PW MAINES LIMITED
PW Maines is a UK-based specialist poultry systems integrator that designs and delivers bespoke broiler, breeder, rearing, and layer production environments by combining its own design expertise with partner-supplied European equipment, serving UK poultry farms through direct enterprise field sales.
- Company typePrivate
- Founded1984
- HeadquartersCroft, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingServices
What PW MAINES LIMITED does
PW Maines Limited is a UK-based specialist poultry systems integration company founded in 1984 and headquartered in Solihull, England. The company designs and delivers bespoke, integrated poultry production environments for UK farms across four operational categories: broiler, breeder, rearing, and layer systems. Rather than acting as a standalone equipment reseller, PW Maines positions itself as a technical architect, combining its own systems-design expertise with partner products from established European manufacturers—Hotraco Agri (automation controls), Tecno (aviary systems), Once Animal Lighting by Signify (LED lighting), Plettenburg (heat exchangers), Lubing, Collinson (feeding silos), Scan-Air, and Holland Heater—into cohesive, optimized production environments.
The integrated systems encompass LED lighting (claiming up to 80% energy savings), climate and ventilation control, feeding and drinking distribution, heating (with Plettenburg heat exchangers delivering up to 85% heat recovery and up to 75% heating-cost savings), emission control, and centralized automation platforms such as the Fortica Max control system with a 12-inch touchscreen managing all critical house functions. Revenue is generated through hardware sales of complete integrated systems supplemented by professional services including installation coordination, commissioning, and ongoing technical support. Pricing is quote-based and tailored to site-specific farm requirements, with no standard public pricing.
The go-to-market is exclusively direct-to-farm enterprise field sales, with site visits, bespoke system design consultations, and managed installation across the United Kingdom. Marketing channels include industry events (British Pig & Poultry Fair 2026 at NEC Birmingham, Northern Broiler Conference, South West Poultry Conference), content marketing via blog and case studies, supplier-HQ training visits, and website lead-generation CTAs. The company reports 250+ projects delivered across UK poultry farms and claims 100% UK-based technical support. Ownership is privately held with no disclosed parent, institutional investors, or PE/VC backing.
PW MAINES LIMITED firmographics
Firmographics- Name
- PW MAINES LIMITED
- Legal name
- PW MAINES LIMITED
- Website
- https://pwmaines.co.uk
- Company type
- Private
- Founded year
- 1984
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- PW Maines is a UK-based specialist poultry systems integrator that designs and delivers bespoke broiler, breeder, rearing, and layer production environments by combining its own design expertise with partner-supplied European equipment, serving UK poultry farms through direct enterprise field sales.
- Ownership category
- akta.pro rank
PW MAINES LIMITED industry classification
Industry- Product category
- Poultry Farming Equipment Systems Integration
- NAICS
- Agricultural Implement Manufacturing (33311)
- SIC
- Farm Machinery & Equipment (3523)
- akta.pro primary industry
- Climate-Smart Farming & GHG Reduction (Emissions Accounting, Methane/N2O Reduction Practices) (AFAGAMAH)
Keywords
Where PW MAINES LIMITED is headquartered
LocationHeadquarters
- HQ city
- Croft
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
PW MAINES LIMITED business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Poultry Systems Integration & Equipment Sales: Design, supply, and integration of complete poultry environment systems including LED lighting, feeding systems, drinking systems, ventilation, heating, controls, and emission control. Revenue generated through equipment sales, custom system design, and managed installation services.
- Installation & Technical Services: Managed installation coordination with manufacturer support and on-site technical oversight, commissioning, and handover documentation services.
Go-to-market motion2 records
Distribution channels1 record
Marketing channels4 records
PW MAINES LIMITED product offering
Product offeringCore offering
PW Maines designs and integrates complete bespoke poultry production environments for UK commercial farms. The company combines climate control, LED lighting, feeding, drinking, ventilation, heating, controls, and emission control into cohesive automated systems, sourcing hardware from partner manufacturers and adding its own systems integration, installation, and ongoing technical support.
Product overview
PW Maines is a specialist poultry systems integration company that designs and delivers complete, bespoke poultry production environments. The company offers four core production system types (Broiler, Breeder, Rearing, and Layer Systems) supported by eight integrated product modules (LED Poultry Lighting, Feeding Systems, Drinking Systems, Controls/Ventilation, Emission Control, Poultry House Design, and Heating). The company acts as a technical integrator, combining its own system design expertise with partner products including Hotraco Agri's Fortica Max control platform, Tecno Aviary Systems, Collinson Silos, Once Animal Lighting by Signify, Lubing equipment, Scan-Air climate solutions, Plettenburg Heat Exchangers, and Holland Heater systems. All components are designed to work together as a cohesive, optimised poultry environment rather than as standalone equipment.
Differentiator
Problem solved
Functional benefit
Products and services
- Broiler Systems
Quantifiable outcome
- Up to 80% energy savings with programmable LED lighting dimming and custom control integration
- +3 more outcomes
Companies that use PW MAINES LIMITED
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles4 records
PW MAINES LIMITED technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature8 records
PW MAINES LIMITED partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core.
- Tecno Poultry EquipmentcoreItalian manufacturer of smart poultry farming solutions. Partnership delivers aviary systems, layer equipment, and accessories for UK poultry customers. PW Maines and Tecno share a united goal of providing the UK customer with the best equipment solution for highest quality eggs without compromising welfare.
