FARESIN GROUP
Faresin Industries is a privately held Italian agricultural machinery manufacturer (founded 1973, Breganze) producing mixer wagons (5–46 m³) and telehandlers (6–17 m boom, 2.6–7 t lift), including full electric variants, for global livestock and dairy farming customers via a dealer and distributor network.
- Company typePrivate
- Founded1973
- HeadquartersBreganze, Italy
- Headcount—
- GTM typeB2B
- OfferingHardware or Manufacturing
What FARESIN GROUP does
Faresin Industries S.p.A. is an Italian agricultural machinery manufacturer founded in 1973 by current President Sante Faresin and headquartered in Breganze, Vicenza, Italy. The company designs, produces, and sells mixer wagons (self-propelled, trailed, and stationary models with 5–46 m³ capacity) and telehandlers (6–17 m boom reach, 2.6–7 t lift) for livestock, dairy, and industrial material-handling applications. A full electric variant of both product lines was launched in 2018.
The company's underlying technology is organized around a "Precision Feeding" platform: proprietary PF tub and auger geometry, Long Life AISI 304 stainless steel coating (claimed to cut maintenance costs by 50%), the PoliSPEC NIR spectrophotometer for real-time feed analysis, AI Feeding software for predictive ration management, Ecotronic process automation, the Farm Manager Web cloud platform, and Farmatics telematics for remote machine monitoring. R&D on next-generation autonomous electric mixer wagons is conducted under the ERAMIX project in partnership with the University of Padua, Service Group R&D, and the Italian Ministry of Enterprises and Made in Italy (MIMIT).
Faresin operates a B2B hardware-led business model, selling through a global network of subsidiaries, distributors, and dealers in 9+ languages across Europe, North America, and other markets, with quote-based pricing. Recent 2026 distribution agreements with Bergerat Monnoyeur (France) and Zeppelin Danmark (Denmark) extend telehandler reach. Revenue is supplemented by an extended-warranty program (up to 36 months / 5,000 working hours), Faresin Academy dealer technician training, original spare parts, and a direct-to-consumer branded merchandise e-commerce store (shop.faresin.com). The company is privately held by the founding family with no disclosed subsidiaries, institutional investors, or listing.
FARESIN GROUP firmographics
Firmographics- Name
- FARESIN GROUP
- Legal name
- Faresin Industries S.p.A.
- Website
- https://faresin.com
- Company type
- Private
- Founded year
- 1973
- Operating status
- Operating
- Short description
- Faresin Industries is a privately held Italian agricultural machinery manufacturer (founded 1973, Breganze) producing mixer wagons (5–46 m³) and telehandlers (6–17 m boom, 2.6–7 t lift), including full electric variants, for global livestock and dairy farming customers via a dealer and distributor network.
- Ownership category
- akta.pro rank
FARESIN GROUP industry classification
Industry- Product category
- Agricultural Machinery
- NAICS
- Mechanical Power Transmission Equipment Manufacturing (333613)
- SIC
- Industrial Trucks, Tractors, Trailors & Stackers (3537)
- akta.pro primary industry
- Bulk Handling & Conveying for Processing Lines (Augers, Elevators, Conveyors) (AFAAAJAJ)
- akta.pro secondary industry
- Skid Steer & Compact Track Loaders (IMAHAAAE)
Keywords
Where FARESIN GROUP is headquartered
LocationHeadquarters
- HQ city
- Breganze
- HQ country
- Italy
- HQ region
- Europe
Offices1 record
Markets served
FARESIN GROUP business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Agricultural Machinery Manufacturing: Design, manufacture, and sale of mixer wagons (self-propelled, trailed, stationary) with capacities from 5 to 46 cubic meters, telehandlers with boom reach from 6 to 17 meters and lifting capacity from 2.6 to 7 tonnes, and Full Electric variants of both product lines. This is the primary revenue driver.
- After-Sales Services: Extended warranty (up to 36 months / 5,000 working hours), technical support, original spare parts, and Faresin Academy training programs for dealer service technicians.
