Gearxpro Sports

What Gearxpro Sports does

GEARXPro Sports is a performance sportswear brand founded in 2018 by Andrea and Cristian Di Leo and headquartered in Dubai, with a European operational hub opened in Milan in February 2026. The company designs and sells grip socks, insoles, shin guards (FLEX-GXPRO), and recovery gear for athletes in football, paddle/racquet sports, rugby, basketball, and running. Its product architecture is built on four proprietary technology platforms — Grip:IN+, AntiShock+, Total Stability System, and a Compression & Recovery line — that segment the catalog into Prepare, Perform, and Recover usage moments. The SOXPRO grip socks, which carry Class 1 Medical Device certification under EU MDR 2017/745, are the core commercial offering, supplemented by insoles, shin guards, and apparel.

The company operates a multi-channel go-to-market model spanning direct-to-consumer e-commerce, wholesale into 400+ retail points across Italy, France, and Spain, team and club supply, and consumer licensing deals (including Captain Tsubasa, 2022). Pricing spans €9.90 to €65 per unit. Brand visibility is built through athlete ambassadors including Tottenham Hotspur goalkeeper Guglielmo Vicario, Olympic sprinter Marcell Jacobs, tennis player Fabio Fognini, and padel player Sanyo Gutiérrez, supplemented by industry recognitions such as the Plus X Award and the ISPO Award 2024 (BettHer Bra).

GEARXPro is bootstrapped with no disclosed funding rounds, employs 11–50 people, and has expanded its commercial footprint to 20+ countries with growing Nordic and Gulf market presence. The company's strategic emphasis is on extending its technology platforms (Total Stability System, AntiShock+) into adjacent product categories — notably women's apparel via the BettHer line — and into new verticals such as padel and tennis, while leveraging medical-device certification as a regulatory and quality differentiator against commodity grip-sock competitors.

Name

Gearxpro Sports

Legal name

GEARXPRO L.L.C-FZ

Website

https://gearxpro-sports.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

GEARXPro Sports designs and sells performance sportswear — grip socks, insoles, shin guards, and recovery gear — for athletes in football, padel, rugby, basketball, and running. Founded in 2018, the company sells direct-to-consumer, through 400-plus retail points across Europe, and via licensing partnerships.

Ownership category

akta.pro rank

Product category

Performance Sportswear

NAICS

Sporting and Athletic Goods Manufacturing (339920), Sporting Goods Retailers (45911)

SIC

Sporting & Athletic Goods, Nec (3949)

akta.pro primary industry

Team Sports Protective Gear & Sports Medicine Retail (CRAMAEAJ)

akta.pro secondary industries

Sports & Outdoor Accessories Manufacturing (Performance Gloves/Headwear) (IMAOAFAI), Outdoor Performance Footwear & Apparel Retail (Trail/Hike) (CRAMACAI)

Keywords

• Grip socks
• Performance sportswear
• Football accessories
• Sports insoles
• Recovery compression wear

Headquarters

HQ city

Dubai

HQ country

United Arab Emirates

HQ region

Middle East

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Marketing or Sales, Personnel, Operations, Technology or R&D

Revenue model

1. Direct Product Sales (B2C): Direct-to-consumer e-commerce sales through gearxpro-sports.com. Products include grip socks (€23.90-€35.90), recovery wear, shin guards, insoles, accessories. One-time purchase model with no subscription component.
2. Wholesale/Retail Distribution (B2B): Wholesale supply to sport retailers (400+ points of sale in Italy, France, Spain) and distribution partners in Switzerland, Norway, Finland, Dubai. Prices, conditions, and minimums defined per channel, territory, and scale.
3. Team/Club Supply: Bulk supply and team kit provision for clubs and teams (Genoa CFC, Frosinone Calcio, Empoli FC, Fortitudo Bologna, Benetton Rugby). Sizes, colors, and quantities managed through product system.
4. Licensed Collaborations: Licensed product lines including Captain Tsubasa shin guard line and co-designed teamwear. Revenue from licensing fees and royalty arrangements.

Pricing tiers

Go-to-market motion4 records

Distribution channels7 records

Marketing channels6 records

Core offering

GEARXPro Sports designs, manufactures and sells performance sportswear, grip socks, insoles and accessories for football, racquet and outdoor sports. Its flagship SOXPRO line is built on a proprietary Grip:IN technology that increases foot-to-footwear traction, and the portfolio extends into shin protection, compression/recovery wear and grip accessories sold direct to athletes and via wholesale/team supply.

