AGB
Music Circus Concertbüro is a Stuttgart-based local event promoter and direct ticket vendor selling advance tickets to concerts, comedy, musicals, podcasts, and family events across 40+ venues in the greater Stuttgart and middle Neckar region of Germany.
- Company typePrivate
- Founded-
- HeadquartersStuttgart, Germany
- Headcount1–10
- GTM typeB2C
- OfferingServices
What AGB does
Music Circus Concertbüro GmbH & Co. KG is a privately held, locally rooted German event promoter and direct-to-consumer ticket vendor headquartered at Charlottenplatz 17, 70173 Stuttgart. Operating under the consumer-facing name "Music Circus," the company sells advance tickets to live events that it either organizes itself or distributes on behalf of partner promoters, positioning itself as a direkt vom Veranstalter (direct-from-promoter) channel distinct from third-party resale platforms. Its product surface is a single e-commerce website (musiccircus.de) with event browsing/filtering by genre, venue, and date, a shopping cart, customer login/registration, and a newsletter — supplemented by a phone hotline (Kartentelefon: 0711 22 11 05) and social media presence on Facebook, Instagram, TikTok, and YouTube.
The core offering spans ~40+ venues across the greater Stuttgart region and middle Neckarraum (Stuttgart, Ludwigsburg, Heilbronn, Karlsruhe, Pforzheim, Esslingen), including flagship sites such as Schleyer-Halle, Liederhalle, Cannstatter Wasen, Porsche-Arena, Im Wizemann, LKA Longhorn, and Theaterhaus, with peripheral venues reaching Mannheim, Reutlingen, and Balingen. Programming breadth is deliberately horizontal: Rock/Pop, Hard & Heavy, Rap & Hip Hop, Indie/Alternative, Blues/Jazz/Folk, Schlager/Volksmusik, Clubkonzerte, Comedy/Kabarett, Musical/Show/Familie, and Podcast/Lesung. Ticket prices are unit-priced per event, with observed ranges from approximately €26.00 to €91.65 per ticket.
The revenue model is transaction-based: the company earns a booking/transaction fee on ticket sales and advance-sale fees (Vorverkauf). The go-to-market is direct B2C via the owned e-commerce storefront and telephone hotline; no intermediary distribution layer exists. The legal structure is a German GmbH & Co. KG, with 1–10 employees, no disclosed institutional investors, and no parent-company relationship. No apps, no API program, no AI/ML capabilities, and no disclosed certifications or regulatory actions are noted in the source material.
AGB firmographics
Firmographics- Name
- AGB
- Legal name
- Music Circus Concertbüro GmbH & Co. KG
- Website
- https://musiccircus.de
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Music Circus Concertbüro is a Stuttgart-based local event promoter and direct ticket vendor selling advance tickets to concerts, comedy, musicals, podcasts, and family events across 40+ venues in the greater Stuttgart and middle Neckar region of Germany.
- Ownership category
- akta.pro rank
AGB industry classification
Industry- Product category
- Live Event Ticketing
- NAICS
- Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Event Operations & Venue Services (Box Office, FOH/BOH, Concessions) (MPAIAFAL)
- akta.pro secondary industries
- Live Music Booking (Bands, Soloists, DJs) (HSACAHAA), Live Music Venues & Concert Bars (THAFAEAD)
Keywords
Where AGB is headquartered
LocationHeadquarters
- HQ city
- Stuttgart
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
AGB business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Marketing or Sales, Operations, Personnel, Technology or R&D
Revenue model
- Ticket sales and advance booking fees: Music Circus Concertbüro generates revenue through the sale of tickets to concerts and events. They act as a local event promoter and primary ticket vendor, selling tickets directly to consumers at face value or with a booking fee. The company describes itself as offering 'Vorverkauf von günstigen Eintrittkarten direkt vom Veranstalter' (advance sale of affordable admission tickets directly from the promoter).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual event tickets at varying price points per event |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
AGB product offering
Product offeringCore offering
AGB (Music Circus Concertbüro) is a Stuttgart-based event promoter and primary ticket vendor selling advance tickets directly to consumers for live concerts, comedy shows, musicals, and family events across more than 40 venues in the Stuttgart region, including Schleyer-Halle, Liederhalle, Porsche-Arena, and LKA Longhorn. Customers can purchase tickets online through the musiccircus.de e-commerce platform, with a dedicated telephone booking hotline (Kartentelefon) and email newsletter as supporting channels.
