Now It Works Srl

Managed IT Servicesitworks.ro

Now It Works Srl is a Romanian IT services company founded in 2014 that delivers remote IT support, managed services, and custom web applications to small and medium-sized businesses across Romania via a proprietary tiered-SLA ticketing platform.

Company typePrivate
Founded2014
HeadquartersBucharest, Romania
Headcount1–10
GTM typeB2B
OfferingServices

What Now It Works Srl does

Now It Works Srl is a privately held Romanian IT services company founded in 2014 and headquartered in Bucharest (Pierre de Coubertin 3-5, Sector 2). The firm delivers remote IT support and managed services exclusively to small and medium-sized businesses in Romania, organized around a dual-service architecture. Modular Assistance (Asistenta MODULARA) lets clients select per-component support across peripherals, telephony, networking, workstations, and servers, while Integrated Assistance (Asistenta INTEGRATA) provides bundled managed services spanning email hosting, VPN connectivity, server and application virtualization, information security, HelpDesk, custom software development, cloud services, and GDPR technical implementation. The team cites over 20 years of cumulative experience in IT infrastructure consulting, acquisition, development, and administration.

Service delivery is exclusively remote, executed through a proprietary web-based ticketing platform at itworks.ro and TeamViewer for remote access; no on-site services are offered. Revenue is generated via usage-based ticket pricing (EUR 5/10/15 ex-VAT per ticket across Relaxed/Normal/Urgent SLA tiers, billed monthly), professional services engagements for modular work, and managed services contracts for integrated bundles. The company also builds custom web applications and provides software licensing services. Go-to-market is inside-sales plus content marketing (blog articles on IT topics, NIS 2 directive, GDPR) and a DesignRush accredited agency profile. Four customer logos are publicly visible (NCH, Salisterra, Proprietati Finconta, Geoagri Cadastru) spanning general business, real estate, and agricultural/cadastral verticals. The company is privately held with no disclosed funding, no headcount figures, no M&A activity, and operates exclusively within Romania.

Now It Works Srl firmographics

Firmographics

Name: Now It Works Srl
Legal name: NOW IT WORKS S.R.L
Website: https://itworks.ro
Company type: Private
Founded year: 2014
Operating status: Operating
Headcount range: 1–10 employees
Short description: Now It Works Srl is a Romanian IT services company founded in 2014 that delivers remote IT support, managed services, and custom web applications to small and medium-sized businesses across Romania via a proprietary tiered-SLA ticketing platform.
Ownership category
akta.pro rank

Now It Works Srl industry classification

Industry

Product category: Managed IT Services
NAICS: Computer Facilities Management Services (541513), Custom Computer Programming Services (541511), Computer Systems Design and Related Services (54151), Computer Systems Design Services (541512)
SIC: Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Programming Services (7371), Services-Computer Integrated Systems Design (7373)
akta.pro primary industry: Helpdesk & End-User Support Services (BPAEABAB)
akta.pro secondary industries: IT Service Desk & End-User Support (L1/L2) (BPAAACAA), VoIP Access & ITSP Services (HDAIAHAD), IT Asset Discovery, Inventory & CMDB Services (BPAEAOAE), DevOps, SRE & Platform Engineering Consulting (BPAHAEAK)

Keywords

Managed IT services
Remote IT support
IT infrastructure administration
Custom web applications
IT consulting services

Where Now It Works Srl is headquartered

Location

Headquarters

HQ city: Bucharest
HQ country: Romania
HQ region: Europe

Offices1 record

Markets served

Now It Works Srl business model

Business model

GTM type: B2B
Offering type: Services
Cost components: Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

Remote IT Support Services (SLA-based): Remote IT support delivered via ticketing system with three SLA tiers. Each ticket is priced per hour based on chosen SLA level. Urgent SLA billed at 15 EUR/ticket, Normal at 10 EUR/ticket, Relaxed at 5 EUR/ticket (all ex-VAT). Monthly invoicing based on hours worked per SLA tier.
Modular IT Services: Consulting, acquisition, installation, configuration, warranty and post-warranty service for IT peripherals (printers, scanners, phones), networking equipment, workstations, and servers. Services are provided on a modular, per-component basis.
Integrated IT Services: Comprehensive managed services including email hosting with antimalware/antispam, VPN connectivity, server/application virtualization, security solutions, helpdesk, software development, cloud migration and management, and GDPR compliance implementation.

Pricing tiers

Model	Billing	Price
Unit Pricing	Monthly	SLA Relaxed - Basic support tier with extended response and resolution times
Unit Pricing	Monthly	SLA Normal - Standard support tier with same-day resolution
Unit Pricing	Monthly	SLA Urgent - Premium support tier with fastest response and resolution

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Now It Works Srl product offering

Product offering

Core offering

Now It Works Srl provides remote-managed IT infrastructure services for small and medium-sized Romanian companies through two main lines: Modular IT Assistance (covering peripherals, telephony, networking, workstations, and servers) and Integrated IT Assistance (covering email hosting with antimalware/antispam, VPN connectivity, server/application virtualization, information security, HelpDesk, software development, cloud services, and technical GDPR implementation). The company also develops Custom Web Applications and offers Licensing services. All support is delivered remotely through a web-based ticketing platform with tiered SLA levels.