Product overview

GEARXPro is a performance system built around sports preparation, organized into three moments: Prepare, Perform, and Recover. The core product line is SOXPRO grip socks (including SOXPRO Classic, Ultra Light, Sprint, Low Cut, Compression, Recovery, Padel, Fast Break, and Five Toe variants) featuring Grip:IN silicone arrow technology on the sole and heel to reduce in-shoe foot movement. The system expands to include accessories (Football Insole, Grip Tape, TUBEXPro, LACEXPro, Shin Pad Sleeve, Grip Gloves) and shin guards (FLEX-GXPRO with AntiShock+ platform). Recovery products include compression tights, arm sleeves, and recovery slides. A women's line (BettHer) offers sports bras with impact protection. All products are designed as a connected ecosystem, with grip socks forming the foundation and other products engineered to work together as a unified performance system.

Differentiator

Problem solved

Functional benefit

Brands

• SOXPRO: Grip sock technology featuring Grip:IN silicone arrows positioned on sole and heel to limit internal foot movement and improve control inside the shoe
• FLEX-GXPRO
• Grip:IN
• AntiShock+

Products and services

• SOXPRO Classic grip socks Core grip sock using Grip:IN technology for everyday football and sport use; aimed at amateur and competitive athletes.
• SOXPRO Ultra Light grip socks Lightweight variant of the SOXPRO grip sock for athletes preferring minimal cushioning.
• SOXPRO Sprint grip socks Sprint-oriented grip sock variant designed for speed and quick directional play.
• SOXPRO Low Cut grip socks Low-cut SOXPRO grip sock for athletes preferring an ankle-free silhouette.
• SOXPRO Compression grip socks Compression-style SOXPRO grip sock providing added lower-leg support during play.
• SOXPRO Recovery grip socks SOXPRO grip sock positioned for post-training/post-match recovery wear.
• SOXPRO Padel grip socks Padel-specific SOXPRO grip sock tuned for the lateral movement of padel play.
• SOXPRO Fast Break grip socks SOXPRO grip sock designed for fast-break style play with quick pivot emphasis.
• SOXPRO Five Toe grip socks Five-toe SOXPRO grip sock for athletes who prefer toe-separation fit.
• SOXPRO Ankle Support grip socks SOXPRO grip sock with reinforced ankle support for stability during play.
• GEARXPro Football Insole Performance insole designed for football boots, sold under the GEARXPro brand.
• FLEX-GXPRO shin guards FLEX-GXPRO branded shin guards designed for football and other field sports.
• GEARXPro Shin Pad Sleeve Sleeve accessory designed to hold shin pads securely during play.
• TUBEXPro TUBEXPro branded performance tubes/leggings worn during training and match play.
• LACEXPro LACEXPro branded performance shoelaces sold as a footwear accessory.
• GEARXPro Grip Tape Grip tape accessory used to add traction to handle, racket or other sports equipment.
• GEARXPro Grip Gloves Grip gloves sold under the GEARXPro brand for traction sports.
• GEARXPro Recovery Tights Compression/recovery tights sold under the GEARXPro brand for post-training wear.
• GEARXPro Arm Sleeve Compression Compression arm sleeve sold under the GEARXPro brand for performance and recovery.
• Recovery Slide Recovery slide sandal sold under the GEARXPro brand for post-training wear.
• BettHer Bra AntiShock+ AntiShock+ branded women's sports bra sold under the GEARXPro brand for high-impact sport.
• Captain Tsubasa Line Licensed collaboration line of grip socks and accessories co-branded with the Captain Tsubasa IP.

Quantifiable outcome

• SOXPRO Ultra Light weighs approximately 30 grams
• +5 more outcomes

Named customers21 records

Segments9 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature9 records

Partnerships

26 partnerships are on record, tiered flagship, core and minor.

