ECODUBA LTD

What ECODUBA LTD does

Ecoduba Ltd operates a UK-based peer-to-peer online marketplace focused on sustainable, pre-owned, handmade, and eco-focused consumer products. Founded in 2025 and headquartered in the United Kingdom, the platform serves UK consumers and sellers by enabling listings of vintage, recycled, upcycled, refurbished, and sustainably made goods across categories including sustainable fashion, eco home, refurbished electronics, baby and kids, handmade crafts, vintage clothing, sports and outdoors, books and media, and health and beauty. The platform supports three account types — buyers, individual sellers, and business sellers operating shops — and positions itself as a community-driven circular-economy venue built around verified sellers, buyer protection, and transparent eco credentials.

The product is delivered as a web-based marketplace with category-based browsing, filters by eco credentials, condition, and price, and social login via Google and Facebook OAuth. Notable platform components include an "Eco Scores" labeling system that tags each listing with sustainability attributes (recycled, sustainable, zero waste, vintage, refurbished, organic, fairtrade); an escrow payment system implemented through Stripe and PayPal that holds funds until buyers confirm receipt; a 72-hour dispatch guarantee that automatically cancels and refunds orders not shipped within three days; a Seller Dashboard with sales analytics, direct buyer messaging, reviews, and payout tracking; and a Product Import Tool enabling bulk listing creation. The platform is web-only with no native mobile app and is offered in English for the UK market; couriers referenced as delivery options include Royal Mail, Evri, and DPD, and many sellers offer local pickup to reduce packaging emissions.

Ecoduba's business model is commission-based: listing is free and unlimited, and the platform charges a 7% commission on the item sale price only (excluding shipping costs), with sellers retaining 93% of the item price. The company has no disclosed external funding rounds, no institutional investors, no publicly listed executive management team, no disclosed revenue, no patents, no certifications, and no headcount data in the available source material. Operations are UK-only through the company's own website, with no mobile application and no documented third-party integrations beyond Stripe, PayPal, Google OAuth, and Facebook OAuth. Ownership appears founder-led and bootstrapped.

Name

ECODUBA LTD

Legal name

Ecoduba Ltd.

Website

https://ecoduba.com

Company type

Private

Founded year

2025

Operating status

Operating

Short description

Ecoduba Ltd operates a UK-based peer-to-peer online marketplace where buyers discover and purchase sustainable, pre-owned, vintage, handmade, and eco-focused consumer products from individual and business sellers across the UK, with the company earning a 7% commission on each sale.

Ownership category

akta.pro rank

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Operations, Personnel, Marketing or Sales, Others

Revenue model

1. Marketplace Commission: 7% commission charged on the item's sale price only. No commission is charged on shipping costs. Sellers receive 93% of the sale price. This is the primary revenue stream for the platform.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

Ecoduba operates a UK-based online peer-to-peer marketplace where individual and business sellers list eco-friendly, sustainable, recycled, upcycled, handmade, vintage, and second-hand consumer goods for buyers to discover and purchase. The platform provides buyer protection through escrow payments, a 72-hour dispatch guarantee, Eco Scores on listings, and supports both individual and business sellers with shop management tools.

Product overview

Ecoduba is a UK-based eco-friendly marketplace operating as a single unified platform that connects buyers and sellers of sustainable goods. The core product is the Ecoduba Marketplace, which encompasses buyer-facing browsing and purchasing functionality alongside seller-side tools. Key product components include the Buyer Protection program (with escrow, dispatch guarantee, and dispute resolution), the Seller Dashboard (for order management, analytics, and messaging), the Product Import Tool (for bulk listing creation), and Eco Scores (eco credential labeling system). The platform supports multiple account types including individual buyers/sellers and business sellers with shops.

Differentiator

Problem solved

Functional benefit

Products and services

• Ecoduba Marketplace A UK-based peer-to-peer marketplace connecting buyers and sellers of eco-friendly, sustainable, recycled, upcycled, vintage, and second-hand goods. The platform provides buyer protection via escrow payments, Eco Scores for listings, verified sellers, and tracked delivery.
• Buyer Protection
• Seller Dashboard Order management dashboard for sellers including sales analytics, insights, direct buyer messaging, review/feedback system, listing management, order tracking, and payout information.
• Product Import Tool Bulk product import functionality allowing sellers, especially business sellers, to import multiple listings into the marketplace at once for efficient catalogue management.

Quantifiable outcome

• Sellers receive 93% of sale price (7% commission)
• +2 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature3 records

Partnerships

Five partnerships are on record, tiered core and minor.

• StripecoreTechnology or IntegrationPayment processor integrated for secure credit/debit card transactions. Ecoduba holds funds in escrow through Stripe's payment infrastructure.
• PayPalcoreTechnology or IntegrationAlternative payment processor option for buyers. Supports secure checkout alongside Stripe for card payments.
• Royal MailminorOthersOne of the postal/courier services sellers may use for dispatching items to buyers. Not an official partnership but referenced as a delivery option.
• EvriminorOthersCourier service option that sellers may choose for order fulfillment. Referenced as a delivery option for UK shipments.
• DPDminorOthersCourier service option for sellers arranging delivery. One of several delivery services available to Ecoduba sellers.

Scale indicators3 records

Recent moves5 records

Expansion highlights3 records

Direct peers

• Depop: Depop operates a UK-headquartered peer-to-peer marketplace focused on vintage and pre-loved fashion. It overlaps Ecoduba's vintage clothing and sustainable fashion categories and serves the same younger, sustainability-minded seller demographic.
• Back Market: Back Market is a refurbished electronics marketplace with UK operations. It overlaps Ecoduba's Refurbished Electronics category and shares the eco-narrative around extending product lifecycles.
• Preloved: Preloved is a long-running UK classifieds and marketplace platform for secondhand goods across furniture, fashion, baby items, and electronics. It is a close geographic and category peer for Ecoduba's broad secondhand UK offering.
• Vinted: Vinted is a leading UK and European peer-to-peer marketplace for secondhand fashion. It directly competes with Ecoduba for the same eco-conscious clothing seller and buyer base, with a similar commission-based revenue model and C2C listing workflow.
• Etsy: Etsy is a global marketplace for handmade, vintage, and craft goods. It directly competes for Ecoduba's handmade and vintage sellers and operates a similar commission-based, free-to-list model.
• Vestiaire Collective: Vestiaire Collective is a global authenticated luxury and premium secondhand fashion marketplace. It overlaps Ecoduba's vintage and sustainable fashion categories and competes for the same trust-conscious buyer.

Emerging players

• ThredUp: ThredUp is a US-focused online thrift and secondhand fashion marketplace. It is a category peer for secondhand fashion resale and a comparable marketplace model, though it operates primarily in North America rather than the UK.

Broad incumbents

• eBay UK: eBay is the dominant general-purpose UK C2C and B2C marketplace carrying secondhand, refurbished, vintage, and handmade items across all Ecoduba categories. It competes broadly rather than specializing in the eco niche.
• Facebook Marketplace: Facebook Marketplace is a free, geo-local C2C resale platform covering fashion, home, electronics, and baby goods in the UK. It competes with Ecoduba on convenience and zero fees, but lacks eco-tagging and buyer-protection tooling.

Regional players

• OLIO: OLIO is a UK-based sharing-economy app for surplus food and household items. It is comparable as a UK circular-economy marketplace but targets food and free items rather than priced resale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ECODUBA LTD