Los Mochis
- Company typePrivate
- Founded2021
- HeadquartersLondon, United Kingdom
- Headcount—
- GTM typeB2C
- OfferingServices
What Los Mochis does
Los Mochis is a privately-held, London-based restaurant group that operates the Pan-Pacific fusion concept pairing Mexican cuisine with Japanese technique, founded in 2021 by Markus Thesleff as part of the Thesleff Group hospitality portfolio. The company currently operates two full-service restaurant locations in London — the original site in Notting Hill (2-4 Farmer Street, opened 2021) and a flagship at 100 Liverpool Street in the City (opened 2023) — with a planned Beverly Hills debut at the ONE Beverly Hills development in 2027 as its first US outpost. The core menu is entirely gluten-, nut-, and celery-free and is designed for sharing, supported by one of the UK and Europe's largest collections of agave spirits at its in-house Agaveria bars.
The product portfolio extends beyond the core restaurants to include three capacity-constrained experiential sub-brands: JUNO Omakase (six seats, Notting Hill), LUNA Omakase (twelve seats, London City), and the TENrei Tuna Ceremony (ten-course bluefin experience). Ancillary revenue streams include a 3,000 sq. ft. rooftop terrace available for private hire, recurring events such as Tulum Nights, a gift voucher storefront on the Giftpro platform, Deliveroo delivery from both London locations, and bespoke private dining and corporate events managed through Tripleseat. Executive Head Chef Leonard Tanyag, with over 20 years of Japanese culinary experience, curates the omakase programs.
Revenue mechanics rely on premium per-cover pricing (£195-£440 for omakase, £240 for tasting menus) with mandatory full pre-payment on experiential bookings, a 15% discretionary service charge on dining, and a high-margin agave spirits and cocktail program. The go-to-market is primarily sales-led and direct-to-consumer through OpenTable reservations and the company website, supplemented by event-driven demand generation (Tulum Nights, seasonal collaborations) and Instagram-led brand marketing. The company is a UK private limited company (Los Mochis Restaurant Ltd., Company Number 11907548), operates with no disclosed external funding, and benefits from group-level operational synergies through its parent Thesleff Group.
Los Mochis firmographics
Firmographics- Name
- Los Mochis
- Legal name
- Los Mochis Restaurant Ltd.
- Website
- https://losmochis.co.uk
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Ownership category
- akta.pro rank
Los Mochis industry classification
Industry- Product category
- Fine Dining Restaurants
- NAICS
- Full-Service Restaurants (722511), Caterers (722320), Special Food Services (7223)
- SIC
- Retail-Eating Places (5812), Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Ethnic & Regional Cuisine Restaurants (THAFACAD)
- akta.pro secondary industries
- Chef’s Table & Tasting Menu Restaurants (THAFACAG), Special Occasion & Destination Restaurants (THAFACAK), Restaurant Progressive Dining Tours (THAJAGAB), Specialty & Dietary Catering (Halal, Kosher, Vegan, Allergen-Free, Medical) (THAHAKAK)
Keywords
Where Los Mochis is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices3 records
Markets served
Los Mochis business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Others
Revenue model
- Restaurant Dining: Full-service dining at Notting Hill and London City locations offering Mexican-Japanese cuisine, sushi bar, and various dining areas
- Omakase Experiences: Premium curated dining experiences including JUNO Omakase (6 seats, £230), LUNA Omakase (12 seats, £230), and TENrei Tuna Ceremony (£195), all requiring full pre-payment
- Gift Vouchers: Gift cards and experience vouchers sold at various price points from £50 monetary vouchers to £440 premium omakase experiences
- Delivery: Food delivery service via Deliveroo platform at both Notting Hill and London City locations
- Private Events & Catering: Private dining room hire, bespoke events, group bookings, and catering services for both locations
- Agaveria Bar & Lounge: Premium agave spirits, cocktails, wine, and sake service with lounge table reservations available late-night
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | JUNO Omakase Experience |
| One time/ perpetual license | Pay-as-you-go | JUNO Omakase with Wine Pairing |
| One time/ perpetual license | Pay-as-you-go | JUNO Omakase with Premium Wine Pairing |
| One time/ perpetual license | Pay-as-you-go | JUNO Omakase with Sake Pairing |
| One time/ perpetual license | Pay-as-you-go | LUNA Omakase Experience |
| One time/ perpetual license | Pay-as-you-go | TENrei Tuna Ceremony |
| One time/ perpetual license | Pay-as-you-go | Tokyo and Tulum Tasting Menu |
| One time/ perpetual license | Pay-as-you-go | Monetary Gift Voucher |
| Transaction based/ take rate | Pay-as-you-go | Rooftop Terrace Private Hire |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
Los Mochis product offering
Product offeringCore offering
Los Mochis operates multi-location Mexican-Japanese fusion restaurants in London (Notting Hill and London City) offering full-service dining, sushi bar seating, and agave-spirit Agaveria bars. The portfolio includes premium omakase experiences (JUNO Omakase at 6 seats, LUNA Omakase at 12 seats, TENrei Tuna Ceremony at £195), private dining and event hire, gift cards, rooftop terrace hospitality, and food delivery via Deliveroo.