- Merchandise E-Commerce: Online merchandise store (shop.faresin.com) selling branded apparel and accessories including T-shirts, soft shell jackets, waterproof jackets, hats, and winter caps. Revenue from consumer/brand merchandise sales.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Official Faresin Merchandise Store – individual branded apparel items |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
FARESIN GROUP product offering
Product offeringCore offering
Faresin Industries designs, manufactures, and sells agricultural machinery — primarily mixer wagons (self-propelled, trailed, and stationary models with 5–46 cubic meter capacities) and telehandlers (6–17 meter boom reach, 2.6–7 tonne lifting capacity). Both product lines are available in fully electric variants under the Full Electric brand. The company also offers related services such as extended warranty, spare parts, technical support, and Faresin Academy training for dealer service technicians.
Product overview
Faresin Industries is an Italian agricultural machinery manufacturer based in Breganze, founded in 1973, producing a comprehensive portfolio of mixer wagons and telehandlers. The core product lines include Carri Miscelatori (mixer wagons) available as self-propelled, trailed, or stationary models with capacities from 5-46 cubic meters, and Sollevatori Telescopici (telehandlers) with boom lengths of 6-17 meters and lifting capacities of 2.6-7 tons. Both product lines are available under the Full Electric sub-brand launched in 2018 featuring fully electric variants. The technology ecosystem includes AI Feeding for precision farming, NIR Analysis using polySPEC NIR spectrophotometry, Ecotronic automation, Farm Manager Web cloud platform, and Farmatics telematics for remote monitoring. The Leader PF series represents the precision feeding mixer wagon lineup with various auger configurations and Long Life stainless steel protection options.
Differentiator
Problem solved
Functional benefit
Brands
- FULL ELECTRIC: Full line of fully electric mixer wagons and telehandlers launched in 2018, featuring electric propulsion systems for sustainable agriculture.
- Farmatics
- Faresin Academy
- Leader PF
Products and services
- Carri Miscelatori (Mixer Wagons) Self-propelled, trailed, or stationary mixer wagons for livestock feed mixing, with vertical or horizontal mixing augers and capacities from 5 to 46 cubic meters. Designed for precision feeding in dairy and livestock operations, including the Leader PF1, PF2 Plus, and PF3 Plus precision feeding series.
- Sollevatori Telescopici (Telehandlers) Agricultural and industrial telehandlers with boom lengths from 6 to 17 meters and lifting capacities from 2.6 to 7 tonnes. Available in diesel and full electric variants for agricultural, livestock, construction, and industrial applications.
- Full Electric Line Complete line of fully electric mixer wagons and telehandlers featuring electric propulsion systems for sustainable agriculture with zero emissions. Includes self-propelled mixer wagons, trailed mixers, and telehandlers.
- Extended Warranty Extended warranty service covering up to 36 months and maximum 5,000 operating hours from dealer delivery, available in three coverage levels.
Quantifiable outcome
- Maintenance costs reduced by 50% via Long Life stainless steel coating
- +3 more outcomes
Companies that use FARESIN GROUP
Customer profileNamed customers9 records
Segments1 record
Ideal customer profiles1 record
FARESIN GROUP technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability5 records
Feature10 records
FARESIN GROUP partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered strategic and core.
- Zeppelin DanmarkstrategicFaresin Industries and Zeppelin Danmark signed a strategic distribution agreement for telehandlers in Denmark (June 2026). This partnership strengthens Faresin's international presence and expands Zeppelin Danmark's product offering in the Danish market.
- Bergerat MonnoyeurstrategicBergerat Monnoyeur and Faresin Industries signed a strategic partnership to develop the telehandler market in France (May 2026). Bergerat Monnoyeur, as an established equipment distributor, will distribute Faresin telehandlers to the French market.
- University of PaduacoreThe University of Padua collaborates with Faresin Industries R&D team in the ERAMIX project (Electric and Robot driven mixing technologies for the future sustainable agriculture), supported by the Italian Ministry of Enterprises and Made in Italy (MIMIT). The university provides research expertise alongside Service Group R&D for industrial research and experimental development.
- Service Group R&DcoreService Group R&D is a specialist external partner collaborating with Faresin Industries R&D team on the ERAMIX project. The collaboration includes Life Cycle Assessment (LCA) for environmental impact quantification and development of electric propulsion and autonomous driving features for mixer wagons.
Scale indicators9 records
Recent moves6 records
Expansion highlights6 records
FARESIN GROUP competitors and assessment
Company assessmentDirect peers
- Seko Industries: Italian mixer wagon manufacturer specializing in horizontal and vertical auger feed mixers for dairy and beef operations. Direct competitor in the European mixer wagon segment with comparable product configurations.
