Future Village

What Future Village does

Future Village Placemaking Pty Ltd is an Australian privately held company that designs, manufactures, and installs free-standing green infrastructure for urban public and commercial spaces. The company was formed in 2016 as a spin-off from StrathAyr's R&D division, initially as StrathAyr Portable, rebranded to Plantabox in 2020, acquired People Parkers in 2022, and adopted the Future Village Placemaking trading name in 2024. Its core technology integrates water reservoirs and capillary-based wicking irrigation into commercial planters, hanging baskets, floating garden trays, shade structures, vehicle barriers (Plantabarrier), and transportable parklets, enabling greenery installation on any surface without excavation. Products are protected by Australian Patent No. 2019229339 and include multiple world-first and Australian-first innovations. Future Village generates revenue through six streams: hardware product sales, installation services, maintenance services (full-time Sydney and Melbourne teams), event hire, design and engineering services, and research grants. The company operates across five Australian states (NSW, VIC, QLD, WA, SA) via dedicated regional managers, targeting local government councils as the primary customer segment, with adjacent reach into property developers (e.g., Scentre Group/Westfield), schools (via WaterUps partnership), and commercial hospitality. Co-owned by Managing Director Peter Casimaty and Design and Placemaking Director Ben Perry, the company maintains in-house manufacturing at its Glenhaven facility and full-service delivery from concept design through installation and ongoing maintenance.

Name

Future Village

Legal name

Future Village Placemaking Pty Ltd

Website

https://futurevillage.com.au

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Urban Green Infrastructure

NAICS

Landscaping Services (561730), Water Supply and Irrigation Systems (221310), Landscape Architectural Services (54132)

akta.pro primary industry

Commercial Landscaping & Grounds Maintenance (IMAIAIAA)

akta.pro secondary industries

Sustainable Cities, Urban Development & Green Infrastructure (BPADALAL), Commercial & HOA Irrigation Services (Large-Scale Systems) (HSAIAEAJ)

Keywords

• Urban green infrastructure
• Commercial planters
• Parklet systems
• Street furniture manufacturing
• Placemaking solutions

Headquarters

HQ city

Glenhaven

HQ country

Australia

HQ region

Oceania

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Operations, Supply Chain, Personnel, Technology or R&D, Marketing or Sales

Revenue model

1. Product Sales - Green Infrastructure: Sale of proprietary free-standing green infrastructure products including commercial planters, hanging baskets, turf and garden trays, shade structures, seating, fencing, and modular parklets. Products feature water reservoir and wicking systems. Sold to councils, property developers, schools, and businesses. One-time purchase with optional attachments and add-ons.
2. Installation Services: Full installation services for public space projects including road closures, traffic and pedestrian management, permits, WHS requirements, electrical work, and subcontractor management. Over 45 installations completed in public spaces.
3. Maintenance Services: Ongoing maintenance of installed green infrastructure. Services include water reservoir refill, plant replacement, pressure cleaning, graffiti removal, minor repairs. Full-time Sydney and Melbourne maintenance teams.
4. Event Hire: Hire of freestanding infrastructure and mature planters for events. Includes modular seating, decking, and pre-grown planters for temporary activations.
5. Design and Engineering Services: Concept design, visualisation (3D imagery, fly-throughs), construction drawings, engineering certification, and project management. End-to-end from concept to installation.
6. Research Partnerships and Grants: Funded research partnerships with government bodies (NSW Chief Scientist) for urban heat island mitigation studies, providing both scientific validation and revenue.

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels9 records

Core offering

Future Village designs, manufactures, and installs free-standing green infrastructure products — including planters, parklets, hanging baskets, turf and garden trays, modular decking, shade and cooling structures, seating, and plant-integrated barriers — for Australian urban public spaces, commercial precincts, schools, and streetscapes. Its products integrate a patented self-watering reservoir and wicking system so they can be deployed without excavation, plumbing, or permanent foundations, and the company offers end-to-end design, engineering, installation, and maintenance services around those products.

Product overview

Future Village (formerly Plantabox & People Parkers) offers a modular green infrastructure product ecosystem built around water reservoir and wicking technology. The portfolio centers on Commercial Planters (Street, Raised, Large, Tree, Metal Wrap, and Saddle variants) and Hanging Baskets—all incorporating integrated water reservoirs that reduce watering frequency by up to 80%. Supporting products include Turf and Garden Trays for floating gardens, Seating and Tables, Wave Furniture Range, and Modular Decking. The Barriers and Fencing line features Plantabarrier (vehicle collision barrier with greenery), Concrete Barriers, Modular Fencing, Modular Screening, and Planters & Sandstone logs. Shade and Cooling Structures encompass Solar Misting Towers, Urban Canopee, Green Arbour, Pavilion, Canopy, and Shade sails. Parklets include Transportable variants (Pergola, Patio, Mobile under People Parkers brand), Modular Parklets for Streets, and Modular Parklets for Urban Spaces. Bespoke Builds and Services cover design/engineering, installation, maintenance, and event hire. All products are 100% Australian manufactured with recycled content and are designed to be free-standing without excavation.

