stella's kitchen

What stella's kitchen does

Stella's Kitchen is a privately held, founder-owned gluten-free prepared meal company based in Lake Oswego, Oregon, operating since 2015 under the DBA brands Stella's Kitchen, Stella's Kitchen + Market, and Stella's Kitchen on Williams. The company runs a dedicated gluten-free commercial kitchen that produces ready-to-eat meals free of soy, corn, refined sugar, preservatives, seed oils, and fillers, sourcing grass-fed Oregon beef, free-range organic chicken, grass-fed dairy, and humanely raised pork from local suppliers.

Its product surface is split between four recurring subscription meal plans (Whole30, Primal, Paleo, and Low Carb) starting at $36 per week and a weekly rotating à la carte menu of breakfasts, entrées, salads, proteins, sides, and treats priced individually from $5 to $18, plus a $300/week family tier and gift cards in $25–$300 denominations. The underlying technology is a Shopify-powered e-commerce storefront with subscription billing and email-driven weekly ordering, layered on top of a physical distribution network comprising a Lake Oswego market and commercial kitchen and a Williams grab-and-go location, supported by Monday Portland and Tuesday Vancouver home delivery routes.

Revenue is generated through no-commitment weekly subscription billing and one-time à la carte and gift card purchases, targeting health-conscious busy professionals, diet-specific eaters, and families seeking clean eating across the Portland metro and Vancouver/Clark County area. The business is operated without disclosed outside capital and serves exclusively direct-to-consumer customers in the Pacific Northwest.

Name

stella's kitchen

Legal name

Stella's Kitchen

Website

https://stellaskitchenco.com

Company type

Private

Founded year

2015

Operating status

Operating

Short description

Stella's Kitchen is a Portland-area, founder-owned gluten-free prepared meal company operating since 2015, delivering subscription and à la carte meals, family plans, and gift cards across the Portland metro and Vancouver, WA.

Ownership category

akta.pro rank

Product category

Prepared Meal Delivery

NAICS

Perishable Prepared Food Manufacturing (311991), Limited-Service Restaurants (722513), Other Specialty Food Retailers (44529)

SIC

Miscellaneous Food Preparations & Kindred Products (2090), Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Special-Diet & Functional Prepared Meals (Keto, Vegan, Gluten-Free, Medical) (CRAHAJAG)

akta.pro secondary industry

Gluten-Free & Specialty Grain-Based Foods Manufacturing (GF pasta/cereals, ancient grains) (AFAKABAK)

Keywords

• Prepared meal delivery
• Gluten-free meals
• Meal subscription plans
• Clean eating meals
• Farm-to-table meals

Headquarters

HQ city

Lake Oswego

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Meal Plan Subscriptions: Weekly recurring subscription meal plans where customers auto-bill weekly. Meals are selected by the kitchen based on the weekly menu. Available in multiple dietary styles (Whole30, Primal, Paleo, Low Carb) with options for 3-5 meals per week.
2. Individual Menu Items: One-time purchases of individual meals and add-ons ordered directly from the weekly menu. Customers select their own meals each week.
3. Gift Cards: Digital and physical gift cards available in denominations of $25, $50, $100, $200, and $300 for online use.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels2 records

Core offering

Stella's Kitchen produces gluten-free, clean-eating prepared meals in a dedicated gluten-free kitchen from consciously sourced local organic ingredients (grass-fed Oregon beef, free-range organic chicken, humanely raised pork, grass-fed dairy). It sells these meals through weekly subscription meal plans (Whole30, Primal, Paleo, Low Carb) and à la carte weekly menu items, delivered fresh to homes in Portland and Vancouver, WA, or picked up at two physical retail locations in Portland and Lake Oswego.

Product overview

Stella's Kitchen is a prepared meal delivery service operating in Oregon and Washington since 2015. The company offers gluten-free, clean eating meals made from consciously sourced local organic ingredients, including grass-fed dairy, 100% grass-fed Oregon beef, free-range organic chicken, and humanely raised pork. The product portfolio consists of four subscription meal plans (Whole30, Primal, Paleo, and Low Carb) where meals are selected by the kitchen weekly, plus individual menu items available for direct ordering. Individual menu offerings include breakfast items (sausage meatballs, scrambles, muffins), entrees (chicken strips, macro bowls, salads, shepherd's pie), proteins (chicken breast, ground beef, roasted chicken), sides (vegetables, rice, sweet potato mash), and treats (cookies, chia pudding, buffalo wings). Customers can also purchase a la carte items or subscribe to weekly meal plans, with delivery available throughout Portland and Vancouver areas. The company operates two physical locations for grab-and-go purchases: Stella's Kitchen on Williams in Portland and Stella's Kitchen + Market in Lake Oswego.

