Keep Co - Coworking Canberra
Keep Co (Keep Collective) is an independent, owner-operated coworking and flexible workspace provider in Canberra, Australia, offering day passes, subscriptions, dedicated desks, private offices for 1-50 people, and hireable meeting spaces to a community of 120+ small businesses, freelancers, and remote workers at its single Fyshwick location.
- Company typePrivate
- Founded2018
- HeadquartersFyshwick, Australia
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Keep Co - Coworking Canberra does
Keep Co (legal entity: Keep Collective) is an independent, owner-operated coworking and flexible workspace provider headquartered at Building 3.3, 1 Dairy Road, Fyshwick, in Canberra's Dairy Road creative precinct, Australia. Founded in November 2018 by Anna Trundle, Korske Ara, and Finn McGrath, the company operates a single 650sqm workspace comprising 42 desks, 8 private offices, and 5 meeting spaces, supporting a community of 120+ small businesses, freelancers, remote workers, and entrepreneurs. The business is differentiated by an explicit community-first operating model anchored by a dedicated Community Manager, weekly events, and a local partner discount network (including Flow Yoga, Capital Brewing, Blochaus, and Ninetwofive Interiors).
The product portfolio spans three integrated categories: (1) subscription coworking memberships — Day Pass ($60/day), Community Pass ($185/month for 4 days), Flex Pass ($285/month for 12 days), Shared Desk ($400/month unlimited), and Dedicated Desks at $570-600/month with 24/7 access; (2) private offices for 1-50 people from $620 per desk per month, ranging from Solo Studios to a Workspace Suite for up to 50; and (3) usage-based hireable spaces including meeting rooms ($55/hr), board rooms ($85/hr), day offices ($180/day), and AV rooms ($250-300/booking). Underlying technology is conventional coworking infrastructure: enterprise gigabit fiber WiFi, a member portal and online booking calendar (community.keepco.com.au), and a 3D virtual tour for self-serve discovery, with no AI/ML capabilities disclosed.
The go-to-market is community-led and direct-to-customer: top-of-funnel awareness is generated through website content, organic social (Facebook, Instagram, LinkedIn), monthly email newsletters, and a 3D virtual tour; mid-funnel conversion is driven by booking a tour or enquiry form; bottom-of-funnel sales are handled by Community Managers via phone, email, and in-person tours. Revenue is generated through four streams — recurring memberships, private office subscriptions, usage-based meeting room hire, and event/space hire — with members receiving 20% discounts and monthly meeting room credits to encourage upgrade paths from day passes through to private offices. The company has no external funding, no parent company, and operates with a small core team of four (three co-founders plus one Community Manager).
Keep Co - Coworking Canberra firmographics
Firmographics- Name
- Keep Co - Coworking Canberra
- Legal name
- Keep Collective
- Website
- https://keepco.com.au
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Keep Co (Keep Collective) is an independent, owner-operated coworking and flexible workspace provider in Canberra, Australia, offering day passes, subscriptions, dedicated desks, private offices for 1-50 people, and hireable meeting spaces to a community of 120+ small businesses, freelancers, and remote workers at its single Fyshwick location.
- Ownership category
- akta.pro rank
Keep Co - Coworking Canberra industry classification
Industry- Product category
- Coworking & Flexible Workspace
- NAICS
- Facilities Support Services (561210)
- SIC
- Services-Facilities Support Management Services (8744)
- akta.pro primary industry
- Hybrid Work Enablement & Desk/Room Booking Operations (BPABAFAH)
Keywords
Where Keep Co - Coworking Canberra is headquartered
LocationHeadquarters
- HQ city
- Fyshwick
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Keep Co - Coworking Canberra business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Others
Revenue model
- Coworking Memberships: Monthly subscription memberships for flexible and dedicated desk access. Tiers include Day Pass ($60/day), Community Pass ($185/month for 4 days), Flex Pass ($285/month for 12 days), and Shared Desk ($400/month unlimited). Full-time dedicated desk options at $570-600/month.
- Private Office Rental: Lockable private office spaces for 1-50 people starting from $620 per person/desk per month. Includes access to communal facilities, meeting rooms, and coworking community.
- Meeting Room Hire: Hourly rental of meeting rooms and boardrooms. Meeting Room from $55/hour, Board Room from $85/hour. Day office hire from $180/day. Members receive 20% discount.