Product overview

NOW IT WORKS is an IT services company offering a dual-service architecture: Modular Assistance (Asistenta MODULARA) and Integrated Assistance (Asistenta INTEGRATA). Modular Assistance allows clients to select from five specific support modules: Periferice (peripherals), Telefonie (telephony), Retea/Retelistica (networking), Statii de Lucru (workstations), and Servere (servers). Integrated Assistance provides comprehensive services including Email services, VPN connectivity and mobility, Application/Server Virtualization, Information Security, HelpDesk, Software Development, Cloud services, and GDPR Technical Implementation. The company also develops Custom Web Applications (Aplicatii Web Personalizate) and provides Licensing services. The core offering is remote IT support with tiered SLA levels (Urgent, Normal, Relaxed) delivered via a ticketing platform.

Differentiator

Problem solved

Functional benefit

Products and services

Modular IT Assistance (Asistenta MODULARA) Modular IT assistance service for SMBs in Romania, allowing clients to select specific support modules covering peripherals, fixed/mobile telephony, networking equipment, workstations, and servers, including consulting, procurement, installation, configuration, warranty and post-warranty service, and administration for each selected module.
Integrated IT Assistance (Asistenta INTEGRATA) Comprehensive integrated IT assistance bundle for SMB clients that bundles email hosting, VPN connectivity, server/application virtualization, information security, HelpDesk, software development, cloud services, and technical GDPR implementation into a managed-service contract.
Remote IT Support (SLA-based HelpDesk) Remote IT support service delivered through a web-based ticketing platform with three SLA tiers — Urgent (EUR 15/ticket, 5-minute response, 4-hour resolution), Normal (EUR 10/ticket, 30-minute response, same-day resolution), and Relaxed (EUR 5/ticket, 1-hour response, 2 business-day resolution) — billed monthly based on hours worked per tier.
Custom Web Applications (Aplicatii Web Personalizate) Custom web application development service building browser-accessible business solutions tailored to specific client needs, including process automation and data interconnection across multiple sources, using a varied technology stack.
Licensing (Licentiere) Software licensing service providing clients with legal access to technology through consultation, procurement, and administration of software licenses to guarantee performance.

Companies that use Now It Works Srl

Customer profile

Named customers4 records

Segments1 record

Ideal customer profiles1 record

Now It Works Srl technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Feature3 records

Now It Works Srl partnerships and signals

Strategic signal

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Now It Works Srl competitors and assessment

Company assessment

Broad incumbents

ConnectWise: Broad IT business management platform for MSPs including PSA, RMM, and helpdesk. Comparable as an incumbent suite that competes for the same managed-services workflows NIW delivers via its own ticketing platform.
Freshworks (Freshservice): IT service management (ITSM) and helpdesk platform used by SMBs and enterprises for ticketing, asset management, and SLA-based support. Directly comparable to NIW's web-based ticketing platform with tiered SLA structure.
ServiceNow: Enterprise ITSM and IT workflow platform with helpdesk, incident management, and SLA capabilities. Comparable at the functional level (ticketing, SLA tiers, IT service workflows) though oriented toward larger enterprises than NIW's SMB focus.
Kaseya: Integrated IT management suite for MSPs and IT departments, covering RMM, security, backup, and helpdesk. A broader incumbent in the same managed-IT-services category NIW serves with its integrated assistance offering.

Emerging players

Atera: Remote-first IT management platform combining RMM, PSA, and helpdesk with per-technician pricing for MSPs. Closely mirrors NIW's ticketing-platform + tiered SLA model and serves the same SMB/end-customer base via MSPs.
NinjaOne: Cloud-native remote monitoring and management platform built for IT service providers. Comparable in remote-only delivery model, ticketing/helpdesk functionality, and focus on serving SMB end-customers through service providers.
Syncro: All-in-one RMM + PSA + remote access platform purpose-built for small and mid-sized MSPs. Mirrors NIW's positioning as a remote-first, platform-driven IT support provider for SMB end-customers.

Direct peers

Bittnet Systems: Romanian IT services group offering managed services, cloud, and cybersecurity to SMBs and enterprises in Romania. Directly comparable given its Romanian footprint, MSP positioning, and SMB customer focus — overlapping significantly with NIW's modular/integrated service stack.
Siveco Romania: Romanian software and IT services company with long-standing presence in enterprise IT solutions and managed services. Comparable through its Romanian market focus, IT infrastructure expertise, and ability to deliver both professional services and managed offerings.
Connections Consult: Romanian IT services company providing IT infrastructure, support, and managed services to local SMB and enterprise clients. Comparable to NIW in geography, customer segment, and managed IT services offering.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

Now It Works Srl financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Now It Works Srl leadership team

Management profile

Number of profiles

Now It Works Srl funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Now It Works Srl M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Now It Works Srl

What does Now It Works Srl do?

Is Now It Works Srl a public or private company?

Now It Works Srl is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Now It Works Srl founded?

Now It Works Srl was founded in 2014. It employs 1 to 10 people.

Where is Now It Works Srl based?

Now It Works Srl is headquartered in Bucharest, Romania, in the Europe region.

How does Now It Works Srl make money?

Three revenue lines are on record. Remote IT Support Services (SLA-based) is the primary driver. The others are modular IT Services and integrated IT Services.

Who are Now It Works Srl's main competitors?

Broad incumbents on record are ConnectWise, Freshworks (Freshservice), ServiceNow and Kaseya. Emerging players are Atera, NinjaOne and Syncro. Direct peers are Bittnet Systems, Siveco Romania and Connections Consult.

Does Now It Works Srl have an API?

No public API is recorded for Now It Works Srl.

What industry is Now It Works Srl in?

Now It Works Srl's product category is Managed IT Services. Its primary akta.pro industry code is BPAEABAB, Helpdesk & End-User Support Services, with a secondary code of BPAAACAA, IT Service Desk & End-User Support (L1/L2). Its NAICS code is 541513 and its SIC code is 7370.