Inner Sun Yoga Studio LLC

What Inner Sun Yoga Studio LLC does

Inner Sun Yoga Studio LLC is a Wisconsin-based, founder-owned wellness practice operated primarily as a solo practitioner business by Deb Sommerhalder. Founded in 2006 after more than two decades of prior yoga teaching, the company is headquartered at 1000A Oregon St. in Oshkosh, co-located inside the Restorative Wellness Center, with additional classes hosted at Yoga Elements (Menasha) and BE: Center for Holistic Health and Healing (Appleton). The business generated no external funding and operates with a stated headcount of 1-5. In 2024 it transitioned away from owning a physical studio space, moving to a distributed model that relies on partner wellness centers to extend geographic reach within Wisconsin.

The core product is the Sound Vibrational Experience, a branded Peter Hess Sound Massage offering built around therapy-grade Himalayan singing bowls played on and around the fully clothed body to deliver vibrations targeting meridians, chakras, and the lymphatic system. Adjacent service lines include one-on-one and small-group private yoga, Zoom-based online classes with a free on-demand video library, specialized oncology-support sound sessions, an end-of-life doula practice, and an annual women's wellness retreat held at the Aldrich Guest House in Galena, Illinois, capped at 8 participants. The technology stack is intentionally low-tech: a Squarespace/Wix-style website, MassageBook.com for scheduling and gift certificates, Zoom for remote classes, and MailChimp for email; no AI, app, or proprietary software is in evidence.

Revenue is generated entirely through direct-to-consumer service fees and packages, with a monthly membership ($69/month, 4-month minimum commitment) providing the only recurring billing mechanic. Sound massage is priced at $89 per hour with tiered multi-pack discounts; private yoga at $55-$75 per session depending on package size; Zoom classes from $10 per drop-in to $54 per unlimited month; end-of-life services at $40-$65 per session with hardship accommodation. Customer acquisition runs on personal reputation, partner-studio cross-promotion, the MassageBook marketplace, and community word-of-mouth, with no paid advertising channels visible. Customer segments span general wellness adults, individuals with chronic conditions including cancer and fibromyalgia, end-of-life clients and caregivers, retreat-seeking women, and remote-distance yoga practitioners.

Name

Inner Sun Yoga Studio LLC

Legal name

Inner Sun Yoga Studio, LLC

Website

https://innersunyogastudio.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

Inner Sun Yoga Studio LLC is a Wisconsin-based, founder-owned wellness practice delivering Peter Hess Sound Massage, private and online yoga, end-of-life doula services, and small women's wellness retreats to individual consumers in Oshkosh, Menasha, Appleton, and via Zoom.

Ownership category

akta.pro rank

Product category

Holistic Wellness Services

NAICS

Offices of Other Health Practitioners (6213)

SIC

Services-Health Services (8000), Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

Sound Meditation & Sound Bath Sessions (HSADAJAD)

akta.pro secondary industries

General Yoga Instruction (Hatha/Vinyasa/Flow) (HSADACAA), Private 1:1 Yoga/Pilates & Small-Group Sessions (HSADACAI), Meditation Retreats, Workshops & Immersive Programs (HSADAJAF), Yoga & Meditation Experiences (Studio Classes, Guided Meditation, Mindfulness) (THAJAHAA)

Keywords

• Sound healing therapy
• Private yoga instruction
• End of life services
• Wellness retreat programs
• Myofascial release therapy

Headquarters

HQ city

Oshkosh

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Private Yoga Sessions: One-on-one or small group (up to 3) private yoga sessions at $75 per 60-minute session. Offered as single sessions, 3-packs, and 8-packs. New client discount available. Can be customized to include sound healing and therapy ball rolling.
2. Peter Hess Sound Massage Sessions: Individual sound massage sessions offered at $89/hr, with multi-pack discounts ($237 for 3-pack, $450 for 6-pack). Extended play add-ons available for $15. Includes lymphatic activation and myofascial release sessions.
3. Sound Massage Membership: Monthly membership at $69/month for one sound massage per month at the main Oshkosh office. Additional sessions available at $65 each. Requires 4-month minimum commitment. Unused visits carry over.
4. Couple & Group Sessions: Couple sessions at $120 for 75 minutes. Group sound bath sessions at $108 for 60 minutes (max 4 participants). Off-site pricing available by phone inquiry.
5. Online Zoom Yoga Classes: Live online yoga classes via Zoom at $10 single visit, $32 for 4 visits, or $54 for an unlimited monthly pass. Payment via Venmo, PayPal, check, or cash.
6. End of Life Services: End of life doula/care services at $40 per 50-minute session or $65 with sound massage. Offered as single sessions or 3-packs. Free initial consultation provided. Financial hardship accommodation available.
7. Retreats: Annual multi-day women's wellness retreats (Galena, IL) including lodging, meals, yoga, sound baths, and workshops. Requires a $250 non-refundable deposit. Revenue generated through registration fees collected by the studio.