- Space Hire (Event/Hireable Spaces): Day offices, AV rooms, and hireable spaces for events, workshops, seminars. AV Room from $250-300 per booking. Weekly rates available.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Pay-as-you-go | Day Pass - Flexible daily access |
| Subscription | Monthly | Community Pass - 4 days per month |
| Subscription | Monthly | Flex Pass - 12 days per month with extended hours |
| Subscription | Monthly | Shared Desk - Unlimited hotdesking |
| Subscription | Monthly | Dedicated Desk - Fixed private desk |
| Subscription | Monthly | Private Offices - 1 to 50 people |
| Usage-based | Pay-as-you-go | Meeting Room - Hourly hire |
| Usage-based | Pay-as-you-go | Day Office - Private workspace hire |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels8 records
Keep Co - Coworking Canberra product offering
Product offeringCore offering
Keep Co operates a community-first coworking facility in Canberra, offering flexible memberships (day passes, flex passes, shared and dedicated desks) and lockable private offices for teams of 1 to 50 people. The 650sqm Dairy Road workspace includes 42 desks, 8 private offices, and 5 meeting spaces, complemented by hourly hire of meeting rooms, boardrooms, day offices, and AV-equipped rooms. Founded in 2018 and independently owned, the business serves as a professional workspace ecosystem for small businesses, freelancers, remote workers, and growing teams in the Canberra region.
Product overview
Keep Co is a community-first coworking and flexible workspace provider based in Canberra, Australia, operating since 2018. The company offers a unified workspace ecosystem consisting of flexible coworking memberships (Day Pass, Community Pass, Flex Pass, Shared Desk, and Dedicated Desks) providing hotdesk and fixed desk access, private office solutions (Solo, Medium, Large, Enterprise, and Workspace Suite offices for 1-50 people), and hireable meeting spaces (Board Room, Meeting Room, Day Office, and AV Room). These offerings are designed to work together as an integrated workspace solution where members can move from flexible hotdesking to dedicated desks or private offices while accessing shared amenities, meeting rooms, and a vibrant coworking community.
Differentiator
Problem solved
Functional benefit
Products and services
- Day Pass Flexible single-day coworking access from 9am-5pm Mon-Fri at $60 per day, including shared desk, monitor, phone booths, meeting rooms, and a business address for casual users and visitors.
- Community Pass Monthly coworking membership at $185 providing 4 days per month of access during reception hours, designed for professionals needing occasional but recurring workspace.
- Flex Pass Monthly membership at $285 offering 12 days per month with extended weekday access from 6am-8pm Mon-Fri, suited to part-time remote workers and consultants.
- Shared Desk
- Dedicated Desk Full-time fixed desk membership at $570 per month (fixed height) or $600 per month (electric sit/stand) with 24/7 access, personal desk allocation, meeting room credits, lockable storage, and a business mailing address.
- Private Offices Lockable private offices for individuals and teams of 1 to 50 people, including Solo (1-3 desks), Medium (3-6 desks), Large (7-12 desks), Enterprise (12-20+ desks), and Workspace Suite (up to 50 people) configurations starting from $620 per person/desk per month or $1,650 per month for studios, with furnished layout, meeting room credits, reception, parking, and business address.
- Meeting Room Hire Hourly rental of meeting spaces including Meeting Room (4 people) at $55/hour and Board Room (6 people, with videoconferencing) at $85/hour, available to members and external bookers, with members receiving 20% discount and monthly credits.
- Day Office and AV Room Hire Private day office for 3 people at $180 full day / $150 half day / $670 weekly with ergonomic furniture and high-speed WiFi, plus an AV Room for 4 people with TV, videoconferencing, and whiteboards at $250 half day / $300 full day / $1,120 weekly, available for events, workshops, seminars, and client meetings.
Quantifiable outcome
- Community of 120+ small businesses, freelancers, and entrepreneurs
Companies that use Keep Co - Coworking Canberra
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
Keep Co - Coworking Canberra technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Keep Co - Coworking Canberra partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered minor and core.
- Ninetwofive InteriorsminorPartnership established January 2020 created a unique hybrid showroom and workspace arrangement where Ninetwofive Interiors furniture is on display and in use within the Keep Co coworking space, benefiting both parties through furniture placement and brand exposure.
- City Grants ProgramminorCity Grants Program funded Keep Co's first NewActon Pop-Up trial in October 2018, providing 8 desks, 4 weeks of workshops, and a temporary kitchen/pop-up shop of local goods. Initial funding support for market entry.
- MolonglocoreMolonglo supported Keep Co's expansion planning into Building 3.3 Dairy Road with guidance and support for their Stage 2 expansion (Keep Co 2.0). Core partnership enabling physical growth.
- Craig Tan ArchitectsminorAward-winning design firm providing architectural expertise for the Stage 2 expansion and warehouse conversion into Keep Co 2.0 workspace.
- Flow YogaminorLocal yoga studio partner offering discounts to Keep Co members. Part of member benefits program with reciprocal promotion.
- Capital BrewingminorLocal brewery partner offering member discounts. Part of member benefits program supporting local Canberra businesses.
- BlochausminorLocal business partner offering discounts to Keep Co members. Part of member benefits program.
Scale indicators4 records
Recent moves11 records
Expansion highlights4 records
Keep Co - Coworking Canberra competitors and assessment
Company assessmentBroad incumbents
- WeWork: Global coworking leader with locations across major APAC cities including Sydney and Melbourne. Comparable core offering (coworking memberships, private offices, meeting rooms) but operates at far larger scale and price points than Keep Co, with a brand rather than community-led positioning.