Differentiator

Problem solved

Functional benefit

Brands

• Portagrass: Sister brand managing portable sports fields and drop-in cricket wickets.

Products and services

• Commercial Planters Free-standing commercial planters in a range of sizes, building on Future Village's 1.2 m modular grid and integrating the patented self-watering reservoir and wicking system. Sold to councils, property developers, schools, and commercial customers for streetscapes, precincts, and venues.
• Hanging Baskets Free-standing or pole-mounted hanging basket systems designed to integrate with Future Village's streetscape and planter specifications, providing elevated greening for streets, precincts, and events.
• Turf and Garden Trays Modular turf and garden trays that combine instant greening with the WaterUps wicking-bed system, used for schools, residential, community, and streetscape gardening applications.
• Modular Decking Free-standing modular decking panels built on the 1.2 m modular grid, designed to combine with planters, seating, and parklets without excavation or permanent foundations.
• Modular Parklets and Transportable Parklets (People Parkers) Modular parklet systems for streets, urban spaces, and car parks, including the world-first Transportable Parklet (People Parker) that can be relocated by forklift without disassembly. Used by councils, developers, and hospitality venues for outdoor dining, kerbside activation, and placemaking.
• Wave Furniture Range (Seating and Tables) Seating and tables in Future Village's Wave Furniture range, designed to combine with planters, decking, and parklets on the 1.2 m modular grid for cohesive streetscape and plaza compositions.
• Plantabarrier Plantabarrier is a world-first integrated planting and barrier system that combines vegetation with vehicle or pedestrian protection in a single modular unit, used for traffic calming, security, and greening in streetscapes.
• Concrete Barriers Modular concrete barriers used for traffic calming, security, and streetscape protection, designed to integrate with Future Village's broader planter and barrier product systems.
• Modular Fencing and Screening Modular fencing and screening products designed to combine with Future Village's planter, barrier, and streetscape platform range for site separation, security, and visual screening.
• Shade and Cooling Structures (including Urban Canopee) Free-standing shade and cooling structures, including the Urban Canopee system, supplied to councils and commercial customers to provide weather protection and reduce heat in public spaces.
• Event Hire (Parklets, Planters, Seating) Short-term hire of parklets, planters, seating, and related products to events, festivals, activations, and venue operators seeking temporary greening and outdoor furniture.
• Design, Engineering and Installation Services End-to-end design, engineering, and installation services delivered alongside Future Village's manufactured products, covering streetscape, parklet, and precinct projects for councils, developers, and commercial customers.
• Maintenance Services Ongoing horticultural and hardware maintenance services for installed Future Village products, including planter, parklet, and turf-tray installations, typically delivered under recurring contracts.
• Bespoke Builds Custom-built green infrastructure solutions designed and manufactured to project-specific requirements, extending Future Village's standard catalogue with tailored configurations for sites, briefs, or branding.

Quantifiable outcome

• 12-14°C ambient air temperature reduction at Future Garden sites vs control sites on days exceeding 35°C
• +8 more outcomes

Named customers13 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature10 records

Partnerships

13 partnerships are on record, tiered core and minor.