Product overview
Los Mochis is a multi-location Mexican-Japanese fusion restaurant concept operated by Thesleff Group, offering a portfolio of distinct dining experiences across London. The core offering consists of two main restaurant locations (Notting Hill and London City) that serve shared plates blending Mexican and Japanese cuisines. The portfolio includes two exclusive omakase sub-brands: JUNO Omakase (6 seats, Notting Hill) and LUNA Omakase (12 seats, London City), plus the TENrei Tuna Ceremony experience. Additional offerings include rooftop terrace dining, Agaveria bars featuring extensive agave spirit collections, the Tulum Nights weekly party event, private dining and event services, gift card/ experience packages, and delivery via Deliveroo. The company is also expanding internationally with a Beverly Hills location planned for 2027.
Differentiator
Problem solved
Functional benefit
Brands
- JUNO Omakase: London's smallest omakase experience with six seats at Notting Hill location, offering 15 creative courses of Japanese artistry with Mexican vibrancy.
- LUNA Omakase
- TENrei
Products and services
- Los Mochis Notting Hill Original flagship restaurant in Notting Hill (2-4 Farmer Street, London W8 7SN) offering Mexican-Japanese fusion cuisine across two floors, featuring an Agaveria bar, lounge, outdoor terrace, and JUNO Omakase private dining, designed for affluent individual diners and groups.
- Los Mochis London City Flagship London City restaurant at 100 Liverpool Street (EC2M 2AT) featuring main dining room with sushi bar, rooftop terrace, Agaveria bar and lounge, private dining room, and exclusive LUNA Omakase and TENrei experiences with panoramic skyline views for affluent individual diners.
- JUNO Omakase Intimate 6-seat private omakase at Notting Hill curated by Executive Chef Leonard Tanyag, featuring 15 creative courses blending Japanese tradition with Mexican vibrancy, priced at £230 per guest (£390 with classic wine pairing, £440 with premium burgundy pairing, £350 with sake pairing).
Quantifiable outcome
- 1,000,000 meals donated to The Felix Project London since 2022
Companies that use Los Mochis
Customer profileSegments3 records
Ideal customer profiles3 records
Los Mochis technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature3 records
Los Mochis partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core, minor and major.
- The Felix Project LondoncoreFor every meal enjoyed at Los Mochis, they donate a meal to those in need through The Felix Project London. As of July 2025, the partnership has provided 1,000,000 meals since 2022. This charitable partnership is central to Los Mochis' community giving back initiative.
- Street SmartminorLos Mochis supports Street Smart initiative as part of their community engagement and charitable giving program.
- Magic BreakfastminorLos Mochis supports Magic Breakfast charity as part of their year-round charitable initiatives.
- CEO SleepoutminorLos Mochis participates in CEO Sleepout events supporting homelessness causes.
- Thesleff GroupcoreLos Mochis is operated by Thesleff Group, a hospitality group founded by Markus Thesleff operating multiple restaurant brands including Sale e Pepe, Viajante 87, JUNO Omakase, LUNA Omakase, and MA/NA. Los Mochis benefits from group synergies including shared marketing, reservation systems (OpenTable, Tripleseat), and cross-brand communications.
