Robo-Design

What Robo-Design does

Robo-Design is a privately held design consultancy founded and principally operated by Roberto Ammendola from Los Angeles, California, delivering product design, architecture, and engineering assistance to clients globally through remote collaboration. The firm's core technology stack spans 3D CAD modeling, Building Information Modeling and Management (BIMM), parametric modeling and form optimization, structural finite element analysis, kinematic simulation, photorealistic CGI rendering, and end-to-end prototyping through mass production management, with particular specialization in complex geometries such as kinetic, deployable, cable-net, grid-shell, and membrane structures.

The company monetizes through time-based professional services sold directly via its website e-commerce store in 1-hour, 4-hour, 10-hour, and 20-hour blocks at $49.05 per hour, alongside custom project engagements for enterprise clients. Distribution combines self-serve website purchases, freelancer marketplace profiles on Upwork and Guru.com, and direct enterprise sales to architecture and engineering firms including ARUP, JERDE, HNTB, NBBJ, and the Bill & Melinda Gates Foundation, as well as consumer-facing startups such as Alkilu (OLED lighting), CeleroProVentus (medical diagnostics), and Ouster (lidar sensors).

Customer segments span consumer product startups, architecture and engineering firms, medical device manufacturers, and sports equipment designers, served by the principal and a small network of external consultants. The firm holds no disclosed patents, has no external funding, and operates without a public revenue disclosure, making it a boutique, founder-dependent services business anchored by marquee project credentials rather than scale.

Name

Robo-Design

Legal name

Robo-Design

Website

https://robo-design.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

1–10 employees

Short description

Robo-Design is a privately held Los Angeles design consultancy led by Roberto Ammendola, providing 3D CAD, BIM, parametric modeling, prototyping, and architectural visualization services to global startups, medical device firms, and architecture practices on an hourly basis.

Ownership category

akta.pro rank

Product category

Industrial Design Services

NAICS

Industrial Design Services (541420), Other Specialized Design Services (54149)

akta.pro primary industry

Building Information Modeling (BIM) & Digital Design Services (BPAHAKAK)

akta.pro secondary industry

Industrial/Product & Furniture Design (BPAHAKAM)

Keywords

• Product design services
• Industrial design consulting
• 3D CAD modeling
• Architectural visualization services
• BIM modeling services

Headquarters

HQ city

Los Angeles

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Design Consulting Services: Hourly design consulting services sold in blocks (1 hour, 4 hours, 10 hours, 20 hours) at $49.05 per hour. Services include product design, concept/schematic design, styling, architecture & engineering assistance, 3D modeling, BIMM, visual simulation, and prototyping.
2. Project-Based Design Engagements: Custom project engagements for specific client products or architectural visualization, as evidenced by numerous project case studies including EV vehicles, medical devices, consumer products, and building systems.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels8 records

Core offering

Robo-Design is a design consultancy that sells time-blocked design services (1-hour, 4-hour, 10-hour, and 20-hour packages at $49.05 per hour) covering product design, architecture and engineering assistance, 3D modeling, BIMM, CGI animation, complex geometries rationalization, prototyping, and mass production management. The firm serves consumer hardware startups, architecture and engineering firms, medical device companies, and other clients globally through remote collaboration.

Product overview

Robo-Design is a design services firm offering comprehensive product design, architecture, and engineering assistance. Their core offering is design services with time-based packages (1-hour through 20-hour blocks) at $49.05 per hour, covering product design, concept development, 3D/BIMM (Building Information Modeling & Management), visual simulation, CGI animation, complex geometry rationalization, prototyping, and mass production management. They serve diverse verticals including consumer electronics, furniture, medical devices, sporting goods, toys, architecture, and building systems. Specialized offerings include patent illustrations, ergonomics analysis, technical simulations (structural FEA, stress analysis, kinematic), graphics and 3D renderings. The company also provides specific product design services for medical devices (diagnostic equipment, rehabilitation tools), electronics (portable OLED lighting), hydroponic systems, and automotive/architectural visualization.

Differentiator

Problem solved

Functional benefit

Products and services

• Design Services

Quantifiable outcome

• Reduced diagnostic testing time from 45 minutes to 20 seconds for medical device client
• +2 more outcomes

Named customers10 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature4 records

Partnerships

19 partnerships are on record, tiered notable, core, minor and flagship.

