ParaGolf Canada Inc.

What ParaGolf Canada Inc. does

ParaGolf Canada Inc. is a Toronto-based non-profit initiative founded in 2021 by Todd Keirstead, a PGA of Canada member and globally recognized golf trick shot artist. The organization develops and delivers adaptive golf programs, leagues, and clinics for individuals of all abilities, and reports a nationwide community of more than 500 adaptive golfers with active operations in Ontario, Alberta, British Columbia, and Atlantic Canada.

The product architecture is organized around four core program tiers — the National Grassroots and Development Program, the National Junior Development Program, the National Playing Level Program, and the National Adaptive Golf League — alongside supporting offerings in adaptive instruction, custom clinics, club fitting, and educational seminars. Underlying technology infrastructure includes a proprietary National Disability Classification System that pairs disability type with the player's handicap index, a ParaGolf Canada Ranking System, and a National Adaptive Golf League platform delivered through the Smart Golf Software application that supports league scheduling, scoring, and standings.

Revenue is generated through a mixed model: individual membership fees across the program tiers, corporate sponsorships anchored by Golf Town (flagship), Adidas Golf Canada, TaylorMade Golf Canada, and PBO Group, event hosting for corporate "ParaGolf Canada Golf Days," and affiliate/partner referral benefits (e.g., Canada Golf Card, Good Life Fitness, ClubLink). Distribution is anchored by the flagship Golf Town retail partnership announced May 24, 2023, the PGA Tour Canada Osprey Valley Open partnership announced July 12, 2023, and host-facility partnerships including Whistle Bear Golf Club.

Name

ParaGolf Canada Inc.

Legal name

ParaGolf Canada Inc.

Website

https://paragolfcanada.com

Company type

Private

Founded year

2021

Operating status

Operating

Short description

ParaGolf Canada Inc. is a Toronto-based non-profit founded in 2021 that operates adaptive golf programs, leagues, and clinics for individuals of all disabilities across Canada, serving 500+ golfers through grassroots, junior, playing-level, and elite competitive pathways.

Ownership category

akta.pro rank

Product category

Adaptive Sports Services

NAICS

Fitness and Recreational Sports Centers (71394)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Disability & Adaptive Sports Organizations (Paralympic, Special Olympics) (MPAKACAH)

akta.pro secondary industries

Adaptive & Para-Sport Training Programs (MPAKAJAK), Adaptive & Para-Sport Event Organizers (MPAKADAM)

Keywords

• Adaptive golf programs
• Disability golf leagues
• Para-golf instruction
• Adaptive golf clinics
• Inclusive golf membership

Headquarters

HQ city

Toronto

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Membership Fees: ParaGolf Canada operates a membership model where individuals join to gain access to educational seminars, adaptive golf league participation, golf instruction, clinics, Golf Town adaptive club fitting, and member profiles. Membership application is submitted through the website.
2. Corporate Sponsorships: Partnerships with major golf brands including Golf Town, Adidas Golf Canada, TaylorMade Golf Canada, ClubLink, and others provide financial and in-kind support for programming, events, and member benefits such as discounted apparel.
3. Golf Day Event Hosting: Partner golf courses host ParaGolf Canada Golf Days, with potential sponsorship opportunities for club members. Donations during events may support local charities while funding ParaGolf Canada programming.
4. Canada Golf Card Partnership: Partnership with Canada Golf Card offering membership card ($69.99 value) to ParaGolf Canada members, providing discounts at over 650 golf courses, driving ranges, and indoor golf facilities across Canada.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels7 records

Core offering

ParaGolf Canada is a national adaptive golf organization that develops programs, leagues, and clinics enabling individuals of all abilities to participate in golf. It offers tiered player development pathways (grassroots, national playing, and junior development), a non-competitive National Adaptive Golf League, golf day events at partner clubs, adaptive golf instruction, and adaptive club fitting through Golf Town locations across Canada. Membership-based access provides education, league participation, instruction, and partner discounts.

Product overview

ParaGolf Canada is a single unified initiative focused on creating pathways for Canadians with disabilities to participate in golf. The core offering consists of tiered programs: the National Grassroots and Development Program (entry-level introduction), National Junior Development Program (youth talent pipeline), and National Playing Level Program (competitive development). Supporting services include the National Adaptive Golf League (points-based participation tracking via Smart Golf Software), ParaGolf Canada Golf Days (club integration events), Junior Integration Program (youth education), Adaptive Golf Instruction (coaching), Adaptive Custom Clinics, Adaptive Club Fitting, Educational Seminars, and Classification by Disability Type (fair-competition framework). Membership benefits include access to the Canada Golf Card discount program. The organization connects these offerings through regional Program Development Managers across Canada.

