Nexd Experience

What Nexd Experience does

Nexd Experience is a Dubai-based event solutions company operating from DSC Tower in Dubai Studio City, delivering integrated services across six lines: Event Planning & Management, Marketing & Creatives, Technology & Software advisory, Production, Program & Speaker Management, and AR/VR/XR experiences. The firm serves enterprise clients and professional associations — including the 24th World Petroleum Congress, PMI KSA, WPC Energy Canada, UAE Banks Federation, and government/environmental events such as LEWAS 2020 — handling conferences, workshops, tradeshows, exhibitions, board meetings, and webinars from concept through execution. Its technology offering is built on a vendor-neutral integration model: rather than owning a proprietary event platform, the company maintains relationships with more than 20 leading event technology developers (including Cvent, Hopin, Swapcard, Grip, Hubilo, vFairs, ExpoPlatform, Lineup Ninja, Sessionboard, Jublia, and Airmeet), positioning itself as an advisor that selects, integrates, and manages the optimal technology stack per client need. The AR/VR/XR line adds custom immersive experiences, including AI-augmented Extended Reality for marketing activations and product presentations.

The business model is professional services-led with quote-based, project-priced engagements and the option of multi-year contracts. Go-to-market is event-driven: the company generates demand through flagship event execution, client testimonials, and word-of-mouth referrals rather than paid acquisition or a structured outbound sales motion. Distribution is direct — website inquiry forms, email, and phone — targeting enterprise and association buyers. The team of approximately 17 named professionals covers managing director, media and marketing, strategic content advisory, broadcast journalism, finance, speaker management, creative, design, technology, and data research roles, with leadership credentials anchored by past execution of Expo2020 and the 24th World Petroleum Congress. No funding rounds, acquisitions, patents, or public-market activity are disclosed; the company appears to be privately held and founder/management-owned.

Name

Nexd Experience

Legal name

Nexd Experience

Website

https://nexdexperience.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Nexd Experience is a Dubai-based event solutions company serving enterprise clients and professional associations with integrated event planning, technology integration, production, speaker management, and AR/VR/XR services, operating as a vendor-neutral advisor across 20+ partner event technology platforms.

Ownership category

akta.pro rank

Product category

Event Management Services

NAICS

Convention and Trade Show Organizers (561920), Computer Systems Design Services (541512), Other Computer Related Services (541519)

SIC

Services-Computer Integrated Systems Design (7373), Services-Management Consulting Services (8742)

akta.pro primary industry

Virtual Expo & 3D Booth Solutions (Show Floors, Digital Booths, Product Demos) (THAHAOAE)

akta.pro secondary industries

Customer Experience (CX) & Digital Experience (BPAHAEAC), Customer Experience (CX) & Journey Strategy (MPAAAFAI)

Keywords

• Event management services
• Corporate event planning
• Virtual event production
• Event technology consulting
• Immersive AR VR experiences

Headquarters

HQ city

Dubai

HQ country

United Arab Emirates

HQ region

Middle East

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Event Planning & Management Services: Full-service event planning from concept to execution, including conferences, workshops, tradeshows, exhibitions, board rooms, meetings, and webinars. Revenue generated through professional services fees for end-to-end event management.
2. Marketing & Creative Services: Marketing support including website design, social media management, public relations, creative services, digital marketing, content marketing, and media planning and buying.
3. Technology & Software Advisory: Event technology software selection, integration management, and ongoing support services. The company has established relationships with a long list of leading developers and helps clients find and manage the most suitable technology.
4. Production Services: Production services including developing production run sheets, moderator and speaker rehearsal, virtual live, pre-recorded and on-demand content, in-person live and recorded broadcasting, green screen capabilities, and video productions.
5. AR & VR Solutions: Immersive technology solutions including Virtual Reality experiences, Augmented Reality applications, and Extended Reality (XR) for events, product presentations, and marketing activations.
6. Program & Speaker Management: Customized program creation and speaker management services for corporate conferences and hands-on workshops, including abstract collection, review workflows, and programme coordination.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Nexd Experience is a Dubai-based event solutions company delivering end-to-end services across event planning and management, marketing and creative services, technology and software advisory, production, program and speaker management, and immersive AR/VR/XR experiences for corporate enterprises, associations, and government clients. The company acts as a vendor-neutral technology advisor, integrating third-party event platforms while providing in-house production, creative, and speaker management capabilities. It serves clients primarily across the Middle East with international reach, evidenced by flagship engagements such as the 24th World Petroleum Congress and Expo2020.

