CROMER GOLF CLUB
Cromer Golf Club is a not-for-profit, member-owned private golf club on Sydney's Northern Beaches, operating an 18-hole championship course, membership tiers, Pro Shop, PGA-led coaching, and venue hire for weddings and corporate events.
- Company typePrivate
- Founded1926
- HeadquartersCromer, Australia
- Headcount11–50
- GTM typeB2C
- OfferingServices
What CROMER GOLF CLUB does
Cromer Golf Club Ltd. is a private, not-for-profit members golf club established in 1926 and headquartered on Sydney's Northern Beaches at 2-10 Cromer Road, Cromer, NSW, adjacent to Narrabeen Lagoon and Garigal National Park. The club operates an 18-hole par 70 championship course (designed by architect James Wilcher, 2003-2005) with 20 premium A1/A4 bentgrass greens (replaced 2011), 61 bunkers, a 210-metre practice range, a clubhouse with Black Swan Cafe and Members' Bar, two private function rooms (Cathedral Room and Melaleuca Room), and an on-site Pro Shop.
The club generates revenue through multiple streams: membership subscriptions across eight tiers (Full Playing $5,350, Active Playing $4,025, Social Playing $3,125, Business/Corporate $6,970, Junior $895, Cadet $620, Country/Overseas from $940, and Community $25 annually) with entrance fees at 200% of subscription; green fees and trial rounds ($150); Pro Shop retail and custom club fitting; PGA-led lessons and group clinics; the Junior Golf Academy and Women's Cygnets Beginner Program; and function/venue hire for weddings (60-250 guests), corporate golf days (up to 128 players), and wakes and life celebrations. Distribution is direct sales via website enquiry forms, a Microsoft Forms application process with Board approval, and on-site walk-in retail. Membership is supported by reciprocal arrangements with 15+ clubs across Australia, New Zealand, Singapore, Malaysia, South Africa, Canada, and the UK.
The club is member-owned and governed by a Board of Directors, with operations led by General Manager Jason Atkins, Director of Golf Lauren Sheils, Golf Operations Manager Darren See Hoe, and Course Superintendent Leon Hennessy. Go-to-market is sales-led for membership acquisition and event-driven for corporate and community engagement, headlined by the Kent Relocation Group-sponsored NSW PGA Senior Championship 2025 and the annual charity day that has raised over $930,000 for local charities.
CROMER GOLF CLUB firmographics
Firmographics- Name
- CROMER GOLF CLUB
- Legal name
- Cromer Golf Club Ltd.
- Website
- https://cromergolfclub.com.au
- Company type
- Private
- Founded year
- 1926
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Cromer Golf Club is a not-for-profit, member-owned private golf club on Sydney's Northern Beaches, operating an 18-hole championship course, membership tiers, Pro Shop, PGA-led coaching, and venue hire for weddings and corporate events.
- Ownership category
- akta.pro rank
CROMER GOLF CLUB industry classification
Industry- Product category
- Private Golf Club
- NAICS
- Golf Courses and Country Clubs (713910)
- SIC
- Services-Membership Sports & Recreation Clubs (7997), Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Golf Courses & Golf Facilities (MPAKAEAD)
Keywords
Where CROMER GOLF CLUB is headquartered
LocationHeadquarters
- HQ city
- Cromer
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
CROMER GOLF CLUB business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain, Others
Revenue model
- Golf Membership Subscriptions: Annual subscription revenue from multiple membership categories (Full Playing, Active Playing, Social Playing, Business/Corporate, Junior, Cadet, Country/Overseas, Community). Entrance fees also charged upfront, equivalent to 200% of annual subscription for applicable categories.
- Function Room Hire & Events: Venue hire for weddings (60–250 guests), wakes and life celebrations, corporate events, meetings, and private functions. Catering packages include cocktail canapés, grazing platters, barbecue/carvery buffets, and seated menus. Revenue from function bookings and associated F&B.