- Hotraco AgricoreProvider of complete poultry automation systems regulating, controlling and monitoring barn processes. Products include Fortica control systems, feed and water control, animal weighing, and farm management solutions.
- Once Animal Lighting (Signify)coreLeading provider of LED poultry lighting with scientifically proven light recipes mimicking natural daylight. Products include NatureDynamics systems, DOME luminaires, TULEX HO tube lights, and BioShift chambers for biosecurity.
- PlettenburgcoreDutch manufacturer of heat exchangers and air mixers for poultry sheds. Products support rearing, laying hens, broiler and parent operations with high heat recovery rates and energy savings.
- LubingcoreProvider of aviary management systems including ultrasonic cleaning, automatic flushing, and egg conveyor systems. Products offer optimised poultry equipment solutions for UK farms.
- CollinsoncoreUK manufacturer of automated feeding solutions including County S1, S3, and T1 range silos. Products reduce waste, avoid labour costs, ensure consistency, and keep flocks safe and healthy.
- Scan-AircoreProvider of climate control solutions including ventilation, daylight, and pop-hole systems. Expert knowledge and innovative quality products for complete barn climate management.
- Holland HeatercoreGlobal manufacturer of cost-efficient agricultural heaters, fans, and climate solutions. Products include HB Series gas/propane heaters with over 40 years of expertise.
Scale indicators3 records
Recent moves6 records
Expansion highlights3 records
PW MAINES LIMITED competitors and assessment
Company assessmentDirect peers
- Roxell: Belgian manufacturer of poultry feeding, drinking, and climate systems serving broiler, layer, breeder, and turkey operations globally. Comparable in offering integrated feeding and housing systems with focus on performance and welfare.
- Vencomatic Group: Dutch poultry housing specialist offering aviary systems, nest solutions, and climate control for layers, breeders, and broilers across Europe. Directly comparable product portfolio and integrator approach focused on welfare-optimized production environments.
- Facco Poultry Equipment: Italian poultry equipment manufacturer offering aviary, cage, feeding, and climate systems for layers and breeders. Comparable European specialist serving similar customer segments with vertically integrated product range.
- Hartmann Life Sciences: European poultry equipment manufacturer offering turnkey housing, climate, and feeding solutions for broilers, layers, and breeders. Comparable mid-sized European integrator with similar product breadth and customer profile.
- Salmet: German poultry housing systems manufacturer specializing in aviary and cage-free layer systems, broiler, and breeder housing. Similar systems integration approach focused on welfare-compliant poultry environments across Europe.
- Valco Companies: US-based poultry equipment manufacturer offering feeding, drinking, climate, and nesting systems. Comparable full-range poultry systems provider with integrator-style approach to serving broiler and layer operations.
- Big Dutchman: World's largest poultry equipment manufacturer offering integrated housing, feeding, climate, and egg handling systems globally. Most directly comparable to PW Maines as a one-stop poultry systems provider serving broiler, layer, and breeder operations with end-to-end solutions.
Emerging players
- Petersime: Belgian specialist in hatchery incubation equipment for poultry operations. Adjacent peer focused on a specific lifecycle stage (hatching) where PW Maines' breeder systems integrate with downstream production environments.
Broad incumbents
- Munters: Global leader in climate control solutions including ventilation, heating, and cooling for agricultural and industrial applications. Overlaps with PW Maines on ventilation and heating modules but operates at much larger scale across multiple industries beyond poultry.
- CTB / Chore-Time: Major US poultry and egg production equipment brand under CTB, Inc., offering feeding, ventilation, climate, and egg handling systems. Comparable product range but part of broader Berkshire Hathaway-owned ag equipment conglomerate.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
PW MAINES LIMITED social profiles
Digital presencePW MAINES LIMITED financial estimates
Financial estimateRevenue estimate
Valuation estimate
PW MAINES LIMITED leadership team
Management profileNumber of profiles
PW MAINES LIMITED funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
PW MAINES LIMITED M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about PW MAINES LIMITED
What does PW MAINES LIMITED do?
PW Maines designs and integrates complete bespoke poultry production environments for UK commercial farms. The company combines climate control, LED lighting, feeding, drinking, ventilation, heating, controls, and emission control into cohesive automated systems, sourcing hardware from partner manufacturers and adding its own systems integration, installation, and ongoing technical support.
Is PW MAINES LIMITED a public or private company?
PW MAINES LIMITED is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was PW MAINES LIMITED founded?
PW MAINES LIMITED was founded in 1984. It employs 1 to 10 people.
Where is PW MAINES LIMITED based?
PW MAINES LIMITED is headquartered in Croft, United Kingdom, in the Europe region.
How does PW MAINES LIMITED make money?
Two revenue lines are on record. Poultry Systems Integration & Equipment Sales are the primary driver. The others are installation & Technical Services.
Who are PW MAINES LIMITED's main competitors?
Direct peers on record are Roxell, Vencomatic Group, Facco Poultry Equipment, Hartmann Life Sciences, Salmet, Valco Companies and Big Dutchman. Petersime is listed as an emerging player. Broad incumbents are Munters and CTB / Chore-Time.
Does PW MAINES LIMITED have an API?
No public API is recorded for PW MAINES LIMITED.
What industry is PW MAINES LIMITED in?
PW MAINES LIMITED's product category is Poultry Farming Equipment Systems Integration. Its primary akta.pro industry code is AFAGAMAH, Climate-Smart Farming & GHG Reduction (Emissions Accounting, Methane/N2O Reduction Practices). Its NAICS code is 33311 and its SIC code is 3523.