Product overview

Nexd Experience is an event solutions company offering a portfolio of six integrated service lines: Event Planning & Management (conferences, workshops, tradeshows, webinars), Marketing & Creatives (digital marketing, PR, creative services), Production (broadcasting, video production), Program & Speaker Management, AR & VR (Virtual Reality, Augmented Reality, Extended Reality), and Technology & Software consulting. The company acts as a service provider rather than a software vendor, helping clients select, implement, and manage third-party event technology platforms including registration systems, matchmaking tools, virtual event platforms, and mobile applications. Their AR/VR sub-services deliver custom-designed immersive experiences for events. The technology management offering connects clients with partner platforms such as Grip (AI matchmaking), Cvent, Hopin, Swapcard, Hubilo, vFairs, and other event technology solutions.

Differentiator

Problem solved

Functional benefit

Products and services

• Event Planning & Management Comprehensive event planning services covering conferences, workshops, tradeshows, exhibitions, board meetings, webinars, and on-demand events, helping clients break down tasks from beginning to end for seamless execution. Targeted at corporate enterprises, associations, and government organizations running flagship events.
• Marketing & Creatives Marketing support services including website design, social media management, public relations, creative services, digital marketing, content marketing, and media planning and buying designed to increase awareness, generate interest, drive sales, and build brand loyalty. Targeted at corporate event and brand clients.
• Production Production management services including development of production run sheets, moderator and speaker rehearsal, virtual live and on-demand broadcasting, in-person live recording, green screen capabilities, and video productions. Targeted at conferences, corporate events, and hybrid/virtual event clients.
• Program & Speaker Management Program customization and speaker coordination services for corporate conferences and hands-on workshops, managing speakers seamlessly from planning through execution. Targeted at enterprise conferences, congresses, and association events.
• AR & VR Immersive Experiences Immersive technology services encompassing Virtual Reality experiences in custom-designed virtual landscapes, Augmented Reality blending virtual and physical worlds, and Extended Reality combining AR and VR with AI-powered software programming to deliver interactive, life-like experiences. Targeted at corporate event and brand activation clients.
• Technology & Software Advisory Event technology consulting and integration management service that helps clients find and manage suitable technology solutions from a network of leading developers, including website platforms, registration systems, mobile apps, virtual event platforms, call for abstract and presentation management, exhibitor/sponsor portals, 3D venue floorplans, lead retrieval, and matchmaking/networking. Targeted at enterprise and association event buyers facing complex technology selection.

Quantifiable outcome

• Successful execution of 24th World Petroleum Congress with speaker management and event technology management

Named customers7 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Freeman: Global experiential marketing and event services giant offering end-to-end event planning, production, and technology integration for enterprise clients. Directly comparable as a full-service event agency serving the same marquee congress and corporate event customer base as Nexd, but at significantly larger scale.
• Jack Morton Worldwide: Global brand experience agency producing events, exhibits, and immersive content for major brands. Directly comparable service portfolio (events + brand experiences + production), larger scale but same customer profile and approach.
• MCI Group: Global association, congress, and event management firm with deep enterprise and association client relationships worldwide. Comparable as a full-service events agency; much larger and broader geographic reach than Nexd but overlapping service scope including speaker management and congress delivery.
• Cvent: Enterprise event management software platform offering registration, venue selection, and hybrid/virtual/on-site solutions, with associated professional services. Listed as a Nexd technology partner but also competes for the integrator role; broader scale and direct vendor relationship with enterprise customers.

Direct peers

• Hopin: Virtual, hybrid, and in-person event platform used to deliver immersive event experiences; also offers implementation services through partner programs. Listed as Nexd partner; competes in the same end-to-end event technology + services market segment.
• Bizzabo: Event Experience Operating System offering event registration, agenda, networking, and analytics for enterprise events with associated professional services. Comparable as a full-platform-plus-services competitor targeting the same enterprise congress market as Nexd.
• Swapcard: All-in-one event platform covering registration, matchmaking, networking, and attendee engagement. Listed as Nexd partner; comparable as a competing platform vendor + light services provider in the same enterprise event technology category.
• George P. Johnson Experience Marketing: Experience marketing agency specializing in corporate events, activations, and immersive brand experiences including AR/VR for enterprise clients. Closely comparable on integrated event services + emerging experience technology, similar target customers and bundling approach to Nexd.
• vFairs: All-in-one hybrid, in-person, and virtual events platform for enterprise clients. Listed as Nexd partner; directly comparable in the virtual + hybrid event solutions market where Nexd also operates.

Others

• PCMA (Professional Convention Management Association) services network: Industry association for the meetings, conventions, and events industry whose member agencies and service providers compete for the same association and corporate event contracts. Relevant ecosystem peer given Nexd's association-led customer base (PMI KSA, World Petroleum Congress).

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/nexd-experience

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nexd Experience