- Green Fees & Guest Play: Prospective members pay $150 for a trial round (credited to house account upon joining). Social Playing members pay $110 for 18 holes or $65 for 9 holes on weekends. Corporate golf days and visitor play generate green fee revenue.
- Pro Shop Sales & Services: Pro Shop sells golf equipment, apparel, and accessories. Services include custom club fitting by PGA Professionals, club repair, regripping, and shaft replacements. Golf lessons (30-minute and 60-minute) and 9-hole on-course playing lessons generate additional revenue.
- Junior Academy & Development Programs: Junior Golf Academy (Stage 1: $465 per term including uniform; Stage 2: $420 per term) and Women's Cygnets Beginner Golf Program (Stage 1: $750; Stage 2: $1,250) provide structured coaching with entry fees contributing to cadet membership conversion.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Full Playing Member — $5,350/year (age-based pricing available) |
| Subscription | Annual | Active Playing Member — $4,025/year |
| Subscription | Annual | Social Playing Member — $3,125/year |
| Subscription | Annual | Business / Corporate Member — $6,970/year |
| Subscription | Annual | Junior Playing Member (16–17 years) — $895/year |
| Subscription | Annual | Cadet Playing Member (10–15 years) — $620/year |
| Subscription | Annual | Country / Overseas Playing Member — from $940 |
| Subscription | Annual | Community Member — $25/year |
| Unit Pricing | Pay-as-you-go | Daily Competition Fee — $15 per player |
| One time/ perpetual license | Pay-as-you-go | Prospective Member Trial Round — $150 |
| Subscription | Pay-as-you-go | Junior Golf Academy — Stage 1: $465/term, Stage 2: $420/term |
| Subscription | Pay-as-you-go | Women's Cygnets Program — Stage 1: $750, Stage 2: $1,250 |
| Unit Pricing | Pay-as-you-go | NSW PGA Senior Championship 2025 — Members $170pp, Visitors $200pp |
| One time/ perpetual license | Multi-year contract | Wedding Packages |
Go-to-market motion2 records
Distribution channels6 records
Marketing channels9 records
CROMER GOLF CLUB product offering
Product offeringCore offering
Cromer Golf Club operates a private 18-hole championship golf course on Sydney's Northern Beaches, offering tiered memberships (Full Playing, Active Playing, Social Playing, Business/Corporate, Junior, Cadet, Country/Overseas, Community), PGA-led professional coaching and a Pro Shop with custom fitting, structured junior and women's development programs, and a clubhouse with function rooms hosting weddings, corporate golf days, wakes and private events.
Product overview
Cromer Golf Club operates as a private members club offering a unified portfolio of golf and hospitality services centered on its 18-hole championship golf course. The core offering consists of the golf course itself, supported by membership categories (Full Playing, Active Playing, Social Playing, Corporate, Junior, Cadet, Country/Overseas, Community), the Pro Shop for equipment and fitting services, and PGA-led instruction through individual lessons, the Junior Golf Academy (ages 11-14), and the Women's Cygnets Beginner Program. Hospitality extensions include private function room hire for weddings (60-250 guests), corporate golf days (up to 128 players), wakes, and meetings, plus clubhouse dining at the Black Swan Cafe. A reciprocal club network spanning Australia and internationally adds value to Full Playing and Active Playing members. The club positions itself as a community-based not-for-profit sporting organization established in 1926.
Differentiator
Problem solved
Functional benefit
Brands
- Cromer Junior Golf Academy: Comprehensive structured golf program for boys and girls aged 11-14 years, with professional tuition and on-course golf covering rules, etiquette, and all aspects of the game.
- Women's Cygnets Beginner Golf Program
- Friends of Cromer Foundation
Quantifiable outcome
- Over $930,000 raised for local charities through annual charity day events
- +3 more outcomes
Companies that use CROMER GOLF CLUB
Customer profileNamed customers7 records
Segments5 records
Ideal customer profiles4 records
CROMER GOLF CLUB technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
CROMER GOLF CLUB partnerships and signals
Strategic signalPartnerships
20 partnerships are on record, tiered flagship, minor and core.
