Number 13 Design
Number 13 Design is a private creative agency that produces branded video content and visual communication design, primarily serving higher-education institutions alongside select nonprofit and enterprise clients via its partnership with Ace's Imagery.
- Company typePrivate
- Founded2019
- Headquarters—
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Number 13 Design does
Number 13 Design is a private, two-principal creative agency that produces branded video content and visual communication design for institutional clients. Founded in 2019 in partnership with Ace's Imagery (led by cinematographer Antonio Esposito), the firm is operated by principal creative Paula Ribeiro, who brings over 25 years of experience in higher-education brand strategy. The agency delivers a unified service portfolio across six categories: cinematic brand video content (pre-production through post-production graphics), a design portfolio covering environmental installations, brochures, posters, and digital design, marketing collateral, annual reports, out-of-home advertising and large-format brand expression, and editorial art direction and print management.
Number 13 Design firmographics
Firmographics- Name
- Number 13 Design
- Legal name
- Number 13 Design
- Website
- https://number13design.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Number 13 Design is a private creative agency that produces branded video content and visual communication design, primarily serving higher-education institutions alongside select nonprofit and enterprise clients via its partnership with Ace's Imagery.
- Ownership category
- akta.pro rank
Number 13 Design industry classification
Industry- Product category
- Creative Agency Services
- NAICS
- Graphic Design Services (54143)
- SIC
- Services-Mailing, Reproduction, Commercial Art & Photography (7330), Services-Motion Picture & Video Tape Production (7812)
- akta.pro primary industry
- Digital Creative & Experience Design Agencies (Web/App/UX) (MPAAAAAD)
Keywords
Number 13 Design business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Creative Agency Services: Custom project-based creative services for brand expression through video and design. Services include branded video content, print and digital design, out-of-home advertising, annual reports, marketing collateral, and editorial art direction.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Number 13 Design product offering
Product offeringCore offering
Number 13 Design is a creative agency that produces brand expression work for organizations, covering branded video content, print and digital design, out-of-home advertising, annual reports, marketing collateral, and editorial art direction. The studio operates as a small, principal-led practice delivering integrated video and design services to clients in higher education, nonprofit, and financial services.
Product overview
Number 13 Design is a creative agency that produces visual communications through brand expression via video and design. The company offers a unified portfolio of services centered around visual storytelling: Cinematic Brand Video Content (produced in partnership with Ace's Imagery), Design Portfolio services (encompassing environmental installations, brochures, and digital design), Marketing Collateral (print and digital materials), Annual Reports, Out-of-Home (OOH) Advertising, and Editorial Art Direction. These services collectively help organizations communicate their mission and values through clear visual communication.
Differentiator
Problem solved
Functional benefit
Products and services
- Branded Video Content Produced video content aligned to a client's brand, including campaign films and long-form brand videos, delivered via the partnership with Ace's Imagery and targeted at organizations that need polished video storytelling.
- Print Design Designed printed materials such as brochures, reports, and collateral pieces for organizations that need tangible, brand-aligned communications.
- Digital Design Designed digital assets for online and screen-based brand touchpoints, supporting an organization's brand expression across digital channels.
- Out-of-Home Advertising Designed out-of-home (OOH) advertising creative for placements such as transit, billboards, and street-level media.
- Annual Reports Designed and art-directed annual reports for institutions in higher education, nonprofit, and financial services, producing stakeholder-facing publications tied to annual reporting cycles.
- Marketing Collateral Designed supporting marketing materials including brochures, flyers, and campaign collateral aligned to a client's brand system.
- Editorial Art Direction Provided editorial art direction for publications and brand content, ensuring visual consistency and editorial polish across layouts, typography, and imagery.
