Naturcycle
- Company typePrivate
- Founded2016
- Headquarters—
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
Naturcycle firmographics
Firmographics- Name
- Naturcycle
- Legal name
- Naturcycle, LLC
- Website
- https://naturcycle.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Naturcycle industry classification
Industry- Product category
- Soil and Compost Manufacturing
- NAICS
- Compost Manufacturing (325315), Fertilizer and Compost Manufacturing (32531)
- SIC
- Refuse Systems (4953)
- akta.pro primary industry
- Compost & Soil Amendment Product Manufacturing/Blending (Value-Added Organics) (BPALAEAH)
- akta.pro secondary industry
- Compost Product Distribution, Retail & Landscape Supply (Bulk/Bagged) (BPALAEAI)
Keywords
Naturcycle business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales
Revenue model
- Compost Sales: Naturcycle markets and sells finished compost products from partner facilities, including biosolids composts, green waste composts, and construction-grade compost. Products are sold to landscapers, soil blenders, and wholesalers throughout the Northeast.
- Engineered Soil and Green Roof Media: Custom designed and manufactured soil blends and green roof media products sold to construction contractors, landscape architects, and municipal projects. Materials supplied in bulk, super sacks, or bagged product.
- Sales Agent Services: Naturcycle acts as a sales agent on behalf of municipal composting facilities (e.g., OCRRA) to market their products to commercial consumers, selling tens of thousands of yards annually.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Naturcycle product offering
Product offeringCore offering
Naturcycle manufactures, custom blends, and distributes compost, engineered soils, and green roof media products for landscaping, agriculture, highway, and green infrastructure projects across the northeastern United States. The company operates blending facilities near Boston, New York City, and western New York and supplies products in bulk, super sacks, and bagged formats to contractors, landscape architects, municipalities, farms, and institutions.
Product overview
Naturcycle is a physical products company offering a portfolio of compost, engineered soil, and green roof media products for the green infrastructure and landscaping industries. The core offerings include Compost (available in Type A, B, and C variants), Engineered Soils (custom-designed for projects), and Green Roof Media (available in intensive and extensive formulations). Supporting products include State DOT Soils for highway construction, USGA Rootzone Mix for golf courses, and Lightweight Planting Media. The company provides related services including soil amendment, topdressing, erosion control, and custom blending. Products are manufactured at blending facilities in the Northeast and supplied to landscapers, contractors, farms, highway departments, and institutions throughout the northeastern United States.
Differentiator
Problem solved
Functional benefit
Products and services
- Compost High-quality compost products for soil amendment, topdressing, erosion control, and agriculture, including Type A, Type B, and Type C variants supplied to landscapers, soil blenders, and wholesalers.
- Engineered Soils Custom-designed and manufactured soil media for project-specific applications including bioretention, construction, and landscape projects, supplied in bulk, super sacks, or bagged formats.
- Green Roof Media Specialized lightweight soil blends for green roof installations, available in intensive and extensive formulations for rooftop farming, urban agriculture, and stormwater management applications.
- State DOT Soils Engineered soils meeting New York State Department of Transportation specifications for highway construction projects, including slope stabilization and erosion control.
- USGA Rootzone Mix Specially formulated growing media meeting United States Golf Association specifications for golf course construction and renovation.
- Lightweight Planting Media Lightweight soil blends designed for rooftop planters and structural applications where weight load is a concern, including custom lightweight soil for projects such as the Pratt Institute planters.
- Custom Blending Services Custom soil blending services that design and manufacture soil media to meet landscape architect specifications for complex projects, including consultation on technical requirements.
- Soil Amendment Compost-based soil amendment products and services that improve soil structure, water retention, and nutrient availability for landscaping and gardening applications.
- Topdressing Compost-based topdressing services for athletic fields and turf maintenance, providing slow-release nutrients and soil health benefits for schools, sports facilities, and grounds.
- Erosion Control Compost blanket applications for slope stabilization and erosion control, including NYS DOT Type C compost applications for highway projects.
- Agriculture Compost products supplied for agricultural applications, including crop production and carbon sequestration strategies for farms and growing operations.
- Urban Agriculture Green Roof Media Specialized blend optimized for intense rotational agriculture in deep planters, free of weed seeds, with a balance of natural minerals, silt, and clay, and high in organic matter for rooftop farms such as Javits Convention Center and Boston Medical Center.
Quantifiable outcome
- Successfully supplied projects including one-acre Javits Center rooftop farm, 7,000 sq ft Boston Medical Center rooftop farm, East Midtown Greenway, and Pier 26 Manhattan
- +2 more outcomes
Companies that use Naturcycle
Customer profileNamed customers8 records
Segments5 records
Ideal customer profiles5 records
Naturcycle technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Naturcycle partnerships and signals
Strategic signalPartnerships
18 partnerships are on record, tiered core and minor.
- Onondaga County Resource Recovery Agency (OCRRA)coreNaturcycle acts as sales agent on OCRRA's behalf to market their compost and mulch products to commercial consumers including landscapers, soil blenders, and wholesalers. This partnership allows Naturcycle to sell tens of thousands of yards of material annually.
- Brooklyn GrangecoreBrooklyn Grange operates the one-acre rooftop farm at the Javits Convention Center using Naturcycle's urban agriculture green roof media. They also manage the Javits Center expansion including rooftop orchard and entertainment space plantings.
- SCAPEcoreLandscape architecture firm that worked with Naturcycle on custom soil blending for the Pratt Institute project in Brooklyn, NY to meet lightweight soil needs for planters.
- Blondie's Tree IncminorLandscaper partner for Pratt Institute custom soil blending project.
- Downes Forest Products LLCminorInstaller partner for Pratt Institute custom soil blending project.