• Waverley City CouncilcoreStrategic or Co-development Partner · 1 January 2025Host partner for Field Trip 2025 and Field Trip 2026. Provided site access for walking field days exploring green interventions in Bondi Junction.
• AGIN (Australian Green Infrastructure Network)minorGTM or Marketing Partner · 1 January 2025Industry association partnership. AGIN supports green infrastructure industry development in Australia. Future Village is a member.
• Mainstreet AustraliaminorGTM or Marketing Partner · 1 January 2025Industry body partnership for placemaking and main street revitalisation. Future Village is a charter signatory to Mainstreet Australia's charter.
• Horizon Communication Group / Green HorizonminorGTM or Marketing Partner · 1 January 2025Communications agency specialising in sustainability and social impact storytelling. Dr Lisa Portolan from Green Horizon presented at Field Trip 2026 on behaviour change and public engagement.
• Urban BiomaminorStrategic or Co-development Partner · 1 January 2025Luli Castello founded Urban Bioma to help bring green infrastructure ideas to life in practical ways. She also leads Future Village's Second Nature Mission: Greening Retrofits. Contributed expert presentation at Field Trip 2026.
• University of Technology Sydney (UTS)coreStrategic or Co-development Partner · 1 January 2023Research partnership with UTS School of Engineering to quantify the urban heat island mitigation potential of Future Village's free-standing green infrastructure products. Funded by NSW Chief Scientist Small Business Innovation & Research Program (2023-2025). Studies included temperature logging, FLIR thermal imaging, CFD modelling, and building simulation. Results showed 12-14°C ambient temperature reduction and 25°C surface temperature reduction at test sites.
• Urban CanopeeminorStrategic or Co-development Partner · 1 January 2023Partnership formed in 2023 to integrate Urban Canopee products into Future Village's green infrastructure ecosystem. Urban Canopee provides small footprint, large canopy shade structures with built-in water tanks and smart irrigation systems.
• Scentre GroupminorStrategic or Co-development Partner · 1 January 2021Partnered with Scentre Group for rooftop garden installation at Westfield Bondi Junction car park. Part of NSW Greening the City Innovation program with Waverley Council and UNSW.
• Waverley CouncilcoreStrategic or Co-development Partner · 1 January 2021Partnered with Waverley Council for multiple projects including hanging basket program at Bondi Junction CBD and NSW Greening the City Innovation program at Westfield Bondi Junction.
• Randwick City CouncilcoreStrategic or Co-development Partner · 1 January 2021Multiple partnerships with Randwick City Council for parklet installations, road closures, and placemaking projects. Notable projects include McKeon Street Maroubra temporary-to-permanent road closure and Coogee beach activation. Supported by NSW Government's Streets as Shared Spaces program.
• WaterUpscoreStrategic or Co-development PartnerPartnership with WaterUps to deliver outdoor learning environments for the education sector. WaterUps provides wicking systems used in hundreds of schools across Australia. Future Village brings modular placemaking experience. Joint team includes qualified educators, architects, landscape architects, horticulturalists, engineers, and project managers.
• Common Grounds (Landscape Architect Alex Georgouras)minorStrategic or Co-development PartnerLandscape architecture partnership for Westfield Bondi Junction rooftop garden project. Alex Georgouras provided design vision for remnant vegetation planting and topography.
• Statewide CivilminorImplementation/ SI/ Consulting PartnerCivil works contractor engaged for McKeon Street permanent plaza construction including removing guttering, re-asphalting roadway, and installing additional electrical ports.

Scale indicators8 records

Recent moves10 records

Expansion highlights6 records

Direct peers

• Landmark Products: Australian manufacturer of commercial street furniture, shelters, parklets, and outdoor public space infrastructure. Direct competitor in the council and public-space placemaking segment, with overlapping customers in Australian local government.
• CityGreen: Australian provider of urban green infrastructure including tree cells, landscaping products, and stormwater solutions. Comparable in selling engineered green infrastructure to Australian councils and developers for planting in constrained urban environments.
• DeepRoot Green Infrastructure: US-based provider of urban green infrastructure solutions including tree pits, soil cells, and stormwater management. Comparable in selling engineered green infrastructure to municipalities and developers for urban heat island and stormwater outcomes.
• Street+Sparks: UK-based parklet and tactical urbanism specialist working with councils on temporary and permanent street activation. Comparable in the parklet and placemaking delivery model targeting local government.
• GreenBlue Urban: UK-based provider of engineered tree pit and soil cell systems for urban tree planting. Comparable in selling engineered green infrastructure to municipalities with technical specifications, often addressing the same constrained urban planting problem.
• Urban Canopee: French designer of self-contained shade structures with built-in water tanks and smart irrigation. Direct product peer (Future Village distributes Urban Canopee in Australia) targeting the same urban greening and heat island use case with comparable modular, no-excavation design.

Others

• Project for Public Spaces: US-based non-profit centre for placemaking thought leadership and consulting. Adjacent ecosystem player that shapes how councils around the world procure placemaking services and infrastructure, including Future Village's category.

Broad incumbents

• The Better Block Foundation: US non-profit that pioneered the parklet movement and helps cities run tactical urbanism demonstrations. Overlaps in the parklet and placemaking category but operates as a movement-builder and consultancy rather than a hardware manufacturer.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubevimeo.com/814499050
• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/futurevillage
• Instagraminstagram.com/plantabox_au

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Future Village