- Kent Relocation GroupflagshipNaming sponsor of the NSW PGA Senior Championship 2025. Event offers Medley Team Stableford with PGA Legends (Lonard, O'Malley, Stolz, Burns and more), shotgun starts, full hospitality. Members $170pp, Visitors $200pp.
- Coolangatta & Tweed Heads Golf ClubminorReciprocal club arrangement in New South Wales. Cromer members can obtain a letter of introduction to play at this club.
- Federal Golf Club (ACT)minorReciprocal club arrangement in the Australian Capital Territory.
- Pacific Golf Club, Keperra Golf Club, Hamilton Island Golf Club, Burleigh Golf Club, Brookwater Golf & Country Club (Queensland)minorFive reciprocal clubs in Queensland including Hamilton Island Golf Club (reduced green fee) and Burleigh Golf Club (member guest fee applies).
- Green Acres Golf Club, Spring Valley Golf Club, The Eastern Golf Club (Victoria)minorThree reciprocal club arrangements in Victoria.
- Mount Osmond Golf Club (South Australia)minorReciprocal club arrangement in South Australia.
- Cottesloe Golf Club, The Vines Resort & Country Club (Western Australia)minorTwo reciprocal club arrangements in Western Australia.
- Darwin Golf Club (Northern Territory)minorReciprocal club arrangement in the Northern Territory.
- Tasmania Golf Club, Royal Hobart Golf Club (Tasmania)minorTwo reciprocal club arrangements in Tasmania.
- Akarana Golf Club, Boulcott's Farm Heritage Golf Club, Waitikiri Golf Club (New Zealand)minorThree reciprocal club arrangements in New Zealand.
- Keppel Club, Tanah Merah Country Club (Singapore)minorTwo reciprocal club arrangements in Singapore.
- Royal Selangor Golf Club, Sutera Harbour Country Club (Malaysia)minorTwo reciprocal club arrangements in Malaysia, including Sutera Harbour (member guest fee applies).
- Port Elizabeth Golf Club (South Africa)minorReciprocal club arrangement in South Africa (member guest fee applies).
- White Vale Golf Club, Uplands Golf Club (Canada)minorTwo reciprocal club arrangements in Canada.
- Royal Cromer Golf Club, Muswell Hill Golf Club, Burntisland Golf House Club (United Kingdom)minorThree reciprocal club arrangements in the United Kingdom, including Royal Cromer Golf Club (notably sharing the 'Cromer' name).
- Golf NSWcoreOfficial affiliated body providing governance, pennant competition access, and representation for golf clubs in NSW.
- Golf AustraliacoreNational governing body for golf in Australia. Cromer members receive Golf Australia Handicap and Insurance through this affiliation.
- Clubs NSWcoreIndustry association for registered clubs in NSW, providing advocacy, support, and best-practice guidelines.
- Australian Sports Foundation (ASF)coreFriends of Cromer Foundation partners with ASF to raise funds through a tax-effective vehicle (only deductible gift recipient for sport in Australia). Donations of $2+ are tax-deductible.
- AAAES, Banana Blossom, David Senior Bricklaying, Dee Why Grand Pharmacy, Fracks, RcktCo, Seiko, Steve's TilingminorCorporate partners displayed on the Corporate Partners page. These local businesses support the club and receive visibility through the club's website and member community.
Scale indicators12 records
Recent moves6 records
Expansion highlights6 records
CROMER GOLF CLUB competitors and assessment
Company assessmentDirect peers
- Killara Golf Club: Established Sydney upper North Shore private members golf club with championship course, reciprocal arrangements, and strong function/event business. Comparable on freehold land ownership, mature membership base, and Sydney private-club positioning.
- The Australian Golf Club: Elite private members golf club in Sydney with a championship course, strong corporate membership base, and high-end function/event hosting. Comparable to Cromer in member demographics, premium pricing, and corporate hospitality offerings.
