Faris

What Faris does

Faris Salarisadministratie is a privately held Dutch provider of outsourced payroll administration and HR advisory services, headquartered in Ridderkerk, Netherlands. The company serves two primary segments: MKB (SME) businesses across industries such as hospitality, healthcare, childcare, electrotechnical services, notarial services, import/export and software, and regional accounting/administration offices (administratiekantoren) that white-label payroll processing for their own MKB clients. Pricing is quote-based and billed monthly, structured as recurring subscriptions scaled to number of employees or payslips, with HR advisory provided as either a bundled or standalone engagement. Visible customers include VMB Automation, Amare (the cultural center housing Residentie Orkest, Nederlands Dans Theater and Koninklijk Conservatorium), MijnPartyservice, Spek en Bonen, Koppelaar Notarissen, Landvast, Huisartsenpraktijk Bleskensgraaf, Lino, Inbisco, Kinderopvang 1 2 3, EPC, Van Leeuwen and several regional accounting offices.

The core technology platform is the Loket.nl cloud-based payroll application, which Faris licenses as the engine for its services. Loket.nl provides automated payroll calculation, support for more than 150 Dutch collective labor agreements (CAOs), integration with over 100 partner systems, and holds Zeker-Online and ISAE 3402 Type 2 certifications. Faris layers on its own modular product surface built atop Loket: an employee self-service portal (Werknemerloket) with mobile app for expense claim submissions, overtime and leave requests, payslip access and digital personnel dossiers; an employer dashboard (Werkgeverloket) for approval workflows, leave registration, document generation and digital contract signing via two-factor authentication; HR advisory covering absence management, labor law, employment conditions, performance reviews and dismissal support; and management reporting on salary costs, absence and training. No proprietary AI/ML capability, public API or SDK is disclosed.

Faris operates with a small (1-10 FTE) close-knit team led by Teamleider Gerben Tronchet and HR Adviseur/Salarisadministrateur Laura Hulshoff-Pattinama, with three open payroll-administrator positions signaling active scaling. Go-to-market is sales-led, combining direct website quote requests, inside sales, and a referral channel built with regional accounting-office partners, supported by content marketing (a Dutch labor-law blog, whitepaper lead capture), organic social presence on LinkedIn/Facebook/YouTube, and retargeting via LinkedIn Insights and Google Ads. Geographic focus is single-country Netherlands, with visible concentration in the Drechtsteden region of South Holland. The company is privately held with no disclosed funding, parent company or M&A activity.

Name

Faris

Legal name

Faris Salarisadministratie

Website

https://faris.nl

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

Faris Salarisadministratie is a Dutch outsourced payroll and HR advisory provider, serving MKB (SME) businesses and regional accounting/administration offices in the Netherlands with automated payroll processing, employee self-service portals, and proactive HR advisory built on the Loket.nl platform.

Ownership category

akta.pro rank

Product category

HR & Payroll Administration Services

NAICS

Payroll Services (541214)

SIC

Services-Management Services (8741)

akta.pro primary industry

Managed Payroll Services (Full-Service Payroll Outsourcing) (BPAAAHAA)

akta.pro secondary industries

Employer Payroll Processing (SMB & Enterprise) (FSAMAKAA), Payroll Software & Payroll-as-a-Service (SaaS) (BPACAIAB)

Keywords

• Payroll administration services
• HR advisory services
• Salary processing outsourcing
• Employee self-service portal
• Digitale personeelsadministratie

Headquarters

HQ city

Ridderkerk

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Payroll Administration Services: Faris handles complete payroll processing for MKB clients and administrative offices, including salary calculations, tax filings, pension declarations, and payment processing. Revenue is generated through service fees, typically structured as recurring subscription-type charges based on number of employees or payslips processed.
2. HR Advisory Services: Proactive HR consulting covering absence management, labor law, employment conditions, function descriptions, performance reviews, and dismissal procedures. Provided as an add-on or standalone advisory engagement.
3. HR Software/Portal Access: Access to the digital employee and employer portals, including document management, leave registration, and reporting capabilities, bundled with payroll administration services.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Faris provides outsourced payroll administration (Salarisadministratie) and proactive HR advisory (HR-Advies) to Dutch SMEs (MKB) and accounting offices. The service runs on the Loket.nl cloud payroll platform, handling complete salary processing, tax filings, pension declarations, digital personnel dossiers, employee/employer self-service portals, leave and expense management, and management reporting, supplemented by personal advisory from PDL-qualified specialists with expertise across 150+ Dutch collective labor agreements.

