MAVERICK LIVE LIMITED

What MAVERICK LIVE LIMITED does

Maverick Live Limited is a UK-based full-service creative events agency headquartered in Warrington that delivers end-to-end event production for enterprise clients. The company manages the full event lifecycle — strategic planning, creative development, technical production, delegate management, and post-event analytics — for corporate events, conferences, award ceremonies, gala dinners, exhibitions, product launches, and brand activations. Its named client base spans well-known UK enterprises including B&Q, Bentley, IHG, Redrow, ITV, Reckitt, and London Fire Brigade, with case-study references to engagements ranging from 100-guest gala dinners to 1,300+ delegate staff conferences.

The firm operates entirely in-house from a 40,000 sq ft warehouse in Warrington storing AV, lighting, and staging equipment, which underpins its technical production capability and equipment reliability. Its technology surface includes branded event apps (web and PWA builds, with trusted specialist support for native iOS/Android), AR/VR experiential installations, AI Hosts and Digital Presenters, interactive signage, live polling and gamification, and a data and insights dashboard for attendance and engagement analytics. In-house creative capabilities cover video production, motion graphics, design, and print.

Maverick Live operates as a professional services firm with project-based, quote-based pricing. Go-to-market is enterprise field sales: every engagement begins through a structured website enquiry form or direct email and is cultivated through personalised, consultative sales conversations. Revenue is generated per project, with pricing reflecting scale, duration, technical requirements, and creative complexity. The company is structured as a partnership-owned UK private limited company with four named partners (Rhys Roberts, James Monckton, James Cargius, Sean Barton) heading Client Services, Digital and Creative Services, Operations, and Events respectively, and holds Cyber Essentials, EcoVadis Silver, and Living Wage Employer accreditations.

Name

MAVERICK LIVE LIMITED

Legal name

Maverick Live Limited

Website

https://mavericklive.co.uk

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

Maverick Live Limited is a UK-based full-service creative events agency headquartered in Warrington, delivering corporate events, conferences, award ceremonies, gala dinners, exhibitions, product launches, and brand activations for enterprise clients. All production capabilities are delivered in-house from a 40,000 sq ft equipment warehouse.

Ownership category

akta.pro rank

Headquarters

HQ city

Warrington

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Full-Service Event Production & Management: Maverick Live generates revenue by providing end-to-end event production and management services to corporate clients. Services are delivered as bespoke projects (not SaaS) and include strategic planning, venue sourcing, creative design, technical production, delegate management, and post-event content. Revenue is project-based, likely negotiated per event with pricing reflecting scale, duration, technical requirements, and creative complexity. The company operates as a professional services firm with services grouped into 'How We Help' (engaging people, recognising success, connecting with customers, building partnerships), 'What We Do' (corporate events, conferences, award evenings, gala dinners, exhibitions, product launches, brand activations), and 'How We Do It' (full-service management, technical production, registration/delegate management, creative content, design & print, digital & interactive).

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Full-service creative event production agency providing end-to-end event management for corporate clients across the UK. The company delivers corporate events, conferences, award evenings, gala dinners, exhibitions, product launches, and brand activations under one roof, encompassing strategic planning, creative design, in-house technical AV/lighting/video/staging production, registration and delegate management, video and motion-graphics content creation, and digital/interactive experiences including AR/VR activations, AI hosts, branded event apps, live polling, and data analytics. Equipment is stored and maintained in a 40,000 sq ft in-house warehouse facility in Warrington.

Product overview

Maverick Live operates as a full-service creative events agency offering integrated event production services under one roof. The company provides three interconnected service pillars: How We Help (strategic engagement: Engaging Your People, Recognising Success, Connecting with Customers, Building Lasting Partnerships), What We Do (event types: Corporate Events, Conferences, Award Evenings, Gala Dinners, Exhibitions, Product Launches, Brand Activations), and How We Do It (production capabilities: Full Service Event Management, Technical Event Production, Registration and Delegate Management, Creative Content Production, Creative Design & Print, and Digital & Interactive). Services span from strategic planning and creative development through to technical AV production, in-house video and motion graphics, delegate management, and digital/AR/VR experiences, all delivered by integrated in-house teams.

Differentiator

Problem solved

Functional benefit

Products and services

• Engaging Your People

Quantifiable outcome

• 110+ testimonials with a 4.85/5 average rating (NPS-style feedback)
• +2 more outcomes

Named customers19 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability9 records

Feature9 records

Partnerships

19 partnerships are on record, tiered core and minor.