Product overview
Music Circus Concertbüro operates as an event ticketing platform and local concert promoter for the Stuttgart, Ludwigsburg, Heilbronn, Karlsruhe, Pforzheim, Esslingen, and mittlerer Neckarraum region in Germany. The platform provides ticket sales for concerts and events across multiple venues, including Schleyer-Halle, Liederhalle, LKA Longhorn, Porsche-Arena, Im Wizemann, Theaterhaus, Wagenhallen, and SAP Arena. The website offers event discovery filtered by genre (Blues/Jazz/Folk, Clubkonzerte, Comedy/Kabarett, Hard/Heavy, Indie/Alternative, Musical/Show/Familie, Podcast/Lesung, Rap/Hip Hop, Rock/Pop, Schlager/Volksmusik) and by venue location. Tickets are sold directly from the promoter at the point of sale.
Differentiator
Problem solved
Functional benefit
Products and services
- Online advance ticket sales (musiccircus.de) Direct-from-promoter online ticket sales service covering concerts, comedy shows, musicals, and family events at 40+ Stuttgart-region venues; customers register an account, browse events by genre/venue/date, and complete purchases via shopping cart.
- Telephone ticket booking hotline (Kartentelefon) Phone-based ticket ordering service (0711 22 11 05) for customers who prefer ordering by telephone rather than via the musiccircus.de website.
Companies that use AGB
Customer profileSegments1 record
Ideal customer profiles1 record
AGB technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AGB partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered core and minor.
- Cannstatter WasencoreMusic Circus Concertbüro partners with Cannstatter Wasen as one of its key venue partners, hosting events such as Bonez MC & RAF Camora and Weltweihnachtscircus Stuttgart at this venue in Stuttgart.
- Schleyer-HallecoreSchleyer-Halle is one of the most prominent venue partners, hosting major events including Die Ärzte, Peter Maffay, Unheilig, Wincent Weiss, Kool Savas, Jan Böhmermann & das Rundfunk-Tanzorchester Ehrenfeld, and Night of the Proms.
- Liederhalle StuttgartcoreLiederhalle (with Mozart-Saal, Hegel-Saal, and Beethoven-Saal) is a key venue partner hosting diverse events including The Australian Pink Floyd Show, Fack Ju Göthe Musical, Sven Regener, Manfred Mann's Earth Band, Joe Jackson, Helge Schneider, Jim Jefferies, and Max Raabe & Palast Orchester.
- Porsche-Arena StuttgartcorePorsche-Arena is a major venue partner hosting large-scale events including I Prevail, Nico Santos, Mehnersmoos, BAP, The Australian Pink Floyd Show, In Extremo & Feuerschwanz, and The World of Hans Zimmer.
- Im Wizemann StuttgartcoreIm Wizemann (comprising Club, Halle, and Studio spaces) is a key venue partner hosting club concerts, indie acts, rap events, podcasts, and comedy. Events include Long Distance Calling, Vega, Murda, Future Palace, Samu Haber, and others.
- LKA Longhorn StuttgartcoreLKA Longhorn is a major venue partner hosting rock, metal, and hip-hop events including H-Blockx, The Sisters of Mercy, Beast In Black, Kamelot, Eluveitie, Mayhem, Afrob & Ferris MC, and U.D.O.
- SAP Arena MannheimminorSAP Arena Mannheim is a venue partner hosting events such as Electric Callboy's 'Tanzneid' album presentation, extending the company's geographic reach beyond the immediate Stuttgart area.
- BÜRGER Freilichtbühne Killesberg StuttgartminorBÜRGER Freilichtbühne Killesberg is an outdoor venue partner hosting events including Saltatio Mortis, Matthias Reim, and Tobi Krell.
- Wagenhallen StuttgartminorWagenhallen is a club venue partner hosting rock, punk, and alternative acts including Itchy, Gentleman, Danger Dan, Amorphis, Betontod, Leony, and Lune.
- Theaterhaus StuttgartcoreTheaterhaus (with T 1 and T 2 halls) is a key venue partner hosting diverse events including Tommy Emmanuel, Stefanie Heinzmann, Jan Ammann & Lisa Habermann, Max Mutzke, Pawel Popolski, and various comedy and podcast events.
- MHP-Arena LudwigsburgminorMHP-Arena Ludwigsburg is a venue partner hosting events including Nothing But Thieves, Hämatom, and Deine Cousine.
