TrueStory AG
TrueStory AG is a privately held Zürich-based Swiss creative agency, founded in 2014, providing integrated social media management, video production, design, sound, and CMS maintenance services to Swiss enterprises, SMEs, government, and educational clients.
- Company typePrivate
- Founded2014
- HeadquartersZürich, Switzerland
- Headcount11–50
- GTM typeB2B
- OfferingServices
What TrueStory AG does
TrueStory AG is a privately held Swiss creative agency headquartered in Zürich (Badenerstrasse 565a, 8048 Zürich), founded in 2014 and structured as an Aktiengesellschaft (Swiss stock corporation) under commercial register number CHE-172.940.701. The agency offers an integrated service portfolio across five primary lines — Social Media Services, Videoproduktion (video production), Kreation & Design, Sound Design, and CMS-Pflege (content management system maintenance) — unified under integrated 360° Kampagnen (campaigns). Its client base spans Swiss enterprises (Migros, UBS, Schindler, Swiss Life Asset Management, Sunrise, Tamedia, Office World), public-sector organizations (ZVV, Entsorgung + Recycling Zürich), educational institutions (ZHAW), and small-and-medium enterprises, with a stated focus on the domestic Swiss market.
TrueStory AG firmographics
Firmographics- Name
- TrueStory AG
- Legal name
- TrueStory AG
- Website
- https://truestory.ch
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- TrueStory AG is a privately held Zürich-based Swiss creative agency, founded in 2014, providing integrated social media management, video production, design, sound, and CMS maintenance services to Swiss enterprises, SMEs, government, and educational clients.
- Ownership category
- akta.pro rank
TrueStory AG industry classification
Industry- Product category
- Creative & Marketing Services
- akta.pro primary industry
- Creative Boutique Agencies (MPAAAAAB)
- akta.pro secondary industries
- Content Studio & Creative Resourcing (In-house/Embedded Teams) (BPAFAIAJ), Content Production (Video, Design, Copy, Studio) (BPAFAAAF)
Keywords
Where TrueStory AG is headquartered
LocationHeadquarters
- HQ city
- Zürich
- HQ country
- Switzerland
- HQ region
- Europe
Offices1 record
Markets served
TrueStory AG business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Agency Professional Services: Full-service creative agency providing social media management, video production, 360° campaigns, content creation, CMS maintenance, and creative design services to Swiss businesses and institutions.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
TrueStory AG product offering
Product offeringCore offering
TrueStory AG is a Zürich-based full-service creative agency that delivers social media management, video production, creative design, sound design, and CMS maintenance services to Swiss brands and organizations. The agency bundles these capabilities into integrated 360° campaigns that span strategy, concept, content creation, community management, and multi-platform execution for clients such as Migros, ZVV, Schindler, Swiss Life Asset Management, UBS, and Sunrise.
Product overview
TrueStory AG is a Swiss social media and storytelling agency based in Zurich offering a integrated service portfolio centered on social media management, video production, creative design, sound design, and CMS maintenance. The core offering consists of Social Media Services (content creation, community management, ads, influencer marketing), Videoproduktion (campaign videos, social videos, animations, explainer videos), Kreation & Design (branding, print, web, UX/UI), Sound Design (podcasts, music, sound effects), and CMS-Pflege (website maintenance across Contentful, Magnolia, WordPress, Typo3, Drupal, Smartedit, XCampaign). These services are unified under 360° Kampagnen for integrated campaign delivery. The agency serves diverse Swiss clients including Migros, ZVV, Schindler, Alnatura, and Office World.
Differentiator
Problem solved
Functional benefit
Products and services
- Social Media Services Full-service social media management including content creation, community management, ads management, influencer marketing, live-streaming, social ads, auditing, analysis, and reporting for Swiss brands across TikTok, Instagram, Facebook, YouTube, and LinkedIn.
- Videoproduktion (Video Production) End-to-end video production services including camera work, campaign videos, social videos, commercials, image films, animations, explainer videos, script development, editing, and color grading.
- Kreation & Design (Creation & Design) Creative and design services including branding, corporate design, typography, color concepts, print design, web design, UX/UI design, design thinking, logo design, illustrations, and tram advertising.
- Sound Design Audio production services including podcast production, mixing, jingles, in-house recording studio, voice recordings, sound design, music licensing, and music production.
- CMS-Pflege (CMS Maintenance) Content management system maintenance and website management services including content publishing, newsletter creation, image editing, text creation, quality assurance, and video content management across Contentful, Magnolia, WordPress, Typo3, Drupal, Smartedit/Backoffice SAP, and XCampaign.
