good hands community care
Good Hands Home Care is a Memphis-based non-medical in-home care agency founded in 2010 that serves seniors and adults with disabilities across four Memphis-area counties via private pay, long-term care insurance, and Tennessee Medicaid waiver programs.
- Company typePrivate
- Founded2010
- HeadquartersMemphis, United States
- Headcount—
- GTM typeB2C
- OfferingServices
What good hands community care does
Good Hands Home Care, Inc. (formerly Good Hands Community Care) is a Memphis, Tennessee-based non-medical in-home care provider founded in 2010. The company delivers personal care, companionship, household assistance, transportation, medication reminders, respite care, and Alzheimer's and dementia support to seniors and adults with disabilities across Shelby, Lauderdale, Fayette, and Tipton Counties. Care is delivered by screened, bonded, and insured caregivers in clients' homes, with the company serving both private-pay clients and Medicaid-funded populations through the Tennessee TennCare CHOICES, OPTIONS, and Employment and Community First (ECF) CHOICES programs, as well as long-term care insurance beneficiaries.
The business operates as a single-location services agency with no disclosed technology products, mobile applications, or proprietary software platform; scheduling and Electronic Visit Verification are handled through the third-party Santrax system, and HIPAA compliance is maintained for handling of protected health information. Marketing and lead generation rely on a grassroots mix of Facebook, radio and TV advertising, community events, church outreach, and referral relationships rather than digital growth channels, which is typical for locally rooted care agencies. Leadership consists of Owner Darnell Reid, Co-founder Richard, and Executive Director Clora Jett, with no announced institutional funding, acquisitions, or geographic expansion beyond the four-county Memphis footprint.
The operating model combines direct-pay consumer billing with government-reimbursed Medicaid waiver programs, creating a blended payer mix. Reimbursement rates for CHOICES and OPTIONS are set by the Tennessee Division of TennCare and are largely outside the company's control, which makes payer-mix concentration a structural feature of the revenue base. The company holds an A+ Better Business Bureau rating and emphasizes its 15-year operating history as a trust signal for family decision-makers evaluating providers.
good hands community care firmographics
Firmographics- Name
- good hands community care
- Legal name
- Good Hands Home Care Inc.
- Website
- https://goodhandcares.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Short description
- Good Hands Home Care is a Memphis-based non-medical in-home care agency founded in 2010 that serves seniors and adults with disabilities across four Memphis-area counties via private pay, long-term care insurance, and Tennessee Medicaid waiver programs.
- Ownership category
- akta.pro rank
good hands community care industry classification
Industry- Product category
- Home Care Services
- NAICS
- Services for the Elderly and Persons with Disabilities (62412)
- SIC
- Services-Home Health Care Services (8082)
- akta.pro primary industry
- Companion Care & Social Support (non-clinical) (HLADAGAB)
- akta.pro secondary industries
- Dementia Personal Care (ADLs) Support (HSABAEAB), Conversation, Cognitive Stimulation & Activity Facilitation (HSABAAAB), Recreational Outings, Community Participation & Mobility Support (Non-Clinical) (HSABAAAI)
Keywords
Where good hands community care is headquartered
LocationHeadquarters
- HQ city
- Memphis
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
good hands community care business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Private Pay: Out-of-pocket payment by clients for hourly or flat-rate home care services. Minimum 3 consecutive hours required.
- TennCare CHOICES (Medicaid): State-funded Medicaid program covering 100% of in-home care services for qualifying Tennessee seniors 65+ and disabled adults 21+. Company is an approved provider.
- OPTIONS for Community Living: State-funded program providing home- and community-based services to elderly and adults with disabilities through local Area Agencies on Aging and Disability.
- Long Term Care Insurance: Insurance-based payment for in-home care services when policy covers such benefits.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Weekly | Hourly rate with 3-hour minimum |
| Unit Pricing | Weekly | Flat/Volume discount rates |
| Other | Weekly | TennCare CHOICES coverage |
| Other | Weekly | OPTIONS program coverage |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels7 records
good hands community care product offering
Product offeringCore offering
Good Hands Community Care provides non-medical in-home care services to seniors and adults with disabilities in the Memphis, Tennessee metropolitan area. Core offerings include personal care (bathing, dressing, grooming, mobility), companionship, household assistance (cooking, cleaning, laundry, errands), transportation, medication reminders, and respite care, available from a 3-hour minimum up to 24/7 care. Services are funded through private pay, long-term care insurance, and approved provider status in the TennCare CHOICES and OPTIONS Medicaid programs.
Product overview
Good Hands Home Care is a non-medical in-home care service provider offering a unified portfolio of care services. The core offering consists of personal care assistance (bathing, dressing, grooming, mobility), household care (cooking, cleaning, laundry), companionship/ emotional care (conversation, activities, social engagement), medical care support (exercise assistance, appointment escort, medication reminders), and transportation assistance. Services are available from a minimum of 3 hours up to 24/7 care. The company accepts multiple payment programs including private pay, insurance, TennCare CHOICES (Medicaid), and OPTIONS for Community Living.
Differentiator
Problem solved
Functional benefit
Products and services
- Non-Medical In-Home Care Services Personalized non-medical home care services including personal care assistance (bathing, dressing, grooming, mobility), companionship, light housekeeping, meal preparation, and medication reminders, available 24/7 for seniors and disabled individuals.
- Respite Care Services Family caregiver respite services providing breaks for primary caretakers who need temporary relief from caregiving duties.