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels7 records

Core offering

Inner Sun Yoga Studio LLC delivers one-on-one and small-group Peter Hess Sound Massage sessions, private and partner-studio yoga classes, end-of-life doula services, and annual wellness retreats in Wisconsin. The studio combines certified sound healing (Levels I-IV, Sound Massage for Cancer) with traditional yoga, myofascial release therapy, and breathwork under founder Deb Sommerhalder. Services are sold individually, in multi-packs, or through a $69/month sound massage membership, with a free on-demand video library supporting remote practice.

Product overview

Inner Sun Yoga Studio LLC offers a holistic wellness practice centered around sound healing and yoga instruction. The core offerings include Peter Hess Sound Massage sessions (branded as Sound Vibrational Experience), private yoga sessions, and online Zoom classes. The studio provides specialized services such as Lymphatic Activation with myofascial release, Sound Massage for Cancer patients, End of Life Services, and Yoga & Therapy Ball Privates. Additional offerings include an on-demand video library for at-home practice and annual women's wellness retreats in Galena, Illinois. Services can be purchased individually, as multi-pack bundles, or through a monthly membership program.

Differentiator

Problem solved

Functional benefit

Brands

• Sound Vibrational Experience: Peter Hess Sound Massage service offering sound healing through Tibetan singing bowls played on the body
• Intuitive Yoga Experience

Products and services

• Peter Hess Sound Massage / Sound Vibrational Experience Sound healing sessions using Peter Hess Himalayan singing bowls placed on and around the fully clothed body to deliver vibrations targeting meridians, chakras, and lymphatic system. Sold as $89 single sessions, multi-packs, and a $69/month membership.
• Private Yoga Sessions One-on-one or small group (up to 3) yoga sessions covering breath work, meditation, alignment, trauma release, and pain management. Priced at $75 per 60-minute session with 3-pack and 8-pack discounts.
• Yoga & Therapy Ball Privates Private sessions incorporating myofascial therapy ball rolling (Roll Model Method) and optional sound healing for pain management, mobility improvement, and self-care technique education.
• Lymphatic Activation & Myofascial Release with Tune Up Therapy Ball & Sound 75-minute self-care massage technique combining breath, hands, Tune Up therapy balls, and sound massage to release fascial restraints, drain lymph systems, and improve posture and recovery. Priced at $108 per session, $196 for 2-pack.
• Sound Massage for Cancer Specialized Peter Hess sound massage using techniques on and off the body to complement conventional medical therapies. Targets fatigue, post-chemotherapy cognitive impairment, and polyneuropathy from cancer treatments.
• Sound Massage for Kids Gentle Peter Hess sound massage adapted for children, providing grounding and relaxation experiences for young clients.
• End of Life Services Certified End of Life Specialist services using sound, meditation, and coaching to support individuals and caregivers through the physical, emotional, and spiritual process of death. Priced at $40 per 50-minute session, $65 with sound massage. Includes free initial consultation and hardship accommodation.
• Online Zoom Yoga Classes Live online yoga classes via Zoom offering breath work, movement, postures, relaxation, and meditation with optional sound healing elements. Priced at $10 single visit, $32 for 4 visits, or $54 for an unlimited monthly pass.
• Video Library (On-Demand Classes) Free pre-recorded video library of short yoga practices accessible anytime via the website, supporting at-home practice between sessions.
• Galena Women's Retreat Annual multi-day women's wellness retreat at Aldrich Guest House in Galena, IL, featuring yoga, sound baths, ceremony, embodiment coaching, and relaxation. Includes lodging, meals, and happy hour. Capped at 8 participants with $250 non-refundable deposit.