Differentiator

Problem solved

Functional benefit

Products and services

• National Grassroots and Development Program Entry-level adaptive golf program providing individuals of all ages and abilities the opportunity to learn ParaGolf fundamentals in a healthy, friendly, welcoming environment while building confidence and social interaction.
• National Playing Level Program Program for confident adaptive golfers who want to develop their game through peer interaction, skill assessment, and ParaGolf coaching, with performance tracked through the national ranking system.
• National Junior Development Program Junior development program identifying and nurturing junior golfers with disabilities to improve in ParaGolf and compete at the highest level, developing the next generation of ParaGolfers.
• National Adaptive Golf League Non-competitive nationwide adaptive golf league using the Smart Golf Software Application where members earn points for playing, practicing, taking lessons, receiving golf therapy, visiting Golf Town and Good Life Fitness, and referring new adaptive golfers, with weekly prize drawings.
• ParaGolf Canada Golf Days Events hosted at partner golf clubs where ParaGolf Canada members are integrated into existing Men's or Women's golf days to promote inclusivity, raise awareness, and showcase adaptive golf capabilities.
• Junior Integration Program Program integrating ParaGolf Canada members into existing junior golf programs across Canada through demonstrations, clinics, and playing opportunities to foster inclusivity and change perceptions of disability among youth.
• Adaptive Golf Instruction Specialized golf coaching led by Todd Keirstead and trained adaptive golf instructors, covering swing mechanics from setup through follow-through, designed to help adaptive golfers of all abilities learn and improve their game.
• Adaptive Custom Clinics Training workshops offered in-store at Golf Town locations for golf professionals, healthcare professionals, and adaptive individuals to understand golf swing nuances and adaptive techniques.
• Adaptive Club Fitting Specialized equipment fitting service available at Golf Town's 47 Canadian locations, using custom fitting technology and trained staff to help adaptive golfers find equipment suited to their unique physical needs.
• Classification by Disability Type National classification system categorizing ParaGolfers by disability type (visual impairment, limb differences, hearing loss, cerebral palsy, multiple sclerosis, stroke, spinal cord injuries, autism, Down syndrome, short stature, mental health, and military/first responder classifications) to minimize the effect of disability and enable fair ranking.
• ParaGolf Canada Educational Seminars Educational seminars covering new initiatives and developments in ParaGolf, providing training for golf professionals, healthcare professionals, and individuals in adaptive situations.
• Canada Golf Card Membership Benefit Partnership-provided member benefit offering Canada Golf Card (valued at $69.99) giving discounts at over 650 golf courses, driving ranges, and indoor golf facilities across Canada.

Quantifiable outcome

• 500+ adaptive golfers nationwide participating across all disability classifications
• +2 more outcomes

Named customers5 records

Segments7 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature3 records

Partnerships

16 partnerships are on record, tiered flagship, core and minor.