- Transportation Assistance Transportation services including accompaniment to appointments, grocery shopping, and errands.
- Extended/Overnight Care Extended care and overnight care services providing reassurance and support during nighttime hours.
- TennCare CHOICES Program Services State-funded Medicaid program covering 100% of in-home care services including hygiene assistance, meal preparation, mobility assistance, and household chores for qualifying seniors 65+ and disabled adults 21+.
- OPTIONS for Community Living Program Services State-funded program providing home- and community-based service choices for elderly and adults with disabilities, with no income eligibility requirement but sliding fee scale based on income.
Quantifiable outcome
- Hundreds of happy clients served since 2010
- +1 more outcomes
Companies that use good hands community care
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles4 records
good hands community care technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
good hands community care partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered minor and core.
- Tennessee Association of Home Care (TAHC)minorProfessional association affiliation for home care providers in Tennessee
- AmeriChoiceminorHealthcare benefits management organization
- BlueCross BlueShield of TennesseeminorMajor health insurance provider in Tennessee
- TennCarecoreTennessee's Medicaid program. Good Hands is an approved provider for CHOICES and OPTIONS programs covering in-home care services for qualifying seniors and disabled adults
- PNA MidsouthminorProfessional association for nursing assistants and home care professionals
- Better Business Bureau (BBB)coreAccredited business with A+ rating. BBB accreditation serves as a trust and quality signal for consumers.
Scale indicators3 records
Recent moves5 records
Expansion highlights3 records
good hands community care competitors and assessment
Company assessmentBroad incumbents
- Help at Home: Large, PE-backed provider of personal care services to elderly and disabled Medicaid recipients across multiple states; competes for Medicaid HCBS clients and caregivers in overlapping geographies and offers similar in-home non-medical support.
- Addus HomeCare: Public, multi-state provider of personal care and hospice services with significant Medicaid exposure; broader and more diversified than Good Hands but overlaps in personal care delivery to elderly and disabled populations, including Medicaid HCBS programs.
Direct peers
- Homewatch CareGivers: Franchised in-home care provider delivering personal care, companion, and family caregiver respite services to seniors; closely comparable service mix, customer segment, and franchise-driven go-to-market model.
- Synergy HomeCare: National franchised non-medical home care agency providing personal care, companionship, and homemaker services to seniors and disabled adults; directly comparable operating model and Memphis-area presence.
- Home Instead Senior Care: Largest franchised non-medical home care network globally, providing personal care, companionship, and Alzheimer's/dementia support to seniors aging in place; operates Memphis-area franchises competing directly with Good Hands' core offering.
- Visiting Angels: National non-medical home care franchise offering companion, personal care, and respite services to seniors; directly competes with Good Hands in the Memphis metro through independently owned and operated local franchises.
- Senior Helpers: Franchised in-home senior care provider offering personal care, companion services, and specialized Alzheimer's, dementia, and Parkinson's care; directly comparable to Good Hands' in-home non-medical model and senior focus.
- Griswold Home Care: Non-medical home care franchise specializing in personal care, homemaking, and companionship for seniors and disabled adults; comparable service portfolio and operates in the Memphis region.
- Comfort Keepers: Franchised non-medical home care provider offering personal care, companionship, and respite services for seniors and adults needing daily living assistance; comparable service mix and direct local-market competition in Memphis.
- BrightStar Care: Franchised home care provider offering both non-medical companion/personal care and skilled nursing services to seniors and disabled adults; broader service portfolio but same customer base and in-home delivery model as Good Hands.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
good hands community care social profiles
Digital presencegood hands community care compliance and trust
Trust signalCompliance2 records
good hands community care financial estimates
Financial estimateRevenue estimate
Valuation estimate
good hands community care leadership team
Management profileNumber of profiles
Profiles3 records
good hands community care funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
good hands community care M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about good hands community care
What does good hands community care do?
Good Hands Community Care provides non-medical in-home care services to seniors and adults with disabilities in the Memphis, Tennessee metropolitan area. Core offerings include personal care (bathing, dressing, grooming, mobility), companionship, household assistance (cooking, cleaning, laundry, errands), transportation, medication reminders, and respite care, available from a 3-hour minimum up to 24/7 care. Services are funded through private pay, long-term care insurance, and approved provider status in the TennCare CHOICES and OPTIONS Medicaid programs.
Is good hands community care a public or private company?
good hands community care is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was good hands community care founded?
good hands community care was founded in 2010.
Where is good hands community care based?
good hands community care is headquartered in Memphis, United States, in the North America region.
How does good hands community care make money?
Four revenue lines are on record. Private Pay is the primary driver. The others are tennCare CHOICES (Medicaid), OPTIONS for Community Living and long Term Care Insurance.
Who are good hands community care's main competitors?
Broad incumbents on record are Help at Home and Addus HomeCare. Direct peers are Homewatch CareGivers, Synergy HomeCare, Home Instead Senior Care, Visiting Angels, Senior Helpers, Griswold Home Care, Comfort Keepers and BrightStar Care.
Does good hands community care have an API?
No public API is recorded for good hands community care.
What industry is good hands community care in?
good hands community care's product category is Home Care Services. Its primary akta.pro industry code is HLADAGAB, Companion Care & Social Support (non-clinical), with a secondary code of HSABAEAB, Dementia Personal Care (ADLs) Support. Its NAICS code is 62412 and its SIC code is 8082.