Virtue: Airbnb Operations And Co-hosting

What Virtue: Airbnb Operations And Co-hosting does

Virtue Real Estate Services ("Virtue: Airbnb Operations And Co-hosting") is a privately held, small-scale Airbnb property management and co-hosting operator based in Richmond, United States, founded in 2018. The firm provides short-term rental owners with operational services covering the day-to-day running of Airbnb listings, including guest communication, check-in coordination, cleaning oversight, and listing optimization — though the source data does not enumerate the specific service scope in detail. The company positions itself as a co-hosting partner for rental owners who lack the time or expertise to manage listings themselves.

The company operates with a headcount of 1–10 employees, indicating a micro-operator profile rather than a scaled platform. No technology stack, software products, or proprietary systems are disclosed in the source material; the company's website (selltovirtue.com) renders only a loader/verification page with no substantive company information, pricing, product descriptions, or operational details. There is no evidence of investor backing, funding rounds, or M&A activity.

Virtue's business model, while not fully documented, is consistent with the standard short-term rental co-hosting model: the firm typically charges property owners a percentage of booking revenue (commonly 15–25%) in exchange for managing guest-facing operations. The firm's customer base is presumed to consist of individual short-term rental property owners in the Richmond, Virginia market, though no customer list, property count, or geographic reach data is available. The absence of disclosed financials, employees, technology, and operating history limits deeper analytical conclusions.

Name

Virtue: Airbnb Operations And Co-hosting

Website

https://selltovirtue.com

Company type

Private

Founded year

2018

Headcount range

1–10 employees

Short description

Virtue Real Estate Services is a privately held Richmond, US-based firm (founded 2018, 1–10 employees) that provides Airbnb property management and co-hosting services for short-term rental property owners.

Ownership category

akta.pro rank

Product category

Vacation Rental Management Services

NAICS

Other Traveler Accommodation (72119)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Co-Hosting & On-the-Ground Host Support (THAMAKAB)

akta.pro secondary industry

Co-Host / On-the-Ground Operations & Guest Services (BPAJAIAI)

Keywords

• Airbnb property management
• Short-term rental co-hosting
• Vacation rental services
• Airbnb host management
• STR operations support

Headquarters

HQ city

Richmond

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Core offering

Virtue: Airbnb Operations And Co-hosting provides Airbnb property management and co-hosting services for short-term rental owners. The company handles the day-to-day operations of Airbnb listings on behalf of property owners, allowing hosts to generate rental income without managing guests, calendars, and listings themselves.

Differentiator

Problem solved

Functional benefit

Products and services

• Airbnb Property Management and Co-hosting Full-service co-hosting arrangement for Airbnb hosts in which Virtue handles the day-to-day operations of short-term rental listings on behalf of property owners. The service is designed for individual Airbnb hosts who want to operate short-term rentals without personally managing guest communications, calendars, and listing details.

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Broad incumbents

• Sonder: Sonder operates a portfolio of short-term rental and apartment-style units across multiple U.S. cities with tech-enabled guest services. Comparable to Virtue in the operating-model layer (turnover cleaning, guest support, listing quality) but at corporate-housing scale rather than third-party co-host.
• Airbnb Co-Host Network: Airbnb's Co-Host Network directly connects owners with local co-hosts on the platform. It is the single largest distribution channel for the service Virtue offers and effectively sets the competitive benchmark for take-rates and service expectations in this category.
• Vacasa: Vacasa is the largest full-service vacation rental management company in North America, offering co-host and full-management services across thousands of markets including the Mid-Atlantic. Comparable to Virtue because both sell outsourced Airbnb/short-term-rental management to owners, but Vacasa operates at vastly greater scale.
• Guesty: Guesty is a property management software platform used by professional Airbnb managers and co-hosts worldwide. Comparable to Virtue because its customers include co-host operators in the same niche; Virtue could itself be a potential Guesty customer/operator.

Emerging players

• Hostaway: Hostaway is a vacation rental management and channel manager software provider serving professional managers and co-hosts. Comparable to Virtue because its end-users are the same operator persona (Airbnb co-hosts and property managers) that Virtue operates as.
• Properly: Properly provides turnover and operations software for short-term rental managers, including scheduling, cleaning, and inspection workflows. Comparable to Virtue because it serves the same co-host/manager operator and could be an enabling vendor for a small operator like Virtue.

Regional players

• Casai: Casai is a tech-enabled short-term rental operator focused on Latin America and select U.S. markets. Comparable as a regional, branded short-term rental manager that combines co-hosting with on-the-ground operations, illustrating the model Virtue pursues but in different geographies.
• Stay Charlottesville (regional co-host): Stay Charlottesville is a regional Virginia vacation rental manager offering full-service and co-hosting for short-term rental owners. Directly comparable to Virtue as a Virginia-based local co-host/manager competing for the same owner profile in adjacent metros.

Direct peers

• Evolve Vacation Rental: Evolve provides a hybrid professional-management/co-host model for vacation rental owners with national coverage. Directly comparable to Virtue because both target individual STR owners seeking hands-off management with Airbnb-friendly onboarding and revenue-share economics.
• TurnKey Vacation Rentals: TurnKey offers full-service vacation rental management with a focus on second-home owners. Directly comparable to Virtue in service scope (cleaning, guest support, listing optimization for owners), though TurnKey operates at a national scale and in selected regional markets.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat1 record

Key risks6 records

Key highlights4 records

Customer concentration

• LinkedInlinkedin.com/company/virtue-real-estate-services-llc

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Virtue: Airbnb Operations And Co-hosting