What Inversive XR does

Inversive XR (legally SAS INVERSE) is a Paris-based French software company that operates a SaaS platform for managing and distributing immersive XR (AR/VR/MR) content and the XR device fleets that consume it. The platform combines a Content Management System (CMS) and a Mobile Device Management (MDM) layer in a single web interface, enabling organizations to distribute content across multiple formats (APK, EXE, 360° video, WebGL) and multiple device classes (standalone XR headsets from Pico, Meta Quest, and HTC Vive, PCs, and web browsers) from one console. Core capabilities include remote headset configuration, kiosk mode, live device mirroring, multi-user role tiers (End User, Operator, Administrator), an SDK for integrating third-party content, and SSO for enterprise IT integration. A companion division, INVERSIVE Studio, has produced more than 100 custom immersive experiences over 10 years, providing professional services alongside the platform subscription.

The business model is recurring SaaS revenue at €8 per user per year and €156 per XR headset or computer per year (excluding taxes), with volume discounts and quote-based enterprise pricing on top tiers. The go-to-market is primarily direct enterprise sales assisted by a Google Calendar demo booking flow, supplemented by a named European reseller network (VR Expert, Augmentalix/SoftwareOne, INOVR, KometeXR, MattsDigital). Customer segments concentrate on training and education (Campus Numeria, Fidal, CCCA-BTP, Polyvia, CMQ Numérique), industry and manufacturing (Schneider Electric, Daher, Heineken), and customer experience / public spaces (SNCF, Futuroscope). The company is privately held, founder-led by Publication Director Alexandre Ibanez, with no disclosed external equity funding, an SAS capital of €10,000, and a headcount of 11-50 employees. Public sector backing is visible through the Bpifrance- and France 2030-supported Campus Numeria project.

Name

Inversive XR

Legal name

SAS INVERSE

Website

https://inversive.fr

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

Inversive XR is a Paris-based SaaS company providing an integrated CMS and device management platform for distributing and managing XR (AR/VR/MR) content across multi-format, multi-device enterprise fleets, serving training, industrial, and customer-experience customers across Europe.

Ownership category

akta.pro rank

Product category

XR Content Management and Device Management Software

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182), Custom Computer Programming Services (541511), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210)

SIC

Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Programming Services (7371)

akta.pro primary industry

XR/AR/VR/MR Development Frameworks & Toolchains (MPAFAFAF)

akta.pro secondary industries

XR Assessment & Skills Verification (Performance-Based Evaluation) (EDAFAJAI), VR/AR/XR Game Studios (MPAFAAAE)

Keywords

• XR content management
• VR fleet management
• Immersive content distribution
• Enterprise XR platform
• XR device management

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations

Revenue model

1. SaaS Platform Subscriptions — User Licenses: Annual per-user subscription model (8€/year per user, excl. taxes) with three tiers: End User (content access), Operator (remote headset control + casting), and Administrator (full fleet management, asset library, SDK access). Tiered by role/privilege level.
2. SaaS Platform Subscriptions — Device Licenses: Annual per-device subscription model (156€/year per XR headset or computer, excl. taxes) with tiered features for XR headsets (kiosk mode, remote control, fleet config) and computers (personalized catalog). Volume discounts available.
3. Professional Services — Custom XR Content Development: INVERSIVE Studio offers bespoke XR content creation including consulting (defining objectives, specifications), creative development (scripts, UX, art direction), and production (development, graphics, integration). Sold as project-based professional services alongside the platform subscription.

Pricing tiers

Go-to-market motion1 record

Distribution channels7 records

Marketing channels6 records

Core offering

Inversive XR operates a cloud-based SaaS platform that combines a Content Management System (CMS) for immersive XR content with a Mobile Device Management (MDM) system for standalone XR headsets. The platform enables organizations to distribute XR experiences in multiple formats (APK, EXE, 360° Video, WebGL) to Pico, Meta Quest, and HTC Vive headsets, PCs, and web browsers from a single interface, with remote fleet configuration, kiosk mode, live device mirroring, usage analytics, SSO, and a developer SDK. The company also runs an XR content creation studio (INVERSIVE Studio) that produces custom immersive experiences on a project basis.

Product overview

Inversive XR is a French company offering a dual-component product portfolio: (1) the Inversive Platform — a SaaS XR broadcasting and distribution platform combining Content Management System (CMS) and Mobile Device Management (MDM) functionality for managing XR content and headset fleets across organizations, and (2) Inversive Studio — a content creation studio for developing custom XR experiences. The platform supports multi-format distribution (APK, EXE, 360° Video, WebGL) to XR headsets (Pico, Meta Quest, HTC Vive), computers, and web browsers. The platform is priced on a per-user and per-device model with tiered licenses (End User, Operator, Administrator for users; XR Headset and Computer for devices), and integrates companion applications (Headset Center, Immersive Catalog) and an SDK for content creator integration.