- DeliveroocoreDelivery partnership with Deliveroo enabling food delivery from both Notting Hill and London City locations.
- OpenTablecoreReservation platform integration for managing restaurant bookings, omakase experiences, and event reservations across both locations.
- TripleseatcorePrivate event management software powering events enquiries and bookings for both Notting Hill and London City locations.
- Patrón TequilaminorPatrón Tequila featured during Tulum Nights events on the London City rooftop terrace as signature bottle service pours.
- ONE Beverly HillsmajorJoint development partnership for Los Mochis Beverly Hills location opening 2027 at ONE Beverly Hills development, where luxury, culture, and nature live side by side.
Scale indicators4 records
Recent moves7 records
Expansion highlights4 records
Los Mochis competitors and assessment
Company assessmentDirect peers
- Roka London: Contemporary Japanese robatayaki restaurant in London with multiple premium locations. Competes directly for the same affluent clientele seeking upscale Japanese dining experiences in London.
- Chotto Matte: Japanese-Peruvian (Nikkei) fusion restaurant group with London flagship and international expansion. Closest direct competitor on the Latin-Japanese fusion concept and premium nightlife positioning.
- Zuma London: Premium Japanese robatayaki and sushi concept with London flagship and global presence. Direct competitor for affluent diners, omakase-style menus, and rooftop/lounge premium experiences in London.
- SUSHISAMBA: Japanese-Brazilian-Peruvian fusion concept operating in London, Las Vegas, and other global cities. Comparable cross-cultural cuisine positioning, premium price points, and rooftop dining experiences.
Broad incumbents
- Hakkasan London: Michelin-starred Cantonese fine dining in Mayfair with global presence. Comparable on premium London dining positioning, celebrity clientele, and high-end private event capability.
- Sexy Fish London: Asian-inspired luxury restaurant and late-night venue in Mayfair. Comparable to Los Mochis on premium positioning, design-forward interiors, celebrity-driven clientele, and London nightlife overlap.
- Nobu: Global luxury Japanese-influenced restaurant brand with deep Latin American accents (Nobu Matsuhisa's Peruvian-Japanese style). Closest large-scale analogue to Los Mochis' Pan-Pacific concept; comparable premium pricing and global expansion model.
- Duck & Waffle London:
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights8 records
Customer concentration
Los Mochis social profiles
Digital presenceLos Mochis financial estimates
Financial estimateRevenue estimate
Valuation estimate
Los Mochis leadership team
Management profileNumber of profiles
Profiles2 records
Los Mochis subsidiaries and ownership
Company hierarchySubsidiaries3 records
Los Mochis funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Los Mochis M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Los Mochis
What does Los Mochis do?
Los Mochis operates multi-location Mexican-Japanese fusion restaurants in London (Notting Hill and London City) offering full-service dining, sushi bar seating, and agave-spirit Agaveria bars. The portfolio includes premium omakase experiences (JUNO Omakase at 6 seats, LUNA Omakase at 12 seats, TENrei Tuna Ceremony at £195), private dining and event hire, gift cards, rooftop terrace hospitality, and food delivery via Deliveroo.
Is Los Mochis a public or private company?
Los Mochis is a private company. It is classified as corporate owned and is currently operating.
When was Los Mochis founded?
Los Mochis was founded in 2021.
Where is Los Mochis based?
Los Mochis is headquartered in London, United Kingdom, in the Europe region.
How does Los Mochis make money?
Six revenue lines are on record. Restaurant Dining is the primary driver. The others are omakase Experiences, gift Vouchers, delivery, private Events & Catering and agaveria Bar & Lounge.
Who are Los Mochis's main competitors?
Direct peers on record are Roka London, Chotto Matte, Zuma London and SUSHISAMBA. Broad incumbents are Hakkasan London, Sexy Fish London, Nobu and Duck & Waffle London.
Does Los Mochis have an API?
No public API is recorded for Los Mochis.
What industry is Los Mochis in?
Los Mochis's product category is Fine Dining Restaurants. Its primary akta.pro industry code is THAFACAD, Ethnic & Regional Cuisine Restaurants, with a secondary code of THAFACAG, Chef’s Table & Tasting Menu Restaurants. Its NAICS code is 722511 and its SIC code is 5812.