Mind of the Student

What Mind of the Student does

Mind of the Student (MOTS) is a UK-registered charity (charity number 1165035) that delivers mental health education programmes to secondary-school-aged young people, their parents and carers, and school communities across England. Founded in 2022 by Kieran Goodwin (nursing background) and Jaylan Sesli (psychology and healthcare background) — both of whom cite personal experience of mental health challenges in school — the charity operates a "360 Approach" that targets young people, parents/carers, and school communities in parallel. MOTS is headquartered at a registered address in Romford and runs in-person programmes primarily in schools and community centres, with active footprints in Havering, Southend on Sea, Aylesbury, and Basildon.

The product portfolio comprises five core programmes and three resource modules. The School Workshop is a full-day, whole-school assembly-format session covering depression, anxiety, confidentiality, social media, and exam stress. EmpowerU is a six-week community-based life skills programme for 11–13 year olds delivered in cohorts of up to 15. Ambassador Training is a four-hour peer-support certification course. Mind of the Parent equips parents/carers with tools for family mental health conversations, and EYMs (Empowering Young Minds) is a six-week programme for at-risk youth delivered in partnership with YourStance that combines CPR and bleed control with trauma-informed mental health support. These are complemented by downloadable student, parent, and teacher resources. There is no SaaS, API, mobile application, or AI-enabled product component — the offering is entirely human-facilitated and in-person.

MOTS is a non-profit funded primarily through charitable donations and partner underwriting rather than commercial revenue. The School Workshop is fully funded by Inner Spark for schools with 20%+ free school meal rate; EmpowerU is fully funded through local businesses, foundations, and community fundraising; and Ambassador Training operates on a part-funded model where schools pay £500 with the remaining £500 covered by local businesses or community fundraising. Donations are collected via JustGiving. As of the latest reported figures, MOTS cites 107,502 cumulative students reached, 13 school partners, 8 community partners, and 150+ communities reached, with headcount of 1–10 employees and no disclosed revenue.

Name

Mind of the Student

Legal name

Mind of the Student

Website

https://mindofthestudent.org.uk

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

1–10 employees

Short description

Mind of the Student is a UK-registered charity delivering mental health education programmes in schools and communities across England, serving secondary-school-aged young people, parents, and teachers through in-person workshops, six-week programmes, and downloadable resources.

Ownership category

akta.pro rank

Product category

Youth Mental Health Education Services

NAICS

Educational Support Services (61171), Educational Support Services (611710)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Mindfulness, Stress Management & Resilience Training (EDAMAIAD)

akta.pro secondary industry

Recreation Therapy, Stress Management & Mindfulness Programs (EDALAFAO)

Keywords

• Youth mental health education
• School mental health programmes
• Community wellbeing workshops
• Mental health charity services
• Peer support training

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Donations and Fundraising: MOTS relies on charitable donations from individuals and organisations. They use JustGiving platform for collecting donations. The public can support through donations to help reach more young people with mental health programmes.
2. Programme Funding from Partners: School Workshops are fully funded by Inner Spark for schools with 20%+ free school meal rate. EmpowerU is fully funded through local businesses, foundations, and community fundraising. Ambassador Training operates on a part-funded model where schools pay £500 and local businesses/community fundraising covers the remaining £500.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Mind of the Student delivers in-person mental health education programmes and workshops directly to secondary schools and community settings in England. Its portfolio comprises five core programmes (School Workshop, EmpowerU, Ambassador Training, Mind of the Parent, and EYMs) plus online resource libraries for students, parents and teachers. Programmes are facilitated by charity staff and clinically reviewed for content.

Product overview

Mind of the Student (MOTS) is a registered charity (1165035) delivering practical mental health programmes in schools and communities across England. The organisation operates a multi-product portfolio built around its '360 Approach' targeting young people, parents/carers, and school communities. Core offerings include the School Workshop (whole-school assembly-format sessions), EmpowerU (six-week community-based programme), Ambassador Training (peer support certification), Mind of the Parent (parent/carer workshops), and EYMs (youth violence prevention in partnership with YourStance). These are complemented by a digital resource library covering student mental health topics. The portfolio is delivered through in-person facilitation in schools and community centres, with no SaaS, API, or AI-enabled product components.

