looplabz.com
LoopLabz is a Swedish full-service digital agency offering WordPress, WooCommerce, Shopify, and custom web development alongside SEO, paid advertising, and CRM services to SMB and mid-market businesses across Sweden, with offices in Stockholm, Göteborg, and Umeå.
- Company typePrivate
- Founded-
- Headquarters—
- Headcount—
- GTM typeB2B
- OfferingServices
What looplabz.com does
LoopLabz is a Swedish full-service digital web agency operating under the legal entity Qoru Group AB (Aktiebolag). The company provides web development, e-commerce development, mobile app development, custom CRM solutions, and a broad suite of digital marketing services (SEO, Google Ads, Facebook Ads, TikTok Ads, email marketing) to Swedish businesses ranging from SMBs to mid-market and select enterprise clients. Its core technical stack centers on WordPress and WooCommerce as primary platform expertise, supplemented by Shopify, Wix, Squarespace, and Webflow capabilities, with supporting tooling including Yoast SEO, Rank Math, Google Analytics 4, Active Campaign, and Facebook Pixel.
The agency's business model is hybrid: project-based one-time revenue from website and e-commerce builds priced in tiered packages (5,995 SEK entry, 15,959 SEK standard, quote-based custom) and hourly consulting at 600-1,500 SEK/hour, combined with recurring revenue from digital marketing retainers and WordPress support agreements. Lead generation runs through a multi-channel mix including content marketing (a Swedish-language knowledge bank), SEO, paid advertising services, email marketing, TikTok/Instagram organic presence, and Clutch/The Manifest analyst visibility. The company maintains three Swedish offices (Stockholm, Göteborg, Umeå) and claims 400+ satisfied customers across automotive, healthcare, wellness streaming, and e-commerce verticals.
looplabz.com firmographics
Firmographics- Name
- looplabz.com
- Legal name
- Qoru Group AB
- Website
- https://looplabz.com
- Company type
- Private
- Operating status
- Operating
- Short description
- LoopLabz is a Swedish full-service digital agency offering WordPress, WooCommerce, Shopify, and custom web development alongside SEO, paid advertising, and CRM services to SMB and mid-market businesses across Sweden, with offices in Stockholm, Göteborg, and Umeå.
- Ownership category
- akta.pro rank
looplabz.com business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Custom Web Development & Design: Project-based custom web development, e-commerce development, and web design services. Projects are priced based on time investment and scope, with upfront cost estimates provided before client acceptance. Includes services for new websites, website updates, bug fixes, and custom functionality development.
- Digital Marketing Services: Ongoing digital marketing services including SEO, Google Ads, Facebook Ads, TikTok Ads, and email marketing. These services are typically retainer-based or ongoing engagements.
- Support Agreements: Ongoing support agreements for existing WordPress and WooCommerce websites, providing maintenance, updates, and troubleshooting services.
- Web Development Consulting: Time-based consulting and development services billed at 600-1500 kr/hour depending on developer expertise and experience.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | One time/ perpetual license | Bas paket – Entry-level website package with essential features |
| One time/ perpetual license | One time/ perpetual license | Standard paket – Mid-tier package with expanded features |
| Other | Multi-year contract | Skräddarsytt paket – Custom tailored solution |
| Other | Pay-as-you-go | Web Developer Hourly Rate |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
looplabz.com product offering
Product offeringCore offering
LoopLabz is a full-service Swedish digital agency that designs, develops, and maintains custom websites, e-commerce stores, and mobile applications, primarily on WordPress, WooCommerce, and Shopify. Beyond build services, the firm provides ongoing digital marketing (SEO, Google Ads, Facebook Ads, TikTok Ads, email marketing) and post-launch WordPress/WooCommerce support agreements. The company also sells an online SEO educational course as a supplementary offering.
Product overview
LoopLabz is a full-service Swedish digital agency offering a comprehensive portfolio of web development, e-commerce, and digital marketing services. The core offering centers on WordPress and WooCommerce development, supplemented by Shopify development, custom web development, and app development services. The agency's digital marketing suite includes SEO, Google Ads, Facebook Ads, TikTok Ads, email marketing, and Google Analytics services. Additional offerings include CRM development, B2B e-commerce solutions, and WordPress support/maintenance agreements. The company also provides an SEO educational course as a supplementary product. LoopLabz positions itself as a one-stop solution for businesses seeking to establish or enhance their online presence, offering services from initial website creation through ongoing digital marketing and support.
Differentiator
Problem solved
Functional benefit
Products and services
- WordPress & WooCommerce Development Full-service WordPress and WooCommerce development including custom theme development, plugin development, and e-commerce functionality implementation for businesses in Sweden.
- Shopify Development Shopify-based e-commerce store development and customization services for businesses looking to establish an online retail presence.
- E-commerce Solutions Comprehensive e-commerce development services including webshop creation, platform selection, and online retail strategy implementation for businesses entering or expanding in online retail.
- B2B E-commerce Specialized B2B e-commerce development for businesses selling to other businesses, including custom pricing, account management, and wholesale features.
- Web Development Custom website development services covering design, coding, testing, and deployment for various business needs, including new websites, updates, bug fixes, and custom functionality.
