What HEATHFIELD LED LIMITED does

Heathfield LED Limited is a privately-held UK e-commerce distributor of LED lighting, electric heating products, and electrical accessories, headquartered in Swindon, Wiltshire and trading for over 23 years. The company operates a single-country direct-to-consumer model through its own website (heathfieldled.co.uk), supported by a dedicated trade account program for electricians and commercial buyers. Its catalog spans LED replacement bulbs and smart bulbs, commercial fixtures (downlights, battens, bulkheads, panels, highbay, floodlights, emergency lighting), heating/ventilation products, and a broad electrical accessories range (lamp holders, transformers, switches, timers, consumer units). Third-party brands including Timeguard, Dimplex, Bell Lighting, Ledvance, Stiebel Eltron, deXpro, MK, Crompton, and Westinghouse are sold alongside an own-brand LED range.

The business monetizes through transactional unit pricing on individual SKUs, with free UK delivery over £50 fulfilled via FedEx and standard VAT-inclusive pricing displayed to both retail and trade segments. Customer reach is domestic (United Kingdom only), with marketing concentrated on the e-commerce site, an educational blog covering LED specification topics, and a Facebook page. Review metrics (4.8/5 across 556 verified reviews) and UKCA-accredited supplier status indicate a functional position in the small-to-mid-sized specialist trade segment, though no public revenue, funding, headcount, or M&A signals are disclosed.

Name

HEATHFIELD LED LIMITED

Legal name

Heathfield LED Ltd

Website

https://heathfieldled.co.uk

Company type

Private

Founded year

2002

Operating status

Operating

Short description

Heathfield LED is a UK-based e-commerce distributor of LED lighting, electric heating products, and electrical accessories serving domestic consumers, commercial buyers, and trade electricians across the United Kingdom.

Ownership category

akta.pro rank

Product category

LED Lighting & Heating Products

NAICS

Electric Lighting Equipment Manufacturing (3351)

SIC

Electric Lighting & Wiring Equipment (3640)

akta.pro primary industry

Lighting & Electrical Supplies for Home Distribution (CRAOAFAG)

akta.pro secondary industries

Smart Lighting & Controls Retail (Smart Switches, Dimmers, Hubs) (CRAIAHAF), LED Drivers, Ballasts & Power Modules for Lighting (Constant-current/voltage drivers, ballasts, control gear) (IMAGAIAJ), Lighting Controls & Smart Lighting Systems (BPABAGAC), Outdoor Lighting & Landscape Lighting Retail (CRAIAIAJ)

Keywords

• LED lighting supply
• Electric heating products
• Electrical accessories
• Commercial LED fixtures
• Residential lighting products

Headquarters

HQ city

Swindon

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Product Sales: Revenue generated from direct online sales of LED light bulbs, indoor and outdoor lighting fixtures, commercial lighting, heating and ventilation products, and electrical accessories through their e-commerce website. Orders fulfilled via FedEx delivery across the UK.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Heathfield LED is a UK-based specialist distributor supplying LED lighting, electric heating products, and electrical accessories for domestic, commercial, and industrial use. The company operates an e-commerce store selling energy-efficient LED bulbs, fixtures, smart bulbs, commercial LED fittings, outdoor lighting, electric heaters, water heaters, and installation accessories sourced from leading brands including Dimplex, Bell Lighting, Timeguard, Ledvance, and Westinghouse.

Product overview

Heathfield LED Limited is a UK-based distributor and supplier of LED lighting and heating solutions serving both commercial and residential markets. The company offers a broad portfolio of energy-efficient LED light bulbs (including smart LED bulbs), commercial LED fixtures (downlights, batten lights, bulkheads, panel lights, highbay/lowbay lights, floodlights, emergency lighting), indoor lighting (ceiling fans, wall lights, pendant fittings), outdoor lighting, and electric heating/ventilation products (panel heaters, portable radiators, water heaters, air curtain heaters). The company also stocks a comprehensive range of electrical accessories including transformers, lamp holders, bell pushes, plug tops, ceiling hooks, and threaded tubes. Heathfield LED distributes third-party branded products including Bell Lighting, Dimplex, Timeguard, Westinghouse, Stiebel Eltron, deXpro, Crompton Lamps, LEDVANCE, and MK. Trading for over 23 years, the company offers next-day delivery on orders over £50 and serves trade and domestic customers.

Differentiator

Problem solved

Functional benefit

Products and services

• LED Light Bulbs

Quantifiable outcome

• Up to 80-90% energy savings compared to traditional incandescent or halogen bulbs
• +1 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Eleven partnerships are on record, tiered core and minor.