Differentiator

Problem solved

Functional benefit

Products and services

• School Workshop A full-day workshop delivered in secondary schools providing practical strategies for wellbeing, emotional regulation and resilience. Topics include depression, anxiety, confidentiality and social media (KS3) and exam stress (KS4). Up to 400 students per session in assembly format. Fully funded by Inner Spark for schools with a 20%+ free school meal rate; other schools can book via an online booking form.
• EmpowerU A six-week community-based life skills programme for 11-13 year olds supporting mental health and wellbeing through practical tools for emotional understanding, self-care, anti-bullying, online safety, and resilience building. Delivered in small cohorts of up to 15 participants in community centres in Havering and Southend on Sea. Fully funded through local businesses, foundations and community fundraising.
• Ambassador Training A four-hour training course teaching young people to recognise common mental health conditions, support peers, and act as mental health ambassadors in their school. Delivered in secondary schools with up to 15 students per course. Participants receive a certificate and badge upon completion. Schools pay £500 with the remaining £500 covered by local businesses or community fundraising (total programme cost £1,000).
• Mind of the Parent An interactive workshop designed to help young people look after their wellbeing by equipping parents and carers with practical tools for stress management, communication, and handling difficult emotional moments at home. Available only in certain areas, with contact required to check availability.
• EYMs (Empowering Young Minds) A six-week programme delivered in partnership with YourStance for young people at risk of exclusion or entering the criminal justice system. Focuses on serious youth violence prevention, combining CPR and bleed control with trauma-informed mental health and emotional regulation. Delivered across Youth Offending Teams and alternative provision.

Quantifiable outcome

• 98% of schools say workshops add value to mental health provision
• +5 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core and minor.

• YourStancecoreStrategic or Co-development PartnerMOTS delivers the Empowering Young Minds (EYMs) programme in partnership with YourStance. This six-week programme targets young people at risk of exclusion or entering the criminal justice system across Youth Offending Teams and alternative provision. The programme focuses on serious youth violence prevention, combining CPR and bleed control with trauma-informed mental health and emotional regulation.
• JustGivingminorOthersMOTS uses JustGiving platform for collecting donations from supporters. Donations help reach more young people with life-changing mental health programmes.
• 13 School PartnerscoreStrategic or Co-development PartnerMOTS works with 13 school partners to deliver mental health programmes. Schools include Bower Park Academy, Essa Academy, Emerson Park Academy, and others across England.
• 8 Community PartnerscoreStrategic or Co-development PartnerMOTS partners with 8 community organisations to deliver programmes including community centres in Havering and Southend on Sea for EmpowerU sessions.

Scale indicators14 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• YoungMinds: UK charity focused on improving the mental health and wellbeing of children and young people through campaigning, parent helpline, and training for professionals. Highly comparable mission and youth-focused audience to MOTS.
• Place2Be: UK children's mental health charity providing school-based counselling, training, and mental health programmes in primary and secondary schools. Directly comparable to MOTS in target audience, school-based delivery model, and charity-funded structure.
• Kooth: Digital mental health platform commissioned by the NHS and local authorities to provide anonymous, online counselling and wellbeing support for children and young people. Comparable audience and outcomes focus, but a digital rather than in-person delivery model.
• Papyrus (Prevention of Young Suicide): UK charity dedicated to the prevention of suicide in young people, providing training, awareness, and HOPELineUK support. Comparable youth mental health mission and school-targeted training programmes.
• Beat (Eating Disorders): UK charity supporting people affected by eating disorders, with significant school-based education and training programmes targeting adolescents. Comparable youth audience and school delivery channel.
• Anna Freud (formerly Anna Freud Centre): Charitable organisation dedicated to children's and young people's mental health, offering school-based training, clinical services, and research. Comparable to MOTS in evidence-based, school-targeted approach and clinical rigour.

Broad incumbents

• NSPCC / Childline: Large UK children's charity running Childline support services and school-based safeguarding and wellbeing programmes. Comparable school-facing delivery and children's welfare mission, but broader in scope.
• Mind (UK): Major UK mental health charity providing information, support, and campaigning across all age groups. Overlaps with MOTS on youth mental health resources but operates at much broader scale and adult focus.
• Rethink Mental Illness: National mental health charity providing advice, support groups, and campaigning, including services for younger adults. Comparable charity-led model serving people affected by mental health issues.

Others

• YourStance: Youth-focused charity delivering workshops on CPR, bleed control, and serious youth violence prevention in schools and alternative provision. Direct delivery partner of MOTS on the EYMs programme, with overlapping youth and school audience.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@MindoftheStudent
• Facebookfacebook.com/TheMOTSCharity
• Instagraminstagram.com/themotscharity
• LinkedInlinkedin.com/company/mind-of-the-student

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mind of the Student