- App Development Mobile application development services for creating custom apps for iOS and Android platforms, plus app integrations and companion websites.
- CRM Development Custom CRM system development and integration services for managing customer relationships and business processes.
- Digital Marketing Comprehensive digital marketing services including strategy development, campaign management, and performance optimization across multiple channels.
- SEO Services Search engine optimization services including on-page SEO, off-page SEO, technical SEO, and keyword analysis.
- Google Ads Management Google Ads campaign management including search advertising, display ads, and conversion optimization.
- Facebook Ads Management Facebook advertising services including campaign creation, audience targeting, and performance optimization.
- TikTok Ads Management TikTok advertising campaign management and optimization services for reaching younger audiences.
- Email Marketing Email marketing services including campaign creation, automation setup, and list management using the Active Campaign platform.
- Google Analytics Services Google Analytics setup, configuration, and reporting services for tracking website performance and user behavior.
- WordPress Support Agreements Ongoing support and maintenance services for WordPress websites, including bug fixes, updates, and technical assistance, billed as recurring agreements.
- SEO Course Online educational course teaching SEO techniques including on-page, off-page, and technical search engine optimization.
Companies that use looplabz.com
Customer profileNamed customers4 records
Segments6 records
Ideal customer profiles3 records
looplabz.com technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
looplabz.com partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and major.
- WordPresscoreAs a core platform expertise, LoopLabz specializes in WordPress development, offering custom themes, plugins, and WooCommerce implementations. WordPress is described as their primary platform of specialization.
- WooCommercecoreSpecialized WooCommerce development services including custom e-commerce solutions, payment integrations, and store optimization.
- ShopifymajorShopify development services offered as an alternative e-commerce platform option for clients.
Scale indicators1 record
Recent moves1 record
Expansion highlights5 records
looplabz.com competitors and assessment
Company assessmentDirect peers
- Human Made: Human Made is a digital product and engineering agency with deep WordPress and enterprise web-platform expertise. It closely matches LoopLabz's custom web development, CMS, and ongoing platform-support capabilities.
- 10up: 10up provides web engineering, design, and digital strategy, with particular strength in WordPress and open-source content platforms. It is comparable to LoopLabz's combination of CMS development, custom functionality, and lifecycle support.
- XWP: XWP is a WordPress-focused digital experience agency offering strategy, engineering, and ongoing platform services. Its WordPress specialization and agency model closely overlap with LoopLabz's core offering.
- Codeable: Codeable is a WordPress expert marketplace that connects businesses with developers for customization, maintenance, and support. It addresses many of the same WordPress development needs as LoopLabz, although delivery occurs through a marketplace model.
- B2Commerce: B2Commerce is a Swedish e-commerce agency serving online retail and digital-commerce needs. Its domestic market, e-commerce focus, and agency delivery model make it directly comparable to LoopLabz.
- Dizpar: Dizpar is a Stockholm-based digital and e-commerce agency offering web design, development, and commerce solutions. It competes in the same Swedish SMB and business market as LoopLabz.
- WebFX: WebFX is an integrated digital agency providing web design and development alongside SEO, paid media, and broader digital marketing. Its one-stop agency model and SMB customer focus closely resemble LoopLabz's service portfolio.
- Lounge Lizard: Lounge Lizard is a full-service digital agency spanning web design, web development, SEO, and digital marketing. It is comparable to LoopLabz's custom digital builds, e-commerce work, and recurring marketing services.
Broad incumbents
- Vaimo: Vaimo is a global digital-commerce agency focused on e-commerce strategy, implementation, optimization, and related technology. It is a relevant scaled comparator to LoopLabz's Shopify, WooCommerce, and custom e-commerce development work.
- Avensia: Avensia provides digital-commerce consulting, technology implementation, and modernization services. Its focus on customer and commerce experiences materially overlaps with LoopLabz's B2B and consumer e-commerce offering.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
looplabz.com social profiles
Digital presencelooplabz.com financial estimates
Financial estimateRevenue estimate
Valuation estimate
looplabz.com leadership team
Management profileNumber of profiles
looplabz.com funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
looplabz.com M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about looplabz.com
What does looplabz.com do?
LoopLabz is a full-service Swedish digital agency that designs, develops, and maintains custom websites, e-commerce stores, and mobile applications, primarily on WordPress, WooCommerce, and Shopify. Beyond build services, the firm provides ongoing digital marketing (SEO, Google Ads, Facebook Ads, TikTok Ads, email marketing) and post-launch WordPress/WooCommerce support agreements. The company also sells an online SEO educational course as a supplementary offering.
Is looplabz.com a public or private company?
looplabz.com is a private company. It is classified as unknown and is currently operating.
When was looplabz.com founded?
looplabz.com was founded in -1.
How does looplabz.com make money?
Four revenue lines are on record. Custom Web Development & Design is the primary driver. The others are digital Marketing Services, support Agreements and web Development Consulting.
Who are looplabz.com's main competitors?
Direct peers on record are Human Made, 10up, XWP, Codeable, B2Commerce, Dizpar, WebFX and Lounge Lizard. Broad incumbents are Vaimo and Avensia.
Does looplabz.com have an API?
No public API is recorded for looplabz.com.