Product overview

Faris is a Dutch HR and payroll administration provider offering two core services: Salarisadministratie (payroll administration) and HR-Advies (HR advisory). The primary technology platform is the Loket.nl cloud-based payroll software, which Faris uses to deliver automated and digitized payroll processing. The product portfolio includes the core Loket.nl payroll engine alongside modular components: Persoonlijk portaal/Werknemerloket (employee self-service portal with mobile app), Werkgeverloket (employer dashboard), Mutatie module (mutation processing), Verlofregistratie module (leave management), Digitaal personeelsdossier (digital personnel dossier), Documentgeneratie (automated document creation with digital signing), and Managementinformatie (management reporting). The offering is designed for MKB (SME) businesses and administrative/-accounting firms, with the modules integrated into a unified system that supports over 150 CAOs and connects with 100+ partner applications.

Differentiator

Problem solved

Functional benefit

Products and services

• Salarisadministratie (Payroll Administration) Fully outsourced payroll processing for Dutch MKB businesses and accounting offices, including salary calculations, processing of mutations, delivery of payslips and tax filings, pension declarations, and generation of payroll journal entries that export into the client's financial administration. Guarantees salary payment on the 15th of each month.
• HR-Advies (HR Advisory) Proactive HR consulting covering absence management, Dutch labor law compliance, employment conditions, function/job descriptions, performance reviews, disciplinary procedures, and dismissal support. Provided as a standalone engagement or add-on to the Salarisadministratie service.

Quantifiable outcome

• Salarisuitbetaling gegarandeerd op de 15e van elke maand (guaranteed payroll on the 15th of each month)
• +1 more outcomes

Named customers16 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature6 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Loket.nlcoreTechnology or IntegrationLoket.nl is the primary payroll software platform used by Faris to deliver its services. It supports over 150 CAOs, provides HR modules, management information, and document generation, and integrates with 100+ partner systems. Loket.nl holds the Zeker-Online quality mark and ISAE 3402 Type 2 certification.
• Fidor Accountants AdviseursminorStrategic or Co-development PartnerFidor Accountants Adviseurs is listed among Faris's partners. The relationship appears to be collaborative, with Fidor likely referring clients to Faris for payroll administration services.
• RvD Financials (Administratiekantoor RVD Financials)minorChannel Partner/ Reseller/ DistributorRvD Financials is listed as a partner of Faris. As an accounting office, it likely refers its clients to Faris for payroll administration.
• Eureka FiscountancyminorChannel Partner/ Reseller/ DistributorEureka Fiscountancy is an accounting office that has partnered with Faris for payroll processing of its own clients since 2002 (the accounting firm predates the partnership).
• Be InnovativeminorChannel Partner/ Reseller/ DistributorBe Innovative is an accounting office in Dordrecht that refers its clients to Faris for payroll administration.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• AFAS Software: Large Dutch vendor of HRM, payroll, and ERP software (AFAS Profit, AFAS Online). Operates broadly in the same space as Faris but as an established incumbent with a much wider product portfolio serving larger mid-market and enterprise customers.
• SD Worx: European HR and payroll services provider with significant Dutch presence. Competes for payroll outsourcing deals in the Netherlands but operates across multiple countries with a much larger service portfolio.
• Visma | Raet: Major Dutch HR and payroll software and services provider (now part of Visma). Offers overlapping payroll and HR functionality but as part of a much broader Nordic software portfolio and at greater scale than Faris.
• Exact Online: Dutch cloud accounting and HR/payroll platform widely used by MKB and administered by accounting offices. Overlaps with Faris's target customer base but offers a broader finance-and-HR suite rather than a focused payroll service.
• ADP Nederland: Netherlands arm of global payroll and HR services giant ADP. Provides payroll outsourcing and HR solutions to Dutch employers across all sizes; broader portfolio and global scale make it a broad incumbent rather than a direct SMB specialist.

Direct peers

• HR2day: Dutch online HR and payroll platform targeting SMBs. Competes for the same MKB and accounting-office customers Faris serves, with overlapping self-service portal and payroll-automation functionality.
• Payoffice: Dutch payroll outsourcing provider focused on SMBs and accounting firms. Closely comparable business model to Faris — outsourced payroll processing combined with HR tooling for the Dutch MKB market.
• Loket.nl: Cloud payroll application Faris uses as its core technology; Loket.nl also sells payroll administration and HR services directly to Dutch SMBs, making it both a technology partner and a direct competitor in the same customer segment.
• Nmbrs (Visma): Dutch cloud-based payroll and HR SaaS serving SMBs and accounting offices. Directly comparable to Faris because both resell Loket-class payroll technology to MKB clients and Administratiekantoren in the Netherlands.
• Salaris.nl: Dutch online payroll services platform for SMBs offering automated salary processing, employee self-service, and integrations. Targets the same MKB segment Faris serves with a similar subscription model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCD5L6o-JLmpkVh8DuXwEkyw
• Facebookfacebook.com/Faris-salarisadministratie-111852350642812
• LinkedInlinkedin.com/company/farissalaris

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Faris