• TimeguardcoreOthersTimeguard is a key brand partner supplying solar PV boost immersion controllers, PIR sensors, motion detectors, heating programmers, room thermostats, timers, fused spur timeswitches, and outdoor sockets sold through Heathfield LED.
• DimplexcoreOthersMajor brand partner providing electric panel heaters, oil-filled radiators, over-door air curtain heaters, and designer electric fires and stoves for the heating range.
• Bell LightingcoreOthersBrand partner supplying GU10 LED spotlights, MR16 bulbs, LED GLS and candle lamps, decorative LED lamps, firestay fire-rated downlights, and emergency lighting products.
• LedvancecoreOthersBrand partner providing LEDVANCE LED bulbs including floodlights, vintage filament lamps, LED panels, and Osram Dulux LED replacements, plus battery puck and cabinet lights.
• Stiebel EltronminorOthersPremium brand partner supplying unvented hot water cylinders, instantaneous water heaters, undersink and oversink water heaters, convector heaters, and commercial hand dryers.
• DexprominorOthersBrand partner providing smart panel heaters, water heaters, tubular heaters, tubular heater guards, plinth heaters, electric towel rails, hand dryers, and extractor fans.
• MK (MK Electric)minorOthersBrand partner supplying Sentry consumer units and circuit protection, Metalclad Plus switches, Grid switches, fused connection units, Masterseal weatherproof products, sockets, and light switches.
• Crompton LampsminorOthersBrand partner providing LED GLS and filament bulbs, GU10 and MR16 bulbs, capsule bulbs, LED candle and golfball bulbs, vintage and coloured filament bulbs, and heat lamps.
• WestinghouseminorOthersBrand partner supplying ceiling fans with lights, ceiling fans with remote controls, down rods, extension rods, and remote and wall controls.
• Masterplug (Luceco plc)minorOthersBrand partner supplying Permaplug rewireable trailing sockets and related electrical accessories. Masterplug is part of Luceco plc.
• JEANIcoreOthersKey accessory supplier providing lamp holders (Edison Screw, Bayonet Cap, Small Edison Screw), switches, cord grips, transformers, bell pushes, ceiling hooks, threaded tubes, and other electrical accessories. JEANI is a long-established UK manufacturer with over a century of heritage.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Lyco: UK online specialist retailer of lighting, bulbs, and electrical accessories serving both consumers and trade buyers. Closely comparable online-only specialist lighting retailer competing in the same UK DTC channel as Heathfield LED.
• LE Direct: UK LED lighting specialist retailer offering LED bulbs, fixtures, downlights, and commercial lighting with a trade buyer focus. Comparable online specialist with a similar product mix and dual consumer/trade customer base.
• The Lighting Superstore: UK lighting retailer offering ceiling lights, LED bulbs, outdoor lighting, and smart lighting across domestic and commercial segments. Direct peer in the UK online lighting retail category.
• City Electrical Factors (CEF): CEF is the UK's largest electrical wholesale distributor with 390+ branches serving electricians and contractors. Direct peer because it sells the same category of LED lighting, heating controls, and electrical accessories to the same trade customer base as Heathfield LED.
• TLC Electrical Supplies: UK online electrical wholesaler specializing in cable, lighting, heating controls, and accessories for trade and DIY. Comparable online-led electrical distributor with overlapping product categories and trade-account structure.
• Edmundson Electrical: UK electrical wholesaler with 250+ branches supplying lighting, cable, and accessories to trade and commercial customers. Directly comparable to Heathfield LED in product range (commercial lighting, accessories) and trade-account-led distribution model.

Broad incumbents

• Wickes: UK home improvement retailer with stores and online presence covering lighting, kitchens, bathrooms, and heating. Broad incumbent with overlapping domestic lighting and heating categories, though more focused on renovation than pure trade supply.
• Toolstation: UK trade retailer with 560+ branches selling tools, lighting, electrical, and heating products to tradespeople and DIY consumers. Broad incumbent competing for the same trade and consumer buyer across overlapping lighting and accessories categories.
• RS Components: UK and global industrial distributor of electronic, electrical, and lighting components serving industrial, commercial, and trade customers. Broad incumbent with overlapping LED lighting, automation, and controls ranges, though oriented to industrial/maintenance buyers.
• Screwfix: UK trade and DIY retailer with 800+ stores and a comprehensive lighting and electrical accessories range. Broad incumbent competitor with overlapping SKU categories and similar trade customer base, but operating at vastly larger scale across broader categories.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/HeathfieldLEDltd

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about HEATHFIELD LED LIMITED