- Burg EsslingenminorBurg Esslingen is an outdoor venue partner hosting events including Gotthard + Krokus and In Extremo.
- Stage Apollo Theater StuttgartminorStage Apollo Theater is a venue partner hosting shows including This Is THE GREATEST SHOW!
- Schräglage StuttgartminorSchräglage is a club venue partner hosting events including HeXer, Ivo der Bandit, Cr7z, PA Sports, and various rap and indie acts.
- Goldmarks StuttgartminorGoldmarks is a club venue partner hosting events including Schimmerling, Kontrollverlust, Indecent Behavior, and Traitrs.
Scale indicators1 record
Recent moves4 records
Expansion highlights4 records
AGB competitors and assessment
Company assessmentRegional players
- Karsten Jahnke Konzertdirektion: Hamburg-rooted concert promoter with a long track record booking and promoting concerts across Germany. Comparable as a regional promoter serving similar genre mixes in a different German metropolitan footprint.
- Semmel Concerts: German concert promoter and tour organizer producing live events across multiple genres and German venues. Comparable as a Germany-focused live event promoter with primary ticketing involvement.
- München Ticket: Regional primary ticket vendor and promoter serving the Munich/Bavaria market. Highly comparable as a regional promoter-driven ticketing operation in an adjacent German metropolitan area.
- Cobra Concert: Frankfurt/Rhine-Main-based concert promoter organizing live events and providing ticketing across the region. Comparable regional promoter model targeting overlapping rock, pop, and comedy audiences.
- Kontrapunkt: Hamburg-based concert promoter and event organizer with primary ticket operations. Comparable as a German regional concert promoter handling similar rock, pop, and indie touring acts.
- Four Artists Konzertagentur: German concert agency and promoter organizing touring acts and events across multiple venues. Comparable as a Germany-based promoter with primary ticketing and venue-partnership operations similar to Music Circus.
Broad incumbents
- CTS Eventim: Germany's largest ticketing and live entertainment group, operating Eventim, Reservix, and See Tickets globally. Directly comparable as a primary ticket vendor and promoter for concerts, comedy, and touring acts, though at vastly greater national and international scale.
- Ticketmaster: Global primary and secondary ticketing platform with a strong German presence via ticketmaster.de. Overlaps directly in primary concert ticket sales and venue partnerships, though operates across many verticals and geographies.
Direct peers
- Reservix: German ticketing platform (subsidiary of CTS Eventim) selling primary tickets for concerts, comedy, theater, and events across Germany. Closely comparable business model and venue-partner approach, though operating at national rather than regional scale.
- ADticket: German primary ticketing platform selling concert and event tickets from local promoters across multiple regions. Direct competitor in the same primary-ticket-from-promoter category, with overlapping genre mix and venue-partner model.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
AGB social profiles
Digital presenceAGB financial estimates
Financial estimateRevenue estimate
Valuation estimate
AGB leadership team
Management profileNumber of profiles
AGB funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AGB M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AGB
What does AGB do?
AGB (Music Circus Concertbüro) is a Stuttgart-based event promoter and primary ticket vendor selling advance tickets directly to consumers for live concerts, comedy shows, musicals, and family events across more than 40 venues in the Stuttgart region, including Schleyer-Halle, Liederhalle, Porsche-Arena, and LKA Longhorn. Customers can purchase tickets online through the musiccircus.de e-commerce platform, with a dedicated telephone booking hotline (Kartentelefon) and email newsletter as supporting channels.
Is AGB a public or private company?
AGB is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was AGB founded?
AGB was founded in -1. It employs 1 to 10 people.
Where is AGB based?
AGB is headquartered in Stuttgart, Germany, in the Europe region.
How does AGB make money?
One revenue line is on record: ticket sales and advance booking fees.
Who are AGB's main competitors?
Regional players on record are Karsten Jahnke Konzertdirektion, Semmel Concerts, München Ticket, Cobra Concert, Kontrapunkt and Four Artists Konzertagentur. Broad incumbents are CTS Eventim and Ticketmaster. Direct peers are Reservix and ADticket.
Does AGB have an API?
No public API is recorded for AGB.
What industry is AGB in?
AGB's product category is Live Event Ticketing. Its primary akta.pro industry code is MPAIAFAL, Event Operations & Venue Services (Box Office, FOH/BOH, Concessions), with a secondary code of HSACAHAA, Live Music Booking (Bands, Soloists, DJs). Its NAICS code is 71131 and its SIC code is 7900.