• PGA Tour Canada / Osprey Valley OpenflagshipStrategic or Co-development Partner · 12 July 2023ParaGolf Canada became the first and only stop on PGA TOUR Canada schedule to include ParaGolf Canada members in the Echelon Insurance Official Pro-Am. Six to seven members played alongside Korn Ferry Tour and PGA TOUR aspirants, showcasing adaptive golf at a premier professional event.
• Whistle Bear Golf ClubcoreChannel Partner/ Reseller/ Distributor · 9 June 2023Whistle Bear Golf Club in Cambridge, Ontario partners to host ParaGolf Canada Golf Days. The club hosted the Manulife Classic adaptive golf event with adidas Golf Canada featuring elite female players. Venue provides world-class facility for inclusion events.
• Golf TownflagshipGTM or Marketing Partner · 24 May 2023Golf Town, Canada's largest golf retailer under the Sporting Life Group, partnered with ParaGolf Canada to promote inclusivity and grow the game for all players regardless of abilities. Partnership includes Adaptive Custom Clinics in select stores, Adaptive Club Fitting across all 47 Golf Town locations, National Adaptive Golf Day planning, and Adaptive Golf League promotion.
• Adidas Golf CanadacoreGTM or Marketing PartnerAdidas Golf Canada was integral in early days of Keirstead's adaptive golf efforts and continues involvement. Provided opportunities for adaptive golfers to play alongside professional players. Supports National Adaptive Golf League and provides discounted apparel to members.
• TaylorMade Golf CanadacoreGTM or Marketing PartnerTaylorMade Golf Canada has been supportive since day one of adaptive golf programming. Provides equipment support and sponsorship for adaptive golf initiatives and National Adaptive Golf League.
• ClubLinkcoreGTM or Marketing PartnerClubLink joined ParaGolf Canada's support network to bolster programming. Provides golfing opportunities for adaptive golfers on their courses.
• PBO GroupcoreImplementation/ SI/ Consulting PartnerPBO Group provides clinicians at ParaGolf Canada events to assist with adaptive device questions and concerns regarding playing. Clinicians participate in 9-hole rounds to understand on-course challenges ParaGolfers face.
• Niagara Parks GolfminorGTM or Marketing PartnerNiagara Parks Golf provides driving range sessions for ParaGolf Canada Niagara events, enabling adaptive athletes to practice and develop their games.
• Canada Golf CardminorGTM or Marketing PartnerPartnership provides ParaGolf Canada members access to Canada Golf Card (valued at $69.99) offering discounts at over 650 golf courses, driving ranges, and indoor golf facilities across Canada.
• Good Life FitnessminorGTM or Marketing PartnerNational Adaptive Golf League participants can earn points by visiting Good Life Fitness facilities, promoting wellness integration with golf participation.
• Upper Unionville Golf ClubminorChannel Partner/ Reseller/ DistributorPartner golf course hosting ParaGolf Canada Golf Days for 2022 season, providing inclusive golfing opportunities for adaptive athletes.
• Cooper Creek Golf ClubminorChannel Partner/ Reseller/ DistributorPartner golf course providing home venue for ParaGolf Canada programming and events.
• Watson's Glen Golf ClubminorChannel Partner/ Reseller/ DistributorPartner golf course providing home venue for ParaGolf Canada events and inclusion programming.
• Dalewood Golf ClubminorChannel Partner/ Reseller/ DistributorPartner golf club showcasing inspiring adaptive athletes to membership through ParaGolf Canada Golf Days.
• Bayview Golf & Country ClubminorChannel Partner/ Reseller/ DistributorPartner club hosting ParaGolf Canada events and providing opportunities for individuals with disabilities to enjoy golf.
• Smart Golf SoftwarecoreTechnology or IntegrationSmart Golf Software Application platform powers the National Adaptive Golf League, enabling player registration, profile creation, accomplishment tracking, and point accumulation for prize drawings.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Blind Golf Canada: Canadian national organization for blind golfers, directly comparable as a Canadian adaptive-golf constituency organization with overlapping athlete populations (ParaGolf Canada's Gerry Nelson serves as Blind Golf Canada's President).
• National Amputee Golf Association (NAGA): US-based adaptive golf organization focused on amputee golfers; highly comparable in mission, athlete constituency, and event/league structure to ParaGolf Canada's limb-difference and amputee programming.
• International Blind Golf Association: Global governing body for blind golf; ParaGolf Canada members like Gerry Nelson and Darren Douma compete in IBGA-sanctioned World Blind Golf Championships, making IBGA a direct competitive counterpart.
• ParaGolf Ontario: Earlier provincial adaptive golf initiative founded by Todd Keirstead; structurally a predecessor organization to ParaGolf Canada with overlapping programs and athletes in the Ontario region.
• US Adaptive Golf Alliance: US national umbrella for adaptive golf that consolidates multiple disability-category organizations; analogous to what ParaGolf Canada aspires to be at the national Canadian level.
• EDGA (European Disabled Golf Association): European federation governing adaptive golf with national member countries, comparable as a continental adaptive-golf umbrella organization that runs classification, tournaments and development pathways.

Broad incumbents

• Special Olympics: Global adaptive sports organization serving athletes with intellectual disabilities including the Down syndrome and autism populations ParaGolf Canada targets; comparable as an adaptive-sports delivery and competition platform at much greater scale.
• PGA of Canada: National professional golfers' association of which Todd Keirstead is a member; comparable as the credentialing body whose members deliver instruction across the country and a likely channel for scaling adaptive-golf coach training.
• Golf Canada: Canadian national golf governing body with inclusion/diversity initiatives; comparable as a national authority that ParaGolf Canada partners with but also depends on for sanctioning and pathway legitimacy.
• Move United (formerly Disabled Sports USA): Large US adaptive sports umbrella organization offering multi-sport programming; comparable as a broader adaptive-sports platform with chapter-based delivery, but operates across many sports rather than specializing in golf.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xtwitter.com/paragolfcanada
• Facebookfacebook.com/ParaGolf-Canada-100379698829654
• Instagraminstagram.com/paragolfcanada

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ParaGolf Canada Inc.