FOREST PROPERTY MANAGEMENT LTD

What FOREST PROPERTY MANAGEMENT LTD does

Forest Property Management Ltd is a family-owned letting and property management agency operating across Sussex, Kent, and South East London within approximately one hour of Maresfield, East Sussex. Founded in 2016 by Nicholas Ottaway and Kristy Turner, the company runs a virtual/mobile service model where representatives travel to landlords, tenants, and properties rather than operating from a traditional high street office. The firm offers three tiered core services: Tenant Find Only (9% of the first 6 months' rent), Tenant Find & Rent Collection (10% of total rent), and Full Property Management (11% of monthly rent), supported by bespoke furnishing packages (Platinum/Gold/Silver tiers), a block management service for multi-property investors, and ancillary services such as house clearance, decoration, deep cleaning, landscaping, and compliance certificates.

The technology footprint is minimal: no proprietary platform, no in-house software, and no APIs; listings are distributed via direct feed integration to Zoopla, Rightmove, and Prime Location, and tenant referencing is outsourced to partner providers. Co-founder Nick Ottaway leads an in-house builder and maintenance team that handles repairs up to £250 without contractor markup, which is the primary structural cost lever supporting the company's headline pricing advantage (tenant moving costs of £180 versus a £350 industry average, and 9-11% management fees). Revenue is generated through percentage-based management fees on rental income plus transactional fees for add-on services; the company is bootstrapped with no external investment and limited to 1-10 employees including the two co-founders.

The firm is registered with UKALA, NLA, and The Ombudsman Service, and operates within the UK regulatory framework for tenancy deposit protection, gas safety, electrical safety, and smoke/CO alarm compliance. Customer segments are individual landlords (primary), tenants (primary), and property investors/developers with multiple properties (secondary). Distribution is through direct mobile service supplemented by property portals and a planned in-house property magazine targeting Uckfield and Tunbridge Wells.

Name

FOREST PROPERTY MANAGEMENT LTD

Legal name

Forest Property Management Limited

Website

https://forestpropertymanagement.co.uk

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Forest Property Management Ltd is a family-owned letting and property management agency operating across Sussex, Kent, and South East London. Founded in 2016, it offers tiered landlord services, tenant finding, and full property management through a mobile/virtual model.

Ownership category

akta.pro rank

Headquarters

HQ city

Uckfield

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Tenant Find Service: Finding suitable tenants for landlord properties. Charge is calculated as a percentage of the first 6 months rent collected. One-time service per tenancy.
2. Tenant Find & Rent Collection Service: Finding tenants plus ongoing rent collection across the tenancy duration. Includes rent follow-up for non-payment and notice serving. Percentage of total rent collected.
3. Full Property Management Service: Complete management including property preparation, emergency callouts, repairs (up to £250 by in-house builder), monthly statements, and rent transfer. Percentage of monthly rent collected.
4. Furnishing Services: Bespoke furnishing packages (Platinum, Gold, Silver tiers) for landlords renting furnished properties. Furniture sourced through wholesale suppliers including IKEA business account.
5. Additional Property Services: House clearance, decoration, deep cleaning, landscaping, gas safety certificates, electrical safety certificates, EPCs, inventory services, and court attendance. Charged as individual services.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels8 records

Core offering

Forest Property Management is a family-owned letting and management agency that lets, manages, and maintains residential rental properties on behalf of landlords across Sussex, Kent, and South East London. It operates a mobile/virtual agent model with three tiered service packages (Tenant Find, Tenant Find & Rent Collection, Full Property Management) and complements these with bespoke furnishing packages, in-house maintenance, block management, and ancillary services such as compliance checks and house clearance.

Product overview

Forest Property Management & Lettings is a family-owned property letting and management agency offering a tiered service model. The core offerings comprise three service levels: Tenant Find Only (9%), Tenant Find & Rent Collection (10%), and Full Property Management (11%). These are complemented by furnishing packages (Platinum, Gold, Silver) for landlords seeking full or part-furnished properties, and additional services including out-of-hours viewings, in-house maintenance, house clearance, decoration, cleaning, and block management for property investors.

Differentiator

Problem solved

Functional benefit

Products and services

• Tenant Find Only Service A tenant sourcing service for landlords where Forest advertises the property, finds a suitable tenant, conducts reference checks, and hands management back to the landlord. Charged at 9% of the first 6 months' rent collected.
• Tenant Find & Rent Collection Service Combines tenant sourcing with ongoing rent collection, follow-up on non-payment, notice serving, and contract renewals or check-outs. Charged at 10% of total rent collected.
• Full Property Management Service Comprehensive management including tenant sourcing, rent collection, in-house maintenance repairs up to £250, monthly statements, emergency callouts, and full compliance management. Charged at 11% of the monthly rental amount collected.
• Tenant Services Tenant-side services including referencing (£50 per person), one-off admin/contract signing fee, and flexible out-of-hours viewing appointments. No renewal, check-out, inventory, or deposit fees.
• Platinum Furnishing Package Executive/penthouse-level bespoke furnishing package sourcing white goods, bedroom furniture, living area furnishings, soft furnishings, and kitchen utensils through wholesale suppliers and IKEA business account.
• Gold Furnishing Package Traditional family home furnishing package tailored to the property's rental value and the desired tenant demographic.
• Silver Furnishing Package Modern comfortable student accommodation furnishing package at budget-friendly pricing.
• Block Management Service Bespoke property portfolio management for investors and developers with multiple properties, offering tailored letting, management, and compliance services across properties under one roof.
• Additional Property Services Extended services including out-of-hours viewings (8am-8:30pm, 7 days a week including bank holidays), in-house builder/maintenance, house clearance, neutral decoration, deep cleaning, landscaping, gas safety certificates, electrical safety certificates, EPCs, inventory services, and court attendance.