- Pennant Hills Golf Club: Sydney private members golf club with championship course, strong women's and junior programs, and reciprocal club network. Comparable on member development focus, function/event operations, and Northern Sydney catchment overlap with Cromer's Northern Beaches base.
- Monash Country Club: Established private members golf and country club in Australia offering championship golf, function hosting, and junior development. Comparable to Cromer on full-service private club model combining golf, hospitality, and member development.
- New South Wales Golf Club: Iconic private coastal golf club in Sydney with championship pedigree, multiple membership categories, reciprocal club access, and event hosting. Directly comparable on private membership structure, course quality, and Sydney prestige positioning.
- Royal Sydney Golf Club: Premier private members golf club in Sydney's eastern suburbs, offering an 18-hole championship course, reciprocal arrangements, and full clubhouse and event facilities. Closest direct comparable in terms of premium private club positioning, membership pricing, and Sydney catchment.
- Concord Golf Club: Sydney private members golf club with strong junior development pathways, multiple membership categories, and active event hosting. Comparable to Cromer in pathway programs (Academy/Cadet model) and diversified revenue beyond subscriptions.
- Bonnie Doon Golf Club: Sydney private members golf club with championship course, multiple membership tiers, and active junior and women's programs. Comparable to Cromer in operating model, membership segmentation, and development pipeline focus.
- Avondale Golf Club: Sydney private members golf club with championship course, function venue, and active membership programs. Comparable to Cromer on premium Sydney positioning, diversified member offerings, and event-driven acquisition motion.
Regional players
- Royal Cromer Golf Club: Historic English members golf club sharing the 'Cromer' name, connected via Cromer's reciprocal club network. Comparable in traditional private members structure and historic operating model, though operating in a different geography (Norfolk, UK) rather than directly competing in Australia.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
CROMER GOLF CLUB social profiles
Digital presenceCROMER GOLF CLUB financial estimates
Financial estimateRevenue estimate
Valuation estimate
CROMER GOLF CLUB leadership team
Management profileNumber of profiles
Profiles3 records
CROMER GOLF CLUB funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
CROMER GOLF CLUB M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about CROMER GOLF CLUB
What does CROMER GOLF CLUB do?
Cromer Golf Club operates a private 18-hole championship golf course on Sydney's Northern Beaches, offering tiered memberships (Full Playing, Active Playing, Social Playing, Business/Corporate, Junior, Cadet, Country/Overseas, Community), PGA-led professional coaching and a Pro Shop with custom fitting, structured junior and women's development programs, and a clubhouse with function rooms hosting weddings, corporate golf days, wakes and private events.
Is CROMER GOLF CLUB a public or private company?
CROMER GOLF CLUB is a private company. It is classified as management employee owned and is currently operating.
When was CROMER GOLF CLUB founded?
CROMER GOLF CLUB was founded in 1926. It employs 11 to 50 people.
Where is CROMER GOLF CLUB based?
CROMER GOLF CLUB is headquartered in Cromer, Australia, in the Oceania region.
How does CROMER GOLF CLUB make money?
Five revenue lines are on record. Golf Membership Subscriptions are the primary driver. The others are function Room Hire & Events, green Fees & Guest Play, pro Shop Sales & Services and junior Academy & Development Programs.
Who are CROMER GOLF CLUB's main competitors?
Direct peers on record are Killara Golf Club, The Australian Golf Club, Pennant Hills Golf Club, Monash Country Club, New South Wales Golf Club, Royal Sydney Golf Club, Concord Golf Club, Bonnie Doon Golf Club and Avondale Golf Club. Royal Cromer Golf Club is listed as a regional player.
Does CROMER GOLF CLUB have an API?
No public API is recorded for CROMER GOLF CLUB.
What industry is CROMER GOLF CLUB in?
CROMER GOLF CLUB's product category is Private Golf Club. Its primary akta.pro industry code is MPAKAEAD, Golf Courses & Golf Facilities. Its NAICS code is 713910 and its SIC code is 7997.