- Merlo S.p.A. Italian telehandler manufacturer producing agricultural and industrial telescopic handlers with comparable boom reach and lifting capacity ranges. Direct peer for Faresin's Sollevatori Telescopici product line.
- Storti S.p.A. Italian mixer wagon manufacturer based in Verona producing self-propelled and trailed feed mixing wagons for livestock farming. Direct competitor to Faresin's core carri miscelatori line in the European dairy market.
- Trioliet: Dutch specialist manufacturer of mixer wagons and feed mixing technology for livestock operations. Directly comparable to Faresin's mixer wagon core product line, serving the same dairy and beef farmers with self-propelled, trailed, and stationary models and digital feeding software.
- Kuhn Group (Bucher Industries): French-headquartered manufacturer of mixer wagons, feed mixers, and broader agricultural machinery, owned by Swiss-listed Bucher Industries. Closely comparable product portfolio in mixer wagons, with substantially larger global footprint.
Broad incumbents
- CNH Industrial (CASE IH / New Holland): Global agricultural and construction equipment major owning CASE IH and New Holland brands. Overlaps with Faresin in telehandlers and agricultural machinery broadly, with vastly larger distribution, service network, and R&D capabilities.
- Manitou Group: French global leader in telehandlers and material handling equipment, with significant presence in agricultural telehandlers. Comparable product offering in telehandlers plus broader material handling portfolio and substantially larger scale.
- DeLaval: Swedish-headquartered global supplier of dairy farming equipment and solutions, including integrated farm management systems. Overlaps with Faresin's dairy farm customer base and complementary software ecosystem.
- JCB (J.C. Bamford Excavators): British global manufacturer of agricultural telehandlers (Loadall series) and broader construction equipment. Serves the same agricultural customer base for telehandlers but as part of a much wider equipment portfolio.
Emerging players
- Lely: Dutch manufacturer specializing in dairy automation including robotic milking and automated feeding systems. Comparable focus on precision livestock farming and software-driven dairy operations, intersecting with Faresin's AI Feeding and Farm Manager Web roadmap.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
FARESIN GROUP social profiles
Digital presenceFARESIN GROUP financial estimates
Financial estimateRevenue estimate
Valuation estimate
FARESIN GROUP leadership team
Management profileNumber of profiles
Profiles1 record
FARESIN GROUP funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
FARESIN GROUP M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about FARESIN GROUP
What does FARESIN GROUP do?
Faresin Industries designs, manufactures, and sells agricultural machinery — primarily mixer wagons (self-propelled, trailed, and stationary models with 5–46 cubic meter capacities) and telehandlers (6–17 meter boom reach, 2.6–7 tonne lifting capacity). Both product lines are available in fully electric variants under the Full Electric brand. The company also offers related services such as extended warranty, spare parts, technical support, and Faresin Academy training for dealer service technicians.
Is FARESIN GROUP a public or private company?
FARESIN GROUP is a private company. It is classified as family owned and is currently operating.
When was FARESIN GROUP founded?
FARESIN GROUP was founded in 1973.
Where is FARESIN GROUP based?
FARESIN GROUP is headquartered in Breganze, Italy, in the Europe region.
How does FARESIN GROUP make money?
Three revenue lines are on record. Agricultural Machinery Manufacturing is the primary driver. The others are after-Sales Services and merchandise E-Commerce.
Who are FARESIN GROUP's main competitors?
Direct peers on record are Seko Industries, Merlo S.p.A., Storti S.p.A., Trioliet and Kuhn Group (Bucher Industries). Broad incumbents are CNH Industrial (CASE IH / New Holland), Manitou Group, DeLaval and JCB (J.C. Bamford Excavators). Lely is listed as an emerging player.
Does FARESIN GROUP have an API?
No public API is recorded for FARESIN GROUP.
What industry is FARESIN GROUP in?
FARESIN GROUP's product category is Agricultural Machinery. Its primary akta.pro industry code is AFAAAJAJ, Bulk Handling & Conveying for Processing Lines (Augers, Elevators, Conveyors), with a secondary code of IMAHAAAE, Skid Steer & Compact Track Loaders. Its NAICS code is 333613 and its SIC code is 3537.