- 360° Kampagnen (Integrated Campaigns) Integrated campaign development combining social media, video production, design, and sound services into comprehensive 360° marketing campaigns aligned with client communication goals and budgets across digital and offline touchpoints.
Quantifiable outcome
- 7.9M+ views for ERZ anti-littering campaign 'Züri trifft'
- +3 more outcomes
Companies that use TrueStory AG
Customer profileNamed customers14 records
Segments4 records
Ideal customer profiles4 records
TrueStory AG technology and API
TechnologyAPI detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
TrueStory AG partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Maybaum FilmminorCollaboration partner for video production on Alnatura campaign. Maybaum Film produced video content in partnership with TrueStory's creative direction for the integrated Alnatura campaign.
Scale indicators2 records
Recent moves5 records
Expansion highlights4 records
TrueStory AG competitors and assessment
Company assessmentOthers
- Maybaum Film: Swiss video production house that has collaborated with TrueStory on the Alnatura campaign. Functions as a production partner within the same ecosystem rather than a competitor; included for ecosystem context.
Direct peers
- Jung von Matt: Major Swiss creative agency with offices in Zürich offering integrated advertising, social media, and brand storytelling. Comparable mid-to-large counterpart to TrueStory in the Swiss creative market, with similar full-service creative positioning.
- Republica: Swiss creative agency with social media, content, and brand experience offerings. Closely comparable in service portfolio and boutique positioning, targeting Swiss enterprises with integrated creative work.
- Rod Kommunikation: Swiss creative agency offering brand strategy, advertising, and content production. Comparable in size and creative boutique positioning, with overlapping service offerings in campaign development and social media.
- Notch Interactive: Swiss digital and creative agency specializing in social media, content, and campaign work. Directly comparable in digital-first service mix and mid-market Swiss client profile.
- Wirz Communications: One of Switzerland's largest independent advertising agencies, based in Zürich. Offers integrated campaigns, social media, and content production directly comparable to TrueStory's service portfolio, though at significantly larger scale.
- Farner Consulting: Zürich-based communications and creative agency serving Swiss enterprises with integrated marketing, content, and campaign services. Comparable target client base (large Swiss corporations) and overlapping service lines including social media and corporate communications.
- Metzger Rottmann Bürge (MRB): Zürich-based creative agency with integrated brand, advertising, and digital services. Comparable boutique scale with full-service creative offering aimed at Swiss enterprises and institutions.
Broad incumbents
- Serviceplan Group: Large independent European agency group with DACH presence. Offers integrated campaigns, content production, and digital creative comparable to TrueStory but at significantly larger scale and with international reach.
- Publicis Group Switzerland: Global advertising network's Swiss operation offering full-service advertising, media, and digital creative. Overlaps with TrueStory's service portfolio but operates at network scale with broader capabilities across paid media and data.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
TrueStory AG social profiles
Digital presenceTrueStory AG financial estimates
Financial estimateRevenue estimate
Valuation estimate
TrueStory AG leadership team
Management profileNumber of profiles
Profiles4 records
TrueStory AG funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TrueStory AG M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TrueStory AG
What does TrueStory AG do?
TrueStory AG is a Zürich-based full-service creative agency that delivers social media management, video production, creative design, sound design, and CMS maintenance services to Swiss brands and organizations. The agency bundles these capabilities into integrated 360° campaigns that span strategy, concept, content creation, community management, and multi-platform execution for clients such as Migros, ZVV, Schindler, Swiss Life Asset Management, UBS, and Sunrise.
Is TrueStory AG a public or private company?
TrueStory AG is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was TrueStory AG founded?
TrueStory AG was founded in 2014. It employs 11 to 50 people.
Where is TrueStory AG based?
TrueStory AG is headquartered in Zürich, Switzerland, in the Europe region.
How does TrueStory AG make money?
One revenue line is on record: agency Professional Services.
Who are TrueStory AG's main competitors?
Maybaum Film is listed as an others. Direct peers are Jung von Matt, Republica, Rod Kommunikation, Notch Interactive, Wirz Communications, Farner Consulting and Metzger Rottmann Bürge (MRB). Broad incumbents are Serviceplan Group and Publicis Group Switzerland.
Does TrueStory AG have an API?
No public API is recorded for TrueStory AG.
What industry is TrueStory AG in?
TrueStory AG's product category is Creative & Marketing Services. Its primary akta.pro industry code is MPAAAAAB, Creative Boutique Agencies, with a secondary code of BPAFAIAJ, Content Studio & Creative Resourcing (In-house/Embedded Teams).