zigzag/arrowhead agility, broad jump, dribbling, and passing) at open events or on-site club sessions, then receive a global percentile ranking, position-specific reports, auto-generated 8-week workout plans, and a recruiting profile. The platform includes club-wide dashboards for directors and coaches to compare age groups, support placement and retention decisions, and track development season over season.

Product overview

Skillmasters offers a unified player assessment and development platform consisting of core testing services, individual player dashboards, and club management tools. The main product is the Skillmasters Testing service (laser and AI-verified skill assessments for speed, agility, and ball control), which feeds into the Player Platform (reports, workouts, recruiting profiles) and Club Platform (team dashboards, placement tools, printable reports). Tournament-specific testing at Snap Soccer events adds live leaderboards. The system is designed for youth and high school soccer clubs, with testing events priced at $75 per player.

Differentiator

Problem solved

Functional benefit

Brands

• Snap Soccer Tournament Testing: Exclusive testing partnership with Snap Soccer for tournament-based player assessments with live leaderboards.

Products and services

• Skillmasters Player Testing Standardized soccer skill testing service that measures player speed, agility, and ball control using laser timing and AI video verification. Each player runs the same protocol (20m sprint, 10m sprint, peak velocity, zigzag/arrowhead agility, broad jump, dribbling, passing) and receives an objective score benchmarked against players of the same age and gender. Targeted at individual youth and high school soccer players, priced at $75 per session.
• Skillmasters Player Platform Individual player dashboard where registered players access testing results, global percentile rankings, position-specific reports, personalized 8-week workout plans, and a shareable recruiting profile with highlight videos and academics. Tracks progress across testing events for youth and high school players.
• Skillmasters Club Platform Centralized dashboard for soccer club directors and coaches that ranks every team across speed, agility, and ball control categories. Enables comparison of age groups, identification of coaching consistency gaps, support of placement and development decisions, printable team and player reports for tryouts, and recruiting management with outreach status tracking. Premium tier priced at $190/year per club.
• Tournament Testing (Snap Soccer) On-site Skillmasters testing offered at Snap Soccer tournament events. Players receive full testing profiles plus live tournament leaderboards displayed on-site and in the app. Teams can schedule entire rosters for testing slots during the tournament weekend.
• On-Site Club Testing Services Skillmasters sends a team to a club's location to conduct standardized testing on club fields. Clubs provide rosters (standard capacity 80 players, scalable to 250 with sufficient field space), and Skillmasters coordinates and runs the session. Results delivered within 24 hours with video validation. Targeted at soccer clubs that want whole-roster assessments.

Quantifiable outcome

• 371 organizations actively using the platform
• +4 more outcomes

Named customers7 records

Segments4 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature7 records

Partnerships

Three partnerships are on record, tiered core and flagship.

• Snap SoccercoreStrategic or Co-development PartnerSnap Soccer is the exclusive tournament testing partner for Skillmasters. Players at participating Snap tournaments receive objective scores, global rankings, full reports, and live tournament leaderboards displayed on-site screens and in the app. Coaches can schedule entire rosters for testing slots. This partnership provides Skillmasters with recurring access to high-profile youth soccer events across the tournament season.
• San Diego Surf Soccer ClubflagshipGTM or Marketing PartnerSan Diego Surf is an ECNL Championship club that uses Skillmasters as a core component of their player evaluation and development program. The club's Executive Director has provided prominent testimonials and serves as a reference account, indicating a deep, long-term partnership where Skillmasters data is integrated into club-wide decision-making.
• Swansea City AcademyflagshipGTM or Marketing PartnerSwansea City Academy (Premier League club academy) uses Skillmasters to assess player potential within their academy system. The Academy Manager has provided testimonials recommending Skillmasters for other academy programs, serving as a prestigious reference account for the professional and international youth soccer market.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Catapult Sports: Catapult is the incumbent in elite athlete performance monitoring, used by professional clubs and college programs via GPS and inertial sensors. It serves the same customer pain point (objective performance data) at the pro level and could move downmarket into the elite youth space where Skillmasters operates.
• KINEXON: KINEXON provides real-time athlete tracking and performance analytics for professional sports organizations. As an established incumbent in elite athlete performance data, it overlaps with Skillmasters' data-driven positioning but serves a higher tier of customer.

Direct peers

• STATSports: STATSports provides GPS-based athlete tracking and performance analytics for soccer academies and professional clubs worldwide. It is a direct competitor on the 'objective performance measurement for soccer players' thesis, though its hardware-based approach differs from Skillmasters' laser/AI testing protocol.
• PlayMetrics: PlayMetrics is a youth sports club management platform used by soccer clubs for registration, scheduling, and player administration. It competes indirectly by being embedded in club operations and could expand into the testing/evaluation workflow that Skillmasters currently owns.
• Hudl: Hudl is the dominant video and data platform for youth and amateur sports, used by hundreds of thousands of teams across soccer, football, basketball, and more. While Skillmasters leads on standardized physical testing, Hudl is a direct competitor for the same youth soccer club budget and is increasingly bundling performance analytics that could overlap with Skillmasters' dashboard.
• Veo Technologies: Veo provides AI-automated soccer video capture and analytics for clubs at every level, including youth academies. It directly competes for the youth soccer club technology dollar and is moving toward performance insights, threatening Skillmasters' standalone testing pitch by combining video with data.
• Trace (Trace Up): Trace provides AI-powered sports video and highlights for youth sports, with a strong position in youth soccer tournaments. It competes for similar club marketing dollars and tournament partnerships, and represents an alternate technology approach (video AI) to the same fundamental value proposition Skillmasters delivers.
• InStat / Instat Football: InStat provides soccer video analysis, performance data, and scouting tools for clubs and academies. While heavier in pro and college markets, it overlaps with Skillmasters on objective player assessment and is a credible competitor for academy budgets.

Emerging players

• SportsRecruits: SportsRecruits is a college athletic recruiting platform serving student-athletes, including youth soccer players. It sits adjacent to Skillmasters' recruiting profile product and represents competitive overlap in the college placement workflow that Skillmasters has begun to address.
• PlayGometric / Athlete Testing Platforms: Emerging testing-focused platforms and combine-prep services target the same standardized athletic assessment market for youth athletes. They are weaker today but represent the kind of niche entrant that could fragment Skillmasters' category if Skillmasters fails to lock in standards and data benchmarks quickly.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Skillmasters Inc.