• Guglielmo VicarioflagshipStrategic or Co-development PartnerTottenham Hotspur goalkeeper co-created the Total Stability System with GEARXPro. Collaboration 2024/2025. Profile page dedicated to goalkeeper preparation using SOXPRO Classic + Football Insole.
• Lorenzo PattaflagshipStrategic or Co-development PartnerOlympic sprinter who won gold in Italian 4x100 relay at Tokyo 2020. Co-developed SOXPRO Sprint, the speed-specific grip sock. Wears SOXPRO Sprint.
• Fabio FogninicoreStrategic or Co-development PartnerProfessional tennis player collaboration for SOXPRO Ankle Support and brand entry into racket sports.
• Sanyo GutiérrezcoreStrategic or Co-development PartnerInternational padel ambassador. SOXPRO Padel developed with his input and collaboration.
• Genoa CFCcoreStrategic or Co-development PartnerItalian professional football club with presence and collaboration in professional football. SOXPRO used on training pitch.
• Frosinone CalciocoreStrategic or Co-development PartnerItalian Serie A club with technical collaboration on recovery line. Medical staff validated recovery and compression products.
• Torino FCcoreStrategic or Co-development PartnerItalian Serie A club. Medical staff validated recovery and compression line through medical-technical collaboration.
• Empoli FCcoreStrategic or Co-development PartnerItalian Serie A club with technical collaboration in professional football.
• Fortitudo BolognacoreStrategic or Co-development PartnerItalian professional basketball club. Official supplier for the basketball team's parquet court.
• FC ZürichminorStrategic or Co-development PartnerSwiss professional football club. Commercial spot filmed with players wearing SOXPRO.
• Benetton RugbycoreStrategic or Co-development PartnerItalian United Rugby Championship team. GEARXPartners roster includes Tommaso Menoncello from Benetton.
• Sport Lisboa e BenficacoreOEM/ Whitelabel/ Licensing PartnerPortuguese football club. Dedicated FLEX-GXPRO shin guard line co-designed with the club.
• Club Brugge KVcoreOEM/ Whitelabel/ Licensing PartnerBelgian football club. Dedicated FLEX-GXPRO shin guard line co-designed with the club.
• ACF FiorentinacoreOEM/ Whitelabel/ Licensing PartnerItalian Serie A club. Dedicated FLEX-GXPRO shin guard line co-designed with the club.
• UC SampdoriacoreOEM/ Whitelabel/ Licensing PartnerItalian Serie A club. Dedicated FLEX-GXPRO shin guard line co-designed with the club.
• Captain TsubasaminorOEM/ Whitelabel/ Licensing PartnerLicensed collaboration bringing dedicated teamwear and shin guard line with manga/anime sport culture branding.
• Fondazione PUPIminorOEM/ Whitelabel/ Licensing PartnerFootball academy foundation. Dedicated FLEX-GXPRO shin guard line.
• Cronache di SpogliatoiominorOEM/ Whitelabel/ Licensing PartnerItalian football media brand. Dedicated FLEX-GXPRO shin guard line.
• Cisalfa SportcoreChannel Partner/ Reseller/ DistributorMajor Italian sport retail chain with 224+ stores stocking GEARXPro products.
• Nencini SportcoreChannel Partner/ Reseller/ DistributorItalian sport retail chain featuring GEARXPro products.
• IntersportcoreChannel Partner/ Reseller/ DistributorInternational sport retail chain stocking GEARXPro across European markets.
• Espace FootcoreChannel Partner/ Reseller/ DistributorFrench sport retail chain with 180+ stores in France stocking GEARXPro.
• King AttitudeminorChannel Partner/ Reseller/ DistributorFrench sport retail chain stocking GEARXPro products.
• Ochsner SportminorChannel Partner/ Reseller/ DistributorSwiss sport retail chain stocking GEARXPro.
• Torshov SportminorChannel Partner/ Reseller/ DistributorNorwegian sport retail chain stocking GEARXPro.
• Foot.frminorChannel Partner/ Reseller/ DistributorFrench online sport retailer stocking GEARXPro.

Scale indicators5 records

Recent moves8 records

Expansion highlights6 records

Broad incumbents

• Decathlon (Kipsta): Decathlon-owned Kipsta covers football accessories including grip socks at value pricing. Overlaps with GEARXPro on grip socks and shin guards but competes at the mass-market end.
• adidas: Global football-focused sports brand with performance socks, compression, and shin guards. Competes with GEARXPro across football categories and through elite club partnerships.
• Under Armour: US sports apparel/footwear brand with performance and recovery wear across football and training. Comparable as a broad incumbent competing for the same athlete and team-supply wallet.
• Nike (Grip football line): Global sports giant with built-in Grip football socks and shin guards, plus unmatched athlete and club deals. Comparable as a brand that competes with GEARXPro for grip-sock shelf space and athlete credibility.

Direct peers

• Balega: Performance running and athletic sock brand with proprietary fit/grip features and endurance-sport credibility. Comparable on premium sock positioning and sport-specific product extensions.
• Trusox: US-based specialist in anti-slip grip socks for football, running and other sports. Most directly comparable product (grip socks) and athlete-endorsement-led GTM.
• Compressport: Swiss compression sportswear brand with sport-specific socks, sleeves and recovery tights. Comparable on graduated compression range, multi-sport positioning, and European endurance/team-sport distribution.
• CEP (medi GmbH): German compression sportswear brand with strong running, triathlon and team-sport presence. Directly comparable on graduated-compression recovery products and medical/performance credibility.
• Swiftwick: Performance compression and athletic sock brand with sport-specific lines. Comparable on sport-segmented grip/compression sock positioning and B2B team supply model.
• Stance: Performance and lifestyle sock brand with athlete partnerships and sport-specific lines (running, basketball, training). Comparable on sport-segmented product range and premium pricing.

Market position

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/gearxpro-sports

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gearxpro Sports