- Spaces (IWG): Global flex-workspace brand under IWG (parent of Regus) offering coworking, private offices, and meeting rooms worldwide. Comparable in product mix and pricing tiers, with substantially broader geographic scale and a more corporate/incumbent positioning versus Keep Co's community-led niche.
Direct peers
- CreativeCubes.Co: Australian coworking operator with multiple Melbourne and Sydney locations, offering tiered memberships, private offices, and event spaces with a strong community programming layer. Closely comparable to Keep Co in product design, pricing tiering, and community-led brand.
- Workit Spaces: Australian coworking and serviced-office operator with locations in Sydney and Melbourne, providing flexible memberships, private offices, and virtual offices. Comparable product structure and SMB/freelancer target market to Keep Co, though concentrated in larger state capitals.
- Hub Australia: One of Australia's largest independently-grown coworking and flex-space operators, offering coworking memberships, private offices, and meeting rooms across Sydney, Melbourne, Brisbane, Perth, and Adelaide. Directly comparable to Keep Co in product mix (coworking + private offices + meeting rooms) but at national scale rather than a single Canberra site.
- The Commons: Australian coworking brand offering coworking memberships, private offices, and event spaces with a strong community/curated-design emphasis, operating across Sydney and Melbourne. Comparable to Keep Co on community-first positioning and tiered product offering, though at city scale.
- WOTSO (Workplaces That Suit Ourselves): ASX-listed Australian flex-workspace operator providing coworking, dedicated desks, private offices, and meeting rooms across multiple regional and metro locations. Closely comparable business model and pricing architecture to Keep Co, including tiered memberships and 24/7 access, with a similar community-led positioning.
Regional players
- River City Labs: Brisbane-based coworking and startup hub providing memberships, private offices, and event programming. Comparable in product structure and community-first positioning to Keep Co, but geographically distinct (Queensland vs ACT) and therefore not a direct head-to-head competitor.
- Stone & Chalk: Australian innovation hub and coworking operator with a strong footprint in Sydney, Melbourne, and Adelaide serving startups and scaleups. Comparable coworking + private office offering, but with a fintech/innovation vertical specialisation that overlaps only partially with Keep Co's SMB/freelancer base.
- York Butter Factory (YBF): Melbourne-based coworking and innovation community operator targeting startups, scaleups, and corporate teams. Comparable community-led coworking model but operates exclusively in Victoria, not in Canberra, making it a regional rather than direct competitor.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Keep Co - Coworking Canberra social profiles
Digital presenceKeep Co - Coworking Canberra financial estimates
Financial estimateRevenue estimate
Valuation estimate
Keep Co - Coworking Canberra leadership team
Management profileNumber of profiles
Profiles4 records
Keep Co - Coworking Canberra funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Keep Co - Coworking Canberra M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Keep Co - Coworking Canberra
What does Keep Co - Coworking Canberra do?
Keep Co operates a community-first coworking facility in Canberra, offering flexible memberships (day passes, flex passes, shared and dedicated desks) and lockable private offices for teams of 1 to 50 people. The 650sqm Dairy Road workspace includes 42 desks, 8 private offices, and 5 meeting spaces, complemented by hourly hire of meeting rooms, boardrooms, day offices, and AV-equipped rooms. Founded in 2018 and independently owned, the business serves as a professional workspace ecosystem for small businesses, freelancers, remote workers, and growing teams in the Canberra region.
Is Keep Co - Coworking Canberra a public or private company?
Keep Co - Coworking Canberra is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Keep Co - Coworking Canberra founded?
Keep Co - Coworking Canberra was founded in 2018. It employs 1 to 10 people.
Where is Keep Co - Coworking Canberra based?
Keep Co - Coworking Canberra is headquartered in Fyshwick, Australia, in the Oceania region.
How does Keep Co - Coworking Canberra make money?
Four revenue lines are on record. Coworking Memberships are the primary driver. The others are private Office Rental, meeting Room Hire and space Hire (Event/Hireable Spaces).
Who are Keep Co - Coworking Canberra's main competitors?
Broad incumbents on record are WeWork and Spaces (IWG). Direct peers are CreativeCubes.Co, Workit Spaces, Hub Australia, The Commons and WOTSO (Workplaces That Suit Ourselves). Regional players are River City Labs, Stone & Chalk and York Butter Factory (YBF).
Does Keep Co - Coworking Canberra have an API?
No public API is recorded for Keep Co - Coworking Canberra.
What industry is Keep Co - Coworking Canberra in?
Keep Co - Coworking Canberra's product category is Coworking & Flexible Workspace. Its primary akta.pro industry code is BPABAFAH, Hybrid Work Enablement & Desk/Room Booking Operations. Its NAICS code is 561210 and its SIC code is 8744.