Mornay

What Mornay does

Mornay is a Montréal-based B2B SaaS company that sells a "live cost desk" for restaurants, branded as Live Costing. The product ingests supplier invoices, recipes, inventory records, and POS data and converts them into continuously updated dish costs with margin and pack-size shrink alerts. Mornay targets independent restaurants and small-to-mid restaurant groups (1-20 locations) across North America, with explicit bilingual English/French support and early focus on Canadian/Quebec operators. The company monetizes via a single subscription plan priced at $149 USD per month per location (~$1,788/year), with additional Stage 2 modules (labor, purchasing, reservations, ops integrations) offered at custom pricing.

Under the hood, Mornay is built around a "cost memory" architecture — a continuously updated record of supplier prices, recipe links, pack sizes, unit conversions, and operator corrections — that is designed to survive messy, real-world restaurant data. Distinctive technical components include supplier-item alias memory with explicit review lifecycle states (proposed, approved, corrected, ignored, deferred, blocked, applied), pack-size and unit normalization to expose shrink, approval-gated action cards linking every number back to source artifacts, and a conversational interface deployed across iMessage, Slack, Telegram, and WhatsApp. The product connects to a broad integration footprint covering more than ten POS systems (Toast, Square, Lightspeed, Clover, Veloce, Maitre'D, TouchBistro, Micros, Aloha, Revel, Moneris Go), six delivery platforms, three accounting systems (QuickBooks, Xero, Sage), and six payroll/HCM providers.

Mornay's go-to-market is consultative direct sales targeting owner-operators, GMs, executive chefs, ops directors, and multi-unit operators. Entry is gated by a complimentary 25-minute "cost check" in which Mornay reviews prospect invoices and recipe sheets to demonstrate ROI before subscription conversion. Content marketing through an educational blog ("Notes from the line") and detailed competitor comparison pages (vs. Octogone, MarketMan, Restaurant365, MarginEdge, Restock) supports top- and mid-funnel demand. The company appears bootstrapped, with no disclosed institutional funding rounds, headcount of 1-10 employees, and no publicly disclosed revenue or named customer logos.

Name

Mornay

Legal name

Mornay AI

Website

https://getmornay.com

Company type

Private

Founded year

2026

Operating status

Operating

Headcount range

1–10 employees

Short description

Mornay is a Montréal-based SaaS company offering a live cost desk for restaurants. Its platform connects supplier invoices, recipes, inventory, and POS data into continuously updated dish costs and margin alerts, sold at $149/month per location to independent restaurants and small-to-mid groups across North America.

Ownership category

akta.pro rank

Headquarters

HQ city

Montréal

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Live Costing Subscription: SaaS subscription priced per location per month at $149 USD. Single plan covers all core functionality including recipe book import, supplier invoice intake, inventory integration support, POS connection, and live menu costing. Additional Stage 2 features (labor, purchasing, reservations, ops integrations) available at custom pricing. Revenue is recurring and predictable, scaling with number of restaurant locations.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Mornay is a B2B SaaS platform that connects supplier invoices, recipe books, inventory, and POS data into a continuously updated restaurant cost system. It provides live dish costing tied to current supplier invoice prices, detects pack-size shrink and margin drift, and surfaces approval-gated action cards showing which menu items are affected and the dollars at risk. The product is offered as a single subscription plan at $149 USD per location per month, sold to independent restaurants and small-to-mid restaurant groups across North America.

Product overview

Mornay offers a single unified product called Live Costing ($149/month USD per location). The platform provides live recipe-to-menu costing tied to current supplier invoice prices, accepting inputs via PDF invoices, photo receipts, forwarded supplier emails, Google Sheets, POS exports, and QuickBooks. It surfaces pack-size shrink, price drift, and margin risk as approval-gated action cards. The system connects supplier invoices, recipe books, inventory, and POS data into a continuously updated cost system that tracks what every dish costs today.

Differentiator

Problem solved

Functional benefit

Products and services

• Live Costing Live Costing is a SaaS subscription product that connects supplier invoices, recipe books, inventory, and POS data into a continuously updated cost system for restaurants. It provides live recipe-to-menu costing tied to current supplier invoice prices, detects pack-size shrink and margin drift, and surfaces approval-gated action cards showing which menu items are affected and the dollars at risk. The product is sold to independent restaurants and small-to-mid restaurant groups (1-20 locations) across North America at $149 USD per location per month.

Quantifiable outcome

• ~$16,000 net savings year one after Mornay's fee ($1,788 annual)
• +3 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration39 records

AI capability5 records

Feature6 records

Partnerships

Five partnerships are on record, tiered core.

• ToastcoreTechnology or IntegrationPOS integration partner. Mornay connects to Toast to pull sales data for live dish costing and margin analysis. Toast is a leading restaurant POS platform.
• SquarecoreTechnology or IntegrationPOS integration partner. Bidirectional data flow for sales and cost data. Square is a widely-used restaurant POS and payment platform.
• LightspeedcoreTechnology or IntegrationPOS integration partner. Lightspeed is a restaurant and retail POS platform with significant market presence.
• ClovercoreTechnology or IntegrationPOS integration partner. Clover is a restaurant POS system owned by Fiserv.
• QuickBookscoreTechnology or IntegrationAccounting integration partner. Mornay reads supplier invoice data from QuickBooks exports. Enables seamless invoice intake without PDF/email forwarding.

Scale indicators1 record

Recent moves6 records

Expansion highlights6 records

Direct peers

• Craftable: Purchasing, invoicing, and food-cost platform for restaurants (now part of Restaurant365). Direct functional overlap with Mornay's invoice-to-cost workflow.
• Galley Solutions: Recipe costing, menu engineering, and food-cost management for professional kitchens. Directly comparable to Mornay on dish-level margin and recipe cost workflows.
• MarketMan: Restaurant inventory, supplier ordering, and food-cost platform serving independent and small-chain operators. Overlaps with Mornay on supplier invoice ingestion and ingredient cost tracking.
• MarginEdge: Direct competitor offering invoice-to-recipe costing and food-cost management for restaurants. Closest head-to-head against Mornay on the core "live costing" thesis; Mornay even publishes a direct comparison page against it.
• BlueCart / Cut+Dry: Restaurant purchasing and order management platform for operators and suppliers. Overlaps with Mornay on supplier invoice intake and food-cost visibility.
• Apron: Supplier ordering and food-cost platform for restaurants (now part of Toast). Comparable invoice and supplier data ingestion use case to Mornay.
• meez: Modern culinary-operations platform for recipe development, costing, and team training in professional kitchens. Overlaps with Mornay on recipe costing and operator workflows.
• ChefTec: Long-standing recipe and menu costing software for restaurants and foodservice. Comparable to Mornay on recipe cost and inventory workflows, though typically more legacy in UX.

Broad incumbents

• Toast: Leading restaurant POS and broader restaurant operations platform. A key integration partner for Mornay but also a potential long-term competitor if it bundles native food-cost tooling.
• Restaurant365: Full-stack restaurant management platform (accounting, inventory, scheduling, food cost) that acquired Craftable. Competes with Mornay via its food-cost module and broader operational footprint.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mornay