Differentiator

Problem solved

Functional benefit

Brands

• INVERSIVE Studio: XR content creation and development studio division that designs, develops, and delivers high-quality immersive experiences for clients across industries and education.

Products and services

• Inversive Platform Cloud-based SaaS platform combining CMS and MDM functionality for distributing and managing XR (AR/VR/MR) content across multiple formats (APK, EXE, 360° Video, WebGL) to XR headsets (Pico, Meta Quest, HTC Vive), computers, and web browsers. For organizations deploying XR at scale.
• INVERSIVE Studio XR content creation and professional services division offering consulting, creative development, and production of custom immersive experiences including training simulations, interactive games, and bespoke XR applications for clients across industries.
• Headset Center Desktop companion application for configuring and managing XR headsets on the Inversive platform. Enables headset setup, profile management, experience deployment, and device monitoring over the local network.
• Immersive Catalog PC-based immersive content catalog providing access to XR experiences for computer deployments, complementing the headset-based virtual lobby interface.
• Inversive SDK Software Development Kit allowing content developers to integrate statistics reporting, in-game screenshots, chapter navigation, and session management into XR experiences built for the Inversive platform.

Quantifiable outcome

• 400% improvement in training impact with VR

Named customers12 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability8 records

Feature7 records

Partnerships

Five partnerships are on record, tiered core and minor.

• MetacoreTechnology or IntegrationMeta (Facebook parent) is listed as a technology partner and client. The Inversive platform natively supports Meta Quest 2, Quest 3, and Quest 3S headsets for deployment and management. Meta's Quest hardware is a core supported device type.
• Pico XRcoreTechnology or IntegrationPico XR (ByteDance subsidiary) is listed as a partner and client. The Inversive platform natively supports Pico 4, Pico 4E, Pico 4 Ultra Enterprise, Pico G3, and HTC Vive Focus Vision headsets. Pico is a core supported hardware partner.
• HTC VivecoreTechnology or IntegrationHTC Vive (Vive Focus Vision) is listed as a supported hardware partner. The Inversive platform natively manages HTC Vive standalone headsets alongside Pico and Meta devices.
• Schneider ElectricminorOthersSchneider Electric appears in both the clients/partners logo section and the Studio partner list, indicating a dual relationship as both a technology/integration partner and a client using Inversive for safety training and other immersive solutions.
• Futuroscope (Campus Numeria)coreStrategic or Co-development PartnerCampus Numeria, hosted within Futuroscope Park, is a flagship co-development project bringing together the Poitiers Academy, multiple universities, research labs, businesses, and government bodies (supported by France 2030) to create an immersive education hub. Inversive provides the distribution platform for all immersive content deployed across the campus.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Glue Collaboration: Glue provides a multi-user XR collaboration platform for distributed teams and enterprise training — comparable to Inversive's HR/remote collaboration use case and multi-device XR distribution model.
• Engage XR (engagingly): Engage XR provides a multi-user VR collaboration and training platform with its own content distribution across standalone headsets — directly comparable to Inversive's enterprise XR distribution and training positioning.
• Spatial: Spatial is an XR collaboration and meeting platform that supports Meta Quest, Pico, and web — overlapping with Inversive's multi-device XR distribution and HR/onboarding use cases.
• ManageXR: ManageXR provides device management and content distribution for Meta Quest and Pico VR headsets in enterprise and education settings — a direct competitor to Inversive's MDM-side functionality, targeting the same XR fleet management use case.
• Wonda XR (now EducationXR / Wonda): Wonda XR provides a collaborative XR platform for education and enterprise with multi-device support and content distribution — overlapping Inversive's training/education and CMS distribution focus.
• ArborXR: ArborXR offers a VR/AR device management and content deployment platform for schools and enterprises, with similar per-device SaaS pricing — directly comparable to Inversive's headset-fleet management proposition.
• Arthur (XR platform): Arthur offers an XR meeting, collaboration, and onboarding platform targeting enterprise — a direct peer in the HR, onboarding, and immersive remote-collaboration use cases that Inversive's platform supports.

Broad incumbents

• HTC Vive (Vive Business): HTC's Vive Business / Vive Manager provides device management and content distribution for HTC Vive headsets — a hardware-OEM incumbent offering MDM functionality that overlaps with Inversive's supported hardware stack.
• Microsoft Mesh: Microsoft Mesh is a mixed-reality collaboration platform integrated with Teams and Microsoft 365 — a broad incumbent in enterprise XR with distribution, identity, and content management capabilities that compete for the same enterprise training/HR budgets.
• Meta (Quest for Business): Meta's Quest for Business bundles device management, content distribution, and enterprise controls natively with Quest hardware — a broader incumbent whose bundled MDM competes directly with Inversive's third-party fleet management offering.

Market position

Strengths1 record

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/inversive-fr

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Inversive XR