- DeepRootcoreDeepRoot designs Silva Cells used in conjunction with Naturcycle's engineered soil for the East Midtown Greenway project, collecting stormwater and supporting tree growth.
- MSB TruckingminorTrucking partner for East Midtown Greenway project installation.
- Steven Dubner LandscapingcoreLandscaping contractor critical to East Midtown Greenway and Pier 26 installations.
- Weeks MarineminorMarine construction partner for East Midtown Greenway project.
- StantecminorEngineering and design consultancy partner for East Midtown Greenway project.
- Skanska USAcoreConstruction partner for East Midtown Greenway project.
- American HydrotechcoreWaterproofing and tree protection system designer for Javits Convention Center rooftop orchard, working with Naturcycle's intensive green roof media.
- HydrotechcoreLeading green roof system provider partner for waterproofing solutions.
- Recover Green RoofscoreDesigned and installed 7,000 square foot rooftop farm at Boston Medical Center using Naturcycle's aerated media modules. Won Health and Wellness Award for the project.
- OlincoreLandscape architecture firm for Pier 26 project in Manhattan, designing ecological zones with Naturcycle's lightweight soil blends.
- BiohabitatscoreDesigned tidal area and wetlands for Pier 26 project.
- American Society of Landscape Architects (ASLA)minorNaturcycle sponsors events and conducts professional development sessions for ASLA members on green infrastructure and sustainability.
- Morris County Municipal Utilities AuthoritycoreManufactures Naturcycle Compost MT (OMRI listed) at their Mount Pleasant facility.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
Naturcycle competitors and assessment
Company assessmentDirect peers
- Rooflite: Rooflite manufactures engineered green roof growing media and is a leading North American supplier of intensive and extensive green roof media. Directly comparable to Naturcycle's Green Roof Media product line and specification-driven sales model.
- Columbia Green Technologies: Columbia Green designs and supplies green roof systems including growth media and trays, and is an existing Naturcycle technology/integration partner. It competes in the same specification-driven commercial green roof media market.
- American Hydrotech: American Hydrotech provides waterproofing and green roof assembly systems and is an existing Naturcycle technology partner. It is comparable as a specification-driven green roof system supplier working with the same landscape-architect and contractor ecosystem.
- Profile Products: Profile Products is one of North America's largest manufacturers of engineered soils, green roof media, and erosion-control/golf/sports-field products. It competes directly with Naturcycle across custom engineered soils, green roof media, and DOT-spec materials, but operates at national scale.
- Recover Green Roofs: Recover Green Roofs designs and installs green roofs and rooftop farms, including the Boston Medical Center project with Naturcycle media. It is a comparable Northeast green roof builder/installer ecosystem participant that sources similar media.
- Agresource: Agresource produces compost, engineered soils, and soil blends in the Northeast US for landscaping, agriculture, and construction applications. Direct regional competitor overlapping with Naturcycle's compost manufacturing/blending and Northeast distribution.
- LiveRoof: LiveRoof is a major North American hybrid green roof system provider with proprietary media and module products. Comparable to Naturcycle as both supply engineered growing media to commercial green roof installations.
- Xero Flor America: Xero Flor America supplies pre-vegetated green roof mats and growing media systems in North America. Overlaps with Naturcycle on green roof media design and supply to commercial green infrastructure projects.
Broad incumbents
- Sustane Natural Fertilizer: Sustane manufactures compost-based natural fertilizers and soil amendments for agriculture, turf, and horticulture at scale. Comparable to Naturcycle's compost and soil amendment product lines, though focused more on bagged fertilizer than engineered soils.
- WeCare Denali / WeCare Organics: WeCare Denali is a large US compost and organic residuals recycler producing finished compost, engineered soils, and biosolids products across multiple states. A broader incumbent competing in compost manufacturing and distribution that overlaps with Naturcycle's compost sourcing and resale activities.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Naturcycle social profiles
Digital presenceNaturcycle compliance and trust
Trust signalCompliance2 records
Naturcycle financial estimates
Financial estimateRevenue estimate
Valuation estimate
Naturcycle leadership team
Management profileNumber of profiles
Profiles1 record
Naturcycle funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Naturcycle M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Naturcycle
What does Naturcycle do?
Naturcycle manufactures, custom blends, and distributes compost, engineered soils, and green roof media products for landscaping, agriculture, highway, and green infrastructure projects across the northeastern United States. The company operates blending facilities near Boston, New York City, and western New York and supplies products in bulk, super sacks, and bagged formats to contractors, landscape architects, municipalities, farms, and institutions.
Is Naturcycle a public or private company?
Naturcycle is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Naturcycle founded?
Naturcycle was founded in 2016. It employs 1 to 10 people.
How does Naturcycle make money?
Three revenue lines are on record. Compost Sales are the primary driver. The others are engineered Soil and Green Roof Media and sales Agent Services.
Who are Naturcycle's main competitors?
Direct peers on record are Rooflite, Columbia Green Technologies, American Hydrotech, Profile Products, Recover Green Roofs, Agresource, LiveRoof and Xero Flor America. Broad incumbents are Sustane Natural Fertilizer and WeCare Denali / WeCare Organics.
Does Naturcycle have an API?
No public API is recorded for Naturcycle.
What industry is Naturcycle in?
Naturcycle's product category is Soil and Compost Manufacturing. Its primary akta.pro industry code is BPALAEAH, Compost & Soil Amendment Product Manufacturing/Blending (Value-Added Organics), with a secondary code of BPALAEAI, Compost Product Distribution, Retail & Landscape Supply (Bulk/Bagged). Its NAICS code is 325315 and its SIC code is 4953.