• Ouster (formerly Mapper)notableTechnology or Integration · 1 January 20183D design of digital capturing device for proof of concept and 3D printing. Ouster is a Velodyne Lidar competitor in autonomous vehicle sensors.
• CeleroProVentuscoreStrategic or Co-development Partner · 1 January 2017Designed portable diagnostic device for ER toxicology testing - achieves 20-second results vs 45 minutes for traditional methods. Also provided patent illustrations.
• AlkilucoreStrategic or Co-development Partner · 1 January 2016Designed multiple OLED portable lighting products (TripLit, LeafLit, BookLit) through successful Kickstarter campaign. 1600 hours, 28 design iterations, dozen prototypes to production. Products available on Amazon and Walmart.
• T2DesignnotableStrategic or Co-development Partner · 1 January 2016Executed design projects including Mon Mode Purse Hook and ChéBébé Baby Changing Pod through collaboration with T2Design.
• MEDIARS LLCcoreStrategic or Co-development Partner · 1 January 2016Created 3D design/visualization and DFM for Waterfall Pasadena - 47-foot interactive LED light installation at hotel in Pasadena. Includes pattern optimization and custom LED light emitter clusters.
• WET DesigncoreStrategic or Co-development Partner · 1 January 2015Consulted with WET Design to conceptualize and 3D design 1/4 scale and portion of full scale prototype of fountain feature for The Jewel at Singapore Changi Airport.
• Giorgio Ceccotti / REMOcoreStrategic or Co-development Partner · 1 January 2015External consultant providing manufacturing and prototyping logistics and strategic links with Italian manufacturers. Giorgio has 20+ years in industrial and interior design, worked at Mattel and Educational Insights.
• PECLAR DESIGNminorStrategic or Co-development Partner · 1 January 2014Visualization project for E-SMART Car Charging Station.
• F.O. Gehry / Guggenheim Abu DhabiflagshipStrategic or Co-development Partner · 1 January 20123D Modeling/BIM Coordination/Visuals for 90,000m² Guggenheim Abu Dhabi museum on Saadiyat Island through ARUP partnership. 13,000m² of exhibition space.
• Zaha Hadid / KAPSARCflagshipStrategic or Co-development Partner · 1 January 2009Concept and schematic study for Oculus framing and pattern of cells roof structure for King Abdullah Petroleum Studies and Research Center (KAPSARC) in Riyadh through ARUP.
• ASI Advanced Structures (Enclos)coreStrategic or Co-development Partner · 1 January 2004Architectural visualization work between 1995-2005 including Civic Center San Jose, Shelter Structures, and Folding House project. Enclos acquired ASI.
• ARUPcoreStrategic or Co-development PartnerLong-term strategic partner for architectural visualization and BIM projects. Executed 3D visualization work from 2008-2012 including LA Football Stadium, Soumaya Museum, Guggenheim Abu Dhabi, and High Roller Las Vegas Wheel. Also collaborated on Freeport-McMoran oil field documentation project.
• JERDEcoreStrategic or Co-development PartnerArchitecture firm partnership for commercial and mixed-use development projects. Listed as a partner on the Architecture & Engineering page.
• HNTBcoreStrategic or Co-development PartnerPartnership for transportation and infrastructure projects including Seattle Hub and Aloha Stadium visualization. Worked on SR-99 Tunnel ventilation buildings and LAX Conrac facility proposals.
• NBBJ (for Bill & Melinda Gates Foundation)flagshipImplementation/ SI/ Consulting PartnerExecuted 3D BIM work for the Bill & Melinda Gates Foundation Seattle facility through NBBJ architecture firm and ARUP engineering partnership.
• Koning EizenbergnotableStrategic or Co-development PartnerArchitecture firm partner for Seattle Park Competition project, published to Bustler architecture platform.
• Mike Jantzen DesignnotableStrategic or Co-development PartnerCollaborated on Folding House project and Pedestrian Wind Bridge, creating 3D modeling and photorealistic animation.
• Fitness for AutismnotableStrategic or Co-development PartnerReverse engineering, redesign, stress analysis, 3D CAD, and Design for Manufacturing for SLEDGE fitness equipment for client David Igliori.
• Michael Tiberi / Deep Light PhotonicsnotableTechnology or IntegrationExternal consultant with expertise in engineering, laser physics, optics, and startups. Founder of Deep Light Photonics (toxin-free UVC germicidal light) and former owner of ArchGrow for indoor horticultural lighting.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Bould Design: Product design consultancy specializing in consumer products, sporting goods, and consumer electronics. Comparable vertical specialization and founder-led boutique model.
• Lunar Design: Independent product design consultancy with similar end-to-end product development from concept through manufacturing for consumer, medical, and electronics clients—comparable business model and target customer profile.
• Whipsaw: Industrial design and engineering consultancy known for product design across consumer electronics, medical, and robotics. Comparable expertise in rapid prototyping and design for manufacturing.
• Ammunition Group: Independent product design and brand strategy studio delivering concept-to-production industrial design. Highly comparable in scope and service offerings to Robo-Design, though with broader brand strategy capabilities.
• Box Clever: Industrial design consultancy offering end-to-end product design services from concept through manufacturing. Comparable in target market (startups and SMBs) and service breadth to Robo-Design.
• Smart Design: Independent design consultancy providing industrial design, product design, and UX services across consumer goods and medical devices. Comparable vertical mix and end-to-end product development offerings.
• NewDealDesign: Product design studio focused on consumer electronics, medical devices, and hardware startups. Highly comparable client base and full-stack product design capabilities to Robo-Design.

Broad incumbents

• IDEO: Globally recognized design consultancy offering industrial design, product design, and innovation strategy. Directly comparable service catalog to Robo-Design but at much larger scale and broader capability.
• Frog Design: Global design and engineering firm specializing in product design and digital experiences for major brands. Comparable in product design and engineering assistance services, though operating at enterprise scale.

Emerging players

• Bureau for Architecture and Urban Studies: Boutique design practice working at intersection of architecture, computational design, and fabrication—comparable to Robo-Design's specialized complex geometry and parametric modeling expertise.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/sharer.php?u=http%3A%2F%2Fwww.robo-design.com%2Fstore%2Fp9%2FDesign20H.html
• LinkedInlinkedin.com/company/robo-design
• Instagraminstagram.com/rammendola

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Robo-Design