Quantifiable outcome
- 15% increase in signature event attendance
- +1 more outcomes
Companies that use Number 13 Design
Customer profileNamed customers5 records
Segments1 record
Ideal customer profiles3 records
Number 13 Design technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Number 13 Design partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Ace's ImagerycoreStrategic creative partnership for video production. Number 13 Design teams up with Ace's Imagery to produce powerful brand video content with cinematic approach to visual storytelling. Partnership enables flexible agency-style delivery with high production value. Antonio Esposito leads Ace's Imagery, handling filming, motion and still cameras, lighting and sound. The partnership handles all aspects from pre-production interviews and scripting to filming, editing, and post-production graphics.
Scale indicators1 record
Recent moves4 records
Expansion highlights3 records
Number 13 Design competitors and assessment
Company assessmentDirect peers
- Ologie: Higher education branding and marketing agency with services spanning brand expression, video, and editorial work. Directly comparable as a vertical specialist operating in the same higher ed brand storytelling space.
- Stamats: Higher education marketing agency offering brand, content, and media services to colleges and universities. Directly comparable as a vertical-focused creative agency with deeper institutional scale.
- Spark451: Higher education marketing and creative agency delivering video, branding, and recruitment campaigns. Directly comparable in vertical focus and service mix, including cinematic and branded content.
- mStoner: Higher education marketing agency focused on brand strategy, websites, and content for colleges and universities. Directly comparable in target vertical and adjacent creative services.
- Carnegie Communications: Higher education marketing and creative agency that produces video, brand, and recruitment content for colleges and universities. Directly comparable to Number 13 Design as a specialist agency serving the same primary vertical with similar service scope.
Broad incumbents
- Digital Pulp: Independent creative agency producing digital, brand, and video work for mission-driven and educational organizations. Comparable as a broader incumbent with overlapping nonprofit and higher education client base.
- 160over90: Global creative agency that has done substantial higher education brand work. Comparable as a broader incumbent offering video, design, and brand storytelling at scale, often competing for the same RFPs.
- Jack Morton: Global brand experience agency producing video, events, and brand storytelling for large institutions. Comparable as a broader incumbent in the cinematic brand content and experiential design space.
- Allen & Gerritsen: Independent creative and media agency with brand, video, and content capabilities. Comparable as a broader incumbent offering integrated creative services across verticals including education and nonprofit.
Emerging players
- TiltMetrics: Smaller creative agency working with higher education and nonprofit clients on brand and video storytelling. Comparable as a similarly scaled emerging specialist in the same vertical and service category.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat2 records
Key risks6 records
Key highlights6 records
Customer concentration
Number 13 Design social profiles
Digital presenceNumber 13 Design financial estimates
Financial estimateRevenue estimate
Valuation estimate
Number 13 Design leadership team
Management profileNumber of profiles
Profiles2 records
Number 13 Design funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Number 13 Design M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Number 13 Design
What does Number 13 Design do?
Number 13 Design is a creative agency that produces brand expression work for organizations, covering branded video content, print and digital design, out-of-home advertising, annual reports, marketing collateral, and editorial art direction. The studio operates as a small, principal-led practice delivering integrated video and design services to clients in higher education, nonprofit, and financial services.
Is Number 13 Design a public or private company?
Number 13 Design is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Number 13 Design founded?
Number 13 Design was founded in 2019. It employs 1 to 10 people.
How does Number 13 Design make money?
One revenue line is on record: creative Agency Services.
Who are Number 13 Design's main competitors?
Direct peers on record are Ologie, Stamats, Spark451, mStoner and Carnegie Communications. Broad incumbents are Digital Pulp, 160over90, Jack Morton and Allen & Gerritsen. TiltMetrics is listed as an emerging player.
Does Number 13 Design have an API?
No public API is recorded for Number 13 Design.
What industry is Number 13 Design in?
Number 13 Design's product category is Creative Agency Services. Its primary akta.pro industry code is MPAAAAAD, Digital Creative & Experience Design Agencies (Web/App/UX). Its NAICS code is 54143 and its SIC code is 7330.