Differentiator

Problem solved

Functional benefit

Products and services

• Meal Plan — Whole30 Weekly subscription meal plan featuring Whole30-compliant meals selected by the kitchen from the weekly menu, starting from $36.00 per week and delivered fresh.
• Meal Plan — Primal Weekly subscription meal plan following Primal diet guidelines, with meals selected by the kitchen from the seasonal menu; may include grass-fed organic dairy or white rice.
• Meal Plan — Paleo Weekly subscription meal plan following Paleo dietary guidelines, excluding dairy, grains, legumes, and refined sugar, with meals selected by the kitchen from the seasonal menu.
• Meal Plan — Low Carb Weekly subscription meal plan designed for low-carb and keto dietary approaches, with customizable options for lunch and dinner in regular, large, and family sizes.
• Stella's Kitchen Gift Card Digital or physical gift card for online orders, available in denominations of $25, $50, $100, $200, and $300; valid for online use only.
• Stella's Kitchen on Williams (Grab + Go) Grab-and-go retail location at 4215 N Williams Ave, Portland OR 97217 offering meals, snacks, soups, and Portland products for walk-in purchase. Open Sunday 10AM-6PM, Monday 10AM-7PM, Tuesday-Thursday 10AM-6PM, closed Friday and Saturday.
• Stella's Kitchen + Market (Lake Oswego) Commercial kitchen and market location at 17150 Lower Boones Ferry Road, Lake Oswego OR 97035. All home delivery orders are prepared here; it also offers premium ready-to-eat meals, baked goods, treats, and products from Portland makers. Open daily 10AM-6PM; phone 503-210-5253.

Quantifiable outcome

• Meals ready in under 3 minutes
• +1 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Sunbasket: Sunbasket offers both meal kits and prepared meals nationally, with strong positions in paleo, keto, and gluten-free programs. Comparable to Stella's Kitchen in diet-specific menu offerings and Pacific Northwest-friendly clean ingredient sourcing, though broader in product format and scale.
• Factor (formerly Factor 75): Factor is a national prepared meal delivery service with a strong focus on calorie- and macro-controlled, chef-prepared meals including keto and low-carb options. Comparable to Stella's Kitchen as a direct substitute for health-conscious consumers seeking ready-to-heat meals, though at much larger scale and broader geographic reach.

Regional players

• New Seasons Market (Prepared Foods): New Seasons Market is a Pacific Northwest natural grocery chain with an extensive prepared foods and hot bar offering. Comparable to Stella's Kitchen + Market as a Pacific Northwest-based prepared food retailer, but operating at chain scale with broader grocery offerings.
• Mother's Market & Kitchen: Mother's Market is a natural and organic grocery chain with prepared meals, hot bar, and grab-and-go offerings. Comparable to Stella's Kitchen in its clean-eating, gluten-free, and organic meal positioning, though primarily a California-based chain rather than direct PNW competitor.

Emerging players

• Keto Fridge: Keto Fridge is a niche meal delivery service focused exclusively on keto/low-carb prepared meals. Comparable to Stella's Kitchen's Low Carb plan, though narrower in dietary scope and lacking the gluten-free differentiation.

Direct peers

• Fresh Meal Plan: Fresh Meal Plan is a weekly prepared meal delivery service emphasizing high-protein, fitness-oriented meals with macro tracking. Comparable to Stella's Kitchen in subscription meal plans, ready-to-eat format, and macro-focused positioning, though oriented more toward fitness than dietary restriction.
• Territory Foods: Territory Foods is a chef-prepared, ready-to-eat meal delivery service emphasizing clean ingredients and dietary customization. Closely comparable to Stella's Kitchen in weekly delivery, rotating menu, and chef-curated positioning, though operating in different U.S. metro markets.
• Clean Eatz: Clean Eatz is a healthy meal prep franchise offering meal plans with calorie- and macro-controlled options similar to Stella's Whole30, Paleo, and Low Carb plans. Comparable business model (subscription meal plans + retail locations selling grab-and-go meals), though it operates physical cafés rather than delivery-only.
• CookUnity: CookUnity is a chef-prepared meal delivery subscription service operating nationally with a rotating weekly menu. Comparable to Stella's Kitchen in its subscription model, weekly rotating menu, ready-to-eat positioning, and emphasis on chef-curated meals — though at significantly larger scale.
• Methodology: Methodology is a gluten-free and clean-ingredient meal delivery service offering chef-prepared dinners. Highly comparable to Stella's Kitchen in its gluten-free specialization, Pacific Coast operating geography (California), and clean-eating value proposition.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about stella's kitchen