Quantifiable outcome

• Tenant moving costs reduced to £180 compared to £350 average with high street agents
• +1 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

14 partnerships are on record, tiered core and minor.

• UKALA (UK Association of Letting Agents)coreStrategic or Co-development PartnerUKALA is a professional body for letting agents. Forest Property Management is a registered member, demonstrating compliance with industry standards and regulations. Kristy Turner is undertaking exams to become accredited members.
• NLA (National Landlords Association)coreStrategic or Co-development PartnerNLA represents landlords and property managers. Forest Property Management is registered as a member, providing landlords and tenants peace of mind that services are compliant with UK law and regulations.
• ZooplacoreChannel Partner/ Reseller/ DistributorMajor UK property portal used for property listings. Forest Property Management has direct feed integration enabling instant property visibility on the platform.
• RightmovecoreChannel Partner/ Reseller/ DistributorMajor UK property portal for property listings. Direct website feed integration allows immediate listing updates.
• Prime LocationcoreChannel Partner/ Reseller/ DistributorProperty portal (sister to Zoopla) used for extended property marketing reach. Direct feed integration for instant listing updates.
• The Ombudsman ServicecoreOthersGovernment-approved redress scheme for letting agents. Membership ensures dispute resolution options for tenants and landlords, demonstrating commitment to professional standards.
• Tenancy Deposit Scheme (TDS)coreOthersOne of three government-backed tenancy deposit protection schemes. Forest Property Management registers deposits within 30 days of receipt and arranges returns within 10 days of inventory check.
• Deposit Protection ServiceminorOthersCustodial and insured tenancy deposit protection scheme. Available as one of three government-backed options.
• MyDepositsminorOthersTenancy deposit protection scheme. Available as one of three government-backed options for deposit registration.
• Partner Referencing ServicescoreTechnology or IntegrationExternal referencing providers used to conduct tenant reference checks, providing landlords peace of mind with reputable third-party verification.
• IKEAminorOthersForest Property Management holds a business account with IKEA for sourcing furnishing items to complement bespoke packages.
• CORGI Registered PlumberminorOthersExternal contractor engaged on contract to carry out annual gas safety checks and issue gas safety certificates as required by law.
• Contracted ElectricianminorOthersExternal contractor used for electrical safety certificate inspections every 5 years as recommended for landlord protection.
• Landlord ZoneminorOthersIndustry information resource used by Forest Property Management to stay up to date and compliant with regulations.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Emerging players

• Purplebricks: Hybrid online estate/lettings agent with a low-fee, tech-enabled model. Comparable in challenging traditional high-street agents with a cost-leverage and lower-overhead operating philosophy; competes for the same landlord segment.
• OpenRent: Online self-serve letting platform that lets landlords list and manage tenancies directly. Comparable low-overhead philosophy but takes the landlord fully self-serve; represents a disruptive alternative to Forest's full-service model.

Broad incumbents

• Knight Frank: Global real estate firm with significant UK residential lettings and property management operations. Comparable core offering for landlords but operating in prime/central London segments where Forest does not compete.
• Connells Group: UK's largest estate and letting agency group with extensive branch network. Comparable in offering tenant find, full management, and compliance services but operates at national scale and includes mortgage and conveyancing adjacencies.

Direct peers

• Belvoir Lettings: UK-wide franchised letting and property management agency network. Direct comparable: tiered landlord services, tenant find and full management, regional franchise model serving similar landlord and tenant segments.
• Leaders Lettings: UK-wide letting, sales and property management agency. Comparable product mix (tenant find, full management, maintenance add-ons) and overlapping landlord/tenant customer segments across regional UK markets.
• Martin & Co: National UK lettings and property management franchise. Direct comparable: full tenant find, rent collection and managed services aimed at small/medium landlords, similar customer pain points around hidden fees and maintenance coordination.
• haart (Spicerhaart): Large UK estate and letting agency with strong regional branch network. Comparable in tenant find and full management services for landlords, though operating at significantly larger scale and via traditional branches.
• YOUR MOVE: UK-wide letting and estate agency chain offering tenant find, rent collection and full management. Comparable landlord/tenant segments and tiered pricing model.
• Hunters Property Group: UK-wide estate and lettings agency network offering residential letting and full management services. Comparable product mix targeting small/medium landlords across regional UK markets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/forestpropertymanagement
• LinkedInlinkedin.com/in/kristy-turner-468634141

Compliance7 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about FOREST PROPERTY MANAGEMENT LTD