• B&QcoreGTM or Marketing PartnerB&Q is cited as a recurring client and trusted brand partner. Maverick Live has delivered corporate events, award evenings, and exhibitions for B&Q, with the relationship described as one where B&Q trusts Maverick Live to 'deliver time after time.'
• BentleycoreGTM or Marketing PartnerBentley Motors is cited as a brand that trusts Maverick Live to 'deliver time after time.' Maverick Live has produced gala dinners and corporate events for Bentley, including premium hospitality experiences.
• Redrow PLCcoreGTM or Marketing PartnerRedrow PLC is listed as a brand partner and featured in award evening case studies. Maverick Live has delivered award evenings and recognition events for the housebuilder.
• ITVminorGTM or Marketing PartnerListed as a trusted UK brand partner among the partner logos on the website. Maverick Live has delivered conference events for ITV.
• British Heart FoundationminorGTM or Marketing PartnerListed as a brand partner/logo on the website. Maverick Live has delivered conference events for the British Heart Foundation.
• IHG (InterContinental Hotels Group)coreGTM or Marketing PartnerListed as a brand partner and featured in gala dinner production for IHG. Maverick Live has produced premium gala dinners and corporate events for IHG properties.
• ReckittminorGTM or Marketing PartnerListed as a brand partner/logo on the website.
• London Fire BrigademinorGTM or Marketing PartnerListed as a brand partner/logo on the website.
• BrakeminorGTM or Marketing PartnerListed as a brand partner/logo on the website.
• Confederation of British Industry (CBI)minorGTM or Marketing PartnerListed as a brand partner/logo on the website.
• SyscominorGTM or Marketing PartnerListed as a brand partner/logo on the website.
• The Very GroupminorGTM or Marketing PartnerListed as a brand partner/logo on the website.
• NHBCminorGTM or Marketing PartnerListed as a brand partner/logo on the website.
• BIFFAminorGTM or Marketing PartnerListed as a brand partner/logo on the website.
• Dont PanicminorGTM or Marketing PartnerListed as a brand partner/logo on the website.
• PASMAminorGTM or Marketing PartnerListed as a brand partner/logo on the website.
• Best WesternminorGTM or Marketing PartnerListed as a brand partner/logo on the website.
• Carden ParkminorGTM or Marketing PartnerListed as a brand partner/logo on the website.
• Steve Morgan FoundationminorGTM or Marketing PartnerListed as a brand partner/logo on the website.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• First Event: UK-based corporate event management agency offering end-to-end production including AV, staging and content for enterprise clients. Comparable mid-market peer with similar services and UK enterprise customer focus.
• M Worldwide: UK-based creative events agency providing full-service event management, production and experiential campaigns for enterprise clients; closely matches Maverick Live's corporate-event focus, in-house capabilities and project-based revenue model.
• DRPG: UK-headquartered, full-service creative communications agency offering end-to-end event production, film, digital and content services to enterprise brands — directly comparable to Maverick Live's integrated in-house model and target customer base.
• AOK Events: Mid-sized UK event production agency delivering corporate events, conferences and brand activations. Comparable to Maverick Live in target market, service mix and project-based professional services model.
• Savvy Events: UK full-service event management agency producing corporate events, conferences, awards and gala dinners for enterprise clients — a direct mid-market competitor to Maverick Live with a similar in-house technical production proposition.

Others

• Cvent: Enterprise event management software platform providing registration, attendee engagement and event marketing technology. Not a direct competitor but an enabling vendor whose tools overlap with Maverick Live's in-house registration, event app and analytics capabilities.

Broad incumbents

• George P. Johnson: Large global experiential marketing agency delivering events, exhibits and immersive brand experiences worldwide. Comparable to Maverick Live on experiential and corporate event production, but with substantially broader international reach.
• Sparks: Global brand experience and event agency serving enterprise clients with live, digital and hybrid experiences. Comparable offering to Maverick Live's full-service model, but at a larger scale and broader geographic footprint.
• MKG: US-rooted experiential marketing agency with global delivery of live brand experiences, events and content. Comparable to Maverick Live on experiential event production, but operates at significantly larger scale and international footprint.
• Jack Morton Worldwide: Global brand experience agency producing events, experiential activations and content for the world's largest brands. Overlaps with Maverick Live's experiential and corporate event work but operates at much greater scale across multiple geographies.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/people/Maverick-Live/100063754104266
• LinkedInlinkedin.com/company/maverick-live
• Instagraminstagram.com/maverickliveuk

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MAVERICK LIVE LIMITED