Quantifiable outcome

• Significant reduction in hip pain and improved mobility after one month of customized yoga routine
• +2 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature4 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Restorative Wellness CentercoreChannel Partner/ Reseller/ DistributorInner Sun Yoga Studio's main office is housed inside Restorative Wellness Center in Oshkosh, WI. This co-location arrangement allows the studio to serve clients from a physical wellness space without maintaining a standalone studio.
• Yoga ElementscoreChannel Partner/ Reseller/ DistributorDeb Sommerhalder teaches group yoga classes and specialty workshops at the Yoga Elements studio in Menasha, WI. Classes are registered and managed through the Yoga Elements website (Pike13 software). This arrangement extends Inner Sun's geographic reach into the Fox Cities area.
• BE: Center for Holistic Health and HealingcoreChannel Partner/ Reseller/ DistributorDeb Sommerhalder teaches group yoga classes and specialty workshops at the BE: Center in Appleton, WI. Classes are registered through the BE Center's platform. This partnership expands the studio's presence into the Appleton market.
• Molly Jansen (Swan In the Lotus)coreStrategic or Co-development PartnerCo-host of the annual Galena women's retreat alongside Deb Sommerhalder. Molly Jansen (of Swan In the Lotus Yoga & Wellness) brings complementary yoga, embodiment coaching, and ceremony expertise. The retreat is a joint product of both practitioners.
• Aldrich Guest HouseminorOthersExclusive venue for the annual Galena women's retreat. An elegant bed and breakfast in Galena, Illinois providing lodging, meeting space, breakfast, and happy hour for retreat attendees. Provides a quiet, sacred space for yoga, ceremony, and sound healing sessions.
• MassageBook.comminorGTM or Marketing PartnerOnline booking and gift certificate platform used by Inner Sun Yoga Studio for client scheduling and promotional offers (e.g., Summer Sound Massage Sale). Clients book appointments and purchase gift certificates through the MassageBook platform.
• Peter Hess Academy / Institute for Sound Massage TherapycoreStrategic or Co-development PartnerDeb Sommerhalder is a certified Peter Hess Sound Massage practitioner (Levels I-IV) and Sound Massage for Cancer practitioner, certified through the Peter Hess Academy. The Peter Hess method is the foundational methodology for all sound healing services offered by the studio.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Emerging players

• Othership: Modern bathhouse and sound-healing concept. Emerging player because it has productized sound bath and meditation sessions in a multi-modal wellness setting, signaling where boutique sound-healing services like Inner Sun's could be packaged and scaled in a consumer brand.
• MNDFL: Multi-location yoga and meditation studio brand. Emerging player because it pairs yoga instruction with guided meditation and sound-based modalities at small scale, mirroring Inner Sun's combined yoga-plus-sound positioning while testing scalable studio economics in adjacent markets.

Broad incumbents

• CorePower Yoga: Large multi-region yoga studio chain. Broad incumbent because it operates the same vertical (group yoga classes, teacher-training pipelines, digital content) at massive scale, setting consumer expectations and pricing benchmarks against which boutique studios like Inner Sun compete.
• Y7 Studio: National boutique yoga and wellness brand. Broad incumbent because it competes for the same lifestyle wellness consumer with branded yoga formats, teacher-led sound/meditation add-ons, and a comparable premium-studio positioning Inner Sun uses at a sub-scale level.

Others

• Mindbody (acquired by ClassPass): Booking and business management SaaS for wellness studios. Adjacent ecosystem player because it powers appointment scheduling, retail gift certificate flows, and consumer discovery for studios like Inner Sun, shaping both the operational tooling and the channel against which independent studios compete.
• MassageBook: Booking platform specialized for massage and bodywork. Adjacent ecosystem player because it is Inner Sun's primary scheduling and gift-certificate channel, defining how the studio acquires bottom-of-funnel demand and is findable to consumers searching for similar services.

Direct peers

• Swan In the Lotus Yoga & Wellness: Wisconsin-based practitioner brand run by Molly Jansen, Inner Sun's retreat co-host. Direct peer because it offers overlapping yoga, embodiment coaching, and ceremony-based wellness services to the same Wisconsin women's wellness segment and co-creates Inner Sun's flagship retreat product.
• Restorative Wellness Center (Oshkosh): The Oshkosh wellness center housing Inner Sun's main office. Direct peer because it offers overlapping massage and wellness services from the same physical space, sharing foot traffic and customer base with Inner Sun while setting pricing benchmarks for similar services in the local market.
• Yoga Elements (Menasha): A Wisconsin-based yoga studio in Menasha where Inner Sun's founder teaches group classes. Direct peer because it offers Hatha/Vinyasa-style yoga in the same Fox Cities market with overlapping instructors and clientele; an apples-to-apples local comparison for class-pass pricing, attendance, and partner-studio distribution dynamics.
• BE: Center for Holistic Health and Healing: A multi-modality holistic wellness center in Appleton, WI where Inner Sun teaches classes and workshops. Direct peer because it competes for the same Wisconsin wellness consumer with yoga, sound healing, and adjacent holistic services, and serves as a host venue that shapes Inner Sun's distribution footprint.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/inner-sun-yoga-studio